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ServiceNow (NOW) Institutional Ownership

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$955.02 +12.16 (+1.29%)
As of 03:59 PM Eastern
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Institutional Ownership Changes (13F Filings) for ServiceNow (NYSE:NOW)

Current
Institutional Ownership
Percentage
87.18%
Number of
Institutional Buyers
(last 12 months)
1590
Total
Institutional Inflows
(last 12 months)
$30.11B
Number of
Institutional Sellers
(last 12 months)
981
Total
Institutional Outflows
(last 12 months)
$14.32B
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NOW Institutional Buying and Selling by Quarter

ServiceNow Major Shareholders & Ownership History

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Reporting DateMajor Shareholder NameShares HeldMarket Value% of PortfolioQuarterly Change in SharesOwnership in CompanyDetails
4/30/2025Seamount Financial Group Inc.406$323K0.2%+12.5%0.000%
4/30/2025Genus Capital Management Inc.413$329K0.0%-103.8%0.000%
4/30/2025Weil Company Inc.380$303K0.1%N/A0.000%
4/30/2025Bosman Wealth Management LLC5,142$4.09M4.2%+238.7%0.002%
4/30/2025State of Michigan Retirement System55,855$44.47M0.3%-0.2%0.027%
4/30/2025MJP Associates Inc. ADV1,201$956K0.2%-12.6%0.001%
4/30/2025Cerity Partners LLC87,802$69.90M0.1%+1.8%0.042%
4/30/2025Telos Capital Management Inc.5,695$4.53M0.5%+2.4%0.003%
4/30/2025Alps Advisors Inc.4,049$3.22M0.0%+11.3%0.002%
4/30/2025Allworth Financial LP1,309$1.04M0.0%-49.9%0.001%
4/30/2025Capital Insight Partners LLC1,634$1.30M0.2%+4.0%0.001%
4/30/2025Stonebrook Private Inc.632$503K0.1%+19.0%0.000%
4/30/2025Parr Mcknight Wealth Management Group LLC2,286$1.82M0.3%N/A0.001%
4/30/2025Alpine Woods Capital Investors LLC328$261K0.1%-80.7%0.000%
4/30/2025Index Fund Advisors Inc.385$307K0.0%N/A0.000%
4/30/2025Leavell Investment Management Inc.262$209K0.0%+12.9%0.000%
4/30/2025Quotient Wealth Partners LLC765$609K0.0%-11.5%0.000%
4/30/2025Main Street Research LLC16,997$13.53M0.9%-48.1%0.008%
4/30/2025Bridges Investment Management Inc.66,228$52.73M0.8%-2.6%0.032%
4/30/2025Nisa Investment Advisors LLC48,351$38.49M0.2%-26.6%0.023%
4/30/2025Moloney Securities Asset Management LLC480$382K0.1%-68.6%0.000%
4/30/2025Banque Pictet & Cie SA262$209K0.0%-46.2%0.000%
4/30/2025LBP AM SA54,287$43.22M0.7%-1.9%0.026%
4/30/2025Axxcess Wealth Management LLC750$597K0.0%-99.7%0.000%
4/30/2025New Mexico Educational Retirement Board9,650$7.68M0.3%-2.0%0.005%
4/30/2025Rehmann Capital Advisory Group1,135$904K0.1%-9.8%0.001%
4/30/2025Cornerstone Planning Group LLC120$98K0.0%+81.8%0.000%
4/30/2025GFG Capital LLC11,904$9.48M2.8%-16.9%0.006%
4/30/2025Arcadia Investment Management Corp MI13,482$10.73M1.9%-0.9%0.007%
4/30/2025Linden Thomas Advisory Services LLC5,353$4.26M0.6%+5.7%0.003%
4/30/2025Greenleaf Trust4,156$3.31M0.0%+7.6%0.002%
4/30/2025New Insight Wealth Advisors408$325K0.1%+41.2%0.000%
4/30/2025Trek Financial LLC667$531K0.0%-88.4%0.000%
4/30/2025DekaBank Deutsche Girozentrale410,013$320.14M0.6%-1.5%0.198%
4/30/2025OMNI 360 Wealth Inc.358$285K0.2%N/A0.000%
4/30/2025Personal CFO Solutions LLC1,955$1.56M0.3%-21.7%0.001%
4/30/2025Valeo Financial Advisors LLC2,262$1.80M0.0%+9.3%0.001%
4/30/2025Robocap Asset Management Ltd10,067$8.02M6.0%-3.2%0.005%
4/30/2025M&T Bank Corp36,631$29.16M0.1%+2.2%0.018%
4/30/2025Exane Asset Management1,464$1.26M0.7%N/A0.001%
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4/30/2025Stratos Wealth Partners LTD.8,588$6.84M0.1%-1.5%0.004%
4/30/2025Stratos Wealth Advisors LLC913$727K0.0%+41.3%0.000%
4/30/2025Values First Advisors Inc.606$483K0.3%-14.5%0.000%
4/30/2025Liberty One Investment Management LLC334$266K0.0%+13.2%0.000%
4/30/2025Stratos Investment Management LLC589$469K0.0%N/A0.000%
4/30/2025Sierra Capital LLC1,370$1.09M0.1%-20.8%0.001%
4/30/2025Walter Public Investments Inc.16,630$13.24M2.5%-30.6%0.008%
4/30/2025Brown Advisory Inc.1,277,277$1.02B1.5%-12.1%0.617%
4/30/2025Highview Capital Management LLC DE 1,022$814K0.3%+7.0%0.000%
4/30/2025Bank Hapoalim BM4,483$3.57M0.5%-1.5%0.002%
4/30/2025China Universal Asset Management Co. Ltd.10,355$8.24M0.8%-19.5%0.005%
4/30/2025Alpha Cubed Investments LLC581$463K0.0%+54.1%0.000%
4/30/2025Pekin Hardy Strauss Inc.372$296K0.0%N/A0.000%
4/30/2025EULAV Asset Management66,164$52.68M1.3%-1.5%0.032%
4/30/2025Crossmark Global Holdings Inc.11,227$8.94M0.2%+14.2%0.005%
4/30/2025Gilliland Jeter Wealth Management LLC867$690K0.2%+3.6%0.000%
4/30/2025Washington Trust Bank24,098$19.19M1.9%+1.6%0.012%
4/30/2025Fullcircle Wealth LLC447$356K0.1%+50.0%0.000%
4/29/2025 U.S. Capital Wealth Advisors LLC1,025$816K0.0%-41.5%0.000%
4/29/2025 Financial Counselors Inc.22,608$18.00M0.3%-7.7%0.011%
4/29/2025 Raleigh Capital Management Inc.355$282K0.1%-48.6%0.000%
4/29/2025 Liberty Square Wealth Partners LLC475$378K0.1%+17.3%0.000%
4/29/2025 YANKCOM Partnership424$338K0.2%+9.8%0.000%
4/29/2025 Callan Capital LLC1,839$1.46M0.1%+3.4%0.001%
4/29/2025 TD Private Client Wealth LLC4,072$3.24M0.1%-15.5%0.002%
4/29/2025 Capital Advisors Inc. OK533$424K0.0%-3.8%0.000%
4/29/2025 Envestnet Asset Management Inc.563,053$448.27M0.1%-4.6%0.272%
4/29/2025 Penserra Capital Management LLC2,453$1.95M0.0%-39.6%0.001%
4/29/2025 Traveka Wealth LLC345$275K0.2%+3.9%0.000%
4/29/2025 Cloud Capital Management LLC93$74K0.1%N/A0.000%
4/29/2025 Argentarii LLC2,070$1.65M0.8%+1.5%0.001%
4/29/2025 Riggs Asset Managment Co. Inc.1,880$1.50M0.4%+0.9%0.001%
4/29/2025 Sharp Financial Services LLC315$251K0.2%+5.0%0.000%
4/29/2025 Adell Harriman & Carpenter Inc.992$790K0.1%+211.9%0.000%
4/29/2025 Concurrent Investment Advisors LLC3,807$3.03M0.1%+28.5%0.002%
4/29/2025 Braun Stacey Associates Inc.33,107$26.36M1.1%-2.9%0.016%
4/29/2025 HM Payson & Co.783$623K0.0%+14.6%0.000%
4/29/2025 Bank of New York Mellon Corp1,622,430$1.29B0.3%+7.8%0.784%
4/29/2025 World Investment Advisors11,962$9.52M0.2%+77.2%0.006%
4/29/2025 Generali Investments CEE investicni spolecnost a.s.3,400$2.71M0.3%+277.8%0.002%
4/29/2025 Wayfinding Financial LLC73$58K0.0%N/A0.000%
4/29/2025 Truist Financial Corp114,793$91.39M0.1%+111.7%0.055%
4/29/2025 Capital Investment Advisory Services LLC577$459K0.0%+2.1%0.000%
4/29/2025 Impax Asset Management Group plc76,559$60.64M0.4%+51.2%0.037%
4/29/2025 Strategic Blueprint LLC257$205K0.0%-17.9%0.000%
4/29/2025 Brookstone Capital Management15,447$12.30M0.2%-0.7%0.007%
4/29/2025 Kintegral Advisory LLC4,739$3.77M0.6%-32.9%0.002%
4/29/2025 Catalyst Capital Advisors LLC527$420K0.0%N/A0.000%
4/29/2025 Global Wealth Management Investment Advisory Inc.300$239K0.0%+53.8%0.000%
4/29/2025 SMART Wealth LLC562$447K0.2%N/A0.000%
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4/29/2025 Harel Insurance Investments & Financial Services Ltd.29,090$23.16M0.3%0.0%0.014%
4/29/2025 IFM Investors Pty Ltd42,323$33.70M0.3%+5.6%0.020%
4/29/2025 GF Fund Management CO. LTD.45,431$36.17M0.8%-18.2%0.022%
4/29/2025 OneDigital Investment Advisors LLC7,571$6.03M0.1%+6.9%0.004%
4/29/2025 Hartline Investment Corp28,785$22.92M3.0%+11.6%0.014%
4/29/2025 Avantax Planning Partners Inc.946$753K0.0%+6.3%0.000%
4/29/2025 Silver Oak Securities Incorporated664$530K0.0%+5.6%0.000%
4/29/2025 Calamos Wealth Management LLC11,984$9.54M0.5%+1.0%0.006%
4/29/2025 Calamos Advisors LLC113,970$90.74M0.4%+15.0%0.055%
4/29/2025 Cohen Investment Advisors LLC4,531$3.61M2.1%+3.4%0.002%
(Data available from 1/1/2016 forward)

NOW Institutional Ownership - Frequently Asked Questions

Who are the largest shareholders of NOW shares?

During the previous two years, 2,306 institutional investors and hedge funds held shares of ServiceNow. The most heavily invested institutionals were Vanguard Group Inc. ($20.35B), BlackRock Inc. ($8.48B), Price T Rowe Associates Inc. MD ($8.43B), State Street Corp ($8.12B), FMR LLC ($6.23B), Geode Capital Management LLC ($4.56B), and Morgan Stanley ($3.94B).Learn more on NOW's institutional investors.

What percentage of ServiceNow stock is owned by institutional investors?

87.18% of ServiceNow stock is owned by institutional investors. Learn more on NOW's institutional investor holdings.

Which institutional investors have been buying ServiceNow stock?

Of the 2,052 institutional investors that purchased ServiceNow stock in the last 24 months, the following investors and hedge funds have bought the highest volume of shares: Bank Julius Baer & Co. Ltd Zurich ($23.45M), Norges Bank ($4.79M), World Investment Advisors LLC ($4.78M), Jennison Associates LLC ($2.87M), GAMMA Investing LLC ($2.69M), International Assets Investment Management LLC ($2.00M), and GQG Partners LLC ($1.53M).

How much institutional buying is happening at ServiceNow?

Institutional investors have bought a total of 79,589,731 shares in the last 24 months. This purchase volume represents approximately $57.08B in transactions.

Which ServiceNow major shareholders have been selling company stock?

Of the 1,268 institutional investors that sold ServiceNow stock in the last 24 months, the following investors and hedge funds have sold the highest volume of shares: Price T Rowe Associates Inc. MD ($3.49M), Edgewood Management LLC ($1.62M), Ontario Teachers Pension Plan Board ($1.51M), Capital Research Global Investors ($1.25M), Capital International Investors ($1.22M), International Assets Investment Management LLC ($1.18M), and Massachusetts Financial Services Co. MA ($972.41K).

How much institutional selling is happening at ServiceNow?

Institutional investors have sold a total of 30,930,953 shares in the last 24 months. This volume of shares sold represents approximately $23.23B in transactions.


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This page (NYSE:NOW) was last updated on 4/30/2025 by MarketBeat.com Staff
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