Polaris Inc. is a powersports manufacturer headquartered in Medina, Minnesota. Founded in 1954 in Roseau, Minnesota, the company initially focused on snowmobiles and has since expanded into a broad range of recreational and utility vehicles.
Polaris develops and sells off-road vehicles, including all-terrain vehicles and side-by-side models for recreational, agricultural, commercial, and government applications. Its product portfolio includes the RZR, Ranger, General, and Sportsman lines, as well as snowmobiles, motorcycles, and three-wheeled roadsters sold under the Indian Motorcycle and Slingshot brands. The company also offers replacement parts, apparel, accessories, and related services.
Polaris serves customers primarily in North America and distributes its products through dealers and other channels in international markets. Its business is supported by a portfolio of proprietary brands and a network of manufacturing, distribution, and dealer operations. Michael Speetzen has served as Polaris' chief executive officer since 2021.
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