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PROG (PRG) Stock Price, News & Analysis

PROG logo
$27.89 +0.01 (+0.04%)
Closing price 05/9/2025 03:59 PM Eastern
Extended Trading
$28.84 +0.95 (+3.42%)
As of 05:09 AM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more.

About PROG Stock (NYSE:PRG)

Key Stats

Today's Range
$27.75
$28.26
50-Day Range
$23.99
$28.50
52-Week Range
$23.50
$50.28
Volume
441,974 shs
Average Volume
461,271 shs
Market Capitalization
$1.13 billion
P/E Ratio
6.14
Dividend Yield
1.86%
Price Target
$44.83
Consensus Rating
Moderate Buy

Company Overview

PROG Holdings, Inc. (NYSE:PRG) is a financial technology holding company based in Salt Lake City, Utah with three business segments: Progressive Leasing, which offers lease-to-own transactions primarily to credit-challenged consumers through e-commerce and point-of-sale retail partners, via online, mobile, and in-store solutions; Vive Financial, which provides consumers who may not qualify for traditional prime lending with a variety of second-look, revolving credit products through private label and branded credit cards; and Four Technologies, which provides consumers of all credit backgrounds Buy Now, Pay Later (BNPL) options through four interest-free installments via its platform, Four.

PROG Stock Analysis - MarketRank™

See Top-Rated MarketRank™ Stocks
85th Percentile Overall Score

PRG MarketRank™: 

PROG scored higher than 85% of companies evaluated by MarketBeat, and ranked 250th out of 928 stocks in the finance sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

  • Consensus Rating

    PROG has received a consensus rating of Moderate Buy. The company's average rating score is 2.86, and is based on 4 buy ratings, 2 hold ratings, and no sell ratings.

  • Amount of Analyst Coverage

    PROG has only been the subject of 3 research reports in the past 90 days.

  • Read more about PROG's stock forecast and price target.
  • Earnings Growth

    Earnings for PROG are expected to grow by 19.71% in the coming year, from $3.45 to $4.13 per share.

  • Price to Earnings Ratio vs. the Market

    The P/E ratio of PROG is 6.14, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 21.91.

  • Price to Earnings Ratio vs. Sector

    The P/E ratio of PROG is 6.14, which means that it is trading at a less expensive P/E ratio than the Finance sector average P/E ratio of about 22.31.

  • Price to Book Value per Share Ratio

    PROG has a P/B Ratio of 1.78. P/B Ratios below 3 indicates that a company is reasonably valued with respect to its assets and liabilities.

  • Read more about PROG's valuation and earnings.
  • Percentage of Shares Shorted

    7.22% of the float of PROG has been sold short.
  • Short Interest Ratio / Days to Cover

    PROG has a short interest ratio ("days to cover") of 4.8.
  • Change versus previous month

    Short interest in PROG has recently increased by 13.20%, indicating that investor sentiment is decreasing significantly.
  • Dividend Yield

    PROG pays a meaningful dividend of 1.87%, higher than the bottom 25% of all stocks that pay dividends.

  • Dividend Growth

    PROG has only been increasing its dividend for 2 years.

  • Dividend Coverage

    The dividend payout ratio of PROG is 10.66%. This payout ratio is at a healthy, sustainable level, below 75%.

  • Dividend Sustainability

    Based on earnings estimates, PROG will have a dividend payout ratio of 12.59% next year. This indicates that PROG will be able to sustain or increase its dividend.

  • Read more about PROG's dividend.
  • Percentage of Shares Shorted

    7.22% of the float of PROG has been sold short.
  • Short Interest Ratio / Days to Cover

    PROG has a short interest ratio ("days to cover") of 4.8.
  • Change versus previous month

    Short interest in PROG has recently increased by 13.20%, indicating that investor sentiment is decreasing significantly.
  • News Sentiment

    PROG has a news sentiment score of 1.60. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 1.06 average news sentiment score of Finance companies.
  • News Coverage This Week

    MarketBeat has tracked 7 news articles for PROG this week, compared to 4 articles on an average week.
  • Search Interest

    Only 1 people have searched for PRG on MarketBeat in the last 30 days. This is a decrease of -67% compared to the previous 30 days.
  • MarketBeat Follows

    Only 1 people have added PROG to their MarketBeat watchlist in the last 30 days. This is a decrease of -50% compared to the previous 30 days.
  • Insider Buying vs. Insider Selling

    In the past three months, PROG insiders have bought more of their company's stock than they have sold. Specifically, they have bought $345,016.00 in company stock and sold $0.00 in company stock.

  • Percentage Held by Insiders

    Only 3.21% of the stock of PROG is held by insiders.

  • Percentage Held by Institutions

    97.92% of the stock of PROG is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

  • Read more about PROG's insider trading history.
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PRG Stock News Headlines

Prog Holdings price target lowered to $45 from $50 at KeyBanc
Prog Holdings price target lowered to $40 from $45 at Loop Capital
This picture could hold the secret to the market's next move.
A strange investment secret — discovered just a few short weeks before this image was taken — correctly predicted it all. Even crazier, this secret accurately called every major financial event in recent history … Now it's signaling something very scary is about to hit the market again …
PROG Holdings Reports First Quarter 2025 Results
See More Headlines

PRG Stock Analysis - Frequently Asked Questions

PROG's stock was trading at $42.26 at the beginning of the year. Since then, PRG stock has decreased by 34.0% and is now trading at $27.89.
View the best growth stocks for 2025 here
.

PROG Holdings, Inc. (NYSE:PRG) announced its quarterly earnings results on Wednesday, April, 23rd. The company reported $0.90 EPS for the quarter, topping analysts' consensus estimates of $0.82 by $0.08. PROG's revenue was up 6.6% compared to the same quarter last year.
Read the conference call transcript
.

Top institutional shareholders of PROG include Vanguard Group Inc. (12.40%), Allianz Asset Management GmbH (2.25%), Charles Schwab Investment Management Inc. (2.02%) and Vulcan Value Partners LLC (1.69%). Insiders that own company stock include Steven A Michaels, Curtis Linn Doman, Brian Garner, Douglas C Curling, Michael Todd King, Eugene Vin Iv Thomas, Caroline Sio-Chin Sheu and George M Sewell.
View institutional ownership trends
.

Shares of PRG stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

Based on aggregate information from My MarketBeat watchlists, some other companies that PROG investors own include Ford Motor (F), NVIDIA (NVDA), Meta Platforms (META), Advanced Micro Devices (AMD), Broadcom (AVGO), Netflix (NFLX) and Tesla (TSLA).

Company Calendar

Record date for 3/25 Dividend
3/13/2025
Ex-Dividend for 3/25 Dividend
3/13/2025
Dividend Payable
3/25/2025
Last Earnings
4/23/2025
Today
5/12/2025
Record date for 6/3 Dividend
5/20/2025
Ex-Dividend for 6/3 Dividend
5/20/2025
Dividend Payable
6/03/2025
Next Earnings (Estimated)
7/23/2025
Fiscal Year End
12/31/2025

Industry, Sector and Symbol

Stock Exchange
NYSE
Sector
Finance
Industry
Equipment rental & leasing, not elsewhere classified
Sub-Industry
N/A
Current Symbol
NYSE:PRG
Employees
1,606
Year Founded
N/A

Price Target and Rating

Average Stock Price Target
$44.83
High Stock Price Target
$60.00
Low Stock Price Target
$29.00
Potential Upside/Downside
+60.8%
Consensus Rating
Moderate Buy
Rating Score (0-4)
2.86
Research Coverage
7 Analysts

Profitability

Trailing P/E Ratio
6.14
Forward P/E Ratio
8.08
P/E Growth
N/A
Net Income
$138.84 million
Pretax Margin
6.64%

Debt

Sales & Book Value

Annual Sales
$2.51 billion
Cash Flow
$41.63 per share
Price / Cash Flow
0.67
Book Value
$15.65 per share
Price / Book
1.78

Miscellaneous

Free Float
40,405,000
Market Cap
$1.13 billion
Optionable
Not Optionable
Beta
1.81
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This page (NYSE:PRG) was last updated on 5/12/2025 by MarketBeat.com Staff
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