Free Trial

PROG (PRG) Competitors

PROG logo
$36.32 -0.59 (-1.60%)
Closing price 06/10/2026 03:59 PM Eastern
Extended Trading
$36.22 -0.10 (-0.28%)
As of 06/10/2026 04:50 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

PRG vs. LYFT, MARA, EQPT, HNGE, and WSC

Should you buy PROG stock or one of its competitors? MarketBeat compares PROG with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with PROG include Lyft (LYFT), Marathon Digital (MARA), EquipmentShare.com (EQPT), Hinge Health (HNGE), and WillScot (WSC). These companies are all part of the "business services" industry.

How does PROG compare to Lyft?

Lyft (NASDAQ:LYFT) and PROG (NYSE:PRG) are both business services companies, but which is the better stock? We will compare the two companies based on the strength of their institutional ownership, analyst recommendations, valuation, profitability, dividends, earnings, media sentiment and risk.

In the previous week, Lyft had 25 more articles in the media than PROG. MarketBeat recorded 26 mentions for Lyft and 1 mentions for PROG. PROG's average media sentiment score of 0.60 beat Lyft's score of 0.57 indicating that PROG is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Lyft
10 Very Positive mention(s)
2 Positive mention(s)
10 Neutral mention(s)
0 Negative mention(s)
3 Very Negative mention(s)
Positive
PROG
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Lyft has a beta of 1.82, meaning that its stock price is 82% more volatile than the broader market. Comparatively, PROG has a beta of 1.82, meaning that its stock price is 82% more volatile than the broader market.

Lyft has higher revenue and earnings than PROG. Lyft is trading at a lower price-to-earnings ratio than PROG, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Lyft$6.32B0.80$2.84B$6.851.95
PROG$2.41B0.60$146.79M$3.669.92

Lyft has a net margin of 43.82% compared to PROG's net margin of 5.88%. PROG's return on equity of 21.94% beat Lyft's return on equity.

Company Net Margins Return on Equity Return on Assets
Lyft43.82% -2.09% -0.54%
PROG 5.88%21.94%9.54%

Lyft presently has a consensus target price of $18.83, suggesting a potential upside of 40.61%. PROG has a consensus target price of $43.70, suggesting a potential upside of 20.32%. Given Lyft's higher possible upside, equities analysts plainly believe Lyft is more favorable than PROG.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Lyft
2 Sell rating(s)
22 Hold rating(s)
9 Buy rating(s)
0 Strong Buy rating(s)
2.21
PROG
0 Sell rating(s)
2 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.86

83.1% of Lyft shares are held by institutional investors. Comparatively, 97.9% of PROG shares are held by institutional investors. 0.9% of Lyft shares are held by company insiders. Comparatively, 3.7% of PROG shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Summary

Lyft and PROG tied by winning 8 of the 16 factors compared between the two stocks.

How does PROG compare to Marathon Digital?

Marathon Digital (NASDAQ:MARA) and PROG (NYSE:PRG) are both finance companies, but which is the better stock? We will contrast the two companies based on the strength of their earnings, institutional ownership, valuation, risk, dividends, profitability, media sentiment and analyst recommendations.

In the previous week, Marathon Digital had 11 more articles in the media than PROG. MarketBeat recorded 12 mentions for Marathon Digital and 1 mentions for PROG. PROG's average media sentiment score of 0.60 beat Marathon Digital's score of 0.51 indicating that PROG is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Marathon Digital
4 Very Positive mention(s)
1 Positive mention(s)
3 Neutral mention(s)
1 Negative mention(s)
1 Very Negative mention(s)
Positive
PROG
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

44.5% of Marathon Digital shares are owned by institutional investors. Comparatively, 97.9% of PROG shares are owned by institutional investors. 0.8% of Marathon Digital shares are owned by company insiders. Comparatively, 3.7% of PROG shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Marathon Digital presently has a consensus price target of $18.38, suggesting a potential upside of 45.60%. PROG has a consensus price target of $43.70, suggesting a potential upside of 20.32%. Given Marathon Digital's higher possible upside, analysts plainly believe Marathon Digital is more favorable than PROG.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Marathon Digital
2 Sell rating(s)
2 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.45
PROG
0 Sell rating(s)
2 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.86

PROG has higher revenue and earnings than Marathon Digital. Marathon Digital is trading at a lower price-to-earnings ratio than PROG, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Marathon Digital$867.82M5.54-$1.31B-$5.72N/A
PROG$2.41B0.60$146.79M$3.669.92

Marathon Digital has a beta of 5.38, indicating that its share price is 438% more volatile than the broader market. Comparatively, PROG has a beta of 1.82, indicating that its share price is 82% more volatile than the broader market.

PROG has a net margin of 5.88% compared to Marathon Digital's net margin of -234.83%. PROG's return on equity of 21.94% beat Marathon Digital's return on equity.

Company Net Margins Return on Equity Return on Assets
Marathon Digital-234.83% -23.20% -12.51%
PROG 5.88%21.94%9.54%

Summary

PROG beats Marathon Digital on 12 of the 17 factors compared between the two stocks.

How does PROG compare to EquipmentShare.com?

EquipmentShare.com (NASDAQ:EQPT) and PROG (NYSE:PRG) are both business services companies, but which is the superior business? We will contrast the two companies based on the strength of their dividends, institutional ownership, media sentiment, valuation, earnings, analyst recommendations, risk and profitability.

EquipmentShare.com presently has a consensus target price of $40.25, suggesting a potential upside of 118.16%. PROG has a consensus target price of $43.70, suggesting a potential upside of 20.32%. Given EquipmentShare.com's higher probable upside, equities analysts clearly believe EquipmentShare.com is more favorable than PROG.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
EquipmentShare.com
1 Sell rating(s)
4 Hold rating(s)
6 Buy rating(s)
0 Strong Buy rating(s)
2.45
PROG
0 Sell rating(s)
2 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.86

97.9% of PROG shares are held by institutional investors. 3.7% of PROG shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

PROG has a net margin of 5.88% compared to EquipmentShare.com's net margin of 0.00%. PROG's return on equity of 21.94% beat EquipmentShare.com's return on equity.

Company Net Margins Return on Equity Return on Assets
EquipmentShare.comN/A N/A N/A
PROG 5.88%21.94%9.54%

In the previous week, EquipmentShare.com had 3 more articles in the media than PROG. MarketBeat recorded 4 mentions for EquipmentShare.com and 1 mentions for PROG. EquipmentShare.com's average media sentiment score of 0.97 beat PROG's score of 0.60 indicating that EquipmentShare.com is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
EquipmentShare.com
0 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
PROG
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

PROG has lower revenue, but higher earnings than EquipmentShare.com.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
EquipmentShare.com$4.38B1.06$40MN/AN/A
PROG$2.41B0.60$146.79M$3.669.92

Summary

PROG beats EquipmentShare.com on 8 of the 14 factors compared between the two stocks.

How does PROG compare to Hinge Health?

PROG (NYSE:PRG) and Hinge Health (NYSE:HNGE) are both business services companies, but which is the better business? We will compare the two companies based on the strength of their valuation, risk, earnings, dividends, institutional ownership, media sentiment, profitability and analyst recommendations.

PROG has higher revenue and earnings than Hinge Health. Hinge Health is trading at a lower price-to-earnings ratio than PROG, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
PROG$2.41B0.60$146.79M$3.669.92
Hinge Health$587.86M8.15-$528.26M-$12.34N/A

PROG has a net margin of 5.88% compared to Hinge Health's net margin of -78.95%. PROG's return on equity of 21.94% beat Hinge Health's return on equity.

Company Net Margins Return on Equity Return on Assets
PROG5.88% 21.94% 9.54%
Hinge Health -78.95%-310.62%-71.08%

In the previous week, Hinge Health had 16 more articles in the media than PROG. MarketBeat recorded 17 mentions for Hinge Health and 1 mentions for PROG. Hinge Health's average media sentiment score of 0.67 beat PROG's score of 0.60 indicating that Hinge Health is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
PROG
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Hinge Health
6 Very Positive mention(s)
5 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

PROG currently has a consensus price target of $43.70, suggesting a potential upside of 20.32%. Hinge Health has a consensus price target of $68.33, suggesting a potential upside of 10.37%. Given PROG's higher possible upside, research analysts plainly believe PROG is more favorable than Hinge Health.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
PROG
0 Sell rating(s)
2 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.86
Hinge Health
1 Sell rating(s)
1 Hold rating(s)
16 Buy rating(s)
2 Strong Buy rating(s)
2.95

97.9% of PROG shares are owned by institutional investors. 3.7% of PROG shares are owned by company insiders. Comparatively, 18.9% of Hinge Health shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

Summary

PROG beats Hinge Health on 9 of the 16 factors compared between the two stocks.

How does PROG compare to WillScot?

WillScot (NASDAQ:WSC) and PROG (NYSE:PRG) are both finance companies, but which is the superior stock? We will contrast the two companies based on the strength of their media sentiment, profitability, dividends, valuation, institutional ownership, analyst recommendations, earnings and risk.

In the previous week, WillScot had 5 more articles in the media than PROG. MarketBeat recorded 6 mentions for WillScot and 1 mentions for PROG. WillScot's average media sentiment score of 1.46 beat PROG's score of 0.60 indicating that WillScot is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
WillScot
5 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
PROG
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

95.8% of WillScot shares are held by institutional investors. Comparatively, 97.9% of PROG shares are held by institutional investors. 3.1% of WillScot shares are held by company insiders. Comparatively, 3.7% of PROG shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

PROG has a net margin of 5.88% compared to WillScot's net margin of -2.99%. PROG's return on equity of 21.94% beat WillScot's return on equity.

Company Net Margins Return on Equity Return on Assets
WillScot-2.99% 20.65% 3.31%
PROG 5.88%21.94%9.54%

WillScot currently has a consensus price target of $25.88, indicating a potential downside of 2.25%. PROG has a consensus price target of $43.70, indicating a potential upside of 20.32%. Given PROG's stronger consensus rating and higher possible upside, analysts clearly believe PROG is more favorable than WillScot.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
WillScot
1 Sell rating(s)
7 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.18
PROG
0 Sell rating(s)
2 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.86

PROG has higher revenue and earnings than WillScot. WillScot is trading at a lower price-to-earnings ratio than PROG, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
WillScot$2.28B2.10-$52.99M-$0.38N/A
PROG$2.41B0.60$146.79M$3.669.92

WillScot has a beta of 1.34, meaning that its share price is 34% more volatile than the broader market. Comparatively, PROG has a beta of 1.82, meaning that its share price is 82% more volatile than the broader market.

WillScot pays an annual dividend of $0.28 per share and has a dividend yield of 1.1%. PROG pays an annual dividend of $0.56 per share and has a dividend yield of 1.5%. WillScot pays out -73.7% of its earnings in the form of a dividend. PROG pays out 15.3% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. PROG has raised its dividend for 2 consecutive years. PROG is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Summary

PROG beats WillScot on 16 of the 20 factors compared between the two stocks.

Get PROG News Delivered to You Automatically

Sign up to receive the latest news and ratings for PRG and its competitors with MarketBeat's FREE daily newsletter.

Subscribe Now
SMS is currently available in Australia, Belgium, Canada, France, Germany, Ireland, Italy, New Zealand, the Netherlands, Singapore, South Africa, Spain, Switzerland, the United Kingdom, and the United States. By entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy.

New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding PRG and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip Chart

Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Skip Chart

PRG vs. The Competition

MetricPROGFIN IndustryFinance SectorNYSE Exchange
Market Cap$1.48B$10.06B$13.57B$23.11B
Dividend Yield1.52%5.30%5.77%4.09%
P/E Ratio9.9214.3319.9730.13
Price / Sales0.601.59134.5521.00
Price / Cash0.839.0319.3124.21
Price / Book1.931.802.204.59
Net Income$146.79M$421.66M$1.14B$1.07B
7 Day Performance6.21%-0.48%0.28%-1.47%
1 Month Performance2.99%2.12%0.46%-0.55%
1 Year Performance21.98%13.13%10.25%19.04%

PROG Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
PRG
PROG
4.4534 of 5 stars
$36.32
-1.6%
$43.70
+20.3%
+19.8%$1.48B$2.41B9.921,151
LYFT
Lyft
4.6437 of 5 stars
$14.44
+2.5%
$18.83
+30.4%
-14.6%$5.48B$6.32B2.113,913
MARA
Marathon Digital
3.1715 of 5 stars
$13.47
-3.5%
$18.38
+36.5%
-23.5%$5.14B$907.09MN/A9
EQPT
EquipmentShare.com
4.5552 of 5 stars
$20.18
0.0%
$40.25
+99.4%
N/A$5.11B$4.38BN/A7,700
HNGE
Hinge Health
3.1714 of 5 stars
$62.53
+6.6%
$67.53
+8.0%
+69.3%$4.85B$587.86MN/A1,437

Related Companies and Tools


This page (NYSE:PRG) was last updated on 6/11/2026 by MarketBeat.com Staff.
From Our Partners