United Parks & Resorts (PRKS) Stock Price, News & Analysis

Company Overview

United Parks & Resorts, Inc. is a holding company, which engages in the ownership and operation of theme parks. Its portfolio includes SeaWorld, Busch Gardens, Aquatica, Discovery Cove, Sesame Place, and Sea Rescue. The company was founded in 1959 and is headquartered in Orlando, FL.

Key Stats

• Today's Range: $49.70 to $52.14
• 50-Day Range: $46.09 to $54.51
• 52-Week Range: $37.68 to $60.83
• Volume: 1.35 million shs
• Average Volume: 1.12 million shs
• Market Capitalization: $2.76 billion
• P/E Ratio: 13.43
• Dividend Yield: N/A
• Price Target: $57.73
• Consensus Rating: Hold

United Parks & Resorts Stock Analysis - MarketRank™

United Parks & Resorts scored higher than 67% of companies evaluated by MarketBeat, and ranked 135th out of 289 stocks in the consumer discretionary sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 3.4 / 5
• Analyst Rating: Hold

Consensus Rating

United Parks & Resorts has received a consensus rating of Hold. The company's average rating score is 2.33, and is based on 5 buy ratings, 6 hold ratings, and 1 sell rating.

Upside Potential

United Parks & Resorts has a consensus price target of $57.73, representing about 14.9% upside from its current price of $50.23.

Amount of Analyst Coverage

United Parks & Resorts has been the subject of 8 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

Earnings and Valuation

• Score: 3.1 / 5
• Proj. Earnings Growth: 15.19%

Earnings Growth

Earnings for United Parks & Resorts are expected to grow by 15.19% in the coming year, from $3.95 to $4.55 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of United Parks & Resorts is 13.78, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 279.69.

Price to Earnings Ratio vs. Sector

The P/E ratio of United Parks & Resorts is 13.78, which means that it is trading at a less expensive P/E ratio than the Consumer Discretionary sector average P/E ratio of about 18.33.

Short Interest

• Score: 3.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

8.74% of the float of United Parks & Resorts has been sold short.

Short Interest Ratio / Days to Cover

United Parks & Resorts has a short interest ratio ("days to cover") of 6.

Change versus previous month

Short interest in United Parks & Resorts has recently decreased by 14.83%, indicating that investor sentiment is improving significantly.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

United Parks & Resorts does not currently pay a dividend.

Dividend Growth

United Parks & Resorts does not have a long track record of dividend growth.

Sustainability and ESG

• Score: N/A
• Environmental Score: N/A

Percentage of Shares Shorted

8.74% of the float of United Parks & Resorts has been sold short.

Short Interest Ratio / Days to Cover

United Parks & Resorts has a short interest ratio ("days to cover") of 6.

Change versus previous month

Short interest in United Parks & Resorts has recently decreased by 14.83%, indicating that investor sentiment is improving significantly.

News and Social Media

• Score: 2.9 / 5
• News Sentiment: 1.21

News Sentiment

United Parks & Resorts has a news sentiment score of 1.21. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.94 average news sentiment score of Consumer Discretionary companies.

News Coverage This Week

MarketBeat has tracked 21 news articles for United Parks & Resorts this week, compared to 6 articles on an average week.

Company Ownership

• Score: 0.0 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, United Parks & Resorts insiders have not sold or bought any company stock.

Percentage Held by Insiders

Only 1.20% of the stock of United Parks & Resorts is held by insiders.

PRKS Stock Analysis - Frequently Asked Questions

How have PRKS shares performed this year?

United Parks & Resorts' stock was trading at $56.19 at the beginning of the year. Since then, PRKS stock has decreased by 10.6% and is now trading at $50.2250.

How were United Parks & Resorts' earnings last quarter?

United Parks & Resorts Inc. (NYSE:PRKS) posted its quarterly earnings data on Thursday, August, 7th. The company reported $1.45 earnings per share for the quarter, missing analysts' consensus estimates of $1.76 by $0.31. The company's quarterly revenue was down 1.5% compared to the same quarter last year.
Read the conference call transcript.

Is United Parks & Resorts doing a stock buyback?

United Parks & Resorts' board authorized a stock buyback plan on Friday, September 5th 2025, which permits the company to buy back $0 in shares, according to EventVestor. This permits the company to repurchase shares of its stock through open market purchases. Shares repurchase plans are typically an indication that the company's leadership believes its shares are undervalued.

Who are United Parks & Resorts' major shareholders?

United Parks & Resorts' top institutional investors include Simcoe Capital Management LLC (3.93%), Voss Capital LP (3.57%), River Road Asset Management LLC (3.40%) and Goldentree Asset Management LP (2.21%). Insiders that own company stock include Christopher L Finazzo, George Anthony Taylor, James Mikolaichik, Yoshikazu Maruyama, Kyle Robert Miller, Christopher Dold, Byron Surrett and Jayson Maxwell.
View institutional ownership trends.

How do I buy shares of United Parks & Resorts?

Shares of PRKS stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

What other stocks do shareholders of United Parks & Resorts own?

Based on aggregate information from My MarketBeat watchlists, some other companies that United Parks & Resorts investors own include Tesla (TSLA), Advanced Micro Devices (AMD), NVIDIA (NVDA), JPMorgan Chase & Co. (JPM), Meta Platforms (META), Alphabet (GOOG) and Netflix (NFLX).

Company Calendar

• Last Earnings: 8/07/2025
• Today: 9/10/2025
• Next Earnings (Estimated): 11/06/2025
• Fiscal Year End: 12/31/2025

Industry, Sector and Symbol

• Stock Exchange: NYSE
• Sector: Consumer Discretionary
• Industry: LEISURE&REC SVS
• Sub-Industry: Entertainment
• Current Symbol: NYSE:PRKS
• Previous Symbol: NYSE:PRKS
• CIK: 1564902
• Web: www.unitedparks.com
• Phone: 407-226-5011
• Fax: 302-655-5049
• Employees: 16,700
• Year Founded: N/A

Price Target and Rating

• Average Price Target for United Parks & Resorts: $57.73
• High Price Target: $71.00
• Low Price Target: $46.00
• Potential Upside/Downside: +14.2%
• Consensus Rating: Hold
• Rating Score (0-4): 2.33
• Research Coverage: 12 Analysts

Profitability

• EPS (Trailing Twelve Months): $3.74
• Trailing P/E Ratio: 13.48
• Forward P/E Ratio: 12.80
• P/E Growth: N/A
• Net Income: $227.50 million
• Net Margins: 12.39%
• Pretax Margin: 16.09%
• Return on Equity: -47.59%
• Return on Assets: 8.15%

Debt

• Debt-to-Equity Ratio: N/A
• Current Ratio: 0.83
• Quick Ratio: 0.72

Sales & Book Value

• Annual Sales: $1.73 billion
• Price / Sales: 1.61
• Cash Flow: $6.97 per share
• Price / Cash Flow: 7.25
• Book Value: ($8.39) per share
• Price / Book: -6.03

Miscellaneous

• Outstanding Shares: 55,030,000
• Free Float: 54,365,000
• Market Cap: $2.78 billion
• Optionable: Optionable
• Beta: 1.34