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Primo Brands (PRMB) Competitors

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$23.35 +0.33 (+1.43%)
Closing price 08/25/2026 03:59 PM Eastern
Extended Trading
$23.36 +0.01 (+0.05%)
As of 08/25/2026 04:15 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

PRMB vs. COKE, CELH, AKO.B, AKO.A, and COCO

Should you buy Primo Brands stock or one of its competitors? Primo Brands's main competitors and comparable companies include Coca-Cola Consolidated (COKE), Celsius (CELH), Embotelladora Andina (AKO.B), Embotelladora Andina (AKO.A), and Vita Coco (COCO). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "soft drinks & non-alcoholic beverages" industry.

How does Primo Brands compare to Coca-Cola Consolidated?

Coca-Cola Consolidated (NASDAQ:COKE) and Primo Brands (NYSE:PRMB) are both consumer staples companies, but which is the better investment? We will contrast the two companies based on the strength of their analyst recommendations, media sentiment, earnings, institutional ownership, profitability, valuation, dividends and risk.

48.2% of Coca-Cola Consolidated shares are held by institutional investors. Comparatively, 87.7% of Primo Brands shares are held by institutional investors. 0.0% of Coca-Cola Consolidated shares are held by insiders. Comparatively, 32.9% of Primo Brands shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Coca-Cola Consolidated has a net margin of 7.15% compared to Primo Brands' net margin of 1.49%. Primo Brands' return on equity of 14.24% beat Coca-Cola Consolidated's return on equity.

Company Net Margins Return on Equity Return on Assets
Coca-Cola Consolidated7.15% -1,041.59% 13.71%
Primo Brands 1.49%14.24%4.03%

Primo Brands has a consensus target price of $28.25, indicating a potential upside of 20.99%. Given Primo Brands' higher probable upside, analysts plainly believe Primo Brands is more favorable than Coca-Cola Consolidated.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Coca-Cola Consolidated
0 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
3.00
Primo Brands
0 Sell rating(s)
4 Hold rating(s)
11 Buy rating(s)
0 Strong Buy rating(s)
2.73

Coca-Cola Consolidated has higher revenue and earnings than Primo Brands. Coca-Cola Consolidated is trading at a lower price-to-earnings ratio than Primo Brands, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Coca-Cola Consolidated$7.69B1.70$570.58M$7.5426.06
Primo Brands$6.66B1.27$60.10M$0.2689.80

Coca-Cola Consolidated pays an annual dividend of $1.00 per share and has a dividend yield of 0.5%. Primo Brands pays an annual dividend of $0.48 per share and has a dividend yield of 2.1%. Coca-Cola Consolidated pays out 13.3% of its earnings in the form of a dividend. Primo Brands pays out 184.6% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Coca-Cola Consolidated has increased its dividend for 2 consecutive years.

Coca-Cola Consolidated has a beta of 0.55, suggesting that its stock price is 45% less volatile than the broader market. Comparatively, Primo Brands has a beta of 0.74, suggesting that its stock price is 26% less volatile than the broader market.

In the previous week, Coca-Cola Consolidated had 131 more articles in the media than Primo Brands. MarketBeat recorded 134 mentions for Coca-Cola Consolidated and 3 mentions for Primo Brands. Coca-Cola Consolidated's average media sentiment score of 1.75 beat Primo Brands' score of 0.99 indicating that Coca-Cola Consolidated is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Coca-Cola Consolidated
133 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive
Primo Brands
2 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

Coca-Cola Consolidated beats Primo Brands on 11 of the 19 factors compared between the two stocks.

How does Primo Brands compare to Celsius?

Celsius (NASDAQ:CELH) and Primo Brands (NYSE:PRMB) are both mid-cap consumer staples companies, but which is the better stock? We will compare the two businesses based on the strength of their risk, valuation, earnings, profitability, dividends, analyst recommendations, institutional ownership and media sentiment.

Celsius has a net margin of 4.24% compared to Primo Brands' net margin of 1.49%. Celsius' return on equity of 36.52% beat Primo Brands' return on equity.

Company Net Margins Return on Equity Return on Assets
Celsius4.24% 36.52% 8.53%
Primo Brands 1.49%14.24%4.03%

Celsius has a beta of 0.95, suggesting that its share price is 5% less volatile than the broader market. Comparatively, Primo Brands has a beta of 0.74, suggesting that its share price is 26% less volatile than the broader market.

Celsius currently has a consensus price target of $50.50, indicating a potential upside of 42.90%. Primo Brands has a consensus price target of $28.25, indicating a potential upside of 20.99%. Given Celsius' higher probable upside, research analysts clearly believe Celsius is more favorable than Primo Brands.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Celsius
2 Sell rating(s)
4 Hold rating(s)
19 Buy rating(s)
0 Strong Buy rating(s)
2.68
Primo Brands
0 Sell rating(s)
4 Hold rating(s)
11 Buy rating(s)
0 Strong Buy rating(s)
2.73

Celsius has higher earnings, but lower revenue than Primo Brands. Primo Brands is trading at a lower price-to-earnings ratio than Celsius, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Celsius$2.52B3.56$108M$0.24147.25
Primo Brands$6.66B1.27$60.10M$0.2689.80

In the previous week, Celsius had 11 more articles in the media than Primo Brands. MarketBeat recorded 14 mentions for Celsius and 3 mentions for Primo Brands. Primo Brands' average media sentiment score of 0.99 beat Celsius' score of 0.78 indicating that Primo Brands is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Celsius
7 Very Positive mention(s)
2 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Primo Brands
2 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

61.0% of Celsius shares are owned by institutional investors. Comparatively, 87.7% of Primo Brands shares are owned by institutional investors. 2.3% of Celsius shares are owned by insiders. Comparatively, 32.9% of Primo Brands shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Summary

Celsius beats Primo Brands on 10 of the 16 factors compared between the two stocks.

How does Primo Brands compare to Embotelladora Andina?

Primo Brands (NYSE:PRMB) and Embotelladora Andina (NYSE:AKO.B) are both mid-cap consumer staples companies, but which is the superior stock? We will compare the two companies based on the strength of their valuation, dividends, profitability, earnings, risk, analyst recommendations, media sentiment and institutional ownership.

Primo Brands pays an annual dividend of $0.48 per share and has a dividend yield of 2.1%. Embotelladora Andina pays an annual dividend of $0.98 per share and has a dividend yield of 3.2%. Primo Brands pays out 184.6% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Embotelladora Andina pays out 47.8% of its earnings in the form of a dividend. Embotelladora Andina is clearly the better dividend stock, given its higher yield and lower payout ratio.

Primo Brands has a beta of 0.74, meaning that its share price is 26% less volatile than the broader market. Comparatively, Embotelladora Andina has a beta of 0.63, meaning that its share price is 37% less volatile than the broader market.

Embotelladora Andina has lower revenue, but higher earnings than Primo Brands. Embotelladora Andina is trading at a lower price-to-earnings ratio than Primo Brands, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Primo Brands$6.66B1.27$60.10M$0.2689.80
Embotelladora Andina$3.52B1.36$295.57M$2.0514.85

87.7% of Primo Brands shares are owned by institutional investors. Comparatively, 1.6% of Embotelladora Andina shares are owned by institutional investors. 32.9% of Primo Brands shares are owned by company insiders. Comparatively, 0.0% of Embotelladora Andina shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

In the previous week, Primo Brands had 2 more articles in the media than Embotelladora Andina. MarketBeat recorded 3 mentions for Primo Brands and 1 mentions for Embotelladora Andina. Primo Brands' average media sentiment score of 0.99 beat Embotelladora Andina's score of 0.00 indicating that Primo Brands is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Primo Brands
2 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive
Embotelladora Andina
0 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral

Embotelladora Andina has a net margin of 8.46% compared to Primo Brands' net margin of 1.49%. Embotelladora Andina's return on equity of 23.40% beat Primo Brands' return on equity.

Company Net Margins Return on Equity Return on Assets
Primo Brands1.49% 14.24% 4.03%
Embotelladora Andina 8.46%23.40%8.70%

Primo Brands currently has a consensus target price of $28.25, suggesting a potential upside of 20.99%. Given Primo Brands' higher probable upside, equities research analysts clearly believe Primo Brands is more favorable than Embotelladora Andina.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Primo Brands
0 Sell rating(s)
4 Hold rating(s)
11 Buy rating(s)
0 Strong Buy rating(s)
2.73
Embotelladora Andina
0 Sell rating(s)
1 Hold rating(s)
0 Buy rating(s)
1 Strong Buy rating(s)
3.00

Summary

Embotelladora Andina beats Primo Brands on 10 of the 19 factors compared between the two stocks.

How does Primo Brands compare to Embotelladora Andina?

Embotelladora Andina (NYSE:AKO.A) and Primo Brands (NYSE:PRMB) are both mid-cap consumer staples companies, but which is the better business? We will contrast the two businesses based on the strength of their media sentiment, risk, valuation, earnings, dividends, institutional ownership, profitability and analyst recommendations.

Embotelladora Andina has a net margin of 8.46% compared to Primo Brands' net margin of 1.49%. Embotelladora Andina's return on equity of 23.40% beat Primo Brands' return on equity.

Company Net Margins Return on Equity Return on Assets
Embotelladora Andina8.46% 23.40% 8.70%
Primo Brands 1.49%14.24%4.03%

Embotelladora Andina has higher earnings, but lower revenue than Primo Brands. Embotelladora Andina is trading at a lower price-to-earnings ratio than Primo Brands, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Embotelladora Andina$3.52B1.10$295.57M$2.0511.92
Primo Brands$6.66B1.27$60.10M$0.2689.80

Embotelladora Andina has a beta of 0.47, meaning that its stock price is 53% less volatile than the broader market. Comparatively, Primo Brands has a beta of 0.74, meaning that its stock price is 26% less volatile than the broader market.

Primo Brands has a consensus target price of $28.25, suggesting a potential upside of 20.99%. Given Primo Brands' stronger consensus rating and higher probable upside, analysts clearly believe Primo Brands is more favorable than Embotelladora Andina.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Embotelladora Andina
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00
Primo Brands
0 Sell rating(s)
4 Hold rating(s)
11 Buy rating(s)
0 Strong Buy rating(s)
2.73

0.1% of Embotelladora Andina shares are held by institutional investors. Comparatively, 87.7% of Primo Brands shares are held by institutional investors. 0.0% of Embotelladora Andina shares are held by insiders. Comparatively, 32.9% of Primo Brands shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Embotelladora Andina pays an annual dividend of $0.89 per share and has a dividend yield of 3.6%. Primo Brands pays an annual dividend of $0.48 per share and has a dividend yield of 2.1%. Embotelladora Andina pays out 43.4% of its earnings in the form of a dividend. Primo Brands pays out 184.6% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Embotelladora Andina is clearly the better dividend stock, given its higher yield and lower payout ratio.

In the previous week, Primo Brands had 2 more articles in the media than Embotelladora Andina. MarketBeat recorded 3 mentions for Primo Brands and 1 mentions for Embotelladora Andina. Primo Brands' average media sentiment score of 0.99 beat Embotelladora Andina's score of 0.00 indicating that Primo Brands is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Embotelladora Andina
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Primo Brands
2 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

Primo Brands beats Embotelladora Andina on 11 of the 18 factors compared between the two stocks.

How does Primo Brands compare to Vita Coco?

Vita Coco (NASDAQ:COCO) and Primo Brands (NYSE:PRMB) are both mid-cap consumer staples companies, but which is the better stock? We will contrast the two companies based on the strength of their valuation, risk, dividends, analyst recommendations, earnings, media sentiment, institutional ownership and profitability.

Vita Coco has higher earnings, but lower revenue than Primo Brands. Vita Coco is trading at a lower price-to-earnings ratio than Primo Brands, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Vita Coco$609.78M5.98$71.32M$1.8135.12
Primo Brands$6.66B1.27$60.10M$0.2689.80

In the previous week, Vita Coco had 11 more articles in the media than Primo Brands. MarketBeat recorded 14 mentions for Vita Coco and 3 mentions for Primo Brands. Vita Coco's average media sentiment score of 1.59 beat Primo Brands' score of 0.99 indicating that Vita Coco is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Vita Coco
13 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive
Primo Brands
2 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

88.5% of Vita Coco shares are held by institutional investors. Comparatively, 87.7% of Primo Brands shares are held by institutional investors. 12.9% of Vita Coco shares are held by company insiders. Comparatively, 32.9% of Primo Brands shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Vita Coco has a net margin of 15.50% compared to Primo Brands' net margin of 1.49%. Vita Coco's return on equity of 31.09% beat Primo Brands' return on equity.

Company Net Margins Return on Equity Return on Assets
Vita Coco15.50% 31.09% 22.07%
Primo Brands 1.49%14.24%4.03%

Vita Coco currently has a consensus price target of $77.71, indicating a potential upside of 22.25%. Primo Brands has a consensus price target of $28.25, indicating a potential upside of 20.99%. Given Vita Coco's stronger consensus rating and higher possible upside, equities analysts plainly believe Vita Coco is more favorable than Primo Brands.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Vita Coco
0 Sell rating(s)
2 Hold rating(s)
8 Buy rating(s)
1 Strong Buy rating(s)
2.91
Primo Brands
0 Sell rating(s)
4 Hold rating(s)
11 Buy rating(s)
0 Strong Buy rating(s)
2.73

Vita Coco has a beta of 0.77, indicating that its share price is 23% less volatile than the broader market. Comparatively, Primo Brands has a beta of 0.74, indicating that its share price is 26% less volatile than the broader market.

Summary

Vita Coco beats Primo Brands on 13 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding PRMB and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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PRMB vs. The Competition

MetricPrimo BrandsBeverages IndustryConsumer Staples SectorNYSE Exchange
Market Cap$8.34B$23.49B$16.23B$24.28B
Dividend Yield2.09%2.61%3.18%3.70%
P/E Ratio89.8117.9013.7230.17
Price / Sales1.2731.70262,949.3921.53
Price / Cash7.7618.1857.7132.61
Price / Book2.844.094.537.73
Net Income$60.10M$911.45M$836.78M$1.07B
7 Day Performance-1.22%1.62%0.89%-0.07%
1 Month Performance2.76%2.72%2.69%3.04%
1 Year Performance-6.15%-4.47%14.11%14.87%

Primo Brands Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
PRMB
Primo Brands
4.6939 of 5 stars
$23.35
+1.4%
$28.25
+21.0%
-5.9%$8.34B$6.66B89.8112,600
COKE
Coca-Cola Consolidated
2.1186 of 5 stars
$186.21
-1.5%
N/A+68.6%$12.59B$7.23B24.7017,000
CELH
Celsius
4.4034 of 5 stars
$29.94
+2.9%
$50.50
+68.7%
-41.3%$7.36B$2.52B124.751,497
AKO.B
Embotelladora Andina
0.779 of 5 stars
$30.93
+0.7%
N/A+27.9%$4.85B$3.52B15.0916,098
AKO.A
Embotelladora Andina
N/A$24.05
+1.1%
N/A+23.3%$3.75B$3.52B11.7320,858

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This page (NYSE:PRMB) was last updated on 8/26/2026 by MarketBeat.com Staff.
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