Quad/Graphics, Inc., doing business as Quad, is a marketing experience company that provides print and integrated marketing services to businesses and organizations. Its offerings include commercial printing, direct mail, packaging, in-store displays, publications, and other printed communications, supported by production, distribution, and logistics capabilities.
Quad also provides marketing services designed to help clients plan, create, produce, and distribute campaigns across multiple channels. These services may include creative development, media planning and placement, data and analytics, digital marketing, content production, and marketing management. The company serves clients in industries such as retail, consumer products, financial services, healthcare, and publishing.
Founded in 1971 by Harry V. Quadracci, the company was originally known as Quad/Graphics and adopted the shorter Quad name as part of its broader expansion beyond commercial printing. Quad primarily serves customers in North America, with operations and client relationships extending across the United States and Canada. Joel Quadracci, a member of the founding family, serves as chairman and chief executive officer.
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