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Sony (SONY) News Today

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$28.28 -1.56 (-5.24%)
Closing price 10/10/2025 03:59 PM Eastern
Extended Trading
$28.72 +0.45 (+1.58%)
As of 10/10/2025 08:00 PM Eastern
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Why Is Sony Dropping Today?

Sony Corporation (NYSE:SONY) shares have traded lower despite a series of content announcements, hardware teases, and strategic acquisitions. Here’s what investors should know:

  • Positive Sentiment: Sony Pictures Television unveiled a robust slate at Mipcom—“Trainer Games,” “The Miniature Woman,” plus additions like “Hot Seat,” “Shark Tank,” and “Carlota”—strengthening its content pipeline and licensing prospects. Sony Pictures Television Unveils …
  • Positive Sentiment: Sony extended its footprint in fitness tech and broader tech markets by acquiring GPS wearable maker StatSports and a tech firm backed by Harry Kane. Sony acquires StatSports Sony acquires tech firm invested by Harry Kane
  • Positive Sentiment: Sony and AMD teased next-generation GPU technology for upcoming PlayStation consoles, highlighting strong R&D and potential leadership in gaming performance. Sony and AMD tease GPU tech
  • Positive Sentiment: Analyst sentiment remains upbeat: SONY hit a new 12-month high and Weiss Ratings reiterated a Buy (B) rating, underscoring continued Wall Street confidence. Sony reaches new 12-month high Sony earns Buy (B) rating
  • Neutral Sentiment: Sony launched a new special-edition DualSense PS5 controller and received mixed reviews for its InZone H9 II gaming headset—maintaining product momentum but with limited near-term financial impact. Special-edition DualSense controller InZone H9 II review
  • Neutral Sentiment: PlayStation Now added backward compatibility for PS3 titles on PS4, enhancing service value but with uncertain impact on subscription growth. PS3 games on PS4 via PS Now
  • Neutral Sentiment: Prime Day and October deals slashed prices on Sony’s WH-1000XM5, XM4, CH720N headphones and Bravia surround systems—boosting sales volumes but potentially squeezing margins. WH-CH720N headphones deal WH-1000XM5 price drop
Posted 1+ days agoAI Generated. May Contain Errors.

SONY Latest News

Sony (NYSE:SONY) Shares Gap Down - Time to Sell?
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Microsoft continues to see the majority of its revenue coming from cloud services and its software suite. But gaming is a growing contributor with tailwinds.
Sony (NYSE:SONY) Earns Buy (B) Rating from Weiss Ratings
Sony Corporation (NYSE:SONY) Receives $28.00 Consensus PT from Brokerages
Sony Group Corporation (SONY) Special Call - Slideshow
Sony (NYSE:SONY) Shares Gap Down - What's Next?
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SONY Media Mentions By Week

SONY Media Sentiment

Each headline receives a score ranging from 2 (good news) to -2 (bad news). Our company news sentiment scores track the average news sentiment of articles about each company over the most recent 7 days in order to identify companies that are receiving positive press.

SONY
News Sentiment

0.50

0.73

Average
Consumer Discretionary
News Sentiment

SONY News Coverage

We track news headlines from hundreds of news outlets and tag them by company. This chart compares the number of articles about this company in the last seven days compared with the average number of articles about this company on a typical week.

SONY Articles
This Week

27

17

SONY Articles
Average Week

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This page (NYSE:SONY) was last updated on 10/11/2025 by MarketBeat.com Staff
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