SONY vs. ATVI, CHTR, NKE, MAR, DIS, LULU, HLT, LVS, NFLX, and EA
Should you be buying Sony Group stock or one of its competitors? The main competitors of Sony Group include Activision Blizzard (ATVI), Charter Communications (CHTR), NIKE (NKE), Marriott International (MAR), Walt Disney (DIS), Lululemon Athletica (LULU), Hilton Worldwide (HLT), Las Vegas Sands (LVS), Netflix (NFLX), and Electronic Arts (EA). These companies are all part of the "consumer discretionary" sector.
Activision Blizzard (NASDAQ:ATVI) and Sony Group (NYSE:SONY) are both large-cap consumer discretionary companies, but which is the better stock? We will compare the two businesses based on the strength of their dividends, earnings, profitability, institutional ownership, risk, valuation, community ranking, media sentiment and analyst recommendations.
In the previous week, Activision Blizzard had 6 more articles in the media than Sony Group. MarketBeat recorded 26 mentions for Activision Blizzard and 20 mentions for Sony Group. Sony Group's average media sentiment score of 0.78 beat Activision Blizzard's score of 0.02 indicating that Activision Blizzard is being referred to more favorably in the media.
Activision Blizzard currently has a consensus target price of $94.32, indicating a potential upside of 0.83%. Sony Group has a consensus target price of $110.00, indicating a potential upside of 32.88%. Given Activision Blizzard's stronger consensus rating and higher possible upside, analysts clearly believe Sony Group is more favorable than Activision Blizzard.
Activision Blizzard received 1761 more outperform votes than Sony Group when rated by MarketBeat users. Likewise, 77.84% of users gave Activision Blizzard an outperform vote while only 34.62% of users gave Sony Group an outperform vote.
Sony Group has higher revenue and earnings than Activision Blizzard. Sony Group is trading at a lower price-to-earnings ratio than Activision Blizzard, indicating that it is currently the more affordable of the two stocks.
81.9% of Activision Blizzard shares are held by institutional investors. Comparatively, 8.0% of Sony Group shares are held by institutional investors. 1.1% of Activision Blizzard shares are held by company insiders. Comparatively, 7.0% of Sony Group shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.
Activision Blizzard pays an annual dividend of $0.99 per share and has a dividend yield of 1.1%. Sony Group pays an annual dividend of $0.42 per share and has a dividend yield of 0.5%. Activision Blizzard pays out 36.3% of its earnings in the form of a dividend. Sony Group pays out 7.7% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Activision Blizzard has raised its dividend for 1 consecutive years. Activision Blizzard is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.
Activision Blizzard has a beta of 0.44, meaning that its share price is 56% less volatile than the S&P 500. Comparatively, Sony Group has a beta of 1.04, meaning that its share price is 4% more volatile than the S&P 500.
Activision Blizzard has a net margin of 24.87% compared to Activision Blizzard's net margin of 8.08%. Sony Group's return on equity of 14.87% beat Activision Blizzard's return on equity.
Summary
Activision Blizzard beats Sony Group on 13 of the 21 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding SONY and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartThis chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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