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Toyota Motor (TM) Stock Forecast & Price Target

Toyota Motor logo
$188.04 -2.30 (-1.21%)
As of 11:34 AM Eastern
This is a fair market value price provided by Massive. Learn more.
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Toyota Motor - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Buy
Based on 7 Analyst Ratings
Sell
0
Hold
3
Buy
4

Based on 7 Wall Street analysts who have issued ratings for Toyota Motor in the last 12 months, the stock has a consensus rating of "Buy." Out of the 7 analysts, 3 have given a hold rating, 1 has given a buy rating, and 3 have given a strong buy rating for TM.

Consensus Price Target

$290.00
54.23% Upside
According to the 7 analysts' twelve-month price targets for Toyota Motor, the average price target is $290.00. The highest price target for TM is $290.00, while the lowest price target for TM is $290.00. The average price target represents a forecasted upside of 54.23% from the current price of $188.04.
MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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TM Analyst Ratings Over Time

TypeCurrent Forecast
9/28/25 to 9/28/26		1 Month Ago
8/29/25 to 8/29/26		3 Months Ago
6/30/25 to 6/30/26		1 Year Ago
9/28/24 to 9/28/25
Strong Buy
3 Strong Buy rating(s)
2 Strong Buy rating(s)
2 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
1 Buy rating(s)
1 Buy rating(s)
2 Buy rating(s)
2 Buy rating(s)
Hold
3 Hold rating(s)
4 Hold rating(s)
4 Hold rating(s)
3 Hold rating(s)
Sell
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
1 Sell rating(s)
Consensus Price Target$290.00$290.00$290.00N/A
Forecasted Upside54.23% Upside48.89% Upside72.25% UpsideN/A
Consensus RatingBuyModerate BuyModerate BuyHold

TM Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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TM Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
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Toyota Motor Stock vs. The Competition

TypeToyota MotorConsumer Discretionary CompaniesBroader Market
Consensus Rating Score
3.00
2.19
2.53
Consensus RatingBuyHoldModerate Buy
Predicted Upside52.32% Upside198.36% Upside19.20% Upside
News Sentiment Rating
Neutral News

See Recent TM News
Positive News
Positive News
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DateBrokerageAnalystActionRatingPrice TargetReport Date
Upside/Downside		Details
9/18/2026
Erste Group Bank AG logo
Erste Group Bank
5 of 5 stars
 UpgradeHold ➝ Strong-Buy
8/4/2026
Zacks Research logo
Zacks Research
4 of 5 stars
 UpgradeStrong Sell ➝ Hold
7/31/2026
Weiss Ratings logo
Weiss Ratings
5 of 5 stars
 DowngradeHold (C) ➝ Hold (C-)
5/14/2026
Freedom Capital logo
Freedom Capital
Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating
 UpgradeHold ➝ Strong-Buy
5/1/2026
Morgan Stanley logo
Morgan Stanley
Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating
 Initiated CoverageEqual Weight
3/2/2026
DZ Bank AG logo
DZ Bank
Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating
 UpgradeStrong Sell ➝ Strong-Buy
2/12/2026
BNP Paribas Exane logo
BNP Paribas Exane
Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating
 Initiated CoverageOutperform$290.00+19.50%
8/18/2025
Sanford C. Bernstein logo
Sanford C. Bernstein
Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating
 UpgradeMarket Perform ➝ Outperform
2/5/2025
CLSA logo
CLSA
Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating
 DowngradeOutperform ➝ Hold
2/4/2025
Macquarie Infrastructure Holdings, LLC logo
Macquarie Infrastructure
Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating
James Hong
Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating
UpgradeNeutral ➝ Outperform

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Monday at 11:24 AM ET.


Should I Buy Toyota Motor Stock? TM Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Saturday, September 26, 2026. Please send any questions or comments about these Toyota Motor pros and cons to contact@marketbeat.com.

Toyota Motor
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Toyota:

  • Toyota is currently trading at $190.38, which is significantly below the consensus price target of $290.00 held by analysts, suggesting substantial potential for price appreciation as the stock recovers from its recent decline.
  • The company offers a dividend yield of 3.00%, providing a steady income stream for investors, which is particularly attractive given the current low valuation and the stock's defensive characteristics.
  • Toyota's low P/E ratio of 8.39 indicates that the stock is trading at a discount relative to its earnings, offering a value-oriented entry point for investors seeking undervalued automotive leaders.
  • Recent strategic moves, such as the 15-year renewable energy agreement with Constellation Energy, demonstrate Toyota's commitment to sustainability and long-term operational efficiency, which may appeal to ESG-focused investors.
  • Toyota's strong financial position, evidenced by a current ratio of 1.17 and a debt-to-equity ratio of 0.68, provides a solid balance sheet that can support future growth initiatives and weather industry challenges.

Toyota Motor
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Toyota for these reasons:

  • Toyota faces significant headwinds in the Chinese market, with plummeting car sales and a potential rethinking of its strategy, which could impact its global revenue and market share.
  • The company's massive factory automation plan, estimated to cost $6.4 billion per year starting in 2028, raises concerns about near-term profitability and capital expenditure pressures.
  • Recent analyst actions, including Erste Group Bank reducing its FY2028 earnings per share estimates and Weiss Ratings lowering its rating, reflect growing skepticism about Toyota's future earnings trajectory.
  • Toyota's stock has experienced a notable decline, trading down from its 52-week high of $248.90 to the current $190.38, indicating potential market concerns about the company's competitive position and growth prospects.
  • The automotive industry faces ongoing challenges, including rising interest rates and intense competition, which could further pressure Toyota's margins and demand for its vehicles.

TM Forecast - Frequently Asked Questions

According to the research reports of 7 Wall Street equities research analysts, the average twelve-month stock price forecast for Toyota Motor is $290.00, with a high forecast of $290.00 and a low forecast of $290.00.

7 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Toyota Motor in the last year. There are currently 3 hold ratings, 1 buy rating and 3 strong buy ratings for the stock. The consensus among Wall Street analysts is that investors should "buy" TM shares.

According to analysts, Toyota Motor's stock has a predicted upside of 54.23% based on their 12-month stock forecasts.

Over the previous 90 days, Toyota Motor's stock had 2 upgrades and 2 downgrades by analysts.

Toyota Motor has been rated by research analysts at Erste Group Bank, Weiss Ratings, and Zacks Research in the past 90 days.

Analysts like Toyota Motor more than other "consumer discretionary" companies. The consensus rating for Toyota Motor is Buy while the average consensus rating for "consumer discretionary" companies is Hold. Learn more on how TM compares to other companies.

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MarketBeat monitors more than a dozen sources for Toyota Motor analyst ratings, with the most recent rating issued on 9/18/2026.
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