Xponential Fitness (XPOF) Stock Price, News & Analysis

Company Overview

Xponential Fitness is a leading franchisor and operator of boutique fitness studios headquartered in Irvine, California. The company specializes in developing, marketing, and supporting a portfolio of fitness brands that deliver low-impact cardio, strength training, and mindful movement workouts. Through its asset-light franchise model, Xponential provides entrepreneurs with proprietary studio designs, branded equipment, digital support, and comprehensive training programs to ensure consistent member experiences.

Its portfolio comprises core brands such as Club Pilates, Pure Barre, CycleBar, StretchLab, YogaSix, Row House, Rumble, AKT, and STRIDE. Each brand targets distinct fitness modalities—from reformer-based Pilates and ballet-inspired strength training to indoor cycling, assisted stretching, yoga, rowing, boxing-inspired cardio, dance-infused workouts, and high-intensity treadmill sessions. This diversified approach enables Xponential to cater to a broad range of consumer preferences within the boutique wellness segment.

Primarily serving markets across the United States and Canada, Xponential Fitness has also expanded into select international regions, including Mexico, the Middle East, and Australia. The company’s support infrastructure encompasses real estate assistance, marketing services, operational guidance, and dedicated training academies, equipping franchisees with the tools needed to launch and grow their studios efficiently. This model has facilitated rapid network growth and standardized quality across locations.

Established in 2017 and publicly listed via a merger with a special purpose acquisition company in 2021, Xponential Fitness is led by President and Chief Executive Officer Anthony Geisler. Under his leadership, the company continues to focus on portfolio expansion, digital innovation, and enhancing franchisee performance. Through strategic brand development and community-driven engagement, Xponential remains at the forefront of the boutique fitness industry.

Key Stats

• Today's Range: $4.59 to $5.25
• 50-Day Range: $5.00 to $7.10
• 52-Week Range: $3.83 to $9.39
• Volume: 9.44 million shs
• Average Volume: 1.13 million shs
• Market Capitalization: $247.23 million
• P/E Ratio: N/A
• Dividend Yield: N/A
• Price Target: $7.50
• Consensus Rating: Hold

Xponential Fitness Stock Analysis - MarketRank™

Xponential Fitness scored higher than 54% of companies evaluated by MarketBeat, and ranked 286th out of 484 stocks in the consumer discretionary sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 3.8 / 5
• Analyst Rating: Hold

Consensus Rating

Xponential Fitness has received a consensus rating of Hold. The company's average rating score is 2.00, and is based on no strong buy ratings, 1 buy rating, 9 hold ratings, and 1 sell rating.

Upside Potential

Xponential Fitness has a consensus price target of $7.50, representing about 50.2% upside from its current price of $5.00.

Amount of Analyst Coverage

Xponential Fitness has only been the subject of 4 research reports in the past 90 days.

Earnings and Valuation

• Score: 1.9 / 5
• Proj. Earnings Growth: 72.50%

Earnings Growth

Earnings for Xponential Fitness are expected to grow by 72.50% in the coming year, from $0.40 to $0.69 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Xponential Fitness is -3.40, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Ratio vs. Sector

The P/E ratio of Xponential Fitness is -3.40, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Short Interest

• Score: 0.0 / 5
• Short Interest Level: Bearish

Percentage of Shares Shorted

23.10% of the float of Xponential Fitness has been sold short.

Short Interest Ratio / Days to Cover

Xponential Fitness has a short interest ratio ("days to cover") of 16.83, which indicates bearish sentiment.

Change versus previous month

Short interest in Xponential Fitness has recently increased by 10.87%, indicating that investor sentiment is decreasing significantly.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

Xponential Fitness does not currently pay a dividend.

Dividend Growth

Xponential Fitness does not have a long track record of dividend growth.

News and Social Media

• Score: 1.8 / 5
• News Sentiment: -0.07

News Sentiment

Xponential Fitness has a news sentiment score of -0.07. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.59 average news sentiment score of Consumer Discretionary companies.

News Coverage This Week

MarketBeat has tracked 11 news articles for Xponential Fitness this week, compared to 3 articles on an average week.

Search Interest

8 people have searched for XPOF on MarketBeat in the last 30 days.

Company Ownership

• Score: 1.4 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, Xponential Fitness insiders have not sold or bought any company stock.

Percentage Held by Insiders

24.07% of the stock of Xponential Fitness is held by insiders. A high percentage of insider ownership can be a sign of company health.

Percentage Held by Institutions

58.55% of the stock of Xponential Fitness is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

Company Calendar

• Last Earnings: 8/06/2026
• Today: 8/10/2026
• Fiscal Year End: 12/31/2026

Industry, Sector and Symbol

• Stock Exchange: NYSE
• Sector: Consumer Discretionary
• Industry: Hotels, Restaurants & Leisure
• Sub-Industry: Leisure Facilities
• Current Symbol: NYSE:XPOF
• CIK: 1802156
• Web: www.xponential.com
• Phone: 949-346-3000
• Fax: N/A
• Employees: 400
• Year Founded: 2017

Price Target and Rating

• Average Price Target for Xponential Fitness: $7.50
• High Price Target: $10.00
• Low Price Target: $5.50
• Potential Upside/Downside: +50.2%
• Consensus Rating: Hold
• Rating Score (0-4): 2.00
• Research Coverage: 11 Analysts

Profitability

• EPS (Trailing Twelve Months): ($1.47)
• Trailing P/E Ratio: N/A
• Forward P/E Ratio: 12.49
• P/E Growth: N/A
• Net Income: -$33.79 million
• Net Margins: -13.64%
• Pretax Margin: -17.07%
• Return on Equity: -3.40%
• Return on Assets: -0.64%

Debt

• Debt-to-Equity Ratio: N/A
• Current Ratio: 0.76
• Quick Ratio: 0.73

Sales & Book Value

• Annual Sales: $314.88 million
• Price / Sales: 0.78
• Cash Flow: $0.96 per share
• Price / Cash Flow: 5.22
• Book Value: ($7.60) per share
• Price / Book: -0.66

Miscellaneous

• Outstanding Shares: 49,170,000
• Free Float: 37,339,000
• Market Cap: $245.60 million
• Optionable: Optionable
• Beta: 1.07