NASDAQ:SOBR SOBR Safe (SOBR) Stock Price, News & Analysis $0.05 0.00 (-0.91%) As of 10/21/2026 01:26 PM Eastern Add Compare Share Share Stock Analysis Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsInsider TradesNews and TrendsOwnershipSEC Filings About SOBR Safe Stock (NASDAQ:SOBR) View Price History Chart DataSkip Price History Chart 1 Day 5 Days 30 Days 90 Days 1 Year Advanced 1 Day 1 Day 5 Days 30 Days 90 Days 1 Year Advanced Show volume Show extended hours Get SOBR Safe alerts:Sign Up Key Stats Today's Range$0.05▼$0.0550-Day Range$0.04▼$0.5852-Week Range$0.03▼$3.73Volume489 shsAverage Volume4.74 million shsMarket Capitalization$293.59 thousandP/E RatioN/ADividend YieldN/APrice TargetN/AConsensus RatingSell Company Overview SOBR Safe, Inc. (NASDAQ:SOBR) is a technology company focused on alcohol detection and prevention solutions. Its products are designed to help organizations identify alcohol use and support safer environments in workplaces, transportation settings, treatment programs, and other applications where impairment may create safety risks. The company’s product portfolio includes SOBRcheck, a touch-based alcohol screening and monitoring system, and SOBRsure, a wearable device intended to provide continuous, non-invasive alcohol monitoring. These systems use sensor technology and connected software to detect alcohol through the skin, transmit information wirelessly, and provide alerts and reporting to authorized users. SOBR Safe markets its solutions to employers, commercial transportation operators, behavioral health and recovery organizations, and other institutions seeking alternatives to traditional breath-based testing. The company’s technology is intended to support prevention, accountability, and early intervention rather than serve solely as a point-in-time test.AI Generated. May Contain Errors. Read More SOBR Safe Stock Analysis - MarketRank™See Top-Rated MarketRank™ Stocks4th Percentile Overall ScoreSOBR MarketRank™: 0.19187057093 of 5 starsSOBR Safe scored higher than 4% of companies evaluated by MarketBeat. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation. Analyst's Opinion0.7 / 5Analyst RatingSell Consensus RatingSOBR Safe has received a consensus rating of Sell. The company's average rating score is 1.00, and is based on no strong buy ratings, no buy ratings, no hold ratings, and 1 sell rating.Amount of Analyst CoverageSOBR Safe has only been the subject of 1 research reports in the past 90 days.Read more about SOBR Safe's stock forecast and price target. Earnings and Valuation0.6 / 5Proj. Earnings GrowthN/A Price to Earnings Ratio vs. the MarketThe P/E ratio of SOBR Safe is -0.01, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.Price to Earnings Ratio vs. SectorThe P/E ratio of SOBR Safe is -0.01, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.Price to Book Value per Share RatioSOBR Safe has a P/B Ratio of 0.02. P/B Ratios below 1 indicate that a company could be undervalued with respect to its assets and liabilities.Read more about SOBR Safe's valuation and earnings. Short Interest3.0 / 5Short Interest LevelHealthy Percentage of Shares Shorted2.02% of the float of SOBR Safe has been sold short.Short Interest Ratio / Days to CoverSOBR Safe has a short interest ratio ("days to cover") of 0.24, which is generally considered an acceptable ratio of short interest to trading volume.Change versus previous monthShort interest in SOBR Safe has recently increased by 23.64%, indicating that investor sentiment is decreasing significantly. Dividend0.0 / 5Dividend StrengthN/A Dividend YieldSOBR Safe does not currently pay a dividend.Dividend GrowthSOBR Safe does not have a long track record of dividend growth. News and Social Media0.0 / 5News SentimentN/A Search InterestOnly 1 people have searched for SOBR on MarketBeat in the last 30 days. This is a decrease of 0% compared to the previous 30 days. Company Ownership0.1 / 5Insider TradingN/A Insider Buying vs. Insider SellingIn the past three months, SOBR Safe insiders have not sold or bought any company stock.Percentage Held by Insiders0.13% of the stock of SOBR Safe is held by insiders.Percentage Held by Institutions7.93% of the stock of SOBR Safe is held by institutions.Read more about SOBR Safe's insider trading history. Receive SOBR Stock News and Ratings via Email Sign-up to receive the latest news and ratings for SOBR Safe and its competitors with MarketBeat's FREE daily newsletter. Submit View SMS TermsSMS is currently available in Australia, Belgium, Canada, France, Germany, Ireland, Italy, New Zealand, the Netherlands, Singapore, South Africa, Spain, Switzerland, the United Kingdom, and the United States. By entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. SOBR Stock News HeadlinesSOBR Safe fissa l’assemblea annuale 2026 per il 2 novembreSeptember 23, 2026 | it.investing.comSOBR Safe将2026年股东年会定于11月2日，并公布提案截止日期September 23, 2026 | cn.investing.comTrump's New DollarPorter Stansberry says President Trump has signed an executive order initiating what he calls a full U.S. dollar reset - and most Americans don't know it's happening. The last time America underwent a monetary shift like this, under Nixon in the 1970s, it minted an average of 1,300 new millionaires a day for over half a century. Stansberry has released a new documentary naming the assets he believes are positioned to surge as a result. | Porter & Company (Ad)SOBR Safe, Inc.August 12, 2026 | edition.cnn.comSOBR Safe (SOBR) stock plunges 51% after-hours: Here's whyJuly 16, 2026 | msn.comSOBR Safe Shares Plummet as Warrants Are Exercised at Reduced PriceJuly 15, 2026 | marketwatch.comSOBR Safe launches major restructuring following merger plansJune 29, 2026 | theglobeandmail.comSobr Safe Cuts Workforce By 11 People Amid Restructuring, MergerMay 13, 2026 | marketwatch.comSee More Headlines SOBR Stock Analysis - Frequently Asked Questions How have SOBR shares performed this year? SOBR Safe's stock was trading at $2.14 at the beginning of the year. Since then, SOBR stock has decreased by 97.5% and is now trading at $0.0545. How were SOBR Safe's earnings last quarter? SOBR Safe, Inc. (NASDAQ:SOBR) released its quarterly earnings results on Friday, August, 14th. The company reported ($1.08) earnings per share (EPS) for the quarter, beating the consensus estimate of ($220.00) by $218.92. The company earned $0.03 million during the quarter, compared to analysts' expectations of $0.53 million. SOBR Safe had a negative net margin of 2,924.23% and a negative trailing twelve-month return on equity of 314.39%. When did SOBR Safe's stock split? SOBR Safe's stock reverse split on Wednesday, October 2nd 2024.The 1-110 reverse split was announced on Wednesday, October 2nd 2024. The number of shares owned by shareholders was adjusted after the market closes on Wednesday, October 2nd 2024. An investor that had 100 shares of stock prior to the reverse split would have 1 shares after the split. When did SOBR Safe IPO? SOBR Safe (SOBR) raised $12 million in an initial public offering (IPO) on Thursday, April 28th 2022. The company issued 2,700,000 shares at a price of $4.00-$5.00 per share. Alexander Capital, LP served as the underwriter for the IPO and Revere Securities LLC was co-manager. How do I buy shares of SOBR Safe? Shares of SOBR stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services. What other stocks do shareholders of SOBR Safe own? Based on aggregate information from My MarketBeat watchlists, some other companies that SOBR Safe investors own include NVIDIA (NVDA), SoundHound AI (SOUN), MARA (MARA), Advanced Micro Devices (AMD), Tesla (TSLA), Archer Aviation (ACHR) and Ford Motor (F). Company Calendar Last Earnings8/14/2026Today10/21/2026Next Earnings (Estimated)11/18/2026Fiscal Year End12/31/2026Get Stock Alerts Health Indicator TradeSmith's Health IndicatorA long-term volatility-based measure designed for securities held 12 months or longer.Green: Strong and healthy uptrend with normal pullbacks.Yellow: Significant pullback but still within expected volatility.Red: Dropped beyond expected volatility; considered unhealthy. Yellow Zone (3m+) 1-Year History Oct 25 Jan 26 Apr 26 Jul 26 Oct 26 SOBR's financial health is in the Yellow zone, according to TradeSmith. SOBR has been in this zone for over 3 months. Industry, Sector and Symbol Stock ExchangeNASDAQ SectorTechnology Industry Electronic Equipment, Instruments & Components Sub-IndustryElectronic Equipment & Instruments Current SymbolNASDAQ:SOBR CIK1425627 Websobrsafe.com Phone(844) 762-7723FaxN/AEmployees9Year FoundedN/AProfitability EPS (Trailing Twelve Months)($5.35) Trailing P/E RatioN/A Forward P/E RatioN/A P/E GrowthN/ANet Income-$8.95 million Net Margins-2,924.23% Pretax Margin-2,938.59% Return on Equity-314.39% Return on Assets-228.18% Debt Debt-to-Equity RatioN/A Current Ratio0.56 Quick Ratio0.56 Sales & Book Value Annual Sales$354.65 thousand Price / Sales0.83 Cash FlowN/A Price / Cash FlowN/A Book Value$2.61 per share Price / Book0.02Miscellaneous Outstanding Shares5,387,000Free Float5,380,000Market Cap$293.59 thousand OptionableNot Optionable Beta1.30 Don't Wait for the OpenAI IPOThe AI wave will soon hit public markets with Anthropic and OpenAI set to go public later this year. However, you don't have to wait to invest. This report shows seven AI stocks that you can buy today while the big model providers get ready to go public.Get This Free Report This page (NASDAQ:SOBR) was last updated on 10/21/2026 by MarketBeat.com Staff. From Our PartnersMicroscopic footage reveals immune cells destroying cancer cellsTime-lapse footage from a recent clinical study shows Natural Killer cells attacking and eliminating cancer ce...Market Tactic | Sponsored80 Days Until the Pentagon Restricts Chinese Rare EarthsChina controls more than 90% of global rare earth alloy production, leverage it is using to restrict exports t...The Tomorrow Investor | SponsoredFinancial legend: “This is bad, really bad...”Dr. Martin D. Weiss has publicly predicted six major American financial crashes over his 55-year career leadin...Weiss Ratings | SponsoredDon't lose access to thisIan Cooper is giving away his guide, The Simple Path To Success With Options, before it moves behind a paywall...TradeWins | SponsoredThis free guide explains options the way they should be taughtMost options educators jump straight into Greeks, spreads, and implied volatility - losing beginners before th...Base Camp Trading | SponsoredTrump’s Plan To Cheat HistoryChina has slashed its U.S. Treasury holdings by more than 45% from their peak, while building gold vaults and ...Porter & Company | SponsoredLast call for your free 0DTE reportThe 0DTE Game Plan lays out a simple 3-step framework for trading same-day options: Plan it, profit from it, p...Profits Run | SponsoredTrump’s issues shocking Executive Order on U.S. DollarThree days into his second term, President Trump signed Executive Order 14178 a move the press barely covered....Banyan Hill Publishing | Sponsored Adding Choose a watchlist: Watchlist Adding You have already added ten stocks to your watchlist. Upgrade to MarketBeat All Access to add more stocks to your watchlist. Adding SOBR Safe, Inc. Please log in to your account or sign up in order to add this asset to your watchlist. Share SOBR Safe With A Colleague Link copied to clipboard. Unlock superior investment research and tools. Sign up for MarketBeat All Access to gain access to MarketBeat's full suite of research tools and reports. Get MarketBeat All Access MarketBeat All Access Features Best-in-Class Portfolio Monitoring Get personalized stock ideas. Compare portfolio to indices. Check stock news, ratings, SEC filings, and more. Stock Ideas and Recommendations See daily stock ideas from top analysts. Receive short-term trading ideas from MarketBeat. Identify trending stocks on social media. Advanced Stock Screeners and Research Tools Use our seven stock screeners to find suitable stocks. Stay informed with MarketBeat's real-time news. Export data to Excel for personal analysis. Sign in to your free account to enjoy these benefits In-depth profiles and analysis for 20,000 public companies. Real-time analyst ratings, insider transactions, earnings data, and more. Our daily ratings and market update email newsletter. Sign in to your free account to enjoy all that MarketBeat has to offer. Sign In Create Account Your Email Address: Email Address Required Your Password: Password Required Log In Email Me a Login Link or Sign in with Facebook Sign in with Google Forgot your password? Your Email Address: Please enter your email address. Please enter a valid email address Choose a Password: Please enter your password. Your password must be at least 8 characters long and contain at least 1 number, 1 letter, and 1 special character. Create My Account (Free) or Sign in with Facebook Sign in with Google By creating a free account, you agree to our terms of service. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
