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BRP (DOO) Competitors

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C$84.57 +1.75 (+2.11%)
As of 07/6/2026 04:00 PM Eastern

DOO vs. MG, ATZ, CCL.B, CCL.A, and GIL

Should you buy BRP stock or one of its competitors? MarketBeat compares BRP with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with BRP include Magna International (MG), Aritzia (ATZ), CCL Industries (CCL.B), CCL Industries (CCL.A), and Gildan Activewear (GIL). These companies are all part of the "consumer cyclical" sector.

How does BRP compare to Magna International?

BRP (TSE:DOO) and Magna International (TSE:MG) are both consumer cyclical companies, but which is the superior business? We will contrast the two businesses based on the strength of their valuation, profitability, institutional ownership, media sentiment, earnings, dividends, risk and analyst recommendations.

In the previous week, BRP had 1 more articles in the media than Magna International. MarketBeat recorded 2 mentions for BRP and 1 mentions for Magna International. BRP's average media sentiment score of 0.34 beat Magna International's score of 0.00 indicating that BRP is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
BRP
0 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Magna International
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Magna International has higher revenue and earnings than BRP. BRP is trading at a lower price-to-earnings ratio than Magna International, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
BRPC$8.99B0.69C$196.05MC$3.6623.11
Magna InternationalC$42.32B0.60C$758.25MC$2.3739.35

32.2% of BRP shares are held by institutional investors. Comparatively, 44.8% of Magna International shares are held by institutional investors. 2.9% of BRP shares are held by insiders. Comparatively, 6.2% of Magna International shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.

BRP currently has a consensus price target of C$98.73, suggesting a potential upside of 16.75%. Given BRP's higher probable upside, analysts plainly believe BRP is more favorable than Magna International.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
BRP
0 Sell rating(s)
8 Hold rating(s)
7 Buy rating(s)
1 Strong Buy rating(s)
2.56
Magna International
0 Sell rating(s)
2 Hold rating(s)
0 Buy rating(s)
4 Strong Buy rating(s)
3.33

BRP has a net margin of 3.01% compared to Magna International's net margin of 1.59%. BRP's return on equity of 46.01% beat Magna International's return on equity.

Company Net Margins Return on Equity Return on Assets
BRP3.01% 46.01% 8.04%
Magna International 1.59%5.43%3.82%

BRP has a beta of 0.828459, suggesting that its share price is 17% less volatile than the broader market. Comparatively, Magna International has a beta of 2.132484, suggesting that its share price is 113% more volatile than the broader market.

BRP pays an annual dividend of C$0.90 per share and has a dividend yield of 1.1%. Magna International pays an annual dividend of C$1.95 per share and has a dividend yield of 2.1%. BRP pays out 24.5% of its earnings in the form of a dividend. Magna International pays out 82.3% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future.

Summary

BRP beats Magna International on 10 of the 19 factors compared between the two stocks.

How does BRP compare to Aritzia?

Aritzia (TSE:ATZ) and BRP (TSE:DOO) are both consumer cyclical companies, but which is the superior investment? We will compare the two businesses based on the strength of their valuation, institutional ownership, analyst recommendations, media sentiment, profitability, earnings, dividends and risk.

Aritzia has a beta of 2.025574, meaning that its stock price is 103% more volatile than the broader market. Comparatively, BRP has a beta of 0.828459, meaning that its stock price is 17% less volatile than the broader market.

BRP has higher revenue and earnings than Aritzia. BRP is trading at a lower price-to-earnings ratio than Aritzia, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
AritziaC$3.70B4.65C$140.00MC$3.2046.92
BRPC$8.99B0.69C$196.05MC$3.6623.11

Aritzia has a net margin of 10.31% compared to BRP's net margin of 3.01%. BRP's return on equity of 46.01% beat Aritzia's return on equity.

Company Net Margins Return on Equity Return on Assets
Aritzia10.31% 30.33% 5.67%
BRP 3.01%46.01%8.04%

41.7% of Aritzia shares are held by institutional investors. Comparatively, 32.2% of BRP shares are held by institutional investors. 0.9% of Aritzia shares are held by company insiders. Comparatively, 2.9% of BRP shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.

Aritzia currently has a consensus price target of C$176.50, suggesting a potential upside of 17.56%. BRP has a consensus price target of C$98.73, suggesting a potential upside of 16.75%. Given Aritzia's stronger consensus rating and higher probable upside, analysts clearly believe Aritzia is more favorable than BRP.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Aritzia
0 Sell rating(s)
1 Hold rating(s)
12 Buy rating(s)
1 Strong Buy rating(s)
3.00
BRP
0 Sell rating(s)
8 Hold rating(s)
7 Buy rating(s)
1 Strong Buy rating(s)
2.56

In the previous week, BRP had 2 more articles in the media than Aritzia. MarketBeat recorded 2 mentions for BRP and 0 mentions for Aritzia. Aritzia's average media sentiment score of 1.00 beat BRP's score of 0.34 indicating that Aritzia is being referred to more favorably in the media.

Company Overall Sentiment
Aritzia Positive
BRP Neutral

Summary

Aritzia beats BRP on 9 of the 16 factors compared between the two stocks.

How does BRP compare to CCL Industries?

BRP (TSE:DOO) and CCL Industries (TSE:CCL.B) are both consumer cyclical companies, but which is the better investment? We will compare the two businesses based on the strength of their media sentiment, profitability, risk, dividends, institutional ownership, earnings, valuation and analyst recommendations.

32.2% of BRP shares are held by institutional investors. Comparatively, 36.8% of CCL Industries shares are held by institutional investors. 2.9% of BRP shares are held by company insiders. Comparatively, 11.2% of CCL Industries shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

CCL Industries has a net margin of 9.80% compared to BRP's net margin of 3.01%. BRP's return on equity of 46.01% beat CCL Industries' return on equity.

Company Net Margins Return on Equity Return on Assets
BRP3.01% 46.01% 8.04%
CCL Industries 9.80%14.28%6.87%

CCL Industries has lower revenue, but higher earnings than BRP. CCL Industries is trading at a lower price-to-earnings ratio than BRP, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
BRPC$8.99B0.69C$196.05MC$3.6623.11
CCL IndustriesC$7.72B2.05C$679.50MC$4.5720.18

BRP presently has a consensus price target of C$98.73, suggesting a potential upside of 16.75%. CCL Industries has a consensus price target of C$101.80, suggesting a potential upside of 10.38%. Given BRP's higher probable upside, research analysts clearly believe BRP is more favorable than CCL Industries.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
BRP
0 Sell rating(s)
8 Hold rating(s)
7 Buy rating(s)
1 Strong Buy rating(s)
2.56
CCL Industries
0 Sell rating(s)
1 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.83

BRP has a beta of 0.828459, suggesting that its stock price is 17% less volatile than the broader market. Comparatively, CCL Industries has a beta of 0.934737, suggesting that its stock price is 7% less volatile than the broader market.

In the previous week, BRP had 1 more articles in the media than CCL Industries. MarketBeat recorded 2 mentions for BRP and 1 mentions for CCL Industries. BRP's average media sentiment score of 0.34 beat CCL Industries' score of 0.00 indicating that BRP is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
BRP
0 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
CCL Industries
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

BRP pays an annual dividend of C$0.90 per share and has a dividend yield of 1.1%. CCL Industries pays an annual dividend of C$1.32 per share and has a dividend yield of 1.4%. BRP pays out 24.5% of its earnings in the form of a dividend. CCL Industries pays out 28.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

Summary

BRP beats CCL Industries on 10 of the 19 factors compared between the two stocks.

How does BRP compare to CCL Industries?

CCL Industries (TSE:CCL.A) and BRP (TSE:DOO) are both consumer cyclical companies, but which is the superior stock? We will compare the two companies based on the strength of their earnings, media sentiment, valuation, profitability, risk, analyst recommendations, dividends and institutional ownership.

3.1% of CCL Industries shares are owned by institutional investors. Comparatively, 32.2% of BRP shares are owned by institutional investors. 95.4% of CCL Industries shares are owned by company insiders. Comparatively, 2.9% of BRP shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

CCL Industries has a net margin of 9.80% compared to BRP's net margin of 3.01%. BRP's return on equity of 46.01% beat CCL Industries' return on equity.

Company Net Margins Return on Equity Return on Assets
CCL Industries9.80% 14.28% 6.87%
BRP 3.01%46.01%8.04%

CCL Industries has higher earnings, but lower revenue than BRP. CCL Industries is trading at a lower price-to-earnings ratio than BRP, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
CCL IndustriesC$7.72B2.05C$679.50MC$4.5720.14
BRPC$8.99B0.69C$196.05MC$3.6623.11

BRP has a consensus price target of C$98.73, indicating a potential upside of 16.75%. Given BRP's stronger consensus rating and higher probable upside, analysts clearly believe BRP is more favorable than CCL Industries.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
CCL Industries
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00
BRP
0 Sell rating(s)
8 Hold rating(s)
7 Buy rating(s)
1 Strong Buy rating(s)
2.56

CCL Industries has a beta of 0.482883, meaning that its share price is 52% less volatile than the broader market. Comparatively, BRP has a beta of 0.828459, meaning that its share price is 17% less volatile than the broader market.

In the previous week, BRP had 2 more articles in the media than CCL Industries. MarketBeat recorded 2 mentions for BRP and 0 mentions for CCL Industries. BRP's average media sentiment score of 0.34 beat CCL Industries' score of 0.00 indicating that BRP is being referred to more favorably in the news media.

Company Overall Sentiment
CCL Industries Neutral
BRP Neutral

CCL Industries pays an annual dividend of C$1.31 per share and has a dividend yield of 1.4%. BRP pays an annual dividend of C$0.90 per share and has a dividend yield of 1.1%. CCL Industries pays out 28.7% of its earnings in the form of a dividend. BRP pays out 24.5% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

Summary

BRP beats CCL Industries on 13 of the 19 factors compared between the two stocks.

How does BRP compare to Gildan Activewear?

Gildan Activewear (TSE:GIL) and BRP (TSE:DOO) are both consumer cyclical companies, but which is the superior investment? We will contrast the two businesses based on the strength of their profitability, media sentiment, risk, institutional ownership, valuation, dividends, earnings and analyst recommendations.

In the previous week, BRP had 1 more articles in the media than Gildan Activewear. MarketBeat recorded 2 mentions for BRP and 1 mentions for Gildan Activewear. BRP's average media sentiment score of 0.34 beat Gildan Activewear's score of 0.00 indicating that BRP is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Gildan Activewear
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
BRP
0 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Gildan Activewear has higher earnings, but lower revenue than BRP. BRP is trading at a lower price-to-earnings ratio than Gildan Activewear, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Gildan ActivewearC$4.07B3.35C$284.77MC$1.6943.55
BRPC$8.99B0.69C$196.05MC$3.6623.11

Gildan Activewear currently has a consensus price target of C$88.00, suggesting a potential upside of 19.57%. BRP has a consensus price target of C$98.73, suggesting a potential upside of 16.75%. Given Gildan Activewear's stronger consensus rating and higher probable upside, analysts plainly believe Gildan Activewear is more favorable than BRP.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Gildan Activewear
0 Sell rating(s)
2 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.60
BRP
0 Sell rating(s)
8 Hold rating(s)
7 Buy rating(s)
1 Strong Buy rating(s)
2.56

Gildan Activewear has a beta of 1.49524, meaning that its stock price is 50% more volatile than the broader market. Comparatively, BRP has a beta of 0.828459, meaning that its stock price is 17% less volatile than the broader market.

54.3% of Gildan Activewear shares are held by institutional investors. Comparatively, 32.2% of BRP shares are held by institutional investors. 2.3% of Gildan Activewear shares are held by insiders. Comparatively, 2.9% of BRP shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

Gildan Activewear pays an annual dividend of C$0.93 per share and has a dividend yield of 1.3%. BRP pays an annual dividend of C$0.90 per share and has a dividend yield of 1.1%. Gildan Activewear pays out 54.9% of its earnings in the form of a dividend. BRP pays out 24.5% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

Gildan Activewear has a net margin of 6.14% compared to BRP's net margin of 3.01%. BRP's return on equity of 46.01% beat Gildan Activewear's return on equity.

Company Net Margins Return on Equity Return on Assets
Gildan Activewear6.14% 10.08% 9.32%
BRP 3.01%46.01%8.04%

Summary

Gildan Activewear beats BRP on 10 of the 19 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding DOO and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of TSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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DOO vs. The Competition

MetricBRPRecreational Vehicles IndustryCyclical SectorTSE Exchange
Market CapC$6.20BC$3.11BC$3.90BC$12.33B
Dividend Yield1.21%5.05%3.48%6.17%
P/E Ratio23.11220.5280.0836.27
Price / Sales0.6917.31324.8410.17
Price / Cash137.60137.6030.8282.29
Price / Book8.814.623.544.50
Net IncomeC$196.05MC$96.40MC$249.12MC$299.09M
7 Day Performance-2.38%-1.33%5.95%1.22%
1 Month Performance-0.07%1.04%5.85%1.15%
1 Year Performance21.44%0.00%4.08%35.62%

BRP Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
DOO
BRP
3.075 of 5 stars
C$84.57
+2.1%
C$98.73
+16.7%
+20.7%C$6.20BC$8.99B23.1120,000
MG
Magna International
1.8758 of 5 stars
C$93.59
+1.6%
N/A+67.3%C$25.48BC$42.32B39.49165,000
ATZ
Aritzia
2.7175 of 5 stars
C$155.61
+1.3%
C$176.50
+13.4%
+102.8%C$17.83BC$3.70B48.638,300
CCL.B
CCL Industries
3.174 of 5 stars
C$92.22
-0.1%
C$101.80
+10.4%
+14.8%C$15.85BC$7.72B20.1821,000
CCL.A
CCL Industries
N/AC$92.05
flat
N/AN/AC$15.82BC$7.72B20.1421,000

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This page (TSE:DOO) was last updated on 7/7/2026 by MarketBeat.com Staff.
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