BRP (DOO) Competitors

BRP (TSE:DOO) and CCL Industries (TSE:CCL.B) are both consumer cyclical companies, but which is the superior investment? We will compare the two companies based on the strength of their profitability, earnings, valuation, media sentiment, analyst recommendations, risk, institutional ownership and dividends.

Which has preferable earnings & valuation, DOO or CCL.B?

CCL Industries has lower revenue, but higher earnings than BRP. CCL Industries is trading at a lower price-to-earnings ratio than BRP, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
BRP	C$8.58B	0.57	C$196.05M	C$2.65	24.94
CCL Industries	C$6.94B	1.93	C$679.50M	C$3.76	21.27

Is DOO or CCL.B more profitable?

CCL Industries has a net margin of 9.80% compared to BRP's net margin of 2.28%. BRP's return on equity of 30.69% beat CCL Industries' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
BRP	2.28%	30.69%	8.04%
CCL Industries	9.80%	14.28%	6.87%

Is DOO or CCL.B a better dividend stock?

BRP pays an annual dividend of C$0.84 per share and has a dividend yield of 1.3%. CCL Industries pays an annual dividend of C$1.16 per share and has a dividend yield of 1.5%. BRP pays out 31.7% of its earnings in the form of a dividend. CCL Industries pays out 30.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. CCL Industries is clearly the better dividend stock, given its higher yield and lower payout ratio.

Do institutionals & insiders believe in DOO or CCL.B?

96.7% of BRP shares are owned by institutional investors. Comparatively, 40.2% of CCL Industries shares are owned by institutional investors. 2.9% of BRP shares are owned by company insiders. Comparatively, 11.2% of CCL Industries shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Which has more volatility & risk, DOO or CCL.B?

BRP has a beta of 2.28, suggesting that its stock price is 128% more volatile than the S&P 500. Comparatively, CCL Industries has a beta of 0.57, suggesting that its stock price is 43% less volatile than the S&P 500.

Does the media refer more to DOO or CCL.B?

In the previous week, BRP and BRP both had 3 articles in the media. CCL Industries' average media sentiment score of 0.70 beat BRP's score of 0.25 indicating that CCL Industries is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
BRP	1 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Neutral
CCL Industries	1 Very Positive mention(s)	1 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Do analysts rate DOO or CCL.B?

BRP presently has a consensus price target of C$69.79, suggesting a potential upside of 5.48%. CCL Industries has a consensus price target of C$89.25, suggesting a potential upside of 11.60%. Given CCL Industries' stronger consensus rating and higher probable upside, analysts plainly believe CCL Industries is more favorable than BRP.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
BRP	0 Sell rating(s)	9 Hold rating(s)	1 Buy rating(s)	2 Strong Buy rating(s)	2.42
CCL Industries	0 Sell rating(s)	0 Hold rating(s)	6 Buy rating(s)	0 Strong Buy rating(s)	3.00

Summary

CCL Industries beats BRP on 11 of the 18 factors compared between the two stocks.