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BRP (DOO) Competitors

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C$85.20 0.00 (0.00%)
As of 07/24/2026 04:00 PM Eastern

DOO vs. ATZ, CCL.A, CCL.B, GIL, and CTC

Should you buy BRP stock or one of its competitors? MarketBeat compares BRP with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with BRP include Aritzia (ATZ), CCL Industries (CCL.A), CCL Industries (CCL.B), Gildan Activewear (GIL), and Canadian Tire (CTC). These companies are all part of the "consumer cyclical" sector.

How does BRP compare to Aritzia?

BRP (TSE:DOO) and Aritzia (TSE:ATZ) are both consumer cyclical companies, but which is the superior business? We will contrast the two companies based on the strength of their dividends, valuation, earnings, profitability, media sentiment, analyst recommendations, risk and institutional ownership.

BRP currently has a consensus price target of C$98.73, indicating a potential upside of 15.88%. Aritzia has a consensus price target of C$183.13, indicating a potential upside of 36.16%. Given Aritzia's stronger consensus rating and higher possible upside, analysts plainly believe Aritzia is more favorable than BRP.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
BRP
0 Sell rating(s)
8 Hold rating(s)
7 Buy rating(s)
1 Strong Buy rating(s)
2.56
Aritzia
0 Sell rating(s)
2 Hold rating(s)
12 Buy rating(s)
1 Strong Buy rating(s)
2.93

BRP has a beta of 0.828459, meaning that its stock price is 17% less volatile than the broader market. Comparatively, Aritzia has a beta of 2.025574, meaning that its stock price is 103% more volatile than the broader market.

30.2% of BRP shares are held by institutional investors. Comparatively, 41.9% of Aritzia shares are held by institutional investors. 2.9% of BRP shares are held by company insiders. Comparatively, 0.9% of Aritzia shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

In the previous week, Aritzia had 1 more articles in the media than BRP. MarketBeat recorded 2 mentions for Aritzia and 1 mentions for BRP. BRP's average media sentiment score of 1.16 beat Aritzia's score of 0.67 indicating that BRP is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
BRP
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Aritzia
1 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

BRP has higher revenue and earnings than Aritzia. BRP is trading at a lower price-to-earnings ratio than Aritzia, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
BRPC$8.99B0.70C$196.05MC$3.6623.28
AritziaC$3.99B3.86C$140.00MC$3.8335.12

Aritzia has a net margin of 11.45% compared to BRP's net margin of 3.01%. BRP's return on equity of 46.01% beat Aritzia's return on equity.

Company Net Margins Return on Equity Return on Assets
BRP3.01% 46.01% 8.04%
Aritzia 11.45%34.33%5.67%

Summary

Aritzia beats BRP on 10 of the 16 factors compared between the two stocks.

How does BRP compare to CCL Industries?

BRP (TSE:DOO) and CCL Industries (TSE:CCL.A) are both consumer cyclical companies, but which is the better investment? We will contrast the two businesses based on the strength of their institutional ownership, media sentiment, risk, valuation, analyst recommendations, dividends, earnings and profitability.

BRP has a beta of 0.828459, suggesting that its stock price is 17% less volatile than the broader market. Comparatively, CCL Industries has a beta of 0.482883, suggesting that its stock price is 52% less volatile than the broader market.

BRP currently has a consensus price target of C$98.73, indicating a potential upside of 15.88%. Given BRP's stronger consensus rating and higher probable upside, equities research analysts clearly believe BRP is more favorable than CCL Industries.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
BRP
0 Sell rating(s)
8 Hold rating(s)
7 Buy rating(s)
1 Strong Buy rating(s)
2.56
CCL Industries
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

In the previous week, BRP had 1 more articles in the media than CCL Industries. MarketBeat recorded 1 mentions for BRP and 0 mentions for CCL Industries. BRP's average media sentiment score of 1.16 beat CCL Industries' score of 0.00 indicating that BRP is being referred to more favorably in the media.

Company Overall Sentiment
BRP Positive
CCL Industries Neutral

CCL Industries has lower revenue, but higher earnings than BRP. CCL Industries is trading at a lower price-to-earnings ratio than BRP, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
BRPC$8.99B0.70C$196.05MC$3.6623.28
CCL IndustriesC$7.72B2.06C$679.50MC$4.5720.24

BRP pays an annual dividend of C$0.90 per share and has a dividend yield of 1.1%. CCL Industries pays an annual dividend of C$1.31 per share and has a dividend yield of 1.4%. BRP pays out 24.5% of its earnings in the form of a dividend. CCL Industries pays out 28.7% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

30.2% of BRP shares are owned by institutional investors. Comparatively, 3.1% of CCL Industries shares are owned by institutional investors. 2.9% of BRP shares are owned by insiders. Comparatively, 95.4% of CCL Industries shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

CCL Industries has a net margin of 9.80% compared to BRP's net margin of 3.01%. BRP's return on equity of 46.01% beat CCL Industries' return on equity.

Company Net Margins Return on Equity Return on Assets
BRP3.01% 46.01% 8.04%
CCL Industries 9.80%14.28%6.87%

Summary

BRP beats CCL Industries on 13 of the 19 factors compared between the two stocks.

How does BRP compare to CCL Industries?

BRP (TSE:DOO) and CCL Industries (TSE:CCL.B) are both consumer cyclical companies, but which is the better stock? We will contrast the two companies based on the strength of their institutional ownership, risk, dividends, valuation, analyst recommendations, media sentiment, profitability and earnings.

BRP pays an annual dividend of C$0.90 per share and has a dividend yield of 1.1%. CCL Industries pays an annual dividend of C$1.32 per share and has a dividend yield of 1.5%. BRP pays out 24.5% of its earnings in the form of a dividend. CCL Industries pays out 28.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

In the previous week, BRP and BRP both had 1 articles in the media. BRP's average media sentiment score of 1.16 beat CCL Industries' score of 0.00 indicating that BRP is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
BRP
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
CCL Industries
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

BRP has a beta of 0.828459, meaning that its stock price is 17% less volatile than the broader market. Comparatively, CCL Industries has a beta of 0.934737, meaning that its stock price is 7% less volatile than the broader market.

CCL Industries has lower revenue, but higher earnings than BRP. CCL Industries is trading at a lower price-to-earnings ratio than BRP, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
BRPC$8.99B0.70C$196.05MC$3.6623.28
CCL IndustriesC$7.72B2.02C$679.50MC$4.5719.85

30.2% of BRP shares are held by institutional investors. Comparatively, 37.0% of CCL Industries shares are held by institutional investors. 2.9% of BRP shares are held by insiders. Comparatively, 11.2% of CCL Industries shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

CCL Industries has a net margin of 9.80% compared to BRP's net margin of 3.01%. BRP's return on equity of 46.01% beat CCL Industries' return on equity.

Company Net Margins Return on Equity Return on Assets
BRP3.01% 46.01% 8.04%
CCL Industries 9.80%14.28%6.87%

BRP presently has a consensus target price of C$98.73, indicating a potential upside of 15.88%. CCL Industries has a consensus target price of C$101.80, indicating a potential upside of 12.24%. Given BRP's higher possible upside, research analysts clearly believe BRP is more favorable than CCL Industries.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
BRP
0 Sell rating(s)
8 Hold rating(s)
7 Buy rating(s)
1 Strong Buy rating(s)
2.56
CCL Industries
0 Sell rating(s)
1 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.83

Summary

BRP and CCL Industries tied by winning 9 of the 18 factors compared between the two stocks.

How does BRP compare to Gildan Activewear?

Gildan Activewear (TSE:GIL) and BRP (TSE:DOO) are both consumer cyclical companies, but which is the better business? We will compare the two companies based on the strength of their risk, analyst recommendations, institutional ownership, earnings, valuation, dividends, profitability and media sentiment.

In the previous week, Gildan Activewear had 1 more articles in the media than BRP. MarketBeat recorded 2 mentions for Gildan Activewear and 1 mentions for BRP. BRP's average media sentiment score of 1.16 beat Gildan Activewear's score of 0.00 indicating that BRP is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Gildan Activewear
0 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
BRP
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

54.3% of Gildan Activewear shares are held by institutional investors. Comparatively, 30.2% of BRP shares are held by institutional investors. 2.3% of Gildan Activewear shares are held by company insiders. Comparatively, 2.9% of BRP shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

Gildan Activewear pays an annual dividend of C$0.93 per share and has a dividend yield of 1.3%. BRP pays an annual dividend of C$0.90 per share and has a dividend yield of 1.1%. Gildan Activewear pays out 54.9% of its earnings in the form of a dividend. BRP pays out 24.5% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

Gildan Activewear has a net margin of 6.14% compared to BRP's net margin of 3.01%. BRP's return on equity of 46.01% beat Gildan Activewear's return on equity.

Company Net Margins Return on Equity Return on Assets
Gildan Activewear6.14% 10.08% 9.32%
BRP 3.01%46.01%8.04%

Gildan Activewear has higher earnings, but lower revenue than BRP. BRP is trading at a lower price-to-earnings ratio than Gildan Activewear, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Gildan ActivewearC$4.07B3.20C$284.77MC$1.6941.70
BRPC$8.99B0.70C$196.05MC$3.6623.28

Gildan Activewear presently has a consensus price target of C$88.00, suggesting a potential upside of 24.86%. BRP has a consensus price target of C$98.73, suggesting a potential upside of 15.88%. Given Gildan Activewear's stronger consensus rating and higher probable upside, equities analysts clearly believe Gildan Activewear is more favorable than BRP.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Gildan Activewear
0 Sell rating(s)
2 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.60
BRP
0 Sell rating(s)
8 Hold rating(s)
7 Buy rating(s)
1 Strong Buy rating(s)
2.56

Gildan Activewear has a beta of 1.49524, indicating that its stock price is 50% more volatile than the broader market. Comparatively, BRP has a beta of 0.828459, indicating that its stock price is 17% less volatile than the broader market.

Summary

Gildan Activewear beats BRP on 11 of the 19 factors compared between the two stocks.

How does BRP compare to Canadian Tire?

BRP (TSE:DOO) and Canadian Tire (TSE:CTC) are both consumer cyclical companies, but which is the superior business? We will contrast the two businesses based on the strength of their earnings, risk, valuation, dividends, institutional ownership, profitability, analyst recommendations and media sentiment.

Canadian Tire has higher revenue and earnings than BRP. Canadian Tire is trading at a lower price-to-earnings ratio than BRP, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
BRPC$8.99B0.70C$196.05MC$3.6623.28
Canadian TireC$16.43B0.70C$446.23MC$11.0219.87

Canadian Tire has a net margin of 3.65% compared to BRP's net margin of 3.01%. BRP's return on equity of 46.01% beat Canadian Tire's return on equity.

Company Net Margins Return on Equity Return on Assets
BRP3.01% 46.01% 8.04%
Canadian Tire 3.65%10.24%3.90%

30.2% of BRP shares are held by institutional investors. Comparatively, 0.5% of Canadian Tire shares are held by institutional investors. 2.9% of BRP shares are held by insiders. Comparatively, 81.9% of Canadian Tire shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

BRP has a beta of 0.828459, suggesting that its share price is 17% less volatile than the broader market. Comparatively, Canadian Tire has a beta of 0.691363, suggesting that its share price is 31% less volatile than the broader market.

In the previous week, BRP and BRP both had 1 articles in the media. Canadian Tire's average media sentiment score of 1.27 beat BRP's score of 1.16 indicating that Canadian Tire is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
BRP
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Canadian Tire
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

BRP pays an annual dividend of C$0.90 per share and has a dividend yield of 1.1%. Canadian Tire pays an annual dividend of C$7.13 per share and has a dividend yield of 3.3%. BRP pays out 24.5% of its earnings in the form of a dividend. Canadian Tire pays out 64.7% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

BRP currently has a consensus price target of C$98.73, suggesting a potential upside of 15.88%. Given BRP's stronger consensus rating and higher probable upside, analysts clearly believe BRP is more favorable than Canadian Tire.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
BRP
0 Sell rating(s)
8 Hold rating(s)
7 Buy rating(s)
1 Strong Buy rating(s)
2.56
Canadian Tire
0 Sell rating(s)
3 Hold rating(s)
0 Buy rating(s)
1 Strong Buy rating(s)
2.50

Summary

BRP beats Canadian Tire on 9 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding DOO and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of TSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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DOO vs. The Competition

MetricBRPRecreational Vehicles IndustryCyclical SectorTSE Exchange
Market CapC$6.28BC$3.15BC$3.90BC$12.23B
Dividend Yield1.18%5.04%3.47%6.19%
P/E Ratio23.28235.5577.5236.92
Price / Sales0.7018.49344.569.42
Price / Cash137.60137.6030.8482.29
Price / Book8.874.673.554.39
Net IncomeC$196.05MC$96.40MC$249.12MC$299.09M
7 Day Performance0.88%1.56%0.01%0.84%
1 Month Performance-3.76%0.65%6.43%0.37%
1 Year Performance24.60%0.22%3.37%30.55%

BRP Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
DOO
BRP
3.3949 of 5 stars
C$85.20
flat
C$98.73
+15.9%
+24.6%C$6.28BC$8.99B23.2820,000
ATZ
Aritzia
3.6487 of 5 stars
C$146.28
+0.8%
C$183.13
+25.2%
+79.9%C$16.76BC$3.99B38.198,300
CCL.A
CCL Industries
N/AC$92.49
flat
N/AN/AC$15.89BC$7.72B20.2421,000
CCL.B
CCL Industries
3.0773 of 5 stars
C$89.85
-0.5%
C$101.80
+13.3%
+15.7%C$15.44BC$7.72B19.6621,000
GIL
Gildan Activewear
2.5621 of 5 stars
C$75.80
-1.2%
C$88.00
+16.1%
-1.6%C$14.04BC$4.07B44.8547,000

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This page (TSE:DOO) was last updated on 7/27/2026 by MarketBeat.com Staff.
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