NYSE:BBW Build-A-Bear Workshop (BBW) Stock Price, News & Analysis $24.59 +0.81 (+3.40%) Closing price 03:59 PM EasternExtended Trading$24.43 -0.16 (-0.65%) As of 06:55 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more. Add Compare Share Share Stock Analysis Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsInsider TradesNews and TrendsOptions ChainOwnershipSEC FilingsShort Interest About Build-A-Bear Workshop Stock (NYSE:BBW) View Price History Chart DataSkip Price History Chart 1 Day 5 Days 30 Days 90 Days 1 Year Advanced 1 Day 1 Day 5 Days 30 Days 90 Days 1 Year Advanced Show volume Show extended hours Get Build-A-Bear Workshop alerts:Sign Up Key Stats Today's Range$23.54▼$24.6350-Day Range$23.40▼$39.7452-Week Range$23.19▼$72.19Volume260,939 shsAverage Volume444,834 shsMarket Capitalization$302.94 millionP/E Ratio6.10Dividend Yield3.74%Price Target$53.50Consensus RatingHold Company Overview Build-A-Bear Workshop, Inc. is a specialty retailer that offers an interactive experience centered on creating and personalizing stuffed animals. Customers can select an animal, add sounds and accessories, and customize it through the company’s in-store and online platforms. Its merchandise includes plush animals, clothing, accessories, games, and other products connected to popular entertainment brands and licensed characters. Founded in 1997 and headquartered in St. Louis, Missouri, Build-A-Bear operates through company-owned and franchised retail locations, as well as its e-commerce website and other retail channels. The company serves customers in the United States and internationally, with locations in markets including Canada, the United Kingdom, Ireland, and other countries. Its products and experiences are also available through select third-party retailers and strategic partnerships. Build-A-Bear was founded by Maxine Clark, who developed the brand around an interactive, customer-driven retail concept. The company is led by President and Chief Executive Officer Sharon John, who has overseen its operations and brand development since becoming CEO in 2013.AI Generated. May Contain Errors. Read More Build-A-Bear Workshop Stock Analysis - MarketRank™See Top-Rated MarketRank™ Stocks89th Percentile Overall ScoreBBW MarketRank™: 4.431612903225 of 5 starsBuild-A-Bear Workshop scored higher than 89% of companies evaluated by MarketBeat, and ranked 109th out of 487 stocks in the consumer discretionary sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation. Analyst's Opinion3.7 / 5Analyst RatingHold Consensus RatingBuild-A-Bear Workshop has received a consensus rating of Hold. The company's average rating score is 2.25, and is based on no strong buy ratings, 2 buy ratings, 1 hold rating, and 1 sell rating.Upside PotentialBuild-A-Bear Workshop has a consensus price target of $53.50, representing about 117.6% upside from its current price of $24.59.Amount of Analyst CoverageBuild-A-Bear Workshop has only been the subject of 3 research reports in the past 90 days.Read more about Build-A-Bear Workshop's stock forecast and price target. Earnings and Valuation1.9 / 5Proj. Earnings Growth5.32% Earnings GrowthEarnings for Build-A-Bear Workshop are expected to grow by 5.32% in the coming year, from $3.57 to $3.76 per share.Price to Earnings Ratio vs. the MarketThe P/E ratio of Build-A-Bear Workshop is 6.10, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 27.08.Price to Earnings Ratio vs. SectorThe P/E ratio of Build-A-Bear Workshop is 6.10, which means that it is trading at a less expensive P/E ratio than the Consumer Discretionary sector average P/E ratio of about 27.10.Price to Book Value per Share RatioBuild-A-Bear Workshop has a P/B Ratio of 2.05. P/B Ratios below 3 indicates that a company is reasonably valued with respect to its assets and liabilities.Read more about Build-A-Bear Workshop's valuation and earnings. Short Interest2.0 / 5Short Interest LevelBearish Percentage of Shares Shorted23.84% of the float of Build-A-Bear Workshop has been sold short.Short Interest Ratio / Days to CoverBuild-A-Bear Workshop has a short interest ratio ("days to cover") of 9.52.Change versus previous monthShort interest in Build-A-Bear Workshop has recently decreased by 2.48%, indicating that investor sentiment is improving. Dividend3.3 / 5Dividend StrengthStrong Dividend LeadershipBuild-A-Bear Workshop is a leading dividend payer. It pays a dividend yield of 3.87%, putting its dividend yield in the top 25% of dividend-paying stocks.Dividend GrowthBuild-A-Bear Workshop has only been increasing its dividend for 1 years.Dividend CoverageThe dividend payout ratio of Build-A-Bear Workshop is 22.83%. This payout ratio is at a healthy, sustainable level, below 75%.Dividend SustainabilityBased on earnings estimates, Build-A-Bear Workshop will have a dividend payout ratio of 24.47% next year. This indicates that Build-A-Bear Workshop will be able to sustain or increase its dividend.Read more about Build-A-Bear Workshop's dividend. News and Social Media3.2 / 5News Sentiment0.08 News SentimentBuild-A-Bear Workshop has a news sentiment score of 0.08. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.46 average news sentiment score of Consumer Discretionary companies.News Coverage This WeekMarketBeat has tracked 9 news articles for Build-A-Bear Workshop this week, compared to 3 articles on an average week.Search Interest2 people have searched for BBW on MarketBeat in the last 30 days. This is an increase of 100% compared to the previous 30 days.MarketBeat Follows1 people have added Build-A-Bear Workshop to their MarketBeat watchlist in the last 30 days. Company Ownership1.6 / 5Insider TradingSelling Shares Insider Buying vs. Insider SellingIn the past three months, Build-A-Bear Workshop insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $272,925.00 in company stock.Percentage Held by Insiders4.00% of the stock of Build-A-Bear Workshop is held by insiders.Percentage Held by Institutions79.30% of the stock of Build-A-Bear Workshop is held by institutions. High institutional ownership can be a signal of strong market trust in this company.Read more about Build-A-Bear Workshop's insider trading history. Receive BBW Stock News and Ratings via Email Sign-up to receive the latest news and ratings for Build-A-Bear Workshop and its competitors with MarketBeat's FREE daily newsletter. 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BBW Stock News HeadlinesBUILD-A-BEAR OPENS THE VAULT FOR 30TH ANNIVERSARY WITH NEW PLUSH INSPIRED BY ORIGINAL MASCOT BEAREMY®October 27 at 9:00 AM | prnewswire.comRosen Law Firm Encourages Build-A-Bear Workshop, Inc. Investors to Inquire About Securities Class Action InvestigationOctober 26 at 7:42 PM | prnewswire.comHe turned $12K into $1.65M without touching Apple or TeslaTim Sykes turned $12,415 in gift money into more than $1.65 million before graduating college, without trading Apple, Tesla, or Bitcoin. He targets overlooked small-cap stocks that can move fast: $1.50 to $98.40 in a week, $6 to $34 in hours, or 49 cents to $10 in days. Now he is sharing the exact setup he watches for before these moves happen.October 27 at 1:00 AM | Tim Sykes (Ad)BBW - Build-A-Bear Workshop, Inc.October 26 at 12:20 PM | seekingalpha.comBuild-A-Bear Workshop: The Price Assumes Its Worst Quarter Lasts ForeverOctober 26 at 12:00 PM | seekingalpha.comBuild-A-Bear Investor News: If You Have Suffered Losses in Build-A-Bear Workshop, Inc., You Are Encouraged to Contact The Rosen Law Firm About Your RightsOctober 25 at 9:06 PM | globenewswire.comBuild-A-Bear Investor News: If You Have Suffered Losses in Build-A-Bear Workshop, Inc., You Are Encouraged to Contact The Rosen Law Firm About Your RightsOctober 22, 2026 | globenewswire.comBuild-A-Bear Workshop, Inc. Partners With Hard Rock Cafe To Open A Store Experience Inside Hard Rock Cafe Piccadilly Circus In LondonOctober 21, 2026 | marketscreener.comMSee More Headlines BBW Stock Analysis - Frequently Asked Questions How have BBW shares performed this year? Build-A-Bear Workshop's stock was trading at $61.44 at the beginning of 2026. Since then, BBW stock has decreased by 60.0% and is now trading at $24.5890. How were Build-A-Bear Workshop's earnings last quarter? Build-A-Bear Workshop, Inc. (NYSE:BBW) announced its quarterly earnings results on Thursday, August, 27th. The specialty retailer reported $0.70 earnings per share for the quarter, beating analysts' consensus estimates of $0.65 by $0.05. The specialty retailer had revenue of $115.29 million for the quarter, compared to the consensus estimate of $120.82 million. Build-A-Bear Workshop had a trailing twelve-month return on equity of 29.66% and a net margin of 9.96%. Read the conference call transcript. Who are Build-A-Bear Workshop's major shareholders? Build-A-Bear Workshop's top institutional investors include SummerHaven Investment Management LLC (0.26%), State of Alaska Department of Revenue (0.09%), Inspire Investing LLC (0.04%) and Signaturefd LLC (0.01%). Insiders that own company stock include Sharon Price John, Eric R Fencl, Vojin Todorovic, Craig Leavitt, J Christopher Hurt, George Carrara and Lesli Rotenberg. View institutional ownership trends. How do I buy shares of Build-A-Bear Workshop? Shares of BBW stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services. What other stocks do shareholders of Build-A-Bear Workshop own? Based on aggregate information from My MarketBeat watchlists, some other companies that Build-A-Bear Workshop investors own include NVIDIA (NVDA), Tesla (TSLA), Advanced Micro Devices (AMD), Micron Technology (MU), United Airlines (UAL), Salesforce (CRM) and Walt Disney (DIS). Company Calendar Last Earnings8/27/2026Record date for 10/8 Dividend9/24/2026Ex-Dividend for 10/8 Dividend9/24/2026Dividend Payable10/08/2026Today10/27/2026Next Earnings (Estimated)12/03/2026Fiscal Year End1/31/2027Get Stock Alerts Health Indicator TradeSmith's Health IndicatorA long-term volatility-based measure designed for securities held 12 months or longer.Green: Strong and healthy uptrend with normal pullbacks.Yellow: Significant pullback but still within expected volatility.Red: Dropped beyond expected volatility; considered unhealthy. Red Zone (7m+) 1-Year History Oct 25 Jan 26 Apr 26 Jul 26 Oct 26 BBW's financial health is in the Red zone, according to TradeSmith. BBW has been in this zone for over 7 months. Industry, Sector and Symbol Stock ExchangeNYSE SectorConsumer Discretionary Industry Specialty Retail Sub-IndustryOther Specialty Retail Current SymbolNYSE:BBW CIK1113809 Webwww.buildabear.com Phone(314) 423-8000Fax314-423-8188Employees5,500Year Founded1997Price Target and Rating Average Price Target for Build-A-Bear Workshop$53.50 High Price Target$70.00 Low Price Target$37.00 Potential Upside/Downside+117.6%Consensus RatingHold Rating Score (0-4)2.25 Research Coverage4 Analysts Profitability EPS (Trailing Twelve Months)$4.03 Trailing P/E Ratio6.10 Forward P/E Ratio6.89 P/E GrowthN/ANet Income$52.20 million Net Margins9.96% Pretax Margin13.09% Return on Equity29.66% Return on Assets13.60% Debt Debt-to-Equity RatioN/A Current Ratio1.60 Quick Ratio0.55 Sales & Book Value Annual Sales$529.83 million Price / Sales0.57 Cash Flow$5.36 per share Price / Cash Flow4.59 Book Value$11.98 per share Price / Book2.05Miscellaneous Outstanding Shares12,320,000Free Float11,826,000Market Cap$302.94 million OptionableOptionable Beta1.05 Social Links Don't Wait for the OpenAI IPOThe AI wave will soon hit public markets with Anthropic and OpenAI set to go public later this year. 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