Heritage Wealth Management Inc. CA bought a new stake in ServiceNow, Inc. (NYSE:NOW - Free Report) during the third quarter, according to the company in its most recent Form 13F filing with the Securities & Exchange Commission. The fund bought 106,712 shares of the information technology services provider's stock, valued at approximately $14,300,000. ServiceNow accounts for approximately 5.0% of Heritage Wealth Management Inc. CA's investment portfolio, making the stock its 4th largest holding.
Other large investors have also recently added to or reduced their stakes in the company. BlackRock Inc. acquired a new stake in shares of ServiceNow in the 2nd quarter valued at approximately $9,536,615,000. State Street Corp boosted its holdings in ServiceNow by 2.0% during the second quarter. State Street Corp now owns 49,038,218 shares of the information technology services provider's stock worth $4,868,514,000 after buying an additional 979,726 shares in the last quarter. UBS AM a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC boosted its holdings in ServiceNow by 16.6% during the second quarter. UBS AM a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC now owns 16,638,071 shares of the information technology services provider's stock worth $1,651,828,000 after buying an additional 2,362,606 shares in the last quarter. Amundi boosted its stake in shares of ServiceNow by 60.9% during the 1st quarter. Amundi now owns 11,479,098 shares of the information technology services provider's stock worth $1,200,140,000 after acquiring an additional 4,346,722 shares in the last quarter. Finally, Bank of New York Mellon Corp grew its holdings in ServiceNow by 6.5% in the first quarter. Bank of New York Mellon Corp now owns 8,526,931 shares of the information technology services provider's stock valued at $891,491,000 after purchasing an additional 518,263 shares during the last quarter. 87.18% of the stock is owned by hedge funds and other institutional investors.
More ServiceNow News
Here are the key news stories impacting ServiceNow this week:
- Positive Sentiment: ServiceNow reported third-quarter revenue of $4.11 billion, up 20.5% year over year and above the $4.09 billion analyst estimate. Subscription revenue reached $3.988 billion, representing 21% growth. ServiceNow Reports Third Quarter 2026 Financial Results
- Positive Sentiment: Management highlighted continued momentum in enterprise AI, including an expanded partnership with OpenAI to connect AI reasoning with governed business workflows and cybersecurity applications. ServiceNow and OpenAI partnership
- Positive Sentiment: HPE selected ServiceNow for a five-year agreement to support its Cloud & AI business, while ServiceNow also launched a Control Tower Alliance with major technology and security partners. These developments could support longer-term AI adoption and recurring revenue. HPE selects ServiceNow
- Neutral Sentiment: ServiceNow’s AI growth outlook remains a key long-term strength, but investors are scrutinizing whether accelerating AI bookings and multi-million-dollar deals can justify the company’s elevated valuation and sustain its recent share-price gains. ServiceNow AI outlook
- Negative Sentiment: Adjusted earnings were $1.00 per share, below the $1.02 consensus estimate and only modestly above $0.96 a year earlier. Acquisition-related costs ended a six-quarter streak of earnings beats, raising concerns about near-term profitability. ServiceNow Q3 earnings miss
- Negative Sentiment: The company’s fourth-quarter revenue outlook came in below Wall Street expectations. That guidance disappointed investors despite the revenue beat and helped drive the sharp decline in ServiceNow shares following the report. ServiceNow weak Q4 outlook
ServiceNow Stock Down 3.4%
Shares of NYSE:NOW opened at $149.55 on Thursday. ServiceNow, Inc. has a 1-year low of $81.24 and a 1-year high of $192.97. The stock has a market capitalization of $154.63 billion, a price-to-earnings ratio of 93.47, a price-to-earnings-growth ratio of 2.92 and a beta of 0.99. The company has a debt-to-equity ratio of 0.43, a quick ratio of 0.70 and a current ratio of 0.70. The company's fifty day moving average is $139.55 and its two-hundred day moving average is $115.79.
ServiceNow (NYSE:NOW - Get Free Report) last posted its earnings results on Wednesday, October 28th. The information technology services provider reported $1.00 earnings per share (EPS) for the quarter, missing analysts' consensus estimates of $1.02 by ($0.02). ServiceNow had a net margin of 11.34% and a return on equity of 16.45%. The firm had revenue of $4.11 billion for the quarter, compared to analyst estimates of $4.09 billion. During the same period in the previous year, the firm earned $4.82 earnings per share. The company's revenue for the quarter was up 20.5% on a year-over-year basis. Equities analysts anticipate that ServiceNow, Inc. will post 2.23 EPS for the current year.
Analyst Ratings Changes
A number of brokerages have recently weighed in on NOW. Weiss Ratings raised shares of ServiceNow from a "hold (c-)" rating to a "hold (c)" rating in a research note on Thursday, October 8th. DA Davidson set a $170.00 price target on shares of ServiceNow and gave the company a "buy" rating in a report on Monday, July 20th. Mizuho set a $170.00 target price on ServiceNow and gave the stock an "outperform" rating in a report on Thursday, October 15th. Deutsche Bank Aktiengesellschaft raised their price target on shares of ServiceNow from $135.00 to $155.00 and gave the company a "buy" rating in a report on Monday, September 21st. Finally, Benchmark reiterated a "buy" rating on shares of ServiceNow in a research note on Friday, July 17th. One equities research analyst has rated the stock with a Strong Buy rating, thirty-six have assigned a Buy rating, three have given a Hold rating and three have issued a Sell rating to the company's stock. Based on data from MarketBeat, the company has an average rating of "Moderate Buy" and a consensus price target of $155.74.
Read Our Latest Report on NOW
Insider Activity
In other news, insider Jacqueline Canney sold 7,847 shares of the company's stock in a transaction on Friday, August 28th. The stock was sold at an average price of $138.00, for a total value of $1,082,886.00. Following the completion of the sale, the insider owned 30,042 shares in the company, valued at $4,145,796. This represents a 20.71% decrease in their ownership of the stock. The sale was disclosed in a filing with the SEC, which is available through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, Director Paul Chamberlain sold 2,700 shares of the company's stock in a transaction dated Thursday, August 27th. The shares were sold at an average price of $135.50, for a total transaction of $365,850.00. Following the completion of the sale, the director directly owned 43,990 shares of the company's stock, valued at $5,960,645. The trade was a 5.78% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Insiders sold a total of 14,081 shares of company stock worth $1,937,904 over the last 90 days. 0.34% of the stock is currently owned by company insiders.
About ServiceNow
(
Free Report)
ServiceNow, Inc provides cloud-based software designed to help organizations digitize, automate and manage enterprise workflows. Its Now Platform connects people, processes and systems across departments, enabling customers to manage work through a centralized technology environment.
The company's products and services address a range of business needs, including information technology service management, IT operations management, customer service management, human resources service delivery, security operations, risk and compliance, and application development.
Further Reading
Want to see what other hedge funds are holding NOW? Visit HoldingsChannel.com to get the latest 13F filings and insider trades for ServiceNow, Inc. (NYSE:NOW - Free Report).

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