Ameriprise Financial Inc. Purchases New Holdings in Viant Technology Inc. (NASDAQ:DSP)

Ameriprise Financial Inc. bought a new stake in Viant Technology Inc. (NASDAQ:DSP - Free Report) in the 4th quarter, according to its most recent Form 13F filing with the Securities and Exchange Commission (SEC). The firm bought 99,964 shares of the company's stock, valued at approximately $1,898,000. Ameriprise Financial Inc. owned approximately 0.16% of Viant Technology at the end of the most recent quarter.

A number of other institutional investors have also added to or reduced their stakes in the company. Quantbot Technologies LP bought a new stake in Viant Technology in the fourth quarter valued at approximately $80,000. Northern Trust Corp increased its holdings in shares of Viant Technology by 11.2% during the 4th quarter. Northern Trust Corp now owns 158,512 shares of the company's stock worth $3,010,000 after acquiring an additional 15,996 shares during the last quarter. Raymond James Financial Inc. bought a new stake in Viant Technology in the 4th quarter valued at $3,022,000. Harvest Fund Management Co. Ltd bought a new stake in Viant Technology in the 4th quarter valued at $382,000. Finally, Wells Fargo & Company MN lifted its holdings in Viant Technology by 76.3% during the 4th quarter. Wells Fargo & Company MN now owns 8,846 shares of the company's stock valued at $168,000 after purchasing an additional 3,829 shares during the last quarter. 11.38% of the stock is currently owned by institutional investors and hedge funds.

Viant Technology Stock Up 0.7%

Shares of Viant Technology stock traded up $0.09 during trading on Wednesday, reaching $13.82. The company's stock had a trading volume of 227,837 shares, compared to its average volume of 232,755. The business's 50-day moving average price is $13.76 and its 200-day moving average price is $17.11. Viant Technology Inc. has a 52 week low of $8.70 and a 52 week high of $26.33. The firm has a market cap of $864.68 million, a PE ratio of 230.37 and a beta of 1.14.

Analysts Set New Price Targets

Several research firms have commented on DSP. Needham & Company LLC reiterated a "buy" rating and issued a $21.00 price objective on shares of Viant Technology in a report on Wednesday, April 2nd. Rosenblatt Securities reiterated a "buy" rating and issued a $20.00 price target on shares of Viant Technology in a research note on Wednesday, May 7th. Finally, Raymond James lowered their price target on shares of Viant Technology from $27.00 to $18.00 and set an "outperform" rating on the stock in a report on Friday, April 11th. Eight equities research analysts have rated the stock with a buy rating, According to MarketBeat.com, the stock presently has a consensus rating of "Buy" and a consensus target price of $21.00.

Viant Technology Company Profile

Viant Technology Inc operates as an advertising technology company. It provides Household ID, a people-based innovation that combines digital and personal identifiers into a normalized household profile; AI Bid Optimizer, solution that uses AI to analyze historical bid opportunities to predict the lowest media cost for desired advertisement; and Viant Data Platform, which offers marketers control over their own data with actionable insights into their marketing initiatives within a single platform.