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Viant Technology (DSP) Competitors

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$12.96 0.00 (0.00%)
Closing price 07/2/2026 04:00 PM Eastern
Extended Trading
$13.05 +0.09 (+0.69%)
As of 07/2/2026 06:33 PM Eastern
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DSP vs. PPLI, QTWO, FSLY, SOUN, and RUM

Should you buy Viant Technology stock or one of its competitors? MarketBeat compares Viant Technology with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Viant Technology include People Incorporated Common Stock (PPLI), Q2 (QTWO), Fastly (FSLY), SoundHound AI (SOUN), and Rumble (RUM). These companies are all part of the "computer software" industry.

How does Viant Technology compare to People Incorporated Common Stock?

Viant Technology (NASDAQ:DSP) and People Incorporated Common Stock (NASDAQ:PPLI) are both computer software companies, but which is the superior stock? We will compare the two businesses based on the strength of their institutional ownership, valuation, risk, media sentiment, profitability, dividends, earnings and analyst recommendations.

Viant Technology has higher earnings, but lower revenue than People Incorporated Common Stock. Viant Technology is trading at a lower price-to-earnings ratio than People Incorporated Common Stock, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Viant Technology$344.20M2.47$8.35M$0.3636.00
People Incorporated Common Stock$2.39B1.34-$104.03M$0.37126.35

Viant Technology has a beta of 1.03, meaning that its share price is 3% more volatile than the broader market. Comparatively, People Incorporated Common Stock has a beta of 1.02, meaning that its share price is 2% more volatile than the broader market.

Viant Technology has a net margin of 2.51% compared to People Incorporated Common Stock's net margin of 1.82%. Viant Technology's return on equity of 2.40% beat People Incorporated Common Stock's return on equity.

Company Net Margins Return on Equity Return on Assets
Viant Technology2.51% 2.40% 1.54%
People Incorporated Common Stock 1.82%2.29%1.53%

Viant Technology currently has a consensus target price of $18.00, suggesting a potential upside of 38.89%. People Incorporated Common Stock has a consensus target price of $53.62, suggesting a potential upside of 14.69%. Given Viant Technology's stronger consensus rating and higher possible upside, equities analysts plainly believe Viant Technology is more favorable than People Incorporated Common Stock.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Viant Technology
1 Sell rating(s)
0 Hold rating(s)
6 Buy rating(s)
2 Strong Buy rating(s)
3.00
People Incorporated Common Stock
1 Sell rating(s)
5 Hold rating(s)
8 Buy rating(s)
0 Strong Buy rating(s)
2.50

In the previous week, People Incorporated Common Stock had 2 more articles in the media than Viant Technology. MarketBeat recorded 2 mentions for People Incorporated Common Stock and 0 mentions for Viant Technology. People Incorporated Common Stock's average media sentiment score of 0.79 beat Viant Technology's score of 0.00 indicating that People Incorporated Common Stock is being referred to more favorably in the news media.

Company Overall Sentiment
Viant Technology Neutral
People Incorporated Common Stock Positive

11.4% of Viant Technology shares are owned by institutional investors. Comparatively, 88.9% of People Incorporated Common Stock shares are owned by institutional investors. 29.4% of Viant Technology shares are owned by insiders. Comparatively, 16.1% of People Incorporated Common Stock shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

Summary

Viant Technology beats People Incorporated Common Stock on 10 of the 16 factors compared between the two stocks.

How does Viant Technology compare to Q2?

Viant Technology (NASDAQ:DSP) and Q2 (NYSE:QTWO) are both computer software companies, but which is the better investment? We will contrast the two businesses based on the strength of their profitability, valuation, analyst recommendations, media sentiment, dividends, risk, institutional ownership and earnings.

In the previous week, Q2 had 1 more articles in the media than Viant Technology. MarketBeat recorded 1 mentions for Q2 and 0 mentions for Viant Technology. Q2's average media sentiment score of 0.50 beat Viant Technology's score of 0.00 indicating that Q2 is being referred to more favorably in the news media.

Company Overall Sentiment
Viant Technology Neutral
Q2 Positive

11.4% of Viant Technology shares are held by institutional investors. 29.4% of Viant Technology shares are held by insiders. Comparatively, 0.9% of Q2 shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Viant Technology has a beta of 1.03, meaning that its stock price is 3% more volatile than the broader market. Comparatively, Q2 has a beta of 1.33, meaning that its stock price is 33% more volatile than the broader market.

Viant Technology presently has a consensus price target of $18.00, indicating a potential upside of 38.89%. Q2 has a consensus price target of $73.45, indicating a potential upside of 40.27%. Given Q2's higher probable upside, analysts clearly believe Q2 is more favorable than Viant Technology.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Viant Technology
1 Sell rating(s)
0 Hold rating(s)
6 Buy rating(s)
2 Strong Buy rating(s)
3.00
Q2
0 Sell rating(s)
3 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.70

Q2 has higher revenue and earnings than Viant Technology. Viant Technology is trading at a lower price-to-earnings ratio than Q2, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Viant Technology$344.20M2.47$8.35M$0.3636.00
Q2$794.81M4.12$52.01M$1.1246.76

Q2 has a net margin of 8.99% compared to Viant Technology's net margin of 2.51%. Q2's return on equity of 14.68% beat Viant Technology's return on equity.

Company Net Margins Return on Equity Return on Assets
Viant Technology2.51% 2.40% 1.54%
Q2 8.99%14.68%6.83%

Summary

Q2 beats Viant Technology on 12 of the 16 factors compared between the two stocks.

How does Viant Technology compare to Fastly?

Fastly (NYSE:FSLY) and Viant Technology (NASDAQ:DSP) are both computer software companies, but which is the better investment? We will compare the two businesses based on the strength of their profitability, earnings, dividends, risk, valuation, analyst recommendations, institutional ownership and media sentiment.

Viant Technology has a net margin of 2.51% compared to Fastly's net margin of -23.49%. Viant Technology's return on equity of 2.40% beat Fastly's return on equity.

Company Net Margins Return on Equity Return on Assets
Fastly-23.49% -12.02% -7.83%
Viant Technology 2.51%2.40%1.54%

Fastly presently has a consensus target price of $22.63, suggesting a potential upside of 24.79%. Viant Technology has a consensus target price of $18.00, suggesting a potential upside of 38.89%. Given Viant Technology's stronger consensus rating and higher possible upside, analysts plainly believe Viant Technology is more favorable than Fastly.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Fastly
1 Sell rating(s)
6 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.27
Viant Technology
1 Sell rating(s)
0 Hold rating(s)
6 Buy rating(s)
2 Strong Buy rating(s)
3.00

In the previous week, Fastly had 1 more articles in the media than Viant Technology. MarketBeat recorded 1 mentions for Fastly and 0 mentions for Viant Technology. Fastly's average media sentiment score of 1.27 beat Viant Technology's score of 0.00 indicating that Fastly is being referred to more favorably in the media.

Company Overall Sentiment
Fastly Positive
Viant Technology Neutral

Fastly has a beta of 0.34, meaning that its stock price is 66% less volatile than the broader market. Comparatively, Viant Technology has a beta of 1.03, meaning that its stock price is 3% more volatile than the broader market.

Viant Technology has lower revenue, but higher earnings than Fastly. Fastly is trading at a lower price-to-earnings ratio than Viant Technology, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Fastly$652.57M4.35-$158.06M-$0.69N/A
Viant Technology$344.20M2.47$8.35M$0.3636.00

79.7% of Fastly shares are held by institutional investors. Comparatively, 11.4% of Viant Technology shares are held by institutional investors. 6.7% of Fastly shares are held by company insiders. Comparatively, 29.4% of Viant Technology shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

Summary

Viant Technology beats Fastly on 11 of the 16 factors compared between the two stocks.

How does Viant Technology compare to SoundHound AI?

Viant Technology (NASDAQ:DSP) and SoundHound AI (NASDAQ:SOUN) are both computer software companies, but which is the superior business? We will contrast the two companies based on the strength of their institutional ownership, media sentiment, risk, dividends, profitability, analyst recommendations, earnings and valuation.

11.4% of Viant Technology shares are owned by institutional investors. Comparatively, 19.3% of SoundHound AI shares are owned by institutional investors. 29.4% of Viant Technology shares are owned by company insiders. Comparatively, 8.8% of SoundHound AI shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Viant Technology has a net margin of 2.51% compared to SoundHound AI's net margin of -91.84%. Viant Technology's return on equity of 2.40% beat SoundHound AI's return on equity.

Company Net Margins Return on Equity Return on Assets
Viant Technology2.51% 2.40% 1.54%
SoundHound AI -91.84%-40.15%-25.85%

In the previous week, SoundHound AI had 10 more articles in the media than Viant Technology. MarketBeat recorded 10 mentions for SoundHound AI and 0 mentions for Viant Technology. SoundHound AI's average media sentiment score of 1.07 beat Viant Technology's score of 0.00 indicating that SoundHound AI is being referred to more favorably in the news media.

Company Overall Sentiment
Viant Technology Neutral
SoundHound AI Positive

Viant Technology has higher revenue and earnings than SoundHound AI. SoundHound AI is trading at a lower price-to-earnings ratio than Viant Technology, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Viant Technology$344.20M2.47$8.35M$0.3636.00
SoundHound AI$168.92M16.81-$14.01M-$0.47N/A

Viant Technology has a beta of 1.03, meaning that its share price is 3% more volatile than the broader market. Comparatively, SoundHound AI has a beta of 2.62, meaning that its share price is 162% more volatile than the broader market.

Viant Technology presently has a consensus price target of $18.00, suggesting a potential upside of 38.89%. SoundHound AI has a consensus price target of $14.93, suggesting a potential upside of 127.57%. Given SoundHound AI's higher possible upside, analysts plainly believe SoundHound AI is more favorable than Viant Technology.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Viant Technology
1 Sell rating(s)
0 Hold rating(s)
6 Buy rating(s)
2 Strong Buy rating(s)
3.00
SoundHound AI
1 Sell rating(s)
3 Hold rating(s)
5 Buy rating(s)
1 Strong Buy rating(s)
2.60

Summary

Viant Technology beats SoundHound AI on 10 of the 16 factors compared between the two stocks.

How does Viant Technology compare to Rumble?

Viant Technology (NASDAQ:DSP) and Rumble (NASDAQ:RUM) are both computer software companies, but which is the better business? We will contrast the two companies based on the strength of their profitability, institutional ownership, analyst recommendations, risk, media sentiment, dividends, earnings and valuation.

11.4% of Viant Technology shares are held by institutional investors. Comparatively, 26.2% of Rumble shares are held by institutional investors. 29.4% of Viant Technology shares are held by company insiders. Comparatively, 45.1% of Rumble shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Viant Technology currently has a consensus target price of $18.00, suggesting a potential upside of 38.89%. Given Viant Technology's stronger consensus rating and higher probable upside, research analysts plainly believe Viant Technology is more favorable than Rumble.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Viant Technology
1 Sell rating(s)
0 Hold rating(s)
6 Buy rating(s)
2 Strong Buy rating(s)
3.00
Rumble
1 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00

In the previous week, Rumble had 1 more articles in the media than Viant Technology. MarketBeat recorded 1 mentions for Rumble and 0 mentions for Viant Technology. Rumble's average media sentiment score of 0.44 beat Viant Technology's score of 0.00 indicating that Rumble is being referred to more favorably in the news media.

Company Overall Sentiment
Viant Technology Neutral
Rumble Neutral

Viant Technology has a net margin of 2.51% compared to Rumble's net margin of -106.91%. Viant Technology's return on equity of 2.40% beat Rumble's return on equity.

Company Net Margins Return on Equity Return on Assets
Viant Technology2.51% 2.40% 1.54%
Rumble -106.91%-42.47%-34.74%

Viant Technology has a beta of 1.03, suggesting that its share price is 3% more volatile than the broader market. Comparatively, Rumble has a beta of 1.13, suggesting that its share price is 13% more volatile than the broader market.

Viant Technology has higher revenue and earnings than Rumble. Rumble is trading at a lower price-to-earnings ratio than Viant Technology, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Viant Technology$344.20M2.47$8.35M$0.3636.00
Rumble$100.62M26.68-$81.83M-$0.43N/A

Summary

Viant Technology beats Rumble on 10 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding DSP and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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DSP vs. The Competition

MetricViant TechnologyTechnology Services IndustryBusiness SectorNASDAQ Exchange
Market Cap$849.32M$4.04B$6.96B$12.48B
Dividend YieldN/A2.14%3.12%6.52%
P/E RatioN/A37.6629.8324.70
Price / Sales2.4748.23369.2699.42
Price / Cash19.9337.2623.7857.09
Price / Book2.844.605.906.46
Net Income$8.35M$31.97M$205.38M$337.01M
7 Day Performance9.92%1.77%1.90%1.69%
1 Month Performance7.02%-4.17%3.77%3.81%
1 Year Performance-5.92%7.67%18.90%23.90%

Viant Technology Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
DSP
Viant Technology
3.7863 of 5 stars
$12.96
flat
$18.00
+38.9%
-5.9%$849.32M$344.20MN/A350
PPLI
People Incorporated Common Stock
2.9597 of 5 stars
$46.37
+3.6%
$53.62
+15.6%
+19.5%$3.07B$2.39B125.335,156
QTWO
Q2
3.8152 of 5 stars
$47.12
-1.6%
$73.45
+55.9%
-43.5%$3.00B$794.81M42.072,549
FSLY
Fastly
3.4323 of 5 stars
$18.00
+5.2%
$22.63
+25.7%
+158.1%$2.82B$652.57MN/A1,100
SOUN
SoundHound AI
2.5372 of 5 stars
$6.40
-0.2%
$14.93
+133.3%
-40.7%$2.77B$168.92MN/A200

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This page (NASDAQ:DSP) was last updated on 7/5/2026 by MarketBeat.com Staff.
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