Bar Harbor Wealth Management Sells 4,604 Shares of Alphabet Inc. $GOOGL

Bar Harbor Wealth Management reduced its position in shares of Alphabet Inc. (NASDAQ:GOOGL - Free Report) by 3.3% during the 4th quarter, according to the company in its most recent Form 13F filing with the Securities and Exchange Commission. The fund owned 134,780 shares of the information services provider's stock after selling 4,604 shares during the period. Alphabet comprises 2.4% of Bar Harbor Wealth Management's investment portfolio, making the stock its 7th largest holding. Bar Harbor Wealth Management's holdings in Alphabet were worth $42,186,000 at the end of the most recent quarter.

A number of other large investors have also added to or reduced their stakes in the business. Members Trust Co lifted its holdings in shares of Alphabet by 0.5% during the fourth quarter. Members Trust Co now owns 6,434 shares of the information services provider's stock worth $2,014,000 after purchasing an additional 31 shares during the period. Lifelong Wealth Advisors Inc. grew its stake in shares of Alphabet by 1.9% in the fourth quarter. Lifelong Wealth Advisors Inc. now owns 1,728 shares of the information services provider's stock worth $541,000 after purchasing an additional 33 shares during the last quarter. White Wing Wealth Management increased its holdings in Alphabet by 2.9% in the fourth quarter. White Wing Wealth Management now owns 1,155 shares of the information services provider's stock valued at $362,000 after purchasing an additional 33 shares during the period. Quantum Financial Advisors LLC raised its position in Alphabet by 0.3% during the 4th quarter. Quantum Financial Advisors LLC now owns 11,799 shares of the information services provider's stock worth $3,693,000 after purchasing an additional 34 shares during the last quarter. Finally, MRA Advisory Group raised its position in Alphabet by 2.7% during the 4th quarter. MRA Advisory Group now owns 1,310 shares of the information services provider's stock worth $410,000 after purchasing an additional 35 shares during the last quarter. Institutional investors own 40.03% of the company's stock.

Insider Buying and Selling at Alphabet

In other Alphabet news, insider John Kent Walker sold 8,993 shares of Alphabet stock in a transaction dated Friday, March 27th. The stock was sold at an average price of $275.89, for a total transaction of $2,481,078.77. Following the completion of the sale, the insider owned 51,808 shares of the company's stock, valued at $14,293,309.12. The trade was a 14.79% decrease in their ownership of the stock. The sale was disclosed in a document filed with the SEC, which is available at this hyperlink. Also, Director John L. Hennessy sold 1,050 shares of the company's stock in a transaction dated Wednesday, April 15th. The shares were sold at an average price of $331.65, for a total transaction of $348,232.50. Following the sale, the director owned 3,581 shares of the company's stock, valued at approximately $1,187,638.65. The trade was a 22.67% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. Over the last ninety days, insiders have sold 2,037,294 shares of company stock valued at $94,216,897. 11.64% of the stock is currently owned by company insiders.

Analyst Ratings Changes

A number of equities research analysts have commented on GOOGL shares. Evercore reiterated an "outperform" rating and issued a $400.00 price target (up from $325.00) on shares of Alphabet in a research report on Thursday, February 5th. Weiss Ratings reiterated a "buy (b)" rating on shares of Alphabet in a research note on Monday. Wells Fargo & Company cut their target price on shares of Alphabet from $397.00 to $361.00 and set an "overweight" rating on the stock in a research note on Thursday, April 2nd. DA Davidson raised their price objective on Alphabet from $300.00 to $310.00 and gave the company a "neutral" rating in a research note on Thursday, February 5th. Finally, BMO Capital Markets boosted their target price on shares of Alphabet from $400.00 to $410.00 and gave the stock an "outperform" rating in a research report on Wednesday. Two investment analysts have rated the stock with a Strong Buy rating, forty-six have given a Buy rating and four have assigned a Hold rating to the company's stock. According to data from MarketBeat, the stock currently has an average rating of "Moderate Buy" and a consensus target price of $369.67.

Key Headlines Impacting Alphabet

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: Alphabet unveiled two new custom AI chips — a TPU 8t for training and a TPU 8i for inference — positioned to lower cloud AI costs and compete with Nvidia on infrastructure. This supports cloud margin expansion and hardware/service revenue upside. Article Title
• Positive Sentiment: Google launched the Gemini Enterprise Agent Platform to build and deploy agentic AI for businesses — a strategic product aimed at monetizing generative AI across large enterprises and driving Google Cloud adoption. Article Title
• Positive Sentiment: Google Cloud committed a $750 million partner fund to accelerate agentic AI adoption among consulting, SI and software partners — an investment that can speed customer deployments and lift services revenue. Article Title
• Positive Sentiment: Merck announced a multiyear partnership, investing up to $1 billion in Google Cloud to deploy AI across R&D, manufacturing and commercial operations — a material enterprise win that validates Google’s enterprise AI stack. Article Title
• Positive Sentiment: Product integrations expand monetization vectors: major Workspace AI updates (drafting/Sheets automation) and Chrome “auto browse” enterprise features embed Gemini into user workflows, increasing stickiness and upsell potential. Article Title Article Title
• Positive Sentiment: Multiple analyst updates raised targets (BMO to $410; Cantor Fitzgerald and KeyCorp also raised targets), reflecting increased sell-side conviction about Alphabet’s AI/cash-flow upside. That analyst momentum often amplifies positive price reaction. Article Title
• Neutral Sentiment: Ecosystem and security partners (Exabeam, Vodafone, Thinking Machines Lab expansion) showed integrations and vendor deals that ease enterprise adoption but are longer‑term revenue drivers rather than immediate catalysts. Article Title
• Negative Sentiment: Offsetting items: a small insider sell note was reported, which prompted modest near-term selling pressure for some investors. Insider moves can weigh on sentiment even as fundamentals improve. Article Title

Alphabet Stock Performance

NASDAQ:GOOGL opened at $339.32 on Thursday. Alphabet Inc. has a 1 year low of $147.84 and a 1 year high of $349.00. The business has a fifty day simple moving average of $307.93 and a two-hundred day simple moving average of $303.68. The company has a market capitalization of $4.10 trillion, a P/E ratio of 31.39, a P/E/G ratio of 2.05 and a beta of 1.12. The company has a debt-to-equity ratio of 0.11, a current ratio of 2.01 and a quick ratio of 2.01.

Alphabet (NASDAQ:GOOGL - Get Free Report) last issued its earnings results on Wednesday, February 4th. The information services provider reported $2.82 earnings per share for the quarter, topping analysts' consensus estimates of $2.57 by $0.25. Alphabet had a net margin of 32.81% and a return on equity of 35.01%. The firm had revenue of $113.83 billion during the quarter, compared to analyst estimates of $111.24 billion. On average, analysts expect that Alphabet Inc. will post 11.53 earnings per share for the current year.

Alphabet Dividend Announcement

The firm also recently disclosed a quarterly dividend, which was paid on Monday, March 16th. Investors of record on Monday, March 9th were given a $0.21 dividend. This represents a $0.84 dividend on an annualized basis and a dividend yield of 0.2%. The ex-dividend date was Monday, March 9th. Alphabet's dividend payout ratio (DPR) is 7.77%.

Alphabet Company Profile

Alphabet Inc is the holding company created in 2015 to organize Google and a portfolio of businesses developing technologies beyond Google's core internet services. Its principal operations are led by Google, which builds and operates consumer-facing products such as Google Search, YouTube, Android, Chrome, Gmail, Google Maps and Google Workspace, as well as advertising platforms (Google Ads and AdSense) that historically generate the majority of its revenue. Google also develops consumer hardware (Pixel phones, Nest smart-home devices, Chromecast) and developer and distribution platforms such as Google Play.

Beyond Google's consumer and advertising businesses, Alphabet invests in enterprise and infrastructure offerings through Google Cloud, which provides cloud computing, data analytics and productivity services to businesses and institutions.

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