Go Pro
NASDAQ:SGA

Saga Communications (SGA) Stock Price, News & Analysis

Saga Communications logo
$9.12 +0.17 (+1.90%)
Closing price 09/17/2026 04:00 PM Eastern
Extended Trading
$9.12 0.00 (0.00%)
As of 09/17/2026 07:30 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

About Saga Communications Stock (NASDAQ:SGA)

Advanced

Key Stats

Today's Range
$9.04
$9.24
50-Day Range
$8.49
$10.15
52-Week Range
$8.24
$13.19
Volume
6,730 shs
Average Volume
13,841 shs
Market Capitalization
$58.00 million
P/E Ratio
N/A
Dividend Yield
10.96%
Price Target
N/A
Consensus Rating
Reduce

Company Overview

Saga Communications, Inc. is a radio broadcasting company that owns and operates radio stations in markets across the United States. Its stations provide locally focused programming, including news, talk, sports, and music formats, and generate revenue primarily through the sale of advertising and related promotional services.

In addition to traditional AM and FM broadcasting, Saga’s operations include digital media and other services intended to help advertisers reach local audiences across multiple platforms. The company’s portfolio serves communities in a range of U.S. regions, with stations operating under various local brands and formats.

Saga Communications was founded in 1986 and became a publicly traded company in the early 1990s. Christopher E. Forgy serves as the company’s president and chief executive officer.

AI Generated. May Contain Errors.

Saga Communications Stock Analysis - MarketRank™

See Top-Rated MarketRank™ Stocks
34th Percentile Overall Score

SGA MarketRank™: 

Saga Communications scored higher than 34% of companies evaluated by MarketBeat, and ranked 157th out of 244 stocks in the communication services sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

  • Consensus Rating

    Saga Communications has received a consensus rating of Reduce. The company's average rating score is 1.67, and is based on no strong buy ratings, no buy ratings, 2 hold ratings, and 1 sell rating.

  • Amount of Analyst Coverage

    Saga Communications has only been the subject of 1 research reports in the past 90 days.

  • Read more about Saga Communications' stock forecast and price target.
  • Price to Earnings Ratio vs. the Market

    The P/E ratio of Saga Communications is -6.61, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

  • Price to Earnings Ratio vs. Sector

    The P/E ratio of Saga Communications is -6.61, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

  • Price to Book Value per Share Ratio

    Saga Communications has a P/B Ratio of 0.50. P/B Ratios below 1 indicate that a company could be undervalued with respect to its assets and liabilities.

  • Read more about Saga Communications' valuation and earnings.
  • Percentage of Shares Shorted

    0.09% of the float of Saga Communications has been sold short.
  • Short Interest Ratio / Days to Cover

    Saga Communications has a short interest ratio ("days to cover") of 0.26, which is generally considered an acceptable ratio of short interest to trading volume.
  • Change versus previous month

    Short interest in Saga Communications has recently decreased by 67.84%, indicating that investor sentiment is improving significantly.
  • Dividend Leadership

    Saga Communications is a leading dividend payer. It pays a dividend yield of 11.17%, putting its dividend yield in the top 25% of dividend-paying stocks.

  • Dividend Growth

    Saga Communications does not have a long track record of dividend growth.

  • Read more about Saga Communications' dividend.
  • News Sentiment

    Saga Communications has a news sentiment score of 0.97. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.69 average news sentiment score of Communication Services companies.
  • News Coverage This Week

    MarketBeat has tracked 1 news article for Saga Communications this week, compared to 1 article on an average week.
  • MarketBeat Follows

    Only 1 people have added Saga Communications to their MarketBeat watchlist in the last 30 days. This is a decrease of 0% compared to the previous 30 days.
  • Insider Buying vs. Insider Selling

    In the past three months, Saga Communications insiders have not sold or bought any company stock.

  • Percentage Held by Insiders

    23.20% of the stock of Saga Communications is held by insiders. A high percentage of insider ownership can be a sign of company health.

  • Percentage Held by Institutions

    74.28% of the stock of Saga Communications is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

  • Read more about Saga Communications' insider trading history.
Receive SGA Stock News and Ratings via Email

Sign-up to receive the latest news and ratings for Saga Communications and its competitors with MarketBeat's FREE daily newsletter.

SMS is currently available in Australia, Belgium, Canada, France, Germany, Ireland, Italy, New Zealand, the Netherlands, Singapore, South Africa, Spain, Switzerland, the United Kingdom, and the United States. By entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy.

SGA Stock News Headlines

The trade I’ve been waiting for since 2011
Ross Givens, Director of Research at Traders Agency, is calling for gold to reach $10,000 an ounce this supercycle - and says that may be conservative. Billionaire Pierre Lassonde has argued for $19,000. Former CIA advisor Jim Rickards targets $27,000 based on a federal revaluation of the gold supply. But the bigger opportunity may not be gold itself. A 'backdoor' gold-linked asset has historically multiplied gold's move by 10x or more - returning 846%, 1,668%, 1,847%, and 1,915% in the last supercycle.tc pixel
Saga Communications, Inc. Reports 2nd Quarter 2026 Results
See More Headlines

SGA Stock Analysis - Frequently Asked Questions

Saga Communications' stock was trading at $11.45 on January 1st, 2026. Since then, SGA shares have decreased by 20.3% and is now trading at $9.12.

Saga Communications, Inc. (NASDAQ:SGA) announced its earnings results on Thursday, August, 13th. The company reported $0.15 earnings per share (EPS) for the quarter, topping analysts' consensus estimates of ($0.18) by $0.33. The company had revenue of $26.40 million for the quarter, compared to analyst estimates of $25.50 million. Saga Communications had a positive trailing twelve-month return on equity of 3.87% and a negative net margin of 8.55%.
Read the conference call transcript
.

Saga Communications' top institutional investors include Marquette Asset Management LLC (0.45%). Insiders that own company stock include Edward K Christian Trust and Gate City Capital Management,.
View institutional ownership trends
.

Shares of SGA stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

Based on aggregate information from My MarketBeat watchlists, some other companies that Saga Communications investors own include American Water Works (AWK), Waste Connections (WCN), The RMR Group (RMR), Voyager Therapeutics (VYGR), Humana (HUM), iShares Micro-Cap ETF (IWC) and AUO (AUOTY).

Company Calendar

Last Earnings
8/13/2026
Today
9/17/2026
Record date for 10/16 Dividend
9/23/2026
Ex-Dividend for 10/16 Dividend
9/23/2026
Dividend Payable
10/16/2026
Next Earnings (Estimated)
11/05/2026
Fiscal Year End
12/31/2026

Industry, Sector and Symbol

Stock Exchange
NASDAQ
Industry
Media
Sub-Industry
Broadcasting
Current Symbol
NASDAQ:SGA
CIK
886136
Employees
779
Year Founded
1986

Profitability

EPS (Trailing Twelve Months)
($1.38)
Trailing P/E Ratio
N/A
Forward P/E Ratio
N/A
P/E Growth
N/A
Net Income
-$7.90 million
Net Margins
-8.55%
Pretax Margin
-11.33%
Return on Equity
3.87%
Return on Assets
2.90%

Debt

Debt-to-Equity Ratio
N/A
Current Ratio
2.24
Quick Ratio
2.24

Sales & Book Value

Annual Sales
$107.11 million
Price / Sales
0.54
Cash Flow
$2.99 per share
Price / Cash Flow
3.05
Book Value
$18.25 per share
Price / Book
0.50

Miscellaneous

Outstanding Shares
6,360,000
Free Float
4,883,000
Market Cap
$58.00 million
Optionable
Not Optionable
Beta
-0.11

Social Links

10 Stocks Powering The Next AI Boom  Cover

The AI boom is creating opportunities across semiconductors, cloud computing, enterprise software, infrastructure, cybersecurity, and automation.

Inside this report, you’ll find 10 companies positioned to benefit as artificial intelligence moves from hype to real-world deployment and becomes a core growth driver for corporate America.

Get This Free Report

This page (NASDAQ:SGA) was last updated on 9/18/2026 by MarketBeat.com Staff.
From Our Partners