Kroger (KR) Stock Price, News & Analysis

Company Overview

The Kroger Co. (NYSE: KR) is one of the largest supermarket chains in the United States, operating more than 2,700 retail food stores across 35 states. The company’s diversified store portfolio includes traditional supermarkets, multi-department stores, marketplace formats and price-impact warehouses. In addition to grocery offerings, many locations feature fuel centers, pharmacies, and in-store health clinics, reflecting Kroger’s strategy to provide a broad range of everyday essentials under one roof.

Kroger’s product mix spans fresh produce, meat and seafood, dairy, bakery, general merchandise and health and wellness items. The company markets a variety of private-label brands, such as Simple Truth, Private Selection and Kroger Brand, designed to meet consumers’ needs for quality and value. Kroger has also invested heavily in digital and omnichannel capabilities, offering online grocery pickup, home delivery and nationwide shipping through Kroger Ship. Its loyalty program, Kroger Plus, integrates personalized discounts and digital coupons to enhance customer engagement.

Founded in 1883 by Bernard Kroger in Cincinnati, Ohio, the company has grown through both organic expansion and strategic acquisitions, including the purchases of Fred Meyer, Harris Teeter and Roundy’s. Kroger’s commitment to data-driven decision making is embodied by its 84.51° data analytics subsidiary, which leverages customer insights to optimize merchandising and marketing efforts. This blend of retail scale and advanced analytics underpins Kroger’s ability to adapt to evolving consumer trends.

Under the leadership of Chairman and Chief Executive Officer Rodney McMullen, who assumed the role in 2014, Kroger has pursued initiatives to modernize its supply chain and enhance its digital platforms. The executive team emphasizes a customer-first approach, sustainability practices and community engagement. Kroger’s corporate headquarters remains in Cincinnati, where senior management oversees a network of manufacturing facilities, distribution centers and multimedia technology hubs that support the company’s nationwide operations.

Key Stats

• Today's Range: $69.73 to $70.93
• 50-Day Range: $64.54 to $73.98
• 52-Week Range: $50.69 to $74.11
• Volume: 656,804 shs
• Average Volume: 5.87 million shs
• Market Capitalization: $46.87 billion
• P/E Ratio: 19.36
• Dividend Yield: 1.81%
• Price Target: $70.00
• Consensus Rating: Moderate Buy

Kroger Stock Analysis - MarketRank™

Kroger scored higher than 84% of companies evaluated by MarketBeat, and ranked 56th out of 208 stocks in the retail/wholesale sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 2.3 / 5
• Analyst Rating: Moderate Buy

Consensus Rating

Kroger has received a consensus rating of Moderate Buy. The company's average rating score is 2.50, and is based on 9 buy ratings, 9 hold ratings, and no sell ratings.

Amount of Analyst Coverage

Kroger has been the subject of 10 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

Earnings and Valuation

• Score: 1.9 / 5
• Proj. Earnings Growth: 6.31%

Earnings Growth

Earnings for Kroger are expected to grow by 6.31% in the coming year, from $4.44 to $4.72 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Kroger is 19.27, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 25.72.

Price to Earnings Ratio vs. Sector

The P/E ratio of Kroger is 19.27, which means that it is trading at a less expensive P/E ratio than the Retail/Wholesale sector average P/E ratio of about 29.21.

Price to Earnings Growth Ratio

Kroger has a PEG Ratio of 2.22. PEG Ratios above 1 indicate that a company could be overvalued.

Price to Book Value per Share Ratio

Kroger has a P/B Ratio of 5.25. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

Short Interest

• Score: 1.0 / 5
• Short Interest Level: Bearish

Percentage of Shares Shorted

5.26% of the float of Kroger has been sold short.

Short Interest Ratio / Days to Cover

Kroger has a short interest ratio ("days to cover") of 4.1.

Change versus previous month

Short interest in Kroger has recently increased by 3.49%, indicating that investor sentiment is decreasing.

Dividend

• Score: 4.2 / 5
• Dividend Strength: Strong

Dividend Yield

Kroger pays a meaningful dividend of 1.84%, higher than the bottom 25% of all stocks that pay dividends.

Dividend Growth

Kroger has been increasing its dividend for 19 years.

Dividend Coverage

The dividend payout ratio of Kroger is 34.88%. This payout ratio is at a healthy, sustainable level, below 75%.

Dividend Sustainability

Based on earnings estimates, Kroger will have a dividend payout ratio of 27.12% next year. This indicates that Kroger will be able to sustain or increase its dividend.

Sustainability and ESG

• Score: 1.7 / 5
• Environmental Score: -2.13

Percentage of Shares Shorted

5.26% of the float of Kroger has been sold short.

Short Interest Ratio / Days to Cover

Kroger has a short interest ratio ("days to cover") of 4.1.

Change versus previous month

Short interest in Kroger has recently increased by 3.49%, indicating that investor sentiment is decreasing.

News and Social Media

• Score: 2.5 / 5
• News Sentiment: 0.58

News Sentiment

Kroger has a news sentiment score of 0.58. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This news sentiment score is similar to the average news sentiment of Retail/Wholesale companies.

News Coverage This Week

MarketBeat has tracked 39 news articles for Kroger this week, compared to 44 articles on an average week.

Search Interest

36 people have searched for KR on MarketBeat in the last 30 days. This is an increase of 112% compared to the previous 30 days.

MarketBeat Follows

11 people have added Kroger to their MarketBeat watchlist in the last 30 days. This is an increase of 10% compared to the previous 30 days.

Company Ownership

• Score: 2.5 / 5
• Insider Trading: Selling Shares

Insider Buying vs. Insider Selling

In the past three months, Kroger insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $17,649,963.00 in company stock.

Percentage Held by Insiders

Only 0.44% of the stock of Kroger is held by insiders.

Percentage Held by Institutions

80.93% of the stock of Kroger is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

KR Stock Analysis - Frequently Asked Questions

How have KR shares performed this year?

Kroger's stock was trading at $61.15 on January 1st, 2025. Since then, KR shares have increased by 15.7% and is now trading at $70.7360.

How were Kroger's earnings last quarter?

The Kroger Co. (NYSE:KR) announced its quarterly earnings data on Friday, June, 20th. The company reported $1.49 EPS for the quarter, topping the consensus estimate of $1.45 by $0.04. The company's revenue for the quarter was down .3% compared to the same quarter last year.
Read the conference call transcript.

When did Kroger's stock split?

Shares of Kroger split before market open on Tuesday, July 14th 2015.The 2-1 split was announced on Thursday, June 25th 2015. The newly minted shares were distributed to shareholders after the closing bell on Monday, July 13th 2015. An investor that had 100 shares of stock prior to the split would have 200 shares after the split.

Is Kroger buying back stock?

Kroger's Board of Directors authorized a stock buyback plan on Wednesday, December 11th 2024, which permits the company to buy back $7,500,000,000 in outstanding shares, according to EventVestor. This means that the company could purchase up to 16.9% of its stock through open market purchases. Stock buyback plans are often a sign that the company's board believes its shares are undervalued.

Does Kroger have any subsidiaries?

The following companies are subsidiaries of Kroger: Home Chef, Murray’s Cheese LLC, ModernHealth LTC, Roundy's, Vitacost, YOU Technology, Harris Teeter, and more.

Who are Kroger's major shareholders?

Top institutional investors of Kroger include Swedbank AB (0.06%), LVM Capital Management Ltd. MI (0.03%), Czech National Bank (0.02%) and Baker Ellis Asset Management LLC (0.01%). Insiders that own company stock include Stuart Aitken, Gary Millerchip, Mary Ellen Adcock, Yael Cosset, Kenneth C Kimball, Timothy A Massa, Christine S Wheatley, Valerie L Jabbar, Gabriel Arreaga, Todd A Foley, Carin L Fike and Brian W Nichols.
View institutional ownership trends.

How do I buy shares of Kroger?

Shares of KR stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

What other stocks do shareholders of Kroger own?

Based on aggregate information from My MarketBeat watchlists, some other companies that Kroger investors own include Verizon Communications (VZ), Meta Platforms (META), NVIDIA (NVDA), Salesforce (CRM), Advanced Micro Devices (AMD), Home Depot (HD) and Walmart (WMT).

Company Calendar

• Record date for 6/1 Dividend: 5/15/2025
• Ex-Dividend for 6/1 Dividend: 5/15/2025
• Dividend Payable: 6/01/2025
• Last Earnings: 6/20/2025
• Today: 7/09/2025
• Record date for 9/1 Dividend: 8/15/2025
• Ex-Dividend for 9/1 Dividend: 8/15/2025
• Dividend Payable: 9/01/2025
• Next Earnings (Estimated): 9/11/2025
• Fiscal Year End: 1/31/2026

Industry, Sector and Symbol

• Stock Exchange: NYSE
• Sector: Retail/Wholesale
• Industry: RETAIL - SUPERMKT
• Sub-Industry: Food Retail
• Current Symbol: NYSE:KR
• CIK: 56873
• Web: www.thekrogerco.com
• Phone: (513) 762-4000
• Fax: 513-762-1575
• Employees: 409,000
• Year Founded: 1883

Price Target and Rating

• Average Price Target for Kroger: $70.00
• High Price Target: $83.00
• Low Price Target: $55.00
• Potential Upside/Downside: -0.3%
• Consensus Rating: Moderate Buy
• Rating Score (0-4): 2.50
• Research Coverage: 18 Analysts

Profitability

• EPS (Trailing Twelve Months): $3.67
• Trailing P/E Ratio: 19.13
• Forward P/E Ratio: 15.81
• P/E Growth: 2.22
• Net Income: $2.67 billion
• Net Margins: 1.76%
• Pretax Margin: 2.21%
• Return on Equity: 30.01%
• Return on Assets: 5.82%

Debt

• Debt-to-Equity Ratio: 1.92
• Current Ratio: 0.95
• Quick Ratio: 0.53

Sales & Book Value

• Annual Sales: $147.12 billion
• Price / Sales: 0.32
• Cash Flow: $10.82 per share
• Price / Cash Flow: 6.49
• Book Value: $13.48 per share
• Price / Book: 5.21

Miscellaneous

• Outstanding Shares: 660,890,000
• Free Float: 657,985,000
• Market Cap: $46.39 billion
• Optionable: Optionable
• Beta: 0.59