S&P 500   3,852.36
DOW   32,920.46
QQQ   306.18
Route to Super Bowl dangerous for Mexico's avocado haulers
Cash Holders STILL Aren't Taking Steps to Prepare (Ad)
Europe bans Russian diesel, other oil products over Ukraine
Biden's State of the Union to tout policy wins on economy
Cash Holders STILL Aren't Taking Steps to Prepare (Ad)
How will EU ban and West's price cap on Russian diesel work?
Evacuations urged in Ohio town as train wreck smolders
Cash Holders STILL Aren't Taking Steps to Prepare (Ad)
It wasn’t me: Ex-UK PM Truss blames 'system' for her failure
'Knock at the Cabin' knocks off 'Avatar' at the box office
S&P 500   3,852.36
DOW   32,920.46
QQQ   306.18
Route to Super Bowl dangerous for Mexico's avocado haulers
Cash Holders STILL Aren't Taking Steps to Prepare (Ad)
Europe bans Russian diesel, other oil products over Ukraine
Biden's State of the Union to tout policy wins on economy
Cash Holders STILL Aren't Taking Steps to Prepare (Ad)
How will EU ban and West's price cap on Russian diesel work?
Evacuations urged in Ohio town as train wreck smolders
Cash Holders STILL Aren't Taking Steps to Prepare (Ad)
It wasn’t me: Ex-UK PM Truss blames 'system' for her failure
'Knock at the Cabin' knocks off 'Avatar' at the box office
S&P 500   3,852.36
DOW   32,920.46
QQQ   306.18
Route to Super Bowl dangerous for Mexico's avocado haulers
Cash Holders STILL Aren't Taking Steps to Prepare (Ad)
Europe bans Russian diesel, other oil products over Ukraine
Biden's State of the Union to tout policy wins on economy
Cash Holders STILL Aren't Taking Steps to Prepare (Ad)
How will EU ban and West's price cap on Russian diesel work?
Evacuations urged in Ohio town as train wreck smolders
Cash Holders STILL Aren't Taking Steps to Prepare (Ad)
It wasn’t me: Ex-UK PM Truss blames 'system' for her failure
'Knock at the Cabin' knocks off 'Avatar' at the box office
S&P 500   3,852.36
DOW   32,920.46
QQQ   306.18
Route to Super Bowl dangerous for Mexico's avocado haulers
Cash Holders STILL Aren't Taking Steps to Prepare (Ad)
Europe bans Russian diesel, other oil products over Ukraine
Biden's State of the Union to tout policy wins on economy
Cash Holders STILL Aren't Taking Steps to Prepare (Ad)
How will EU ban and West's price cap on Russian diesel work?
Evacuations urged in Ohio town as train wreck smolders
Cash Holders STILL Aren't Taking Steps to Prepare (Ad)
It wasn’t me: Ex-UK PM Truss blames 'system' for her failure
'Knock at the Cabin' knocks off 'Avatar' at the box office

Alphabet Stock Offers a Rare Buying Opportunity

Key Points

  • Shares hit 2-year lows after its Q3 2022 earnings release indicating a growth slowdown
  • A strong U.S. dollar accounted for top line revenues up 6% versus 11% in constant currency
  • YouTube revenue growth is decelerating as Ad Spend has been weak in the financial service and crypto segment
  • YouTube Shorts monetization can bolster ad revenues as well as the falling U.S. dollar index, which is already down (-5%) off its highs
  • 5 stocks we like better than Alphabet
Alphabet Stock Offers a Rare Buying Opportunity Social media technology provider Alphabet (NASDAQ: GOOG) stock is down (-33%) for the year after rallying 11% off its earnings lows. As complicated as Alphabet and its numerous side ventures can be, it is really just a massive advertising platform powered by the world’s most active search engine Google.com and most active user-created video content delivery service YouTube. Alphabet has numerous side businesses, investments, and projects ranging from the Google Tensor G2 chip used in its line of Pixel smartphones and tablets to Lens translator, DeepMind AI language translations technology to its Waymo autonomous driving division, The growth of hybrid work has driven Google Workspace adoption to over 8 million businesses worldwide. Google Cloud continues to see growth as revenues climbed 38% to $6.87 billion. That sound’s like a lot, but it pales in comparison to the $54.48 billion in Google ad revenues, which only saw 2.5% YoY growth. The strong U.S. dollar made a significant impact as revenue growth came in at 6.1% versus 11% on a constant currency basis, almost double.

It’s All About the Advertising Revenues

The waning consumer spending as a result of high inflation and weak macroeconomic environment has caused certain advertisers to pull back their spending. This is evidenced across the board on social media sites ranging from Facebook (NASDAQ: META), Snap (NYSE: SNAP), Pinterest (NASDAQ: PINS), and Twitter recently acquired by Tesla (NASDAQ: TSLA) CEO Elon Musk. Many platforms also blame Apple’s (NASDAQ: AAPL) privacy restrictions for causing their ad revenues to sink. Google noted that they saw a pullback in spending in specific industries including financial services, insurance, loan, mortgage, and crypto subcategories. While digital ad spending has been shrinking on social media, they are apparently still strong enough to entice new major video streaming companies like Netflix (NASDAQ: NFLX), Disney+ (NYSE: DIS), and Warner Brothers Discovery (NYSE: WBD) to include cheaper ad-supported subscription tiers to boost memberships and lessen the strain on consumers. Video-ad spending has grown to $76 billion in 2022, up significantly from pre-pandemic levels.

Breaking Down the Numbers

Alphabet released its fiscal third-quarter 2022 earnings report on Oct. 23, 2022. Total earnings came in at $1.06 per share, which missed analyst estimates by (-$0.19) for $1.25 per share. Total revenues only climbed 6.1% to $69.09 billion, which fell short of analyst estimates for $70.67 billion. Operating margins sank to 25% compared to 32% a year ago in the same quarter. The biggest factor driving cost of revenues up by 13% was costs associated with data centers and other operations. The three segments reported the following: Google Advertising revenues rose 2.5% to $54.48 billion, YouTube Ad revenues fell (-1.8%) to $7.07 billion, and Google Cloud revenues jumped 38% YoY to $6.87 billion. The Company expects larger FX headwinds in Q4 and tough comparisons for advertising revenues due to strong growth in Q4 2021.

Alphabet Stock Offers a Rare Buying Opportunity

Here’s What the Chart Says

The weekly candlestick chart has been in a downtrend channel since peaking at $123.26 in August 2022. The weekly 20-period exponential moving average (EMA) formed an inverse pup breakdown on the $117.90 breakdown falling to $104.91 resistance followed by the weekly 50-period MA at $120.54. Shares collapsed on its Q3 2022 earnings report falling to a low of $83.45 on very heavy selling volume that could indicate capitulation, before staging a reversion bounce on the favorable CPI report. The falling price channel indicates a bounce through the upper falling trendline at $100.50 is what bulls are aiming for. GOOG shares will need to breakout through the weekly market structure low (MSL) trigger at $103.73 to face the weekly 20-period EMA at $104.91 to reverse the downtrend. Pullback support levels sit at the $83.45 two-year lows, $79.35, $75.73, $72.70, and $70.33.


Turnaround Catalysts

The top turnaround catalyst would be a bottom and rebound of advertising spend. This can happen is consumer spending rises again, which could be driven by falling inflation from rising interest rates. However, rising interest rates also mean more incentive to save and earn interest in savings and money market accounts. It also means a falling jobs market to content with. Another turnaround catalyst is the fall of the U.S. dollar index, which is already happening as it’s down (-5%) from this years highs. YouTube has jumping on the short-form video wagon that has been popular on Tik Tok and Instagram Reels. However, these types of videos haven’t been able to be monetized for its content creators directly like the regular long-form YouTube payouts through its YouTube Partner Program (YPP). This changed on Sept. 21, 2022, when YouTube announced it will soon pay creators a portion of the advertising revenues it collects on its Shorts video platform starting Feb. 1, 2023. In order to qualify to for Shorts monetization, creators need a minimum of 1,000 followers, 4,000 valid public watch hours in the prior 12 months, or 10 million valid public Shorts views in last 90-days. 

Should you invest $1,000 in Alphabet right now?

Before you consider Alphabet, you'll want to hear this.

MarketBeat keeps track of Wall Street's top-rated and best performing research analysts and the stocks they recommend to their clients on a daily basis. MarketBeat has identified the five stocks that top analysts are quietly whispering to their clients to buy now before the broader market catches on... and Alphabet wasn't on the list.

While Alphabet currently has a "Moderate Buy" rating among analysts, top-rated analysts believe these five stocks are better buys.

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Companies Mentioned in This Article

CompanyMarketRank™Current PricePrice ChangeDividend YieldP/E RatioConsensus RatingConsensus Price Target
Alphabet (GOOG)
3.298 of 5 stars
$105.22-3.3%N/A23.12Moderate Buy$136.50
Alphabet (GOOGL)
3.3912 of 5 stars
$104.78-2.7%N/A23.02Moderate Buy$132.25
Pinterest (PINS)
1.734 of 5 stars
$27.48-5.6%N/A392.63Hold$28.71
Snap (SNAP)
2.2903 of 5 stars
$11.00-3.5%N/A-12.50Hold$13.71
Netflix (NFLX)
2.3956 of 5 stars
$365.90-0.3%N/A36.77Hold$342.36
Apple (AAPL)
2.653 of 5 stars
$154.50+2.4%0.60%26.23Moderate Buy$163.15
Walt Disney (DIS)
2.8681 of 5 stars
$110.71-2.2%1.59%64.37Moderate Buy$129.19
Tesla (TSLA)
2.3778 of 5 stars
$189.98+0.9%N/A52.43Hold$208.97
Compare These Stocks  Add These Stocks to My Watchlist 

Jea Yu

About Jea Yu

Contributing Author: Trading Strategies

With over 20 years of active participation and analysis of the US equities, options and futures markets, Mr. Yu brings fresh insights into the workings of the financial markets. He has published four books by esteemed publishers McGraw-Hill, John Wiley & Sons, Marketplace Books and Bloomberg Press. His brainchild, the Underground Trader, was voted Forbes Best of the Web for four consecutive years under the active trader category. He has been a featured speaker all over the country at various expos and seminars who enjoys a standing-room-only reception in the largest convention halls from New York to Las Vegas. He has been quoted and featured in USA Today, Wall Street Journal, Traders Magazine and the Financial Times and various trade publications like Stocks & Commodities, Active Trader and Online Investor. Mr. Yu has a B.A. in Liberal Arts and minor in Business Administration from the University of Maryland.
Contact Jea Yu via email at JeaYu21@gmail.com.

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