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These 3 Household Names Are Flashing Rare Oversold Signals

Tablet displays rising stock and RSI hitting overbought levels beside coffee and notes.
AI Image Created Under the Direction of Shannon Tokheim

Key Points

After another bumper year for equities and mega-cap tech stocks in general, it can be easy to miss what’s been happening in the shadows. While benchmark indices like the S&P 500 are on the verge of logging yet another record close, some of the most interesting opportunities right now are not the stocks making headlines, but rather the ones that have been left behind.

A useful indicator to sniff out these overlooked setups is the relative strength index, or RSI. In simple terms, it measures momentum on a scale of 0 to 100, with readings below 30 typically signaling extremely oversold conditions. Using that lens, a handful of familiar names stand out right now. Here are three well-known household stocks with oversold RSIs that could be shaping up as comeback contenders for 2026.

Nike: Capitulation Levels Are Coming Into View

NIKE MarketRank™ Stock Analysis

4.33458294283 of 5 stars
Overall MarketRank™
87th Percentile
Analyst Rating
Reduce
Upside/Downside
9.7% Upside
Short Interest Level
Bearish
Dividend Strength
Strong
News Sentiment
0.39mentions of NIKE in the last 14 days
Insider Trading
Selling Shares
Proj. Earnings Growth
27.87%
See Full Analysis

Nike Inc. NYSE: NKE has had a brutal year, and the recent sell-off only added to the damage. The stock is down roughly 17% in barely two weeks, with most of that coming after its earnings report last week. While Nike beat earnings expectations, investors focused instead on lingering concerns around the pace of its turnaround and ongoing weakness in China.

Technically, the damage has been severe. Nike’s RSI has dropped to around 29, firmly in extremely oversold territory, with the stock now trading back at 2015 levels and sitting nearly 70% below its all-time high.

That kind of reset forces a different conversation. Expectations look washed out and market sentiment remains weak, even as Wall Street’s consensus is still relatively constructive—MarketBeat currently lists Nike as a Moderate Buy. With the stock also approaching an area of long-term support, this is the kind of level where bulls may try to draw a line in the sand. If shares can stabilize and finish the year on firmer footing, it may be enough to shift the narrative from “falling knife” to “base-building.”

AutoZone: Momentum Is Starting to Turn After a Sharp Breakdown

AutoZone MarketRank™ Stock Analysis

4.22572880449 of 5 stars
Overall MarketRank™
85th Percentile
Analyst Rating
Moderate Buy
Upside/Downside
14.5% Upside
Short Interest Level
Healthy
Dividend Strength
N/A
News Sentiment
1.16mentions of AutoZone in the last 14 days
Insider Trading
Selling Shares
Proj. Earnings Growth
13.46%
See Full Analysis

AutoZone's NYSE: AZO chart looks very different from Nike’s, but the setup shares an important similarity. After a multi-year rally, the stock has been coming undone since September and is now down more than 20% from its highs. Earlier this month, a disappointing earnings report triggered a sharp 10% single-day drop, accelerating the sell-off and pushing sentiment firmly into bearish territory.

That move has pushed AutoZone’s RSI down into extremely oversold levels. But in the two weeks since then, something notable has happened—the stock has stopped going down. Despite multiple attempts, bears have been unable to force a new low, and price action has shifted from decline to consolidation.

Momentum indicators are starting to confirm that change. The RSI has been turning higher from oversold levels, and the MACD is on the verge of a bullish crossover. That combination often suggests a changing of the guard from the bears to the bulls, and tends to precede a move higher. 

Analyst sentiment adds another layer of support to this theory. The team at JPMorgan reiterated its Overweight rating on AutoZone last week with a $4,100 price target, echoing the move from Roth Capital and their $4,650 target. For a stock that has just been through a sharp technical reset, that kind of refreshed targeted upside is hard to ignore.

Costco: A Rare Pullback in a Long-Term Winner

Costco Wholesale MarketRank™ Stock Analysis

4.33279850247 of 5 stars
Overall MarketRank™
87th Percentile
Analyst Rating
Moderate Buy
Upside/Downside
8.3% Upside
Short Interest Level
Healthy
Dividend Strength
Strong
News Sentiment
0.93mentions of Costco Wholesale in the last 14 days
Insider Trading
Selling Shares
Proj. Earnings Growth
9.82%
See Full Analysis

Costco Wholesale's NASDAQ: COST pullback has been a little quieter but is no less significant. After rallying steadily through 2024 and into February of this year, the stock has been in a broad trend reversal and is down 20% over the past six months. 

Technically, Costco is oversold and on the verge of being extremely so. What makes this setup so interesting, though, is that the sell-off came despite solid fundamentals. Earlier this month, Costco delivered a solid earnings beat on both headline metrics, suggesting that the business itself remains in good shape.

Recent analyst commentary supports that view, even from firms that are not outright bullish. Wells Fargo reiterated its Neutral stance last week and set a $900 price target, while Daiwa Capital Markets did the same but with a $917 target. Given Costco is trading around $855 this week, those targets imply the stock is an absolute bargain right now.

Should You Invest $1,000 in NIKE Right Now?

Before you consider NIKE, you'll want to hear this.

MarketBeat keeps track of Wall Street's top-rated and best performing research analysts and the stocks they recommend to their clients on a daily basis. MarketBeat has identified the five stocks that top analysts are quietly whispering to their clients to buy now before the broader market catches on... and NIKE wasn't on the list.

While NIKE currently has a Reduce rating among analysts, top-rated analysts believe these five stocks are better buys.

View The Five Stocks Here

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Sam Quirke
About The Author

Sam Quirke

Contributing Author

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Companies Mentioned in This Article

CompanyMarketRank™Current PricePrice ChangeDividend YieldP/E RatioConsensus RatingConsensus Price Target
NIKE (NKE)
4.3411 of 5 stars
$37.32-2.6%4.40%17.94Reduce$40.93
AutoZone (AZO)
4.2257 of 5 stars
$3,204.18-2.0%N/A20.97Moderate Buy$3,669.13
Costco Wholesale (COST)
4.3344 of 5 stars
$1,003.32-1.5%0.59%48.33Moderate Buy$1,086.19

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