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BT Group (BT.A) Competitors

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GBX 202.05 +2.05 (+1.03%)
As of 09/11/2026 12:15 PM Eastern

BT.A vs. VOD, AAF, MICC, ZEG, and ISAT

Should you buy BT Group stock or one of its competitors? BT Group's main competitors and comparable companies include Vodafone Group Public (VOD), Airtel Africa (AAF), Millicom International Cellular (MICC), Zegona Communications (ZEG), and Inmarsat (ISAT). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "integrated telecommunication services" industry.

How does BT Group compare to Vodafone Group Public?

BT Group (LON:BT.A) and Vodafone Group Public (LON:VOD) are both large-cap communication services companies, but which is the superior investment? We will contrast the two businesses based on the strength of their profitability, valuation, dividends, earnings, risk, media sentiment, analyst recommendations and institutional ownership.

BT Group has a beta of 0.69, suggesting that its stock price is 31% less volatile than the broader market. Comparatively, Vodafone Group Public has a beta of 0.333, suggesting that its stock price is 67% less volatile than the broader market.

BT Group has a net margin of 4.11% compared to Vodafone Group Public's net margin of -1.02%. BT Group's return on equity of 6.33% beat Vodafone Group Public's return on equity.

Company Net Margins Return on Equity Return on Assets
BT Group4.11% 6.33% 3.77%
Vodafone Group Public -1.02%-0.79%1.45%

44.7% of BT Group shares are owned by institutional investors. Comparatively, 59.2% of Vodafone Group Public shares are owned by institutional investors. 0.2% of BT Group shares are owned by company insiders. Comparatively, 0.5% of Vodafone Group Public shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Vodafone Group Public has a consensus target price of GBX 114.60, suggesting a potential downside of 10.87%. Given Vodafone Group Public's stronger consensus rating and higher possible upside, analysts clearly believe Vodafone Group Public is more favorable than BT Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
BT Group
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00
Vodafone Group Public
2 Sell rating(s)
1 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.00

In the previous week, Vodafone Group Public had 1 more articles in the media than BT Group. MarketBeat recorded 2 mentions for Vodafone Group Public and 1 mentions for BT Group. BT Group's average media sentiment score of 0.67 beat Vodafone Group Public's score of 0.00 indicating that BT Group is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
BT Group
0 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Vodafone Group Public
1 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

BT Group has higher earnings, but lower revenue than Vodafone Group Public. Vodafone Group Public is trading at a lower price-to-earnings ratio than BT Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
BT Group£19.65B1.01£855M£10.8018.71
Vodafone Group Public£40.46B0.74£797.39M-£1.65N/A

BT Group pays an annual dividend of GBX 8.21 per share and has a dividend yield of 4.1%. Vodafone Group Public pays an annual dividend of GBX 4.55 per share and has a dividend yield of 3.5%. BT Group pays out 76.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Vodafone Group Public pays out -275.6% of its earnings in the form of a dividend.

Summary

BT Group beats Vodafone Group Public on 10 of the 18 factors compared between the two stocks.

How does BT Group compare to Airtel Africa?

Airtel Africa (LON:AAF) and BT Group (LON:BT.A) are both large-cap communication services companies, but which is the superior investment? We will contrast the two businesses based on the strength of their risk, analyst recommendations, profitability, institutional ownership, valuation, earnings, dividends and media sentiment.

BT Group has higher revenue and earnings than Airtel Africa. Airtel Africa is trading at a lower price-to-earnings ratio than BT Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Airtel Africa£6.42B1.94-£97.44M£18.6018.47
BT Group£19.65B1.01£855M£10.8018.71

Airtel Africa has a net margin of 10.41% compared to BT Group's net margin of 4.11%. Airtel Africa's return on equity of 23.72% beat BT Group's return on equity.

Company Net Margins Return on Equity Return on Assets
Airtel Africa10.41% 23.72% 9.60%
BT Group 4.11%6.33%3.77%

Airtel Africa pays an annual dividend of GBX 6.82 per share and has a dividend yield of 2.0%. BT Group pays an annual dividend of GBX 8.21 per share and has a dividend yield of 4.1%. Airtel Africa pays out 36.7% of its earnings in the form of a dividend. BT Group pays out 76.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future.

9.1% of Airtel Africa shares are owned by institutional investors. Comparatively, 44.7% of BT Group shares are owned by institutional investors. 32.8% of Airtel Africa shares are owned by company insiders. Comparatively, 0.2% of BT Group shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Airtel Africa has a beta of 0.465, indicating that its stock price is 54% less volatile than the broader market. Comparatively, BT Group has a beta of 0.69, indicating that its stock price is 31% less volatile than the broader market.

In the previous week, BT Group had 1 more articles in the media than Airtel Africa. MarketBeat recorded 1 mentions for BT Group and 0 mentions for Airtel Africa. BT Group's average media sentiment score of 0.67 beat Airtel Africa's score of 0.00 indicating that BT Group is being referred to more favorably in the news media.

Company Overall Sentiment
Airtel Africa Neutral
BT Group Positive

Airtel Africa presently has a consensus price target of GBX 450, indicating a potential upside of 30.96%. Given Airtel Africa's stronger consensus rating and higher possible upside, research analysts clearly believe Airtel Africa is more favorable than BT Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Airtel Africa
0 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
3.00
BT Group
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

Summary

Airtel Africa beats BT Group on 10 of the 18 factors compared between the two stocks.

How does BT Group compare to Millicom International Cellular?

Millicom International Cellular (LON:MICC) and BT Group (LON:BT.A) are both communication services companies, but which is the superior business? We will compare the two companies based on the strength of their profitability, earnings, analyst recommendations, risk, valuation, dividends, media sentiment and institutional ownership.

BT Group has higher revenue and earnings than Millicom International Cellular. BT Group is trading at a lower price-to-earnings ratio than Millicom International Cellular, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Millicom International Cellular£8.10B1.10N/A£29.5649.49
BT Group£19.65B1.01£855M£10.8018.71

BT Group has a net margin of 4.11% compared to Millicom International Cellular's net margin of 0.00%. BT Group's return on equity of 6.33% beat Millicom International Cellular's return on equity.

Company Net Margins Return on Equity Return on Assets
Millicom International CellularN/A N/A N/A
BT Group 4.11%6.33%3.77%

47.2% of Millicom International Cellular shares are held by institutional investors. Comparatively, 44.7% of BT Group shares are held by institutional investors. 0.1% of Millicom International Cellular shares are held by company insiders. Comparatively, 0.2% of BT Group shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

In the previous week, BT Group had 1 more articles in the media than Millicom International Cellular. MarketBeat recorded 1 mentions for BT Group and 0 mentions for Millicom International Cellular. BT Group's average media sentiment score of 0.67 beat Millicom International Cellular's score of 0.00 indicating that BT Group is being referred to more favorably in the news media.

Company Overall Sentiment
Millicom International Cellular Neutral
BT Group Positive

Millicom International Cellular presently has a consensus price target of GBX 1,280, suggesting a potential downside of 12.51%. Given Millicom International Cellular's stronger consensus rating and higher possible upside, research analysts plainly believe Millicom International Cellular is more favorable than BT Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Millicom International Cellular
0 Sell rating(s)
1 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
2.00
BT Group
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

Summary

BT Group beats Millicom International Cellular on 7 of the 13 factors compared between the two stocks.

How does BT Group compare to Zegona Communications?

Zegona Communications (LON:ZEG) and BT Group (LON:BT.A) are both communication services companies, but which is the better investment? We will contrast the two businesses based on the strength of their institutional ownership, risk, dividends, profitability, analyst recommendations, media sentiment, earnings and valuation.

In the previous week, Zegona Communications and Zegona Communications both had 1 articles in the media. BT Group's average media sentiment score of 0.67 beat Zegona Communications' score of 0.20 indicating that BT Group is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Zegona Communications
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
BT Group
0 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Zegona Communications currently has a consensus price target of GBX 2,333.33, indicating a potential upside of 37.58%. Given Zegona Communications' stronger consensus rating and higher probable upside, analysts clearly believe Zegona Communications is more favorable than BT Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Zegona Communications
0 Sell rating(s)
0 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
3.00
BT Group
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

BT Group has higher revenue and earnings than Zegona Communications. Zegona Communications is trading at a lower price-to-earnings ratio than BT Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Zegona Communications£3.63B1.05-£136.50M-£30.00N/A
BT Group£19.65B1.01£855M£10.8018.71

Zegona Communications has a beta of 3.414, suggesting that its stock price is 241% more volatile than the broader market. Comparatively, BT Group has a beta of 0.69, suggesting that its stock price is 31% less volatile than the broader market.

42.0% of Zegona Communications shares are owned by institutional investors. Comparatively, 44.7% of BT Group shares are owned by institutional investors. 41.8% of Zegona Communications shares are owned by company insiders. Comparatively, 0.2% of BT Group shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

BT Group has a net margin of 4.11% compared to Zegona Communications' net margin of -5.22%. BT Group's return on equity of 6.33% beat Zegona Communications' return on equity.

Company Net Margins Return on Equity Return on Assets
Zegona Communications-5.22% -23.48% -0.50%
BT Group 4.11%6.33%3.77%

Summary

BT Group beats Zegona Communications on 9 of the 15 factors compared between the two stocks.

How does BT Group compare to Inmarsat?

BT Group (LON:BT.A) and Inmarsat (LON:ISAT) are both communication services companies, but which is the superior stock? We will contrast the two companies based on the strength of their valuation, dividends, earnings, analyst recommendations, profitability, media sentiment, institutional ownership and risk.

BT Group pays an annual dividend of GBX 8.21 per share and has a dividend yield of 4.1%. Inmarsat pays an annual dividend of GBX 0.16 per share. BT Group pays out 76.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Inmarsat pays out -1.2% of its earnings in the form of a dividend.

44.7% of BT Group shares are owned by institutional investors. 0.2% of BT Group shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

BT Group has higher revenue and earnings than Inmarsat. Inmarsat is trading at a lower price-to-earnings ratio than BT Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
BT Group£19.65B1.01£855M£10.8018.71
Inmarsat£1.44B0.00N/A-£13.10N/A

BT Group has a net margin of 4.11% compared to Inmarsat's net margin of 0.00%. BT Group's return on equity of 6.33% beat Inmarsat's return on equity.

Company Net Margins Return on Equity Return on Assets
BT Group4.11% 6.33% 3.77%
Inmarsat N/A N/A N/A

In the previous week, BT Group had 1 more articles in the media than Inmarsat. MarketBeat recorded 1 mentions for BT Group and 0 mentions for Inmarsat. BT Group's average media sentiment score of 0.67 beat Inmarsat's score of 0.00 indicating that BT Group is being referred to more favorably in the media.

Company Overall Sentiment
BT Group Positive
Inmarsat Neutral

Summary

BT Group beats Inmarsat on 11 of the 12 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding BT.A and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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BT.A vs. The Competition

MetricBT GroupDiversified Telecommunication Services IndustryCommunication Services SectorLON Exchange
Market Cap£19.91B£41.13B£33.22B£2.87B
Dividend Yield4.17%7.02%5.37%6.23%
P/E Ratio18.719.5524.02366.83
Price / Sales1.0120.67129.0483,599.70
Price / Cash3.5418.0920.6927.89
Price / Book1.583.8611.516.33
Net Income£855M£1.07B£1.11B£5.89B
7 Day Performance0.07%0.32%-0.52%-0.69%
1 Month Performance3.59%0.81%-0.52%0.18%
1 Year Performance-1.77%5.16%-7.70%20.03%

BT Group Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
BT.A
BT Group
N/AGBX 202.05
+1.0%
N/A-1.1%£19.91B£19.65B18.7198,400
VOD
Vodafone Group Public
1.0197 of 5 stars
GBX 127.75
-0.4%
GBX 114.60
-10.3%
+47.0%£29.57B£40.46BN/A104,000
AAF
Airtel Africa
N/AGBX 347
-1.2%
GBX 450
+29.7%
+51.4%£12.59B£6.42B18.664,098
MICC
Millicom International Cellular
0.0691 of 5 stars
GBX 1,447
+1.2%
GBX 1,280
-11.5%
N/A£8.80B£8.10B48.95N/A
ZEG
Zegona Communications
3.5578 of 5 stars
GBX 1,616.72
-1.3%
GBX 2,333.33
+44.3%
+37.7%£3.65B£3.63BN/A6

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This page (LON:BT.A) was last updated on 9/12/2026 by MarketBeat.com Staff.
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