DGE vs. CDGP, ART, VINO, DIS, EISB, GUS, ULVR, BATS, CCEP, and RKT
Should you be buying Diageo stock or one of its competitors? The main competitors of Diageo include Chapel Down Group (CDGP), Artisanal Spirits (ART), Virgin Wines UK (VINO), Distil (DIS), East Imperial (EISB), Gusbourne (GUS), Unilever (ULVR), British American Tobacco (BATS), Coca-Cola Europacific Partners (CCEP), and Reckitt Benckiser Group (RKT). These companies are all part of the "consumer defensive" sector.
Diageo vs. Its Competitors
Chapel Down Group (LON:CDGP) and Diageo (LON:DGE) are both consumer defensive companies, but which is the better stock? We will compare the two businesses based on the strength of their analyst recommendations, valuation, institutional ownership, risk, profitability, dividends, earnings and media sentiment.
Diageo has a net margin of 19.33% compared to Chapel Down Group's net margin of 6.29%. Diageo's return on equity of 50.44% beat Chapel Down Group's return on equity.
Diageo has higher revenue and earnings than Chapel Down Group. Diageo is trading at a lower price-to-earnings ratio than Chapel Down Group, indicating that it is currently the more affordable of the two stocks.
Chapel Down Group has a beta of 1.02, indicating that its share price is 2% more volatile than the S&P 500. Comparatively, Diageo has a beta of 0.36, indicating that its share price is 64% less volatile than the S&P 500.
Diageo has a consensus target price of GBX 2,665.33, indicating a potential upside of 39.40%. Given Diageo's stronger consensus rating and higher probable upside, analysts plainly believe Diageo is more favorable than Chapel Down Group.
In the previous week, Diageo had 7 more articles in the media than Chapel Down Group. MarketBeat recorded 7 mentions for Diageo and 0 mentions for Chapel Down Group. Diageo's average media sentiment score of 0.26 beat Chapel Down Group's score of 0.00 indicating that Diageo is being referred to more favorably in the news media.
15.1% of Chapel Down Group shares are owned by institutional investors. Comparatively, 63.0% of Diageo shares are owned by institutional investors. 61.8% of Chapel Down Group shares are owned by company insiders. Comparatively, 0.1% of Diageo shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.
Summary
Diageo beats Chapel Down Group on 12 of the 16 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding DGE and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Media Sentiment Over Time
This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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This page (LON:DGE) was last updated on 7/7/2025 by MarketBeat.com Staff
