Diageo (DGE) Competitors

GBX 1,500 +14.00 (+0.94%)

As of 12:14 PM Eastern

DGE vs. CDGP, ART, VINO, EISB, and DIS

Should you buy Diageo stock or one of its competitors? MarketBeat compares Diageo with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Diageo include Chapel Down Group (CDGP), Artisanal Spirits (ART), Virgin Wines UK (VINO), East Imperial (EISB), and Distil (DIS). These companies are all part of the "beverages - wineries & distilleries" industry.

How does Diageo compare to Chapel Down Group?

Diageo (LON:DGE) and Chapel Down Group (LON:CDGP) are both consumer defensive companies, but which is the better business? We will compare the two businesses based on the strength of their risk, earnings, media sentiment, profitability, dividends, valuation, analyst recommendations and institutional ownership.

Diageo presently has a consensus price target of GBX 2,000, suggesting a potential upside of 33.33%. Given Diageo's stronger consensus rating and higher possible upside, analysts plainly believe Diageo is more favorable than Chapel Down Group.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Diageo	0 Sell rating(s)	3 Hold rating(s)	5 Buy rating(s)	0 Strong Buy rating(s)	2.63
Chapel Down Group	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00

Diageo has a beta of 0.304, suggesting that its share price is 70% less volatile than the broader market. Comparatively, Chapel Down Group has a beta of 1.203, suggesting that its share price is 20% more volatile than the broader market.

In the previous week, Diageo had 7 more articles in the media than Chapel Down Group. MarketBeat recorded 7 mentions for Diageo and 0 mentions for Chapel Down Group. Diageo's average media sentiment score of 1.24 beat Chapel Down Group's score of 0.00 indicating that Diageo is being referred to more favorably in the media.

Company	Overall Sentiment
Diageo	Positive
Chapel Down Group	Neutral

Diageo has higher revenue and earnings than Chapel Down Group. Diageo is trading at a lower price-to-earnings ratio than Chapel Down Group, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Diageo	£19.80B	1.68	£3.96B	£108.20	13.86
Chapel Down Group	£19.44M	3.35	£1.01M	£0.13	292.31

61.2% of Diageo shares are owned by institutional investors. Comparatively, 0.2% of Chapel Down Group shares are owned by institutional investors. 0.2% of Diageo shares are owned by company insiders. Comparatively, 48.7% of Chapel Down Group shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

Diageo has a net margin of 12.18% compared to Chapel Down Group's net margin of 1.18%. Diageo's return on equity of 21.39% beat Chapel Down Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Diageo	12.18%	21.39%	8.30%
Chapel Down Group	1.18%	0.71%	2.25%

Summary

Diageo beats Chapel Down Group on 12 of the 16 factors compared between the two stocks.

How does Diageo compare to Artisanal Spirits?

Artisanal Spirits (LON:ART) and Diageo (LON:DGE) are both consumer defensive companies, but which is the superior investment? We will contrast the two companies based on the strength of their dividends, earnings, media sentiment, valuation, institutional ownership, profitability, risk and analyst recommendations.

Artisanal Spirits has a beta of -0.11, suggesting that its share price is 111% less volatile than the broader market. Comparatively, Diageo has a beta of 0.304, suggesting that its share price is 70% less volatile than the broader market.

Diageo has higher revenue and earnings than Artisanal Spirits. Artisanal Spirits is trading at a lower price-to-earnings ratio than Diageo, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Artisanal Spirits	£19.87M	1.18	-£3.39M	-£10.30	N/A
Diageo	£19.80B	1.68	£3.96B	£108.20	13.86

In the previous week, Diageo had 7 more articles in the media than Artisanal Spirits. MarketBeat recorded 7 mentions for Diageo and 0 mentions for Artisanal Spirits. Diageo's average media sentiment score of 1.24 beat Artisanal Spirits' score of 0.00 indicating that Diageo is being referred to more favorably in the news media.

Company	Overall Sentiment
Artisanal Spirits	Neutral
Diageo	Positive

Diageo has a net margin of 12.18% compared to Artisanal Spirits' net margin of -36.61%. Diageo's return on equity of 21.39% beat Artisanal Spirits' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Artisanal Spirits	-36.61%	-77.52%	-1.38%
Diageo	12.18%	21.39%	8.30%

Artisanal Spirits currently has a consensus price target of GBX 75, indicating a potential upside of 127.27%. Diageo has a consensus price target of GBX 2,000, indicating a potential upside of 33.33%. Given Artisanal Spirits' stronger consensus rating and higher probable upside, analysts plainly believe Artisanal Spirits is more favorable than Diageo.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Artisanal Spirits	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	3.00
Diageo	0 Sell rating(s)	3 Hold rating(s)	5 Buy rating(s)	0 Strong Buy rating(s)	2.63

3.8% of Artisanal Spirits shares are held by institutional investors. Comparatively, 61.2% of Diageo shares are held by institutional investors. 4.3% of Artisanal Spirits shares are held by insiders. Comparatively, 0.2% of Diageo shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Summary

Diageo beats Artisanal Spirits on 13 of the 16 factors compared between the two stocks.

How does Diageo compare to Virgin Wines UK?

Virgin Wines UK (LON:VINO) and Diageo (LON:DGE) are both consumer defensive companies, but which is the superior investment? We will contrast the two companies based on the strength of their profitability, analyst recommendations, media sentiment, risk, earnings, valuation, institutional ownership and dividends.

Virgin Wines UK has a beta of 1.194, suggesting that its stock price is 19% more volatile than the broader market. Comparatively, Diageo has a beta of 0.304, suggesting that its stock price is 70% less volatile than the broader market.

Diageo has higher revenue and earnings than Virgin Wines UK. Diageo is trading at a lower price-to-earnings ratio than Virgin Wines UK, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Virgin Wines UK	£59.68M	0.32	£1.39M	£0.30	133.33
Diageo	£19.80B	1.68	£3.96B	£108.20	13.86

17.2% of Virgin Wines UK shares are held by institutional investors. Comparatively, 61.2% of Diageo shares are held by institutional investors. 19.8% of Virgin Wines UK shares are held by insiders. Comparatively, 0.2% of Diageo shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

In the previous week, Diageo had 7 more articles in the media than Virgin Wines UK. MarketBeat recorded 7 mentions for Diageo and 0 mentions for Virgin Wines UK. Diageo's average media sentiment score of 1.24 beat Virgin Wines UK's score of 0.00 indicating that Diageo is being referred to more favorably in the news media.

Company	Overall Sentiment
Virgin Wines UK	Neutral
Diageo	Positive

Diageo has a consensus price target of GBX 2,000, indicating a potential upside of 33.33%. Given Diageo's stronger consensus rating and higher possible upside, analysts plainly believe Diageo is more favorable than Virgin Wines UK.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Virgin Wines UK	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00
Diageo	0 Sell rating(s)	3 Hold rating(s)	5 Buy rating(s)	0 Strong Buy rating(s)	2.63

Diageo has a net margin of 12.18% compared to Virgin Wines UK's net margin of 0.25%. Diageo's return on equity of 21.39% beat Virgin Wines UK's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Virgin Wines UK	0.25%	0.68%	1.63%
Diageo	12.18%	21.39%	8.30%

Summary

Diageo beats Virgin Wines UK on 13 of the 16 factors compared between the two stocks.

How does Diageo compare to East Imperial?

East Imperial (LON:EISB) and Diageo (LON:DGE) are both consumer defensive companies, but which is the better investment? We will contrast the two companies based on the strength of their institutional ownership, valuation, earnings, profitability, risk, analyst recommendations, dividends and media sentiment.

Diageo has higher revenue and earnings than East Imperial. East Imperial is trading at a lower price-to-earnings ratio than Diageo, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
East Imperial	£3.14M	0.00	-£4.12M	£0.02	N/A
Diageo	£19.80B	1.68	£3.96B	£108.20	13.86

East Imperial has a beta of 0.34, suggesting that its share price is 66% less volatile than the broader market. Comparatively, Diageo has a beta of 0.304, suggesting that its share price is 70% less volatile than the broader market.

Diageo has a net margin of 12.18% compared to East Imperial's net margin of -131.35%. Diageo's return on equity of 21.39% beat East Imperial's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
East Imperial	-131.35%	-118.19%	-40.11%
Diageo	12.18%	21.39%	8.30%

8.7% of East Imperial shares are held by institutional investors. Comparatively, 61.2% of Diageo shares are held by institutional investors. 41.7% of East Imperial shares are held by company insiders. Comparatively, 0.2% of Diageo shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

In the previous week, Diageo had 7 more articles in the media than East Imperial. MarketBeat recorded 7 mentions for Diageo and 0 mentions for East Imperial. Diageo's average media sentiment score of 1.24 beat East Imperial's score of 0.00 indicating that Diageo is being referred to more favorably in the news media.

Company	Overall Sentiment
East Imperial	Neutral
Diageo	Positive

Diageo has a consensus target price of GBX 2,000, indicating a potential upside of 33.33%. Given Diageo's stronger consensus rating and higher probable upside, analysts clearly believe Diageo is more favorable than East Imperial.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
East Imperial	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00
Diageo	0 Sell rating(s)	3 Hold rating(s)	5 Buy rating(s)	0 Strong Buy rating(s)	2.63

Summary

Diageo beats East Imperial on 12 of the 15 factors compared between the two stocks.

How does Diageo compare to Distil?

Distil (LON:DIS) and Diageo (LON:DGE) are both consumer defensive companies, but which is the superior stock? We will compare the two companies based on the strength of their media sentiment, analyst recommendations, profitability, earnings, valuation, dividends, institutional ownership and risk.

In the previous week, Diageo had 6 more articles in the media than Distil. MarketBeat recorded 7 mentions for Diageo and 1 mentions for Distil. Diageo's average media sentiment score of 1.24 beat Distil's score of 0.67 indicating that Diageo is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Distil	0 Very Positive mention(s)	1 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Diageo	4 Very Positive mention(s)	1 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Distil has a beta of 0.184, suggesting that its share price is 82% less volatile than the broader market. Comparatively, Diageo has a beta of 0.304, suggesting that its share price is 70% less volatile than the broader market.

0.0% of Distil shares are held by institutional investors. Comparatively, 61.2% of Diageo shares are held by institutional investors. 22.8% of Distil shares are held by insiders. Comparatively, 0.2% of Diageo shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

Diageo has a net margin of 12.18% compared to Distil's net margin of -126.58%. Diageo's return on equity of 21.39% beat Distil's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Distil	-126.58%	-21.81%	-7.50%
Diageo	12.18%	21.39%	8.30%

Diageo has higher revenue and earnings than Distil. Distil is trading at a lower price-to-earnings ratio than Diageo, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Distil	£963K	0.82	-£2.19M	-£0.08	N/A
Diageo	£19.80B	1.68	£3.96B	£108.20	13.86

Diageo has a consensus target price of GBX 2,000, indicating a potential upside of 33.33%. Given Diageo's stronger consensus rating and higher probable upside, analysts plainly believe Diageo is more favorable than Distil.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Distil	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00
Diageo	0 Sell rating(s)	3 Hold rating(s)	5 Buy rating(s)	0 Strong Buy rating(s)	2.63

Summary

Diageo beats Distil on 15 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding DGE and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.

Media Sentiment Over Time

This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.

DGE vs. The Competition

Export

Metric	Diageo	Beverages Industry	Defensive Sector	LON Exchange
Market Cap	£33.35B	£4.48B	£8.30B	£2.79B
Dividend Yield	4.17%	2.77%	3.26%	6.09%
P/E Ratio	13.86	35.14	884.82	366.15
Price / Sales	1.68	106.12	992,149.63	88,429.84
Price / Cash	35.96	16.54	140.88	27.89
Price / Book	3.51	1.20	9.57	7.74
Net Income	£3.96B	£563.17M	£1.03B	£5.89B
7 Day Performance	-2.23%	-0.66%	-0.57%	0.82%
1 Month Performance	0.68%	-1.09%	-1.03%	2.78%
1 Year Performance	-28.58%	-23.25%	271.96%	87.90%

Diageo Competitors List

Export

Company	MarketRank	Share Price	Analysts' Price Target	1Y Price Performance	Market Cap	Revenue	P/E Ratio	Employee Count	Indicator(s)
DGE Diageo	4.5275 of 5 stars	GBX 1,500 +0.9%	GBX 2,000 +33.3%	-29.7%	£33.35B	£19.80B	13.86	30,269	Positive News Insider Trade
CDGP Chapel Down Group	N/A	GBX 34 +3.0%	N/A	-18.7%	£58.32M	£17.16M	N/A	68
ART Artisanal Spirits	1.4556 of 5 stars	GBX 31.34 +8.1%	GBX 75 +139.3%	-34.1%	£22.19M	£19.87M	N/A	115	High Trading Volume
VINO Virgin Wines UK	N/A	GBX 40.01 -1.2%	N/A	-20.4%	£19.04M	£59.68M	133.37	200
EISB East Imperial	N/A	N/A	N/A	N/A	£1.03M	£3.14M	14.00	14

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This page (LON:DGE) was last updated on 5/14/2026 by MarketBeat.com Staff.

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Diageo (DGE) Competitors

DGE vs. CDGP, ART, VINO, EISB, and DIS

How does Diageo compare to Chapel Down Group?

Summary

How does Diageo compare to Artisanal Spirits?

Summary

How does Diageo compare to Virgin Wines UK?

Summary

How does Diageo compare to East Imperial?

Summary

How does Diageo compare to Distil?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

DGE vs. The Competition

Diageo Competitors List

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Stock Ideas and Recommendations

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Diageo (DGE) Competitors

DGE vs. CDGP, ART, VINO, EISB, and DIS

How does Diageo compare to Chapel Down Group?

Do analysts recommend DGE or CDGP?

Which has more risk and volatility, DGE or CDGP?

Does the media refer more to DGE or CDGP?

Which has higher earnings & valuation, DGE or CDGP?

Do insiders and institutionals hold more shares of DGE or CDGP?

Is DGE or CDGP more profitable?

Summary

How does Diageo compare to Artisanal Spirits?

Which has more volatility & risk, ART or DGE?

Which has stronger valuation and earnings, ART or DGE?

Does the media prefer ART or DGE?

Is ART or DGE more profitable?

Do analysts rate ART or DGE?

Do insiders & institutionals hold more shares of ART or DGE?

Summary

How does Diageo compare to Virgin Wines UK?

Which has more risk & volatility, VINO or DGE?

Which has stronger valuation & earnings, VINO or DGE?

Do institutionals & insiders believe in VINO or DGE?

Does the media prefer VINO or DGE?

Do analysts rate VINO or DGE?

Is VINO or DGE more profitable?

Summary

How does Diageo compare to East Imperial?

Which has stronger earnings and valuation, EISB or DGE?

Which has more risk & volatility, EISB or DGE?

Is EISB or DGE more profitable?

Do insiders & institutionals hold more shares of EISB or DGE?

Does the media prefer EISB or DGE?

Do analysts recommend EISB or DGE?

Summary

How does Diageo compare to Distil?

Does the media refer more to DIS or DGE?

Which has more risk and volatility, DIS or DGE?

Do institutionals and insiders believe in DIS or DGE?

Is DIS or DGE more profitable?

Which has stronger earnings & valuation, DIS or DGE?

Do analysts recommend DIS or DGE?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

DGE vs. The Competition

Diageo Competitors List

Related Companies and Tools

MarketBeat All Access Features

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools