FRAN vs. JSG, RST, DWF, RWS, DLAR, KEYS, BEG, KGH, INSE, and SFT
Should you be buying Franchise Brands stock or one of its competitors? The main competitors of Franchise Brands include Johnson Service Group (JSG), Restore (RST), DWF Group (DWF), RWS (RWS), De La Rue (DLAR), Keystone Law Group (KEYS), Begbies Traynor Group (BEG), Knights Group (KGH), Inspired (INSE), and Software Circle (SFT). These companies are all part of the "specialty business services" industry.
Franchise Brands vs. Its Competitors
Johnson Service Group (LON:JSG) and Franchise Brands (LON:FRAN) are both small-cap industrials companies, but which is the superior stock? We will contrast the two companies based on the strength of their analyst recommendations, risk, dividends, media sentiment, profitability, valuation, earnings and institutional ownership.
Johnson Service Group has a beta of 1.8, indicating that its stock price is 80% more volatile than the S&P 500. Comparatively, Franchise Brands has a beta of 0.82, indicating that its stock price is 18% less volatile than the S&P 500.
In the previous week, Franchise Brands had 2 more articles in the media than Johnson Service Group. MarketBeat recorded 8 mentions for Franchise Brands and 6 mentions for Johnson Service Group. Franchise Brands' average media sentiment score of 0.56 beat Johnson Service Group's score of 0.07 indicating that Franchise Brands is being referred to more favorably in the news media.
Johnson Service Group pays an annual dividend of GBX 3 per share and has a dividend yield of 2.1%. Franchise Brands pays an annual dividend of GBX 2 per share and has a dividend yield of 1.3%. Johnson Service Group pays out 40.0% of its earnings in the form of a dividend. Franchise Brands pays out 50.2% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Johnson Service Group is clearly the better dividend stock, given its higher yield and lower payout ratio.
Johnson Service Group has higher revenue and earnings than Franchise Brands. Johnson Service Group is trading at a lower price-to-earnings ratio than Franchise Brands, indicating that it is currently the more affordable of the two stocks.
Johnson Service Group presently has a consensus price target of GBX 200, suggesting a potential upside of 38.50%. Given Johnson Service Group's stronger consensus rating and higher possible upside, analysts plainly believe Johnson Service Group is more favorable than Franchise Brands.
Franchise Brands has a net margin of 6.43% compared to Johnson Service Group's net margin of 6.29%. Johnson Service Group's return on equity of 10.95% beat Franchise Brands' return on equity.
74.3% of Johnson Service Group shares are held by institutional investors. Comparatively, 44.0% of Franchise Brands shares are held by institutional investors. 1.6% of Johnson Service Group shares are held by company insiders. Comparatively, 39.0% of Franchise Brands shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.
Summary
Johnson Service Group beats Franchise Brands on 12 of the 18 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding FRAN and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Media Sentiment Over Time
This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Franchise Brands Competitors List
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This page (LON:FRAN) was last updated on 7/13/2025 by MarketBeat.com Staff
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