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ITV (ITV) Competitors

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GBX 81.75 -0.20 (-0.24%)
As of 08/15/2025 12:28 PM Eastern

ITV vs. STVG, AFRN, INF, AAF, ZEG, PSON, AUTO, RMV, WPP, and BCG

Should you be buying ITV stock or one of its competitors? The main competitors of ITV include STV Group (STVG), Aferian (AFRN), Informa (INF), Airtel Africa (AAF), Zegona Communications (ZEG), Pearson (PSON), Auto Trader Group (AUTO), Rightmove (RMV), WPP (WPP), and Baltic Classifieds Group (BCG). These companies are all part of the "communication services" sector.

ITV vs. Its Competitors

STV Group (LON:STVG) and ITV (LON:ITV) are both communication services companies, but which is the superior stock? We will contrast the two businesses based on the strength of their valuation, media sentiment, earnings, institutional ownership, profitability, risk, dividends and analyst recommendations.

STV Group has a beta of 0.09, suggesting that its stock price is 91% less volatile than the S&P 500. Comparatively, ITV has a beta of 1.44, suggesting that its stock price is 44% more volatile than the S&P 500.

81.3% of STV Group shares are owned by institutional investors. Comparatively, 64.8% of ITV shares are owned by institutional investors. 5.9% of STV Group shares are owned by insiders. Comparatively, 10.6% of ITV shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

ITV has higher revenue and earnings than STV Group. ITV is trading at a lower price-to-earnings ratio than STV Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
STV Group£182.00M0.32£6.84M£14.658.50
ITV£3.45B0.91£418.00M£10.957.47

ITV has a consensus target price of GBX 112, indicating a potential upside of 37.00%. Given ITV's stronger consensus rating and higher possible upside, analysts clearly believe ITV is more favorable than STV Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
STV Group
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00
ITV
0 Sell rating(s)
0 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
3.00

ITV has a net margin of 12.11% compared to STV Group's net margin of 3.76%. ITV's return on equity of 23.62% beat STV Group's return on equity.

Company Net Margins Return on Equity Return on Assets
STV Group3.76% -172.50% 6.57%
ITV 12.11%23.62%5.84%

In the previous week, STV Group had 1 more articles in the media than ITV. MarketBeat recorded 1 mentions for STV Group and 0 mentions for ITV. STV Group's average media sentiment score of 0.75 beat ITV's score of 0.00 indicating that STV Group is being referred to more favorably in the media.

Company Overall Sentiment
STV Group Positive
ITV Neutral

STV Group pays an annual dividend of GBX 11 per share and has a dividend yield of 8.8%. ITV pays an annual dividend of GBX 5 per share and has a dividend yield of 6.1%. STV Group pays out 75.1% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. ITV pays out 45.7% of its earnings in the form of a dividend.

Summary

ITV beats STV Group on 11 of the 18 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding ITV and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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ITV vs. The Competition

MetricITVBroadcasting IndustryCommunication SectorLON Exchange
Market Cap£3.15B£703.17M£3.45B£3.09B
Dividend Yield6.65%6.02%6.80%5.04%
P/E Ratio7.477.2320.67174.55
Price / Sales0.9116.57136.72282,771.05
Price / Cash5.8511.1416.3427.94
Price / Book1.712.074.925.38
Net Income£418.00M£39.04M£78.98M£5.89B
7 Day Performance0.06%0.32%1.08%-0.15%
1 Month Performance2.77%-3.70%2.97%0.99%
1 Year Performance2.64%14.80%24.77%64.40%

ITV Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
ITV
ITV
3.5554 of 5 stars
GBX 81.75
-0.2%
GBX 112
+37.0%
+3.0%£3.15B£3.45B7.476,743
STVG
STV Group
N/AGBX 128.22
+1.0%
N/A-53.9%£59.91M£182.00M8.75598
AFRN
Aferian
N/AGBX 2.40
-7.7%
N/A-39.4%£3.34M£46.34M-0.05169Gap Down
INF
Informa
2.754 of 5 stars
GBX 881.20
+1.3%
GBX 975
+10.6%
+6.9%£11.60B£3.28B37.9511,135
AAF
Airtel Africa
1.1256 of 5 stars
GBX 212.39
+1.4%
GBX 141.50
-33.4%
+94.8%£9.74B£5.83B-124.934,098
ZEG
Zegona Communications
2.215 of 5 stars
GBX 948
+1.3%
GBX 980
+3.4%
+204.7%£8.79BN/A-78.606News Coverage
Analyst Forecast
High Trading Volume
PSON
Pearson
4.0008 of 5 stars
GBX 1,127.93
+0.0%
GBX 1,295
+14.8%
+1.4%£7.62B£3.52B21.8621,400
AUTO
Auto Trader Group
0.8769 of 5 stars
GBX 828.30
-0.6%
GBX 840.33
+1.5%
-1.1%£7.31B£553.06M29.351,066Dividend Cut
RMV
Rightmove
2.2196 of 5 stars
GBX 820.80
-0.2%
GBX 787
-4.1%
+39.5%£6.40B£368.22M32.92800News Coverage
Analyst Forecast
WPP
WPP
2.9508 of 5 stars
GBX 404.93
+0.9%
GBX 715
+76.6%
-46.9%£4.36B£14.89B21.39115,500
BCG
Baltic Classifieds Group
0.3514 of 5 stars
GBX 353.50
-0.4%
GBX 350
-1.0%
+22.2%£2.03B£92.71M52.99130News Coverage

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This page (LON:ITV) was last updated on 8/16/2025 by MarketBeat.com Staff
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