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ITV (ITV) Competitors

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GBX 82.65 +0.30 (+0.36%)
As of 09/8/2025 11:54 AM Eastern

ITV vs. STVG, AFRN, INF, ZEG, AAF, PSON, AUTO, RMV, WPP, and KWS

Should you be buying ITV stock or one of its competitors? The main competitors of ITV include STV Group (STVG), Aferian (AFRN), Informa (INF), Zegona Communications (ZEG), Airtel Africa (AAF), Pearson (PSON), Auto Trader Group (AUTO), Rightmove (RMV), WPP (WPP), and Keywords Studios (KWS). These companies are all part of the "communication services" sector.

ITV vs. Its Competitors

ITV (LON:ITV) and STV Group (LON:STVG) are both communication services companies, but which is the better investment? We will contrast the two businesses based on the strength of their profitability, valuation, analyst recommendations, media sentiment, dividends, risk, institutional ownership and earnings.

ITV has higher revenue and earnings than STV Group. STV Group is trading at a lower price-to-earnings ratio than ITV, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
ITV£3.47B0.89£418.00M£0.051,686.73
STV Group£188M0.29£6.84M£0.23512.82

ITV has a beta of 1.44, meaning that its stock price is 44% more volatile than the S&P 500. Comparatively, STV Group has a beta of 0.09, meaning that its stock price is 91% less volatile than the S&P 500.

ITV has a net margin of 12.11% compared to STV Group's net margin of 3.76%. ITV's return on equity of 23.62% beat STV Group's return on equity.

Company Net Margins Return on Equity Return on Assets
ITV12.11% 23.62% 5.84%
STV Group 3.76%-172.50%6.57%

In the previous week, STV Group had 1 more articles in the media than ITV. MarketBeat recorded 1 mentions for STV Group and 0 mentions for ITV. STV Group's average media sentiment score of 0.67 beat ITV's score of 0.00 indicating that STV Group is being referred to more favorably in the news media.

Company Overall Sentiment
ITV Neutral
STV Group Positive

ITV pays an annual dividend of GBX 0.05 per share and has a dividend yield of 0.1%. STV Group pays an annual dividend of GBX 0.11 per share and has a dividend yield of 0.1%. ITV pays out 102.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. STV Group pays out 48.3% of its earnings in the form of a dividend. STV Group is clearly the better dividend stock, given its higher yield and lower payout ratio.

ITV presently has a consensus price target of GBX 112, indicating a potential upside of 35.51%. Given ITV's stronger consensus rating and higher probable upside, equities research analysts clearly believe ITV is more favorable than STV Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
ITV
0 Sell rating(s)
0 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
3.00
STV Group
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

62.6% of ITV shares are owned by institutional investors. Comparatively, 67.9% of STV Group shares are owned by institutional investors. 0.5% of ITV shares are owned by company insiders. Comparatively, 2.3% of STV Group shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Summary

ITV beats STV Group on 10 of the 18 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding ITV and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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ITV vs. The Competition

MetricITVBroadcasting IndustryCommunication SectorLON Exchange
Market Cap£3.09B£788.04M£3.57B£2.57B
Dividend Yield6.06%6.10%6.67%5.30%
P/E Ratio1,686.73145.86362.455,395.93
Price / Sales0.8916.35144.9197,029.82
Price / Cash5.8511.1416.3527.93
Price / Book1.732.065.147.98
Net Income£418.00M£39.04M£78.98M£5.89B
7 Day Performance4.55%1.17%0.50%1.45%
1 Month Performance1.16%2.77%0.91%55.77%
1 Year Performance4.62%15.75%31.03%191.54%

ITV Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
ITV
ITV
2.7825 of 5 stars
GBX 82.65
+0.4%
GBX 112
+35.5%
+5.1%£3.09B£3.47B1,686.736,743
STVG
STV Group
N/AGBX 115
-0.4%
N/A-53.8%£52.54M£188M491.45598News Coverage
Gap Up
AFRN
Aferian
N/AGBX 2.40
+2.1%
N/A-20.7%£2.67M£30.77M-48.98169Gap Down
INF
Informa
2.3255 of 5 stars
GBX 869.20
-0.9%
GBX 975
+12.2%
+8.9%£11.25B£3.89B15,803.6411,135
ZEG
Zegona Communications
1.3178 of 5 stars
GBX 1,160
-1.7%
GBX 1,293.33
+11.5%
+241.8%£8.81B£302.06M10,545.456High Trading Volume
AAF
Airtel Africa
0.8052 of 5 stars
GBX 215.80
-3.2%
GBX 141.50
-34.4%
+92.2%£7.87B£5.21B2,345.654,098High Trading Volume
PSON
Pearson
3.7449 of 5 stars
GBX 1,090
+0.0%
GBX 1,295
+18.8%
-2.5%£7.07B£3.52B1,671.7821,400Positive News
AUTO
Auto Trader Group
0.9977 of 5 stars
GBX 776
-3.0%
GBX 840.33
+8.3%
-6.1%£6.77B£601.10M2,458.811,066Dividend Cut
RMV
Rightmove
2.1495 of 5 stars
GBX 715.80
-2.9%
GBX 787.40
+10.0%
+13.0%£5.52B£409.50M2,753.08800
WPP
WPP
1.7154 of 5 stars
GBX 392.90
-0.1%
GBX 480
+22.2%
-45.9%£4.24B£14.18B795.34115,500
KWS
Keywords Studios
N/AN/AN/AN/A£1.97B£807.60M-10,191.6713,000High Trading Volume

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This page (LON:ITV) was last updated on 9/9/2025 by MarketBeat.com Staff
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