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WPP (WPP) Competitors

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GBX 380.30 0.00 (0.00%)
As of 10/6/2026 12:27 PM Eastern

WPP vs. NEXN, TNG, INF, ITV, and FOUR

Should you buy WPP stock or one of its competitors? WPP's main competitors and comparable companies include Nexxen International (NEXN), Tangent Communications (TNG), Informa (INF), ITV (ITV), and 4imprint Group (FOUR). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "media" industry.

How does WPP compare to Nexxen International?

Nexxen International (LON:NEXN) and WPP (LON:WPP) are both communication services companies, but which is the superior stock? We will compare the two companies based on the strength of their media sentiment, analyst recommendations, profitability, earnings, valuation, dividends, institutional ownership and risk.

Nexxen International has a net margin of 9.70% compared to WPP's net margin of -1.81%. Nexxen International's return on equity of 6.60% beat WPP's return on equity.

Company Net Margins Return on Equity Return on Assets
Nexxen International9.70% 6.60% 0.59%
WPP -1.81%-9.33%1.53%

44.8% of Nexxen International shares are held by institutional investors. Comparatively, 68.3% of WPP shares are held by institutional investors. 44.1% of Nexxen International shares are held by insiders. Comparatively, 2.0% of WPP shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

WPP has a consensus target price of GBX 428.75, indicating a potential upside of 12.74%. Given WPP's stronger consensus rating and higher probable upside, analysts plainly believe WPP is more favorable than Nexxen International.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Nexxen International
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00
WPP
0 Sell rating(s)
2 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.50

In the previous week, WPP had 1 more articles in the media than Nexxen International. MarketBeat recorded 1 mentions for WPP and 0 mentions for Nexxen International. WPP's average media sentiment score of 0.02 beat Nexxen International's score of 0.00 indicating that WPP is being referred to more favorably in the news media.

Company Overall Sentiment
Nexxen International Neutral
WPP Neutral

WPP has higher revenue and earnings than Nexxen International. WPP is trading at a lower price-to-earnings ratio than Nexxen International, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Nexxen International£315.51M0.00-£890.76K-£0.44N/A
WPP£13.26B0.31£203.92M-£22.30N/A

Nexxen International has a beta of 1.51, suggesting that its share price is 51% more volatile than the broader market. Comparatively, WPP has a beta of 0.729, suggesting that its share price is 27% less volatile than the broader market.

Summary

WPP beats Nexxen International on 10 of the 15 factors compared between the two stocks.

How does WPP compare to Tangent Communications?

Tangent Communications (LON:TNG) and WPP (LON:WPP) are both communication services companies, but which is the better investment? We will compare the two businesses based on the strength of their dividends, media sentiment, valuation, profitability, earnings, risk, institutional ownership and analyst recommendations.

In the previous week, WPP had 1 more articles in the media than Tangent Communications. MarketBeat recorded 1 mentions for WPP and 0 mentions for Tangent Communications. WPP's average media sentiment score of 0.02 beat Tangent Communications' score of 0.00 indicating that WPP is being referred to more favorably in the news media.

Company Overall Sentiment
Tangent Communications Neutral
WPP Neutral

68.3% of WPP shares are owned by institutional investors. 2.0% of WPP shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Tangent Communications has a net margin of 0.00% compared to WPP's net margin of -1.81%. Tangent Communications' return on equity of 0.00% beat WPP's return on equity.

Company Net Margins Return on Equity Return on Assets
Tangent CommunicationsN/A N/A N/A
WPP -1.81%-9.33%1.53%

WPP has a consensus target price of GBX 428.75, indicating a potential upside of 12.74%. Given WPP's stronger consensus rating and higher possible upside, analysts clearly believe WPP is more favorable than Tangent Communications.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Tangent Communications
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00
WPP
0 Sell rating(s)
2 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.50

WPP has higher revenue and earnings than Tangent Communications.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Tangent CommunicationsN/AN/AN/AN/AN/A
WPP£13.26B0.31£203.92M-£22.30N/A

Summary

WPP beats Tangent Communications on 9 of the 11 factors compared between the two stocks.

How does WPP compare to Informa?

Informa (LON:INF) and WPP (LON:WPP) are both communication services companies, but which is the better stock? We will contrast the two companies based on the strength of their institutional ownership, analyst recommendations, risk, earnings, media sentiment, dividends, valuation and profitability.

Informa has higher earnings, but lower revenue than WPP. WPP is trading at a lower price-to-earnings ratio than Informa, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Informa£4.07B2.78£304.77M£17.1053.02
WPP£13.26B0.31£203.92M-£22.30N/A

Informa has a net margin of 5.43% compared to WPP's net margin of -1.81%. Informa's return on equity of 3.90% beat WPP's return on equity.

Company Net Margins Return on Equity Return on Assets
Informa5.43% 3.90% 3.63%
WPP -1.81%-9.33%1.53%

Informa pays an annual dividend of GBX 22 per share and has a dividend yield of 2.4%. WPP pays an annual dividend of GBX 15 per share and has a dividend yield of 3.9%. Informa pays out 128.7% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. WPP pays out -67.3% of its earnings in the form of a dividend. WPP is clearly the better dividend stock, given its higher yield and lower payout ratio.

55.9% of Informa shares are held by institutional investors. Comparatively, 68.3% of WPP shares are held by institutional investors. 0.2% of Informa shares are held by insiders. Comparatively, 2.0% of WPP shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Informa presently has a consensus target price of GBX 1,135, suggesting a potential upside of 25.19%. WPP has a consensus target price of GBX 428.75, suggesting a potential upside of 12.74%. Given Informa's stronger consensus rating and higher possible upside, equities research analysts plainly believe Informa is more favorable than WPP.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Informa
0 Sell rating(s)
0 Hold rating(s)
6 Buy rating(s)
0 Strong Buy rating(s)
3.00
WPP
0 Sell rating(s)
2 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.50

In the previous week, Informa had 12 more articles in the media than WPP. MarketBeat recorded 13 mentions for Informa and 1 mentions for WPP. WPP's average media sentiment score of 0.02 beat Informa's score of 0.00 indicating that WPP is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Informa
1 Very Positive mention(s)
1 Positive mention(s)
11 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
WPP
0 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral

Informa has a beta of 0.684, suggesting that its stock price is 32% less volatile than the broader market. Comparatively, WPP has a beta of 0.729, suggesting that its stock price is 27% less volatile than the broader market.

Summary

Informa beats WPP on 11 of the 18 factors compared between the two stocks.

How does WPP compare to ITV?

WPP (LON:WPP) and ITV (LON:ITV) are both mid-cap communication services companies, but which is the better stock? We will compare the two businesses based on the strength of their profitability, media sentiment, earnings, analyst recommendations, valuation, risk, dividends and institutional ownership.

WPP pays an annual dividend of GBX 15 per share and has a dividend yield of 3.9%. ITV pays an annual dividend of GBX 5 per share and has a dividend yield of 7.5%. WPP pays out -67.3% of its earnings in the form of a dividend. ITV pays out 82.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future.

68.3% of WPP shares are held by institutional investors. Comparatively, 54.5% of ITV shares are held by institutional investors. 2.0% of WPP shares are held by company insiders. Comparatively, 0.5% of ITV shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

In the previous week, ITV had 2 more articles in the media than WPP. MarketBeat recorded 3 mentions for ITV and 1 mentions for WPP. ITV's average media sentiment score of 1.11 beat WPP's score of 0.02 indicating that ITV is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
WPP
0 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral
ITV
3 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

WPP currently has a consensus target price of GBX 428.75, indicating a potential upside of 12.74%. ITV has a consensus target price of GBX 83.50, indicating a potential upside of 24.53%. Given ITV's higher possible upside, analysts clearly believe ITV is more favorable than WPP.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
WPP
0 Sell rating(s)
2 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.50
ITV
0 Sell rating(s)
2 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
2.00

WPP has a beta of 0.729, indicating that its share price is 27% less volatile than the broader market. Comparatively, ITV has a beta of 0.802, indicating that its share price is 20% less volatile than the broader market.

ITV has lower revenue, but higher earnings than WPP. WPP is trading at a lower price-to-earnings ratio than ITV, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
WPP£13.26B0.31£203.92M-£22.30N/A
ITV£3.53B0.70£418.00M£6.1010.99

ITV has a net margin of 6.57% compared to WPP's net margin of -1.81%. ITV's return on equity of 13.15% beat WPP's return on equity.

Company Net Margins Return on Equity Return on Assets
WPP-1.81% -9.33% 1.53%
ITV 6.57%13.15%5.84%

Summary

ITV beats WPP on 12 of the 18 factors compared between the two stocks.

How does WPP compare to 4imprint Group?

4imprint Group (LON:FOUR) and WPP (LON:WPP) are both communication services companies, but which is the superior investment? We will contrast the two businesses based on the strength of their earnings, profitability, analyst recommendations, valuation, institutional ownership, media sentiment, dividends and risk.

4imprint Group has a net margin of 7.51% compared to WPP's net margin of -1.81%. 4imprint Group's return on equity of 62.38% beat WPP's return on equity.

Company Net Margins Return on Equity Return on Assets
4imprint Group7.51% 62.38% 35.62%
WPP -1.81%-9.33%1.53%

WPP has higher revenue and earnings than 4imprint Group. WPP is trading at a lower price-to-earnings ratio than 4imprint Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
4imprint Group£1.35B0.90£139.98M£361.1011.97
WPP£13.26B0.31£203.92M-£22.30N/A

56.4% of 4imprint Group shares are held by institutional investors. Comparatively, 68.3% of WPP shares are held by institutional investors. 9.1% of 4imprint Group shares are held by company insiders. Comparatively, 2.0% of WPP shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

4imprint Group currently has a consensus price target of GBX 4,621.33, suggesting a potential upside of 6.94%. WPP has a consensus price target of GBX 428.75, suggesting a potential upside of 12.74%. Given WPP's higher possible upside, analysts clearly believe WPP is more favorable than 4imprint Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
4imprint Group
0 Sell rating(s)
1 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.67
WPP
0 Sell rating(s)
2 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.50

In the previous week, 4imprint Group and 4imprint Group both had 1 articles in the media. 4imprint Group's average media sentiment score of 0.37 beat WPP's score of 0.02 indicating that 4imprint Group is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
4imprint Group
0 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
WPP
0 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral

4imprint Group has a beta of 0.698, suggesting that its stock price is 30% less volatile than the broader market. Comparatively, WPP has a beta of 0.729, suggesting that its stock price is 27% less volatile than the broader market.

4imprint Group pays an annual dividend of GBX 242.20 per share and has a dividend yield of 5.6%. WPP pays an annual dividend of GBX 15 per share and has a dividend yield of 3.9%. 4imprint Group pays out 67.1% of its earnings in the form of a dividend. WPP pays out -67.3% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

Summary

4imprint Group beats WPP on 10 of the 16 factors compared between the two stocks.

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Media Sentiment Over Time

This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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WPP vs. The Competition

MetricWPPMedia IndustryCommunication Services SectorLON Exchange
Market Cap£4.10B£2.89B£34.53B£2.83B
Dividend Yield4.02%5.68%5.54%6.26%
P/E Ratio-17.0528.47231.46366.27
Price / Sales0.3147.33109.4189,092.65
Price / Cash5.2817.0320.2427.89
Price / Book1.0312.0112.036.96
Net Income£203.92M£34.87M£1.11B£5.89B
7 Day Performance1.12%-1.71%-0.43%-0.49%
1 Month Performance2.45%-5.49%-3.97%-1.03%
1 Year Performance3.76%-11.03%-8.86%23.10%

WPP Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
WPP
WPP
1.5995 of 5 stars
GBX 380.30
flat
GBX 428.75
+12.7%
+2.6%£4.10B£13.26BN/A115,500
NEXN
Nexxen International
N/AN/AN/AN/A£649.16M£315.51MN/A895
TNG
Tangent Communications
N/AN/AN/AN/A£0.00N/AN/A147,000
INF
Informa
3.2689 of 5 stars
GBX 857.60
-0.3%
GBX 1,135
+32.3%
-2.9%£10.71B£4.07B50.1511,135
ITV
ITV
3.2458 of 5 stars
GBX 66.75
+0.4%
GBX 83.50
+25.1%
-11.9%£2.47B£3.53B10.946,743

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This page (LON:WPP) was last updated on 10/7/2026 by MarketBeat.com Staff.
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