YouGov (YOU) Share Price, News & Analysis

Company Overview

YouGov is a global research data and analytics group. Our mission is to offer unparalleled insight into what the world really thinks and does. With operations in the Americas, Mainland Europe, UK and Asia Pacific, we have one of the world’s largest research networks. Above all, YouGov is powered by reality. That stems from a unique panel of millions of registered members across 64 markets, encapsulating some 18 million shopping trips and millions of interconnected data points. Our unique approach to recruiting and engaging with our panel, combined with our state-of-the-art technology platforms, enables us to deliver real-world, real-time insights that lead to better decision-making and a competitive advantage for our clients. As innovators and pioneers of online market research, we have a strong reputation as a trusted source of accurate data and insights. Testament to this, YouGov data is regularly referenced by the global press, and we are consistently one of the most quoted market research sources in the world. YouGov /Research Reality For further information, visit yougov.com

Key Stats

• Today's Range: 253.60 to 261.20
• 50-Day Range: 204.86 to 264.32
• 52-Week Range: 135.40 to 382
• Volume: 214,619 shs
• Average Volume: 1.14 million shs
• Market Capitalization: £299.69 million
• P/E Ratio: 24.60
• Dividend Yield: 3.55%
• Price Target: GBX 416
• Consensus Rating: Buy

YouGov Stock Analysis - MarketRank™

YouGov scored higher than 76% of companies evaluated by MarketBeat. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 3.7 / 5
• Analyst Rating: Buy

Consensus Rating

YouGov has received a consensus rating of Buy. The company's average rating score is 3.00, and is based on no strong buy ratings, 5 buy ratings, no hold ratings, and no sell ratings.

Upside Potential

YouGov has a consensus price target of GBX 416, representing about 62.6% upside from its current price of GBX 255.80.

Amount of Analyst Coverage

YouGov has only been the subject of 1 research reports in the past 90 days.

Earnings and Valuation

• Score: 2.5 / 5
• Proj. Earnings Growth: N/A

Price to Earnings Ratio vs. the Market

The P/E ratio of YouGov is 24.60, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 40.27.

Price to Earnings Ratio vs. Sector

The P/E ratio of YouGov is 24.60, which means that it is trading at a less expensive P/E ratio than the Industrials sector average P/E ratio of about 27.57.

Price to Earnings Growth Ratio

YouGov has a PEG Ratio of 0.71. PEG Ratios below 1 indicate that a company could be undervalued.

Price to Book Value per Share Ratio

YouGov has a P/B Ratio of 1.63. P/B Ratios below 3 indicates that a company is reasonably valued with respect to its assets and liabilities.

Short Interest

• Score: N/A
• Short Interest Level: N/A

Short Interest

There is no current short interest data available for YOU.

Dividend

• Score: 1.7 / 5
• Dividend Strength: Weak

Dividend Leadership

YouGov is a leading dividend payer. It pays a dividend yield of 3.55%, putting its dividend yield in the top 25% of dividend-paying stocks.

Dividend Growth

YouGov does not have a long track record of dividend growth.

Dividend Coverage

The dividend payout ratio of YouGov is 88.94%. Payout ratios above 75% are not desirable because they may not be sustainable.

News and Social Media

• Score: 1.2 / 5
• News Sentiment: -0.02

News Sentiment

YouGov has a news sentiment score of -0.02. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.77 average news sentiment score of Industrials companies.

News Coverage This Week

MarketBeat has tracked 13 news articles for YouGov this week, compared to 8 articles on an average week.

Search Interest

Only 7 people have searched for YOU on MarketBeat in the last 30 days. This is a decrease of -13% compared to the previous 30 days.

Company Ownership

• Score: 1.0 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, YouGov insiders have not sold or bought any company stock.

Percentage Held by Insiders

13.60% of the stock of YouGov is held by insiders. A high percentage of insider ownership can be a sign of company health.

Percentage Held by Institutions

44.15% of the stock of YouGov is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

Company Calendar

• Last Earnings: 3/24/2026
• Today: 8/01/2026

Industry, Sector and Symbol

• Stock Exchange: LON
• Sector: Industrials
• Industry: Professional Services
• Sub-Industry: N/A
• Current Symbol: LON:YOU
• CIK: N/A
• Web: yougov.co.uk
• Phone: +44-20-70126000
• Fax: N/A
• Employees: 1,820
• Year Founded: N/A

Price Target and Rating

• Average Price Target for YouGov: GBX 416
• High Price Target: GBX 510
• Low Price Target: GBX 350
• Potential Upside/Downside: +62.6%
• Consensus Rating: Buy
• Rating Score (0-4): 3.00
• Research Coverage: 5 Analysts

Profitability

• EPS (Trailing Twelve Months): GBX 10.40
• Trailing P/E Ratio: 24.60
• Forward P/E Ratio: 6.11
• P/E Growth: 0.71
• Net Income: -£2.30 million
• Net Margins: 3.11%
• Pretax Margin: N/A
• Return on Equity: 6.46%
• Return on Assets: 4.89%

Debt

• Debt-to-Equity Ratio: 112.39
• Current Ratio: 0.62
• Quick Ratio: 0.99

Sales & Book Value

• Annual Sales: £392 million
• Price / Sales: 0.76
• Cash Flow: GBX 8.67 per share
• Price / Cash Flow: 29.50
• Book Value: GBX 156.64 per share
• Price / Book: 1.63

Miscellaneous

• Outstanding Shares: 117,159,000
• Free Float: N/A
• Market Cap: £299.69 million
• Optionable: Not Optionable
• Beta: 1.45