1-800 FLOWERS.COM (FLWS) Stock Price, News & Analysis

Company Overview

1-800 FLOWERS.COM, Inc. operates as a leading provider of floral arrangements, gift baskets, gourmet foods and personalized gifts through its diversified portfolio of brands. Founded in 1976 by Jim McCann, the company pioneered telephone- and internet-based ordering of perishable products and has since expanded its offerings to include fresh flowers, plants, fruit arrangements and novelty gift items. Its core business leverages proprietary floral design capabilities, seasonal event-driven promotions and same-day delivery services to serve consumer and gifting occasions year-round.

In addition to its flagship 1-800 FLOWERS.COM brand, the company has grown via strategic acquisitions, integrating gourmet food purveyors and specialty gift retailers into its network. Key subsidiaries and affiliated brands include Harry & David, known for premium fruit and chocolate gift products; Fannie May, a craftsman chocolate and confectionery business; Shari’s Berries, offering hand-dipped chocolate berries; and Personalization Mall, a digital platform for custom-print gifts. This multi-brand approach enables cross-marketing opportunities and provides diversified revenue streams across floral, food, and personalized categories.

The company’s omni-channel distribution model encompasses an extensive network of retail outlets, third-party florist partners and proprietary fulfillment centers across North America. 1-800 FLOWERS.COM operates in the United States, Canada, the United Kingdom, Germany and France, leveraging regional logistics partnerships to support same-day and next-day delivery. Its digital capabilities include mobile apps, online storefronts and customer service centers, all integrated with centralized order management and supply-chain systems to optimize product availability and delivery accuracy.

Leadership at 1-800 FLOWERS.COM combines the vision of its founder, Jim McCann, who serves as executive chairman, with the operational expertise of CEO Chris McCann. Under their stewardship, the company has focused on enhancing its digital customer experience, expanding its branded portfolio and improving fulfillment efficiency through technology investments. Going forward, 1-800 FLOWERS.COM aims to deepen customer engagement by leveraging data analytics, refining its product mix and pursuing selective acquisitions to reinforce its position in the gifting and specialty foods markets.

Key Stats

• Today's Range: $5.24 to $5.65
• 50-Day Range: $4.49 to $5.79
• 52-Week Range: $3.86 to $11.10
• Volume: 329,014 shs
• Average Volume: 514,226 shs
• Market Capitalization: $344.50 million
• P/E Ratio: N/A
• Dividend Yield: N/A
• Price Target: $7.50
• Consensus Rating: Hold

1-800 FLOWERS.COM Stock Analysis - MarketRank™

1-800 FLOWERS.COM scored higher than 49% of companies evaluated by MarketBeat, and ranked 151st out of 207 stocks in the retail/wholesale sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 3.0 / 5
• Analyst Rating: Hold

Consensus Rating

1-800 FLOWERS.COM has received a consensus rating of Hold. The company's average rating score is 2.00, and is based on no buy ratings, 2 hold ratings, and no sell ratings.

Amount of Analyst Coverage

1-800 FLOWERS.COM has only been the subject of 2 research reports in the past 90 days.

Earnings and Valuation

• Score: 1.3 / 5
• Proj. Earnings Growth: Growing

Earnings Growth

Earnings for 1-800 FLOWERS.COM are expected to grow in the coming year, from ($0.07) to $0.23 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of 1-800 FLOWERS.COM is -2.05, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Ratio vs. Sector

The P/E ratio of 1-800 FLOWERS.COM is -2.05, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Book Value per Share Ratio

1-800 FLOWERS.COM has a P/B Ratio of 0.75. P/B Ratios below 1 indicate that a company could be undervalued with respect to its assets and liabilities.

Short Interest

• Score: 1.0 / 5
• Short Interest Level: Bearish

Percentage of Shares Shorted

33.94% of the float of 1-800 FLOWERS.COM has been sold short.

Short Interest Ratio / Days to Cover

1-800 FLOWERS.COM has a short interest ratio ("days to cover") of 15.4, which indicates bearish sentiment.

Change versus previous month

Short interest in 1-800 FLOWERS.COM has recently decreased by 0.75%, indicating that investor sentiment is improving.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

1-800 FLOWERS.COM does not currently pay a dividend.

Dividend Growth

1-800 FLOWERS.COM does not have a long track record of dividend growth.

Sustainability and ESG

• Score: N/A
• Environmental Score: N/A

Percentage of Shares Shorted

33.94% of the float of 1-800 FLOWERS.COM has been sold short.

Short Interest Ratio / Days to Cover

1-800 FLOWERS.COM has a short interest ratio ("days to cover") of 15.4, which indicates bearish sentiment.

Change versus previous month

Short interest in 1-800 FLOWERS.COM has recently decreased by 0.75%, indicating that investor sentiment is improving.

News and Social Media

• Score: 1.8 / 5
• News Sentiment: 0.24

News Sentiment

1-800 FLOWERS.COM has a news sentiment score of 0.24. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.71 average news sentiment score of Retail/Wholesale companies.

News Coverage This Week

MarketBeat has tracked 3 news articles for 1-800 FLOWERS.COM this week, compared to 4 articles on an average week.

MarketBeat Follows

1 people have added 1-800 FLOWERS.COM to their MarketBeat watchlist in the last 30 days.

Company Ownership

• Score: 3.3 / 5
• Insider Trading: Acquiring Shares

Insider Buying vs. Insider Selling

In the past three months, 1-800 FLOWERS.COM insiders have bought 6,872.56% more of their company's stock than they have sold. Specifically, they have bought $4,009,010.00 in company stock and sold $57,497.00 in company stock.

Percentage Held by Insiders

51.00% of the stock of 1-800 FLOWERS.COM is held by insiders. A high percentage of insider ownership can be a sign of company health.

Percentage Held by Institutions

Only 38.43% of the stock of 1-800 FLOWERS.COM is held by institutions.

FLWS Stock Analysis - Frequently Asked Questions

How have FLWS shares performed this year?

1-800 FLOWERS.COM's stock was trading at $8.17 at the beginning of 2025. Since then, FLWS stock has decreased by 33.7% and is now trading at $5.42.

How were 1-800 FLOWERS.COM's earnings last quarter?

1-800 FLOWERS.COM, Inc. (NASDAQ:FLWS) announced its quarterly earnings results on Thursday, May, 8th. The specialty retailer reported ($0.71) earnings per share (EPS) for the quarter, missing analysts' consensus estimates of ($0.34) by $0.37. 1-800 FLOWERS.COM's quarterly revenue was down 23.1% compared to the same quarter last year.
Read the conference call transcript.

Does 1-800 FLOWERS.COM have any subsidiaries?

The following companies are subsidiaries of 1-800 FLOWERS.COM: Harry and David, iflorist, PINGG CORP, Flowerama Of America, Fine Stationery, Mrs Beasley's Bakery, Geerlings & Wade, and others.

How do I buy shares of 1-800 FLOWERS.COM?

Shares of FLWS stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

What other stocks do shareholders of 1-800 FLOWERS.COM own?

Based on aggregate information from My MarketBeat watchlists, some other companies that 1-800 FLOWERS.COM investors own include NVIDIA (NVDA), Meta Platforms (META), Advanced Micro Devices (AMD), Tesla (TSLA), Netflix (NFLX), First Solar (FSLR) and Alphabet (GOOG).

Company Calendar

• Last Earnings: 5/08/2025
• Today: 7/08/2025
• Next Earnings (Estimated): 8/27/2025
• Fiscal Year End: 6/30/2026

Industry, Sector and Symbol

• Stock Exchange: NASDAQ
• Sector: Retail/Wholesale
• Industry: RETAIL - MAIL ORD
• Sub-Industry: Internet Retail
• Current Symbol: NASDAQ:FLWS
• CIK: 1084869
• Web: www.1800flowers.com
• Phone: (516) 237-6000
• Fax: 516-237-6097
• Employees: 4,000
• Year Founded: 1976

Price Target and Rating

• Average Stock Price Target: $7.50
• High Stock Price Target: $7.50
• Low Stock Price Target: $7.50
• Potential Upside/Downside: +38.4%
• Consensus Rating: Hold
• Rating Score (0-4): 2.00
• Research Coverage: 2 Analysts

Profitability

• EPS (Trailing Twelve Months): ($2.65)
• Trailing P/E Ratio: N/A
• Forward P/E Ratio: N/A
• P/E Growth: N/A
• Net Income: -$6.11 million
• Net Margins: -9.88%
• Pretax Margin: -10.88%
• Return on Equity: -7.12%
• Return on Assets: -3.04%

Debt

• Debt-to-Equity Ratio: 0.45
• Current Ratio: 1.55
• Quick Ratio: 0.73

Sales & Book Value

• Annual Sales: $1.83 billion
• Price / Sales: 0.19
• Cash Flow: $1.29 per share
• Price / Cash Flow: 4.20
• Book Value: $7.26 per share
• Price / Book: 0.75

Miscellaneous

• Outstanding Shares: 63,560,000
• Free Float: 31,146,000
• Market Cap: $344.50 million
• Optionable: Optionable
• Beta: 1.48