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Kirkland's (KIRK) Competitors

Kirkland's logo
$1.39 +0.02 (+1.46%)
As of 04/30/2025 04:00 PM Eastern

KIRK vs. WSM, RH, HVT, NAAS, RENT, TKLF, YJ, BQ, SECOY, and JD

Should you be buying Kirkland's stock or one of its competitors? The main competitors of Kirkland's include Williams-Sonoma (WSM), RH (RH), Haverty Furniture Companies (HVT), NaaS Technology (NAAS), Rent the Runway (RENT), Yoshitsu (TKLF), Yunji (YJ), Boqii (BQ), Secoo (SECOY), and JD.com (JD).

Kirkland's vs.

Williams-Sonoma (NYSE:WSM) and Kirkland's (NASDAQ:KIRK) are both retail/wholesale companies, but which is the superior business? We will contrast the two companies based on the strength of their dividends, community ranking, valuation, analyst recommendations, media sentiment, risk, profitability, institutional ownership and earnings.

In the previous week, Williams-Sonoma had 18 more articles in the media than Kirkland's. MarketBeat recorded 33 mentions for Williams-Sonoma and 15 mentions for Kirkland's. Williams-Sonoma's average media sentiment score of 0.93 beat Kirkland's' score of 0.25 indicating that Williams-Sonoma is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Williams-Sonoma
15 Very Positive mention(s)
3 Positive mention(s)
8 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Positive
Kirkland's
2 Very Positive mention(s)
1 Positive mention(s)
8 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral

99.3% of Williams-Sonoma shares are held by institutional investors. Comparatively, 15.4% of Kirkland's shares are held by institutional investors. 1.5% of Williams-Sonoma shares are held by company insiders. Comparatively, 5.0% of Kirkland's shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Williams-Sonoma currently has a consensus price target of $179.06, indicating a potential upside of 15.88%. Kirkland's has a consensus price target of $4.50, indicating a potential upside of 223.74%. Given Kirkland's' stronger consensus rating and higher probable upside, analysts clearly believe Kirkland's is more favorable than Williams-Sonoma.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Williams-Sonoma
1 Sell rating(s)
11 Hold rating(s)
6 Buy rating(s)
1 Strong Buy rating(s)
2.37
Kirkland's
0 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
3.50

Williams-Sonoma has a net margin of 14.54% compared to Kirkland's' net margin of -4.56%. Williams-Sonoma's return on equity of 51.56% beat Kirkland's' return on equity.

Company Net Margins Return on Equity Return on Assets
Williams-Sonoma14.54% 51.56% 21.24%
Kirkland's -4.56%N/A -6.56%

Williams-Sonoma has a beta of 1.76, indicating that its stock price is 76% more volatile than the S&P 500. Comparatively, Kirkland's has a beta of 2.54, indicating that its stock price is 154% more volatile than the S&P 500.

Williams-Sonoma has higher revenue and earnings than Kirkland's. Kirkland's is trading at a lower price-to-earnings ratio than Williams-Sonoma, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Williams-Sonoma$7.71B2.47$949.76M$9.0117.15
Kirkland's$458.41M0.04-$27.75M-$1.60-0.87

Williams-Sonoma received 279 more outperform votes than Kirkland's when rated by MarketBeat users. However, 72.17% of users gave Kirkland's an outperform vote while only 49.10% of users gave Williams-Sonoma an outperform vote.

CompanyUnderperformOutperform
Williams-SonomaOutperform Votes
712
49.10%
Underperform Votes
738
50.90%
Kirkland'sOutperform Votes
433
72.17%
Underperform Votes
167
27.83%

Summary

Williams-Sonoma beats Kirkland's on 13 of the 18 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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KIRK vs. The Competition

MetricKirkland'sRetail stores IndustryRetail SectorNASDAQ Exchange
Market Cap$18.23M$3.82B$23.73B$7.83B
Dividend YieldN/A3.68%170.04%4.22%
P/E Ratio-0.876.2822.3618.48
Price / Sales0.042.144.24103.59
Price / CashN/A7.8519.4134.62
Price / Book5.792.405.754.25
Net Income-$27.75M$204.42M$781.29M$248.23M
7 Day Performance10.32%-2.13%0.57%0.89%
1 Month Performance7.75%-8.11%-2.10%3.53%
1 Year Performance-26.84%-18.66%2.65%5.08%

Kirkland's Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
KIRK
Kirkland's
1.2312 of 5 stars
$1.39
+1.5%
$4.50
+223.7%
-27.2%$18.23M$458.41M-0.874,500Options Volume
Gap Down
WSM
Williams-Sonoma
4.7396 of 5 stars
$138.12
-0.8%
$178.93
+29.5%
+7.7%$17.06B$7.71B16.3421,000Short Interest ↓
Analyst Revision
RH
RH
4.5026 of 5 stars
$155.91
-3.2%
$278.44
+78.6%
-25.3%$2.92B$3.18B44.806,500Short Interest ↑
Gap Down
HVT
Haverty Furniture Companies
4.724 of 5 stars
$17.43
-1.6%
$45.00
+158.2%
-40.7%$282.26M$722.90M10.962,840Earnings Report
Analyst Downgrade
Analyst Revision
News Coverage
NAAS
NaaS Technology
0.7694 of 5 stars
$0.45
-2.4%
N/A-98.4%$15.65M$303.44M-0.05611Upcoming Earnings
Stock Split
Short Interest ↓
Gap Down
RENT
Rent the Runway
1.652 of 5 stars
$3.77
-6.9%
$33.00
+775.3%
-55.8%$14.64M$305.60M-0.17960Gap Up
TKLF
Yoshitsu
0.4217 of 5 stars
$3.15
+0.3%
N/A+54.1%$13.30M$219.52M0.00140Positive News
Gap Down
YJ
Yunji
1.5369 of 5 stars
$1.69
-5.1%
N/A-52.9%$8.30M$469.68M-0.57660Short Interest ↓
BQ
Boqii
N/A$1.86
+2.4%
N/A-22.1%$2.00M$569.64M0.00420
SECOY
Secoo
N/A$0.00
flat
N/A-87.5%$1,000.00N/A0.00509
JD
JD.com
4.8818 of 5 stars
$34.06
-1.9%
$48.67
+42.9%
+12.9%$53.72B$1.16T10.78385,400Analyst Forecast
Short Interest ↑

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This page (NASDAQ:KIRK) was last updated on 5/1/2025 by MarketBeat.com Staff
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