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MarketWise (MKTW) Competitors

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$18.64 +0.47 (+2.59%)
As of 09/4/2026 04:00 PM Eastern

MKTW vs. GEMI, BKKT, LPRO, VALU, and BRR

Should you buy MarketWise stock or one of its competitors? MarketWise's main competitors and comparable companies include Gemini Space Station (GEMI), Bakkt (BKKT), Open Lending (LPRO), Value Line (VALU), and Procap Financial (BRR). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "financial exchanges & data" industry.

How does MarketWise compare to Gemini Space Station?

MarketWise (NASDAQ:MKTW) and Gemini Space Station (NASDAQ:GEMI) are both small-cap finance companies, but which is the better stock? We will contrast the two companies based on the strength of their media sentiment, valuation, analyst recommendations, profitability, dividends, institutional ownership, risk and earnings.

MarketWise has a net margin of 0.70% compared to Gemini Space Station's net margin of -250.13%. MarketWise's return on equity of -0.96% beat Gemini Space Station's return on equity.

Company Net Margins Return on Equity Return on Assets
MarketWise0.70% -0.96% 1.10%
Gemini Space Station -250.13%-75.66%-22.38%

23.0% of MarketWise shares are owned by institutional investors. 30.0% of MarketWise shares are owned by company insiders. Comparatively, 63.2% of Gemini Space Station shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.

Gemini Space Station has a consensus target price of $10.79, suggesting a potential upside of 130.57%. Given Gemini Space Station's higher probable upside, analysts plainly believe Gemini Space Station is more favorable than MarketWise.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
MarketWise
0 Sell rating(s)
1 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.50
Gemini Space Station
3 Sell rating(s)
7 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.00

MarketWise has higher revenue and earnings than Gemini Space Station. Gemini Space Station is trading at a lower price-to-earnings ratio than MarketWise, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
MarketWise$317.50M0.93$5.62M$0.8821.18
Gemini Space Station$179.57M3.38-$582.81M-$9.71N/A

In the previous week, Gemini Space Station had 6 more articles in the media than MarketWise. MarketBeat recorded 6 mentions for Gemini Space Station and 0 mentions for MarketWise. MarketWise's average media sentiment score of 1.31 beat Gemini Space Station's score of 0.48 indicating that MarketWise is being referred to more favorably in the media.

Company Overall Sentiment
MarketWise Positive
Gemini Space Station Neutral

Summary

MarketWise beats Gemini Space Station on 10 of the 15 factors compared between the two stocks.

How does MarketWise compare to Bakkt?

Bakkt (NYSE:BKKT) and MarketWise (NASDAQ:MKTW) are both small-cap finance companies, but which is the superior investment? We will contrast the two companies based on the strength of their dividends, analyst recommendations, profitability, valuation, media sentiment, risk, institutional ownership and earnings.

Bakkt currently has a consensus price target of $12.00, suggesting a potential upside of 43.71%. Given Bakkt's higher possible upside, equities analysts plainly believe Bakkt is more favorable than MarketWise.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Bakkt
1 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.00
MarketWise
0 Sell rating(s)
1 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.50

MarketWise has a net margin of 0.70% compared to Bakkt's net margin of -2.78%. MarketWise's return on equity of -0.96% beat Bakkt's return on equity.

Company Net Margins Return on Equity Return on Assets
Bakkt-2.78% -41.11% -30.36%
MarketWise 0.70%-0.96%1.10%

MarketWise has lower revenue, but higher earnings than Bakkt. Bakkt is trading at a lower price-to-earnings ratio than MarketWise, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Bakkt$2.34B0.16-$107.21M$0.4518.56
MarketWise$317.50M0.93$5.62M$0.8821.18

Bakkt has a beta of 5.92, suggesting that its stock price is 492% more volatile than the broader market. Comparatively, MarketWise has a beta of 0.25, suggesting that its stock price is 75% less volatile than the broader market.

In the previous week, Bakkt had 1 more articles in the media than MarketWise. MarketBeat recorded 1 mentions for Bakkt and 0 mentions for MarketWise. MarketWise's average media sentiment score of 1.31 beat Bakkt's score of 0.00 indicating that MarketWise is being referred to more favorably in the news media.

Company Overall Sentiment
Bakkt Neutral
MarketWise Positive

11.1% of Bakkt shares are held by institutional investors. Comparatively, 23.0% of MarketWise shares are held by institutional investors. 10.1% of Bakkt shares are held by insiders. Comparatively, 30.0% of MarketWise shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Summary

MarketWise beats Bakkt on 11 of the 15 factors compared between the two stocks.

How does MarketWise compare to Open Lending?

Open Lending (NASDAQ:LPRO) and MarketWise (NASDAQ:MKTW) are both small-cap finance companies, but which is the superior stock? We will compare the two companies based on the strength of their earnings, media sentiment, profitability, analyst recommendations, valuation, risk, dividends and institutional ownership.

MarketWise has higher revenue and earnings than Open Lending. Open Lending is trading at a lower price-to-earnings ratio than MarketWise, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Open Lending$89.32M4.14-$4.24M-$0.04N/A
MarketWise$317.50M0.93$5.62M$0.8821.18

Open Lending has a beta of 2.19, suggesting that its share price is 119% more volatile than the broader market. Comparatively, MarketWise has a beta of 0.25, suggesting that its share price is 75% less volatile than the broader market.

In the previous week, MarketWise's average media sentiment score of 1.31 beat Open Lending's score of 0.00 indicating that MarketWise is being referred to more favorably in the news media.

Company Overall Sentiment
Open Lending Neutral
MarketWise Positive

Open Lending presently has a consensus target price of $2.77, suggesting a potential downside of 11.89%. Given Open Lending's higher possible upside, equities research analysts clearly believe Open Lending is more favorable than MarketWise.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Open Lending
1 Sell rating(s)
4 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.80
MarketWise
0 Sell rating(s)
1 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.50

78.1% of Open Lending shares are held by institutional investors. Comparatively, 23.0% of MarketWise shares are held by institutional investors. 13.2% of Open Lending shares are held by company insiders. Comparatively, 30.0% of MarketWise shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

MarketWise has a net margin of 0.70% compared to Open Lending's net margin of -5.95%. Open Lending's return on equity of 7.53% beat MarketWise's return on equity.

Company Net Margins Return on Equity Return on Assets
Open Lending-5.95% 7.53% 2.16%
MarketWise 0.70%-0.96%1.10%

Summary

MarketWise beats Open Lending on 9 of the 15 factors compared between the two stocks.

How does MarketWise compare to Value Line?

Value Line (NASDAQ:VALU) and MarketWise (NASDAQ:MKTW) are both small-cap finance companies, but which is the superior investment? We will compare the two businesses based on the strength of their profitability, risk, institutional ownership, earnings, dividends, analyst recommendations, valuation and media sentiment.

Value Line pays an annual dividend of $1.40 per share and has a dividend yield of 3.6%. MarketWise pays an annual dividend of $1.00 per share and has a dividend yield of 5.4%. Value Line pays out 60.9% of its earnings in the form of a dividend. MarketWise pays out 113.6% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Value Line has increased its dividend for 11 consecutive years and MarketWise has increased its dividend for 1 consecutive years.

Value Line has a beta of 1.03, suggesting that its share price is 3% more volatile than the broader market. Comparatively, MarketWise has a beta of 0.25, suggesting that its share price is 75% less volatile than the broader market.

6.3% of Value Line shares are held by institutional investors. Comparatively, 23.0% of MarketWise shares are held by institutional investors. 0.0% of Value Line shares are held by company insiders. Comparatively, 30.0% of MarketWise shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Value Line has a net margin of 64.67% compared to MarketWise's net margin of 0.70%. Value Line's return on equity of 20.40% beat MarketWise's return on equity.

Company Net Margins Return on Equity Return on Assets
Value Line64.67% 20.40% 14.44%
MarketWise 0.70%-0.96%1.10%

Value Line has higher earnings, but lower revenue than MarketWise. Value Line is trading at a lower price-to-earnings ratio than MarketWise, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Value Line$33.45M10.83$21.63M$2.3016.79
MarketWise$317.50M0.93$5.62M$0.8821.18

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Value Line
0 Sell rating(s)
1 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
2.00
MarketWise
0 Sell rating(s)
1 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.50

In the previous week, MarketWise's average media sentiment score of 1.31 beat Value Line's score of 0.00 indicating that MarketWise is being referred to more favorably in the news media.

Company Overall Sentiment
Value Line Neutral
MarketWise Positive

Summary

Value Line beats MarketWise on 9 of the 17 factors compared between the two stocks.

How does MarketWise compare to Procap Financial?

Procap Financial (NASDAQ:BRR) and MarketWise (NASDAQ:MKTW) are both small-cap finance companies, but which is the superior investment? We will contrast the two businesses based on the strength of their earnings, valuation, institutional ownership, risk, profitability, dividends, analyst recommendations and media sentiment.

In the previous week, MarketWise's average media sentiment score of 1.31 beat Procap Financial's score of 0.00 indicating that MarketWise is being referred to more favorably in the news media.

Company Overall Sentiment
Procap Financial Neutral
MarketWise Positive

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Procap Financial
1 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00
MarketWise
0 Sell rating(s)
1 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.50

MarketWise has higher revenue and earnings than Procap Financial. Procap Financial is trading at a lower price-to-earnings ratio than MarketWise, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Procap Financial$90K2,611.82-$28.98M-$2.03N/A
MarketWise$317.50M0.93$5.62M$0.8821.18

MarketWise has a net margin of 0.70% compared to Procap Financial's net margin of 0.00%. Procap Financial's return on equity of 0.00% beat MarketWise's return on equity.

Company Net Margins Return on Equity Return on Assets
Procap FinancialN/A N/A N/A
MarketWise 0.70%-0.96%1.10%

23.0% of MarketWise shares are owned by institutional investors. 30.0% of MarketWise shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Summary

MarketWise beats Procap Financial on 11 of the 13 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding MKTW and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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MKTW vs. The Competition

MetricMarketWiseCapital Markets IndustryFinance SectorNASDAQ Exchange
Market Cap$294.03M$5.74B$14.31B$12.93B
Dividend Yield5.50%7.38%5.88%8.90%
P/E Ratio21.1831.6726.1925.45
Price / Sales0.931,221.45517.6179.33
Price / Cash35.6448.2139.5952.28
Price / Book-1.101.982.136.17
Net Income$5.62M$419.47M$1.32B$350.08M
7 Day Performance3.56%7.28%3.84%-0.14%
1 Month Performance-11.78%0.60%1.61%1.02%
1 Year Performance3.61%7.46%11.96%14.51%

MarketWise Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
MKTW
MarketWise
3.1436 of 5 stars
$18.64
+2.6%
N/A+3.1%$294.03M$317.50M21.18800
GEMI
Gemini Space Station
2.8445 of 5 stars
$4.61
+9.9%
$10.79
+134.3%
N/A$590.04M$179.57MN/A700
BKKT
Bakkt
2.2262 of 5 stars
$8.56
+4.7%
$12.00
+40.2%
+0.1%$384.63M$2.34B18.96760
LPRO
Open Lending
N/A$3.14
flat
$2.77
-11.9%
N/A$369.50M$89.32MN/A180
VALU
Value Line
1.6829 of 5 stars
$37.26
-0.9%
N/A+3.3%$351.05M$33.45M16.27140

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This page (NASDAQ:MKTW) was last updated on 9/5/2026 by MarketBeat.com Staff.
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