Cricut (CRCT) Competitors

Cricut logo
$4.42 +0.07 (+1.61%)
Closing price 06/24/2026 04:00 PM Eastern
Extended Trading
$4.43 +0.01 (+0.34%)
As of 04:00 AM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

CRCT vs. CECO, HAYW, EFXT, ATS, and DNOW

Should you buy Cricut stock or one of its competitors? MarketBeat compares Cricut with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Cricut include CECO Environmental (CECO), Hayward (HAYW), Enerflex (EFXT), ATS (ATS), and DNOW (DNOW). These companies are all part of the "machinery" industry.

How does Cricut compare to CECO Environmental?

CECO Environmental (NASDAQ:CECO) and Cricut (NASDAQ:CRCT) are both machinery companies, but which is the better business? We will contrast the two businesses based on the strength of their profitability, earnings, risk, dividends, analyst recommendations, media sentiment, institutional ownership and valuation.

CECO Environmental presently has a consensus target price of $102.83, indicating a potential upside of 7.79%. Cricut has a consensus target price of $3.88, indicating a potential downside of 12.33%. Given CECO Environmental's stronger consensus rating and higher probable upside, equities research analysts clearly believe CECO Environmental is more favorable than Cricut.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
CECO Environmental
0 Sell rating(s)
1 Hold rating(s)
7 Buy rating(s)
1 Strong Buy rating(s)
3.00
Cricut
4 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00

68.1% of CECO Environmental shares are held by institutional investors. Comparatively, 19.6% of Cricut shares are held by institutional investors. 18.4% of CECO Environmental shares are held by insiders. Comparatively, 18.6% of Cricut shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

In the previous week, CECO Environmental and CECO Environmental both had 2 articles in the media. Cricut's average media sentiment score of 0.75 beat CECO Environmental's score of 0.00 indicating that Cricut is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
CECO Environmental
0 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Cricut
1 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Cricut has a net margin of 10.36% compared to CECO Environmental's net margin of 1.70%. Cricut's return on equity of 21.37% beat CECO Environmental's return on equity.

Company Net Margins Return on Equity Return on Assets
CECO Environmental1.70% 13.69% 4.66%
Cricut 10.36%21.37%12.13%

Cricut has lower revenue, but higher earnings than CECO Environmental. Cricut is trading at a lower price-to-earnings ratio than CECO Environmental, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
CECO Environmental$774.38M4.42$50.05M$0.37257.84
Cricut$708.78M1.31$76.71M$0.3512.63

CECO Environmental has a beta of 1.49, suggesting that its share price is 49% more volatile than the broader market. Comparatively, Cricut has a beta of 0.22, suggesting that its share price is 78% less volatile than the broader market.

Summary

CECO Environmental beats Cricut on 10 of the 16 factors compared between the two stocks.

How does Cricut compare to Hayward?

Hayward (NYSE:HAYW) and Cricut (NASDAQ:CRCT) are both machinery companies, but which is the better investment? We will contrast the two businesses based on the strength of their profitability, risk, earnings, valuation, analyst recommendations, media sentiment, dividends and institutional ownership.

Hayward has a beta of 1.12, suggesting that its share price is 12% more volatile than the broader market. Comparatively, Cricut has a beta of 0.22, suggesting that its share price is 78% less volatile than the broader market.

19.6% of Cricut shares are owned by institutional investors. 4.7% of Hayward shares are owned by company insiders. Comparatively, 18.6% of Cricut shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

In the previous week, Hayward had 6 more articles in the media than Cricut. MarketBeat recorded 8 mentions for Hayward and 2 mentions for Cricut. Cricut's average media sentiment score of 0.75 beat Hayward's score of 0.06 indicating that Cricut is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Hayward
0 Very Positive mention(s)
4 Positive mention(s)
0 Neutral mention(s)
3 Negative mention(s)
1 Very Negative mention(s)
Neutral
Cricut
1 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Hayward presently has a consensus target price of $17.50, indicating a potential upside of 11.25%. Cricut has a consensus target price of $3.88, indicating a potential downside of 12.33%. Given Hayward's stronger consensus rating and higher probable upside, equities analysts clearly believe Hayward is more favorable than Cricut.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Hayward
0 Sell rating(s)
3 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.40
Cricut
4 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00

Hayward has a net margin of 13.98% compared to Cricut's net margin of 10.36%. Cricut's return on equity of 21.37% beat Hayward's return on equity.

Company Net Margins Return on Equity Return on Assets
Hayward13.98% 11.45% 5.77%
Cricut 10.36%21.37%12.13%

Hayward has higher revenue and earnings than Cricut. Cricut is trading at a lower price-to-earnings ratio than Hayward, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Hayward$1.12B3.04$151.57M$0.7321.55
Cricut$708.78M1.31$76.71M$0.3512.63

Summary

Hayward beats Cricut on 11 of the 16 factors compared between the two stocks.

How does Cricut compare to Enerflex?

Enerflex (NYSE:EFXT) and Cricut (NASDAQ:CRCT) are both machinery companies, but which is the superior business? We will compare the two businesses based on the strength of their analyst recommendations, risk, media sentiment, earnings, institutional ownership, valuation, dividends and profitability.

In the previous week, Enerflex and Enerflex both had 2 articles in the media. Cricut's average media sentiment score of 0.75 beat Enerflex's score of 0.28 indicating that Cricut is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Enerflex
1 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Cricut
1 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Enerflex currently has a consensus price target of $35.33, suggesting a potential upside of 46.82%. Cricut has a consensus price target of $3.88, suggesting a potential downside of 12.33%. Given Enerflex's stronger consensus rating and higher possible upside, equities research analysts plainly believe Enerflex is more favorable than Cricut.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Enerflex
0 Sell rating(s)
2 Hold rating(s)
5 Buy rating(s)
1 Strong Buy rating(s)
2.88
Cricut
4 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00

Cricut has a net margin of 10.36% compared to Enerflex's net margin of 3.19%. Cricut's return on equity of 21.37% beat Enerflex's return on equity.

Company Net Margins Return on Equity Return on Assets
Enerflex3.19% 14.53% 5.89%
Cricut 10.36%21.37%12.13%

Enerflex pays an annual dividend of $0.13 per share and has a dividend yield of 0.5%. Cricut pays an annual dividend of $0.20 per share and has a dividend yield of 4.5%. Enerflex pays out 19.4% of its earnings in the form of a dividend. Cricut pays out 57.1% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Enerflex has increased its dividend for 1 consecutive years.

Enerflex has a beta of 1.83, meaning that its share price is 83% more volatile than the broader market. Comparatively, Cricut has a beta of 0.22, meaning that its share price is 78% less volatile than the broader market.

Cricut has lower revenue, but higher earnings than Enerflex. Cricut is trading at a lower price-to-earnings ratio than Enerflex, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Enerflex$2.57B1.14$64M$0.6735.92
Cricut$708.78M1.31$76.71M$0.3512.63

46.5% of Enerflex shares are owned by institutional investors. Comparatively, 19.6% of Cricut shares are owned by institutional investors. 18.6% of Cricut shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

Summary

Enerflex beats Cricut on 11 of the 19 factors compared between the two stocks.

How does Cricut compare to ATS?

ATS (NYSE:ATS) and Cricut (NASDAQ:CRCT) are both machinery companies, but which is the superior investment? We will contrast the two businesses based on the strength of their media sentiment, institutional ownership, analyst recommendations, earnings, valuation, risk, profitability and dividends.

In the previous week, ATS had 2 more articles in the media than Cricut. MarketBeat recorded 4 mentions for ATS and 2 mentions for Cricut. Cricut's average media sentiment score of 0.75 beat ATS's score of 0.24 indicating that Cricut is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
ATS
0 Very Positive mention(s)
2 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Cricut
1 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Cricut has lower revenue, but higher earnings than ATS. Cricut is trading at a lower price-to-earnings ratio than ATS, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
ATS$2.15B1.28$51.85M$0.5253.80
Cricut$708.78M1.31$76.71M$0.3512.63

ATS has a beta of 1.2, indicating that its stock price is 20% more volatile than the broader market. Comparatively, Cricut has a beta of 0.22, indicating that its stock price is 78% less volatile than the broader market.

Cricut has a net margin of 10.36% compared to ATS's net margin of 2.40%. Cricut's return on equity of 21.37% beat ATS's return on equity.

Company Net Margins Return on Equity Return on Assets
ATS2.40% 9.40% 3.73%
Cricut 10.36%21.37%12.13%

ATS currently has a consensus price target of $42.50, suggesting a potential upside of 51.92%. Cricut has a consensus price target of $3.88, suggesting a potential downside of 12.33%. Given ATS's stronger consensus rating and higher probable upside, equities analysts clearly believe ATS is more favorable than Cricut.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
ATS
2 Sell rating(s)
1 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.29
Cricut
4 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00

75.8% of ATS shares are held by institutional investors. Comparatively, 19.6% of Cricut shares are held by institutional investors. 18.6% of Cricut shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Summary

ATS beats Cricut on 9 of the 16 factors compared between the two stocks.

How does Cricut compare to DNOW?

DNOW (NYSE:DNOW) and Cricut (NASDAQ:CRCT) are both machinery companies, but which is the better stock? We will contrast the two companies based on the strength of their institutional ownership, analyst recommendations, risk, earnings, media sentiment, dividends, valuation and profitability.

Cricut has lower revenue, but higher earnings than DNOW. DNOW is trading at a lower price-to-earnings ratio than Cricut, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
DNOW$2.82B0.85-$89M-$0.73N/A
Cricut$708.78M1.31$76.71M$0.3512.63

In the previous week, DNOW had 3 more articles in the media than Cricut. MarketBeat recorded 5 mentions for DNOW and 2 mentions for Cricut. Cricut's average media sentiment score of 0.75 beat DNOW's score of 0.60 indicating that Cricut is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
DNOW
0 Very Positive mention(s)
1 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Cricut
1 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

97.6% of DNOW shares are held by institutional investors. Comparatively, 19.6% of Cricut shares are held by institutional investors. 1.9% of DNOW shares are held by insiders. Comparatively, 18.6% of Cricut shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

DNOW presently has a consensus target price of $17.00, suggesting a potential upside of 30.11%. Cricut has a consensus target price of $3.88, suggesting a potential downside of 12.33%. Given DNOW's stronger consensus rating and higher possible upside, equities research analysts plainly believe DNOW is more favorable than Cricut.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
DNOW
1 Sell rating(s)
1 Hold rating(s)
3 Buy rating(s)
1 Strong Buy rating(s)
2.67
Cricut
4 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00

DNOW has a beta of 0.82, indicating that its stock price is 18% less volatile than the broader market. Comparatively, Cricut has a beta of 0.22, indicating that its stock price is 78% less volatile than the broader market.

Cricut has a net margin of 10.36% compared to DNOW's net margin of -4.14%. Cricut's return on equity of 21.37% beat DNOW's return on equity.

Company Net Margins Return on Equity Return on Assets
DNOW-4.14% 4.94% 2.97%
Cricut 10.36%21.37%12.13%

Summary

Cricut beats DNOW on 9 of the 17 factors compared between the two stocks.

Get Cricut News Delivered to You Automatically

Sign up to receive the latest news and ratings for CRCT and its competitors with MarketBeat's FREE daily newsletter.

Subscribe Now
SMS is currently available in Australia, Belgium, Canada, France, Germany, Ireland, Italy, New Zealand, the Netherlands, Singapore, South Africa, Spain, Switzerland, the United Kingdom, and the United States. By entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy.

New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding CRCT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip Chart

Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Skip Chart

CRCT vs. The Competition

MetricCricutTechnology Services IndustryBusiness SectorNASDAQ Exchange
Market Cap$913.06M$4.12B$6.62B$12.32B
Dividend Yield4.60%2.16%3.22%5.88%
P/E Ratio12.6339.6427.5923.95
Price / Sales1.3144.01391.91107.90
Price / Cash9.0937.3022.8553.76
Price / Book2.714.485.696.41
Net Income$76.71M$31.97M$204.76M$337.14M
7 Day Performance-0.90%-3.15%5.00%-1.07%
1 Month Performance11.06%-4.78%-0.50%0.48%
1 Year Performance-33.63%19.00%27.18%28.42%

Cricut Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
CRCT
Cricut
2.4767 of 5 stars
$4.42
+1.6%
$3.88
-12.3%
-34.3%$913.06M$708.78M12.63830
CECO
CECO Environmental
3.0646 of 5 stars
$95.01
-1.8%
$102.83
+8.2%
+224.8%$3.47B$774.38M256.781,540
HAYW
Hayward
3.0186 of 5 stars
$14.58
-0.2%
$17.50
+20.1%
+12.8%$3.17B$1.12B19.971,980
EFXT
Enerflex
4.8124 of 5 stars
$24.01
-1.2%
$35.33
+47.1%
+212.1%$2.97B$2.57B35.844,400
ATS
ATS
3.1713 of 5 stars
$28.25
+3.2%
$42.50
+50.4%
-10.8%$2.69B$2.15B54.337,000

Related Companies and Tools


This page (NASDAQ:CRCT) was last updated on 6/25/2026 by MarketBeat.com Staff.
From Our Partners