PLBY vs. REAL, HNST, ZKH, ARKO, DDL, SFIX, NEGG, DNUT, JMIA, and BNED
Should you be buying PLBY Group stock or one of its competitors? The main competitors of PLBY Group include RealReal (REAL), Honest (HNST), ZKH Group (ZKH), ARKO (ARKO), Dingdong (Cayman) (DDL), Stitch Fix (SFIX), Newegg Commerce (NEGG), Krispy Kreme (DNUT), Jumia Technologies (JMIA), and Barnes & Noble Education (BNED). These companies are all part of the "retail" industry.
PLBY Group vs. Its Competitors
RealReal (NASDAQ:REAL) and PLBY Group (NASDAQ:PLBY) are both small-cap consumer discretionary companies, but which is the better stock? We will compare the two businesses based on the strength of their risk, valuation, earnings, profitability, dividends, analyst recommendations, institutional ownership and media sentiment.
In the previous week, RealReal had 6 more articles in the media than PLBY Group. MarketBeat recorded 6 mentions for RealReal and 0 mentions for PLBY Group. RealReal's average media sentiment score of 0.64 beat PLBY Group's score of 0.00 indicating that RealReal is being referred to more favorably in the media.
RealReal currently has a consensus price target of $8.40, indicating a potential upside of 57.45%. PLBY Group has a consensus price target of $1.85, indicating a potential upside of 17.39%. Given RealReal's higher probable upside, research analysts clearly believe RealReal is more favorable than PLBY Group.
RealReal has a beta of 2.46, suggesting that its share price is 146% more volatile than the S&P 500. Comparatively, PLBY Group has a beta of 2.5, suggesting that its share price is 150% more volatile than the S&P 500.
64.7% of RealReal shares are owned by institutional investors. Comparatively, 32.5% of PLBY Group shares are owned by institutional investors. 9.0% of RealReal shares are owned by insiders. Comparatively, 38.3% of PLBY Group shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.
RealReal has a net margin of -6.60% compared to PLBY Group's net margin of -71.91%. RealReal's return on equity of 0.00% beat PLBY Group's return on equity.
PLBY Group has lower revenue, but higher earnings than RealReal. RealReal is trading at a lower price-to-earnings ratio than PLBY Group, indicating that it is currently the more affordable of the two stocks.
Summary
RealReal beats PLBY Group on 9 of the 16 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding PLBY and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartMedia Sentiment Over Time
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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This page (NASDAQ:PLBY) was last updated on 7/4/2025 by MarketBeat.com Staff