PLBY Group (PLBY) Competitors

$1.40 0.00 (0.00%)

Closing price 05/14/2026 04:00 PM Eastern

Extended Trading

$1.42 +0.03 (+1.79%)

As of 05/14/2026 07:14 PM Eastern

PLBY vs. BWMX, DDL, DNUT, TDUP, and ZKH

Should you buy PLBY Group stock or one of its competitors? MarketBeat compares PLBY Group with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with PLBY Group include Betterware de Mexico SAPI de C (BWMX), Dingdong (Cayman) (DDL), Krispy Kreme (DNUT), ThredUp (TDUP), and ZKH Group (ZKH). These companies are all part of the "retail" industry.

How does PLBY Group compare to Betterware de Mexico SAPI de C?

Betterware de Mexico SAPI de C (NYSE:BWMX) and PLBY Group (NASDAQ:PLBY) are both small-cap retail companies, but which is the superior stock? We will compare the two companies based on the strength of their media sentiment, analyst recommendations, profitability, earnings, valuation, dividends, institutional ownership and risk.

Betterware de Mexico SAPI de C has a beta of 1.06, suggesting that its share price is 6% more volatile than the broader market. Comparatively, PLBY Group has a beta of 1.91, suggesting that its share price is 91% more volatile than the broader market.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Betterware de Mexico SAPI de C	1 Sell rating(s)	1 Hold rating(s)	0 Buy rating(s)	1 Strong Buy rating(s)	2.33
PLBY Group	2 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00

12.7% of Betterware de Mexico SAPI de C shares are held by institutional investors. Comparatively, 32.5% of PLBY Group shares are held by institutional investors. 38.3% of PLBY Group shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

Betterware de Mexico SAPI de C has a net margin of 8.19% compared to PLBY Group's net margin of -6.21%. Betterware de Mexico SAPI de C's return on equity of 88.88% beat PLBY Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Betterware de Mexico SAPI de C	8.19%	88.88%	11.88%
PLBY Group	-6.21%	21.89%	0.76%

In the previous week, PLBY Group had 15 more articles in the media than Betterware de Mexico SAPI de C. MarketBeat recorded 15 mentions for PLBY Group and 0 mentions for Betterware de Mexico SAPI de C. Betterware de Mexico SAPI de C's average media sentiment score of 0.00 beat PLBY Group's score of -0.45 indicating that Betterware de Mexico SAPI de C is being referred to more favorably in the media.

Company	Overall Sentiment
Betterware de Mexico SAPI de C	Neutral
PLBY Group	Neutral

Betterware de Mexico SAPI de C has higher revenue and earnings than PLBY Group. PLBY Group is trading at a lower price-to-earnings ratio than Betterware de Mexico SAPI de C, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Betterware de Mexico SAPI de C	$744M	0.83	$55.37M	$1.70	9.71
PLBY Group	$122.29M	1.33	-$12.67M	-$0.08	N/A

Summary

Betterware de Mexico SAPI de C beats PLBY Group on 10 of the 15 factors compared between the two stocks.

How does PLBY Group compare to Dingdong (Cayman)?

Dingdong (Cayman) (NYSE:DDL) and PLBY Group (NASDAQ:PLBY) are both small-cap retail companies, but which is the superior stock? We will compare the two companies based on the strength of their media sentiment, analyst recommendations, profitability, earnings, valuation, dividends, institutional ownership and risk.

Dingdong (Cayman) has higher revenue and earnings than PLBY Group. PLBY Group is trading at a lower price-to-earnings ratio than Dingdong (Cayman), indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Dingdong (Cayman)	$24.36B	0.03	$31.70M	$0.13	19.96
PLBY Group	$122.29M	1.33	-$12.67M	-$0.08	N/A

Dingdong (Cayman) has a net margin of 0.91% compared to PLBY Group's net margin of -6.21%. Dingdong (Cayman)'s return on equity of 23.14% beat PLBY Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Dingdong (Cayman)	0.91%	23.14%	3.21%
PLBY Group	-6.21%	21.89%	0.76%

Dingdong (Cayman) has a beta of 0.44, suggesting that its share price is 56% less volatile than the broader market. Comparatively, PLBY Group has a beta of 1.91, suggesting that its share price is 91% more volatile than the broader market.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Dingdong (Cayman)	0 Sell rating(s)	2 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00
PLBY Group	2 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00

24.7% of Dingdong (Cayman) shares are held by institutional investors. Comparatively, 32.5% of PLBY Group shares are held by institutional investors. 29.8% of Dingdong (Cayman) shares are held by insiders. Comparatively, 38.3% of PLBY Group shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

In the previous week, PLBY Group had 15 more articles in the media than Dingdong (Cayman). MarketBeat recorded 15 mentions for PLBY Group and 0 mentions for Dingdong (Cayman). Dingdong (Cayman)'s average media sentiment score of 0.00 beat PLBY Group's score of -0.45 indicating that Dingdong (Cayman) is being referred to more favorably in the media.

Company	Overall Sentiment
Dingdong (Cayman)	Neutral
PLBY Group	Neutral

Summary

Dingdong (Cayman) beats PLBY Group on 9 of the 14 factors compared between the two stocks.

How does PLBY Group compare to Krispy Kreme?

PLBY Group (NASDAQ:PLBY) and Krispy Kreme (NASDAQ:DNUT) are both small-cap retail companies, but which is the superior stock? We will compare the two companies based on the strength of their profitability, media sentiment, valuation, earnings, analyst recommendations, dividends, institutional ownership and risk.

32.5% of PLBY Group shares are owned by institutional investors. Comparatively, 81.7% of Krispy Kreme shares are owned by institutional investors. 38.3% of PLBY Group shares are owned by insiders. Comparatively, 3.0% of Krispy Kreme shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

PLBY Group has a net margin of -6.21% compared to Krispy Kreme's net margin of -33.36%. PLBY Group's return on equity of 21.89% beat Krispy Kreme's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
PLBY Group	-6.21%	21.89%	0.76%
Krispy Kreme	-33.36%	-4.34%	-1.15%

PLBY Group has a beta of 1.91, suggesting that its share price is 91% more volatile than the broader market. Comparatively, Krispy Kreme has a beta of 1.32, suggesting that its share price is 32% more volatile than the broader market.

Krispy Kreme has a consensus target price of $4.63, indicating a potential upside of 42.31%. Given Krispy Kreme's stronger consensus rating and higher possible upside, analysts clearly believe Krispy Kreme is more favorable than PLBY Group.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
PLBY Group	2 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00
Krispy Kreme	3 Sell rating(s)	1 Hold rating(s)	3 Buy rating(s)	1 Strong Buy rating(s)	2.25

PLBY Group has higher earnings, but lower revenue than Krispy Kreme. PLBY Group is trading at a lower price-to-earnings ratio than Krispy Kreme, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
PLBY Group	$122.29M	1.33	-$12.67M	-$0.08	N/A
Krispy Kreme	$1.52B	0.37	-$515.77M	-$2.99	N/A

In the previous week, Krispy Kreme had 3 more articles in the media than PLBY Group. MarketBeat recorded 18 mentions for Krispy Kreme and 15 mentions for PLBY Group. Krispy Kreme's average media sentiment score of 0.21 beat PLBY Group's score of -0.45 indicating that Krispy Kreme is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
PLBY Group	2 Very Positive mention(s)	2 Positive mention(s)	4 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral
Krispy Kreme	0 Very Positive mention(s)	4 Positive mention(s)	11 Neutral mention(s)	1 Negative mention(s)	1 Very Negative mention(s)	Neutral

Summary

Krispy Kreme beats PLBY Group on 9 of the 17 factors compared between the two stocks.

How does PLBY Group compare to ThredUp?

PLBY Group (NASDAQ:PLBY) and ThredUp (NASDAQ:TDUP) are both small-cap retail companies, but which is the better stock? We will compare the two businesses based on the strength of their profitability, media sentiment, earnings, analyst recommendations, valuation, risk, dividends and institutional ownership.

32.5% of PLBY Group shares are owned by institutional investors. Comparatively, 89.1% of ThredUp shares are owned by institutional investors. 38.3% of PLBY Group shares are owned by company insiders. Comparatively, 23.1% of ThredUp shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

PLBY Group has a net margin of -6.21% compared to ThredUp's net margin of -6.68%. PLBY Group's return on equity of 21.89% beat ThredUp's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
PLBY Group	-6.21%	21.89%	0.76%
ThredUp	-6.68%	-36.11%	-12.53%

PLBY Group has a beta of 1.91, meaning that its stock price is 91% more volatile than the broader market. Comparatively, ThredUp has a beta of 2.07, meaning that its stock price is 107% more volatile than the broader market.

ThredUp has a consensus target price of $9.14, indicating a potential upside of 115.57%. Given ThredUp's stronger consensus rating and higher possible upside, analysts clearly believe ThredUp is more favorable than PLBY Group.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
PLBY Group	2 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00
ThredUp	1 Sell rating(s)	1 Hold rating(s)	3 Buy rating(s)	2 Strong Buy rating(s)	2.86

PLBY Group has higher earnings, but lower revenue than ThredUp. ThredUp is trading at a lower price-to-earnings ratio than PLBY Group, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
PLBY Group	$122.29M	1.33	-$12.67M	-$0.08	N/A
ThredUp	$321.19M	1.70	-$20.21M	-$0.16	N/A

In the previous week, PLBY Group had 7 more articles in the media than ThredUp. MarketBeat recorded 15 mentions for PLBY Group and 8 mentions for ThredUp. ThredUp's average media sentiment score of 0.67 beat PLBY Group's score of -0.45 indicating that ThredUp is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
PLBY Group	2 Very Positive mention(s)	2 Positive mention(s)	4 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral
ThredUp	2 Very Positive mention(s)	2 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Summary

ThredUp beats PLBY Group on 9 of the 17 factors compared between the two stocks.

How does PLBY Group compare to ZKH Group?

PLBY Group (NASDAQ:PLBY) and ZKH Group (NYSE:ZKH) are both small-cap retail companies, but which is the better stock? We will compare the two businesses based on the strength of their profitability, media sentiment, earnings, analyst recommendations, valuation, risk, dividends and institutional ownership.

ZKH Group has a net margin of -1.54% compared to PLBY Group's net margin of -6.21%. PLBY Group's return on equity of 21.89% beat ZKH Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
PLBY Group	-6.21%	21.89%	0.76%
ZKH Group	-1.54%	-4.67%	-2.20%

PLBY Group has higher earnings, but lower revenue than ZKH Group. ZKH Group is trading at a lower price-to-earnings ratio than PLBY Group, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
PLBY Group	$122.29M	1.33	-$12.67M	-$0.08	N/A
ZKH Group	$8.99B	0.04	-$19.44M	-$0.13	N/A

32.5% of PLBY Group shares are owned by institutional investors. Comparatively, 9.5% of ZKH Group shares are owned by institutional investors. 38.3% of PLBY Group shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
PLBY Group	2 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00
ZKH Group	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00

In the previous week, PLBY Group had 13 more articles in the media than ZKH Group. MarketBeat recorded 15 mentions for PLBY Group and 2 mentions for ZKH Group. ZKH Group's average media sentiment score of -0.33 beat PLBY Group's score of -0.45 indicating that ZKH Group is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
PLBY Group	2 Very Positive mention(s)	2 Positive mention(s)	4 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral
ZKH Group	0 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral

PLBY Group has a beta of 1.91, meaning that its stock price is 91% more volatile than the broader market. Comparatively, ZKH Group has a beta of 0.49, meaning that its stock price is 51% less volatile than the broader market.

Summary

PLBY Group beats ZKH Group on 10 of the 13 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding PLBY and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.

Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.

PLBY vs. The Competition

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Metric	PLBY Group	LEISURE&REC PRD Industry	Discretionary Sector	NASDAQ Exchange
Market Cap	$162.35M	$2.13B	$7.14B	$12.38B
Dividend Yield	N/A	2.77%	2.95%	5.35%
P/E Ratio	-17.50	34.01	18.13	25.62
Price / Sales	1.33	1.09	3.61	77.56
Price / Cash	N/A	15.16	14.60	56.33
Price / Book	4.67	2.21	3.67	6.96
Net Income	-$12.67M	$35.94M	$247.44M	$333.52M
7 Day Performance	-16.17%	-3.37%	-1.11%	0.45%
1 Month Performance	-14.63%	-4.67%	13.78%	4.06%
1 Year Performance	16.67%	-7.28%	17.85%	36.24%

PLBY Group Competitors List

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Company	MarketRank	Share Price	Analysts' Price Target	1Y Price Performance	Market Cap	Revenue	P/E Ratio	Employee Count	Indicator(s)
PLBY PLBY Group	1.2312 of 5 stars	$1.40 flat	N/A	+16.7%	$162.35M	$122.29M	N/A	1,010	Earnings Report Analyst Downgrade Insider Trade Options Volume
BWMX Betterware de Mexico SAPI de C	3.5898 of 5 stars	$16.36 -2.2%	N/A	N/A	$610.70M	$744M	9.63	2,334
DDL Dingdong (Cayman)	0.9446 of 5 stars	$2.44 -2.2%	N/A	+5.1%	$575.22M	$24.36B	18.73	3,120	Upcoming Earnings
DNUT Krispy Kreme	3.0893 of 5 stars	$3.29 -2.8%	$4.63 +40.8%	+5.9%	$566.27M	$1.52B	N/A	17,000	Earnings Report
TDUP ThredUp	3.0777 of 5 stars	$4.42 -3.0%	$9.14 +107.0%	-38.7%	$559.98M	$321.19M	N/A	2,132	Analyst Revision

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This page (NASDAQ:PLBY) was last updated on 5/15/2026 by MarketBeat.com Staff.

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PLBY Group (PLBY) Competitors

PLBY vs. BWMX, DDL, DNUT, TDUP, and ZKH

How does PLBY Group compare to Betterware de Mexico SAPI de C?

Summary

How does PLBY Group compare to Dingdong (Cayman)?

Summary

How does PLBY Group compare to Krispy Kreme?

Summary

How does PLBY Group compare to ThredUp?

Summary

How does PLBY Group compare to ZKH Group?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

PLBY vs. The Competition

PLBY Group Competitors List

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Stock Ideas and Recommendations

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PLBY Group (PLBY) Competitors

PLBY vs. BWMX, DDL, DNUT, TDUP, and ZKH

How does PLBY Group compare to Betterware de Mexico SAPI de C?

Which has more risk and volatility, BWMX or PLBY?

Do analysts recommend BWMX or PLBY?

Do institutionals and insiders believe in BWMX or PLBY?

Is BWMX or PLBY more profitable?

Does the media refer more to BWMX or PLBY?

Which has stronger earnings & valuation, BWMX or PLBY?

Summary

How does PLBY Group compare to Dingdong (Cayman)?

Which has stronger earnings & valuation, DDL or PLBY?

Is DDL or PLBY more profitable?

Which has more risk and volatility, DDL or PLBY?

Do analysts recommend DDL or PLBY?

Do institutionals and insiders believe in DDL or PLBY?

Does the media refer more to DDL or PLBY?

Summary

How does PLBY Group compare to Krispy Kreme?

Do insiders & institutionals believe in PLBY or DNUT?

Is PLBY or DNUT more profitable?

Which has more risk and volatility, PLBY or DNUT?

Do analysts rate PLBY or DNUT?

Which has better valuation and earnings, PLBY or DNUT?

Does the media prefer PLBY or DNUT?

Summary

How does PLBY Group compare to ThredUp?

Do institutionals & insiders have more ownership in PLBY or TDUP?

Is PLBY or TDUP more profitable?

Which has more volatility & risk, PLBY or TDUP?

Do analysts recommend PLBY or TDUP?

Which has preferable earnings and valuation, PLBY or TDUP?

Does the media prefer PLBY or TDUP?

Summary

How does PLBY Group compare to ZKH Group?

Is PLBY or ZKH more profitable?

Which has preferable earnings and valuation, PLBY or ZKH?

Do institutionals & insiders have more ownership in PLBY or ZKH?

Do analysts recommend PLBY or ZKH?

Does the media prefer PLBY or ZKH?

Which has more volatility & risk, PLBY or ZKH?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

PLBY vs. The Competition

PLBY Group Competitors List

Related Companies and Tools

MarketBeat All Access Features

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools