DNUT vs. WDFC, IBA, THS, ENR, HELE, UTZ, TR, GO, CCU, and OLPX
Should you be buying Krispy Kreme stock or one of its competitors? The main competitors of Krispy Kreme include WD-40 (WDFC), Industrias Bachoco (IBA), TreeHouse Foods (THS), Energizer (ENR), Helen of Troy (HELE), Utz Brands (UTZ), Tootsie Roll Industries (TR), Grocery Outlet (GO), Compañía Cervecerías Unidas (CCU), and Olaplex (OLPX). These companies are all part of the "consumer staples" sector.
Krispy Kreme vs.
WD-40 (NASDAQ:WDFC) and Krispy Kreme (NASDAQ:DNUT) are both mid-cap consumer staples companies, but which is the better stock? We will contrast the two businesses based on the strength of their analyst recommendations, community ranking, valuation, earnings, risk, dividends, institutional ownership, media sentiment and profitability.
92.2% of WD-40 shares are owned by institutional investors. Comparatively, 75.0% of Krispy Kreme shares are owned by institutional investors. 1.5% of WD-40 shares are owned by company insiders. Comparatively, 4.3% of Krispy Kreme shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.
WD-40 has a beta of -0.16, suggesting that its stock price is 116% less volatile than the S&P 500. Comparatively, Krispy Kreme has a beta of 1.73, suggesting that its stock price is 73% more volatile than the S&P 500.
WD-40 presently has a consensus target price of $158.00, indicating a potential downside of 17.76%. Krispy Kreme has a consensus target price of $16.11, indicating a potential upside of 3.08%. Given Krispy Kreme's stronger consensus rating and higher probable upside, analysts plainly believe Krispy Kreme is more favorable than WD-40.
WD-40 received 249 more outperform votes than Krispy Kreme when rated by MarketBeat users. Likewise, 53.14% of users gave WD-40 an outperform vote while only 40.74% of users gave Krispy Kreme an outperform vote.
WD-40 pays an annual dividend of $3.32 per share and has a dividend yield of 1.7%. Krispy Kreme pays an annual dividend of $0.14 per share and has a dividend yield of 0.9%. WD-40 pays out 75.8% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Krispy Kreme pays out -116.7% of its earnings in the form of a dividend. WD-40 has raised its dividend for 13 consecutive years. WD-40 is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.
In the previous week, Krispy Kreme had 9 more articles in the media than WD-40. MarketBeat recorded 12 mentions for Krispy Kreme and 3 mentions for WD-40. WD-40's average media sentiment score of 1.25 beat Krispy Kreme's score of 0.85 indicating that WD-40 is being referred to more favorably in the media.
WD-40 has a net margin of 11.74% compared to Krispy Kreme's net margin of -1.26%. WD-40's return on equity of 30.96% beat Krispy Kreme's return on equity.
WD-40 has higher earnings, but lower revenue than Krispy Kreme. Krispy Kreme is trading at a lower price-to-earnings ratio than WD-40, indicating that it is currently the more affordable of the two stocks.
Summary
WD-40 beats Krispy Kreme on 13 of the 21 factors compared between the two stocks.
New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding DNUT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Media Sentiment Over Time
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Krispy Kreme Competitors List
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