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NASDAQ:PRPL

Purple Innovation Price Target, Predictions & Analyst Ratings

$4.49
-0.43 (-8.74%)
(As of 05/18/2022 11:04 AM ET)
Add
Compare
Today's Range
$4.41
$4.69
50-Day Range
$3.12
$7.94
52-Week Range
$2.99
$33.22
Volume
25,751 shs
Average Volume
2.78 million shs
Market Capitalization
$300.70 million
P/E Ratio
N/A
Dividend Yield
N/A
Beta
1.74

Purple Innovation (NASDAQ:PRPL) Price Target and Consensus Rating

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0-1.5 = Sell, 1.5-2.5 = Hold, 2.5-3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Analyst Rating Consensus

Hold
Based on 10 Analyst Ratings

Analyst Price Target Consensus

$12.20
171.71% Upside

High PT$35.00
Average PT$12.20
Low PT$4.50
TypeCurrent
5/18/21 to 5/18/22
1 Month Ago
4/18/21 to 4/18/22
3 Months Ago
2/17/21 to 2/17/22
1 Year Ago
5/18/20 to 5/18/21
Consensus Rating
Hold
Hold
Hold
Buy
Strong Buy
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
3 Buy rating(s)
3 Buy rating(s)
4 Buy rating(s)
10 Buy rating(s)
Hold
6 Hold rating(s)
6 Hold rating(s)
5 Hold rating(s)
0 Hold rating(s)
Sell
1 Sell rating(s)
1 Sell rating(s)
1 Sell rating(s)
0 Sell rating(s)
Consensus Price Target$12.20$15.50$19.36$37.11
Price Target Upside171.71% Upside34.48% Upside18.95% Upside23.66% Upside
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Analyst Ratings By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
Skip Chart & View Analyst Rating History

Average Share Price and Price Target by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
Skip Chart and View Analyst Price Target HistorySkip Chart & View Price History Table

Purple Innovation (NASDAQ:PRPL) vs. Its Competitors

TypePurple InnovationConsumer Staples CompaniesS&P 500
Consensus Rating Score
2.20
2.55
2.53
Consensus RatingHoldBuyBuy
Price Target Upside171.11% Upside104.14% Upside26.20% Upside
News Sentiment RatingPositive News
Neutral News
Neutral News
MarketBeat
Community Rating
Outperform Votes
281
67.87%
Underperform Votes
133
32.13%
Avg. Outperform Votes
231
61.93%
Avg. Underperform Votes
142
38.07%
Avg. Outperform Votes
839
69.34%
Avg. Underperform Votes
371
30.66%

Purple Innovation (NASDAQ:PRPL) Analyst Ratings History

DateBrokerageAnalyst NameActionRatingPrice TargetUpside/Downside on Report DateDetails
5/13/2022Oppenheimer
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 Lower Price Target$45.00 ➝ $12.00+192.68%
3/28/2022KeyCorp
Subscribe to MarketBeat All Access for the recommendation accuracy rating
 Lower Price TargetOverweight$16.00 ➝ $15.00+137.34%
3/2/2022Bank of America
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Curtis Nagle
Subscribe to MarketBeat All Access for the recommendation accuracy rating
Lower Price TargetUnderperform$5.50 ➝ $4.50-30.77%
3/2/2022UBS Group
Subscribe to MarketBeat All Access for the recommendation accuracy rating
 Lower Price TargetNeutral$10.00 ➝ $6.50
3/2/2022B. Riley
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S. Anderson
Subscribe to MarketBeat All Access for the recommendation accuracy rating
Lower Price TargetNeutral$9.00 ➝ $6.00+15.16%
3/2/2022Truist Financial
Subscribe to MarketBeat All Access for the recommendation accuracy rating
 Lower Price TargetHold$10.00 ➝ $5.00-4.03%
3/2/2022Roth Capital
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Matt Koranda
Subscribe to MarketBeat All Access for the recommendation accuracy rating
DowngradeBuy ➝ Neutral$10.00 ➝ $6.00+4.71%
12/14/2021Wedbush
Subscribe to MarketBeat All Access for the recommendation accuracy rating
 Lower Price TargetOutperform ➝ Outperform$20.00 ➝ $10.00+2.04%
11/10/2021Raymond James
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Bobby Griffin
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DowngradeOutperform ➝ Market Perform
9/28/2021Craig Hallum
Subscribe to MarketBeat All Access for the recommendation accuracy rating
 DowngradeBuy ➝ Hold$34.00 ➝ $22.00-4.39%
12/16/2020Evercore ISI
Subscribe to MarketBeat All Access for the recommendation accuracy rating
 Initiated CoverageOutperform
(Data available from 5/18/2017 forward. View 10+ years of historical ratings with our analyst ratings screener.)












Purple Innovation (NASDAQ:PRPL) Analyst Ratings Frequently Asked Questions

What is Purple Innovation's consensus rating and price target?

According to the issued ratings of 10 analysts in the last year, the consensus rating for Purple Innovation stock is Hold based on the current 1 sell rating, 6 hold ratings and 3 buy ratings for PRPL. The average twelve-month price target for Purple Innovation is $12.20 with a high price target of $35.00 and a low price target of $4.50. Learn more on PRPL's analyst rating history.

Do Wall Street analysts like Purple Innovation more than its competitors?

Analysts like Purple Innovation stock less than the stock of other Consumer Staples companies. The consensus rating for Purple Innovation is Hold while the average consensus rating for consumer staples companies is Buy. Learn more on how PRPL compares to other companies.

Do MarketBeat users like Purple Innovation more than its competitors?

MarketBeat users like Purple Innovation stock more than the stock of other Consumer Staples companies. 67.87% of MarketBeat users gave Purple Innovation an outperform vote while consumer staples companies recieve an average of 61.93% outperform votes by MarketBeat users.

Is Purple Innovation being downgraded by Wall Street analysts?

Over the previous 90 days, Purple Innovation's stock had 1 downgrade by analysts.

Does Purple Innovation's stock price have much upside?

According to analysts, Purple Innovation's stock has a predicted upside of 18.71% based on their 12-month price targets.

What analysts cover Purple Innovation?

Purple Innovation has been rated by B. Riley, Bank of America, KeyCorp, Oppenheimer, Roth Capital, Truist Financial, and UBS Group in the past 90 days.

This page was last updated on 5/18/2022 by MarketBeat.com Staff

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