SOND vs. STKS, THCH, HCHL, CNTY, LVO, FATBB, FAT, NDLS, ARKR, and GTIM
Should you be buying Sonder stock or one of its competitors? The main competitors of Sonder include ONE Group Hospitality (STKS), TH International (THCH), Happy City (HCHL), Century Casinos (CNTY), LiveOne (LVO), FAT Brands (FATBB), FAT Brands (FAT), Noodles & Company (NDLS), Ark Restaurants (ARKR), and Good Times Restaurants (GTIM). These companies are all part of the "restaurants, hotels, motels" industry.
Sonder vs. Its Competitors
ONE Group Hospitality (NASDAQ:STKS) and Sonder (NASDAQ:SOND) are both small-cap restaurants, hotels, motels companies, but which is the better investment? We will contrast the two businesses based on the strength of their valuation, risk, earnings, dividends, media sentiment, analyst recommendations, institutional ownership and profitability.
In the previous week, Sonder had 1 more articles in the media than ONE Group Hospitality. MarketBeat recorded 4 mentions for Sonder and 3 mentions for ONE Group Hospitality. Sonder's average media sentiment score of 0.65 beat ONE Group Hospitality's score of 0.51 indicating that Sonder is being referred to more favorably in the news media.
Sonder has a net margin of 0.00% compared to ONE Group Hospitality's net margin of -1.60%. ONE Group Hospitality's return on equity of 48.46% beat Sonder's return on equity.
29.1% of ONE Group Hospitality shares are held by institutional investors. Comparatively, 45.9% of Sonder shares are held by institutional investors. 25.1% of ONE Group Hospitality shares are held by company insiders. Comparatively, 8.8% of Sonder shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.
ONE Group Hospitality has higher revenue and earnings than Sonder. ONE Group Hospitality is trading at a lower price-to-earnings ratio than Sonder, indicating that it is currently the more affordable of the two stocks.
ONE Group Hospitality has a beta of 2.03, meaning that its share price is 103% more volatile than the S&P 500. Comparatively, Sonder has a beta of 1.87, meaning that its share price is 87% more volatile than the S&P 500.
ONE Group Hospitality currently has a consensus price target of $4.88, indicating a potential upside of 46.40%. Given ONE Group Hospitality's stronger consensus rating and higher probable upside, analysts plainly believe ONE Group Hospitality is more favorable than Sonder.
Summary
ONE Group Hospitality beats Sonder on 12 of the 17 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding SOND and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartMedia Sentiment Over Time
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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This page (NASDAQ:SOND) was last updated on 7/26/2025 by MarketBeat.com Staff