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Trip.com Group (TCOM) Stock Forecast & Price Target

Trip.com Group logo
$38.76 -0.34 (-0.87%)
Closing price 04:00 PM Eastern
Extended Trading
$38.88 +0.13 (+0.32%)
As of 05:49 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

Trip.com Group - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Sell
2
Hold
3
Buy
9

Based on 14 Wall Street analysts who have issued ratings for Trip.com Group in the last 12 months, the stock has a consensus rating of "Moderate Buy." Out of the 14 analysts, 2 have given a sell rating, 3 have given a hold rating, 8 have given a buy rating, and 1 has given a strong buy rating for TCOM.

Consensus Price Target

$60.45
55.97% Upside
According to the 14 analysts' twelve-month price targets for Trip.com Group, the average price target is $60.45. The highest price target for TCOM is $75.00, while the lowest price target for TCOM is $42.00. The average price target represents a forecasted upside of 55.97% from the current price of $38.76.
MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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TCOM Analyst Ratings Over Time

TypeCurrent Forecast
10/1/25 to 10/1/26
1 Month Ago
9/1/25 to 9/1/26
3 Months Ago
7/3/25 to 7/3/26
1 Year Ago
10/1/24 to 10/1/25
Strong Buy
1 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
1 Strong Buy rating(s)
Buy
8 Buy rating(s)
9 Buy rating(s)
8 Buy rating(s)
11 Buy rating(s)
Hold
3 Hold rating(s)
3 Hold rating(s)
3 Hold rating(s)
1 Hold rating(s)
Sell
2 Sell rating(s)
1 Sell rating(s)
1 Sell rating(s)
0 Sell rating(s)
Consensus Price Target$60.45$62.45$63.20$76.98
Forecasted Upside55.97% Upside42.46% Upside54.15% Upside2.72% Upside
Consensus RatingModerate BuyModerate BuyModerate BuyBuy

TCOM Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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TCOM Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
Skip Chart and View Analyst Price Target HistorySkip Chart & View Price History Table

Trip.com Group Stock vs. The Competition

TypeTrip.com GroupConsumer Discretionary CompaniesBroader Market
Consensus Rating Score
2.57
2.19
2.53
Consensus RatingModerate BuyHoldModerate Buy
Predicted Upside55.97% Upside229.89% Upside21.97% Upside
News Sentiment Rating
Neutral News

See Recent TCOM News
Positive News
Positive News
DateBrokerageAnalystActionRatingPrice TargetReport Date
Upside/Downside
Details
9/17/2026
Nomura logo
Nomura
4 of 5 stars
 Lower TargetNeutral$51.00 ➝ $44.00+8.29%
9/17/2026
Alex Yao
2 of 5 stars
Lower TargetOverweight$72.00 ➝ $62.00+53.01%
9/16/2026
Weiss Ratings logo
Weiss Ratings
3 of 5 stars
 DowngradeHold (C-) ➝ Sell (D)
9/16/2026Lower TargetOutperform$65.00 ➝ $60.00+52.87%
9/14/2026 UpgradeStrong-Buy
9/3/2026 DowngradeBuy ➝ Hold
7/30/2026Lower TargetBuy$64.00 ➝ $62.00+34.13%
7/29/2026Reiterated RatingBuy
7/28/2026Reiterated RatingBuy
7/28/2026 Reiterated RatingBuy$63.00+40.72%
7/2/2026Reiterated RatingBuy ➝ Hold$42.00+2.24%
6/30/2026 DowngradeHold ➝ Strong Sell
6/26/2026Lower TargetOverweight$75.00 ➝ $60.00+52.59%
2/26/2026Reiterated RatingOverweight$75.00+42.94%
8/29/2025Boost TargetOutperform$75.00 ➝ $78.00+5.43%
5/20/2025Boost TargetBuy$67.00 ➝ $73.00+16.65%
11/20/2024Boost TargetOutperform$75.40 ➝ $80.80+28.79%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Thursday at 06:22 PM ET.


Should I Buy Trip.com Group Stock? TCOM Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Saturday, September 26, 2026. Please send any questions or comments about these Trip.com Group pros and cons to contact@marketbeat.com.

Trip.com Group
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Trip.com Group Limited:

  • The stock is currently trading at $39.43, which is significantly below the consensus price target of $62.45, suggesting substantial potential upside for investors who believe the market is undervaluing the company's long-term growth prospects.
  • Trip.com Group Limited reported second-quarter 2026 net revenue of RMB15.7 billion, up 6% year over year, with international platform revenue increasing more than 50%, indicating strong expansion in overseas markets that can offset slower domestic growth.
  • The company demonstrated strong profitability in its most recent reported quarter with a net margin of 36.07% and a return on equity of 16.90%, showing efficient capital management and high earnings quality relative to its revenue base.
  • Trip.com Group Limited has a very low debt-to-equity ratio of 0.06, indicating a conservative balance sheet with minimal leverage, which provides financial stability and resilience against economic downturns or rising interest rates.
  • The stock has a beta of -0.05, meaning it has historically shown little to no correlation with overall market movements, which can serve as a diversification benefit for portfolios seeking assets that do not move in tandem with the broader market.

Trip.com Group
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Trip.com Group Limited for these reasons:

  • The company recognized a RMB5.2 billion antimonopoly penalty in its second-quarter 2026 results, which represents a significant one-time charge that impacts net income and highlights regulatory risks associated with operating in the Chinese market.
  • Trip.com Group Limited has experienced a significant decline from its 52-week high of $78.99 to its current price of $39.43, reflecting a sustained downward trend and potential loss of investor confidence in the company's recent performance.
  • Several major financial institutions, including JPMorgan Chase & Co. and Nomura, have recently lowered their price targets on the stock, with JPMorgan cutting its target from $72.00 to $62.00 and Nomura reducing its target to $44.00, signaling caution among sell-side analysts.
  • The stock is trading below both its 50-day simple moving average of $43.87 and its 200-day simple moving average of $47.43, which is a technical indicator often interpreted as a bearish trend where the stock is underperforming its longer-term averages.
  • Short interest in the stock has fluctuated, with recent data showing approximately 11.7 million shares shorted, and while the short percentage of float is low at 2.34%, the presence of short sellers indicates that some investors are betting against the stock's future performance.

TCOM Forecast - Frequently Asked Questions

According to the research reports of 14 Wall Street equities research analysts, the average twelve-month stock price forecast for Trip.com Group is $60.45, with a high forecast of $75.00 and a low forecast of $42.00.

14 Wall Street research analysts have issued "buy," "hold," and "sell" ratings for Trip.com Group in the last year. There are currently 2 sell ratings, 3 hold ratings, 8 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street research analysts is that investors should "moderate buy" TCOM shares.

According to analysts, Trip.com Group's stock has a predicted upside of 55.97% based on their 12-month stock forecasts.

Over the previous 90 days, Trip.com Group's stock had 3 downgrades and 1 upgrade by analysts.

Trip.com Group has been rated by research analysts at Bank of America, Benchmark, Citigroup, HSBC, Jefferies Financial Group, JPMorgan Chase & Co., Mizuho, Nomura, TD Cowen, and Weiss Ratings in the past 90 days.

Analysts like Trip.com Group more than other "consumer discretionary" companies. The consensus rating for Trip.com Group is Moderate Buy while the average consensus rating for "consumer discretionary" companies is Hold. Learn more on how TCOM compares to other companies.


MarketBeat monitors more than a dozen sources for Trip.com Group analyst ratings, with the most recent rating issued on 9/17/2026.
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