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Alibaba Group (BABA) Stock Forecast & Price Target

Alibaba Group logo
$125.15 +2.19 (+1.78%)
As of 03:58 PM Eastern

Alibaba Group - Analysts' Recommendations and Stock Price Forecast (2025)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Sell
0
Hold
0
Buy
15

Based on 15 Wall Street analysts who have issued ratings for Alibaba Group in the last 12 months, the stock has a consensus rating of "Buy." Out of the 15 analysts, 14 have given a buy rating, and 1 has given a strong buy rating for BABA.

Consensus Price Target

$154.21
23.22% Upside
According to the 15 analysts' twelve-month price targets for Alibaba Group, the average price target is $154.21. The highest price target for BABA is $180.00, while the lowest price target for BABA is $100.00. The average price target represents a forecasted upside of 23.22% from the current price of $125.15.
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BABA Analyst Ratings Over Time

TypeCurrent Forecast
5/20/24 to 5/20/25
1 Month Ago
4/20/24 to 4/20/25
3 Months Ago
2/20/24 to 2/19/25
1 Year Ago
5/21/23 to 5/20/24
Strong Buy
1 Strong Buy rating(s)
2 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
14 Buy rating(s)
13 Buy rating(s)
12 Buy rating(s)
12 Buy rating(s)
Hold
0 Hold rating(s)
0 Hold rating(s)
2 Hold rating(s)
3 Hold rating(s)
Sell
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
Consensus Price Target$154.21$150.36$116.93$109.96
Forecasted Upside23.22% Upside37.91% Upside-6.88% Downside24.59% Upside
Consensus Rating
Buy
Buy
Moderate Buy
Moderate Buy

BABA Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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BABA Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
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Alibaba Group Stock vs. The Competition

TypeAlibaba GroupRetail/Wholesale CompaniesS&P 500
Consensus Rating Score
3.07
2.55
2.54
Consensus RatingBuyModerate BuyModerate Buy
Predicted Upside23.22% Upside57.67% Upside13.03% Upside
News Sentiment Rating
Positive News

See Recent BABA News
Positive News
Positive News
DateBrokerageAnalyst NameActionRatingPrice TargetUpside/Downside on Report DateDetails
5/16/2025Loop Capital
2 of 5 stars
Fawne Jiang
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Set Target$176.00+42.66%
5/16/2025Mizuho
3 of 5 stars
W. Fang
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Lower TargetOutperform ➝ Outperform$170.00 ➝ $160.00+28.43%
5/16/2025Benchmark
2 of 5 stars
Fawne Jiang
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Lower TargetBuy ➝ Buy$190.00 ➝ $176.00+40.98%
5/16/2025Robert W. Baird
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Colin Sebastian
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Lower TargetOutperform ➝ Outperform$147.00 ➝ $142.00+13.74%
5/14/2025Morgan Stanley
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Gary Yu
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Set Target$180.00+34.65%
4/8/2025Citigroup
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Alicia Yap
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Lower TargetBuy ➝ Buy$170.00 ➝ $169.00+70.34%
2/28/2025Arete Research
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S. Yang
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UpgradeStrong-Buy
2/25/2025Sanford C. Bernstein
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Robin Zhu
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UpgradeMarket Perform ➝ Outperform$104.00 ➝ $165.00+23.09%
2/21/2025JPMorgan Chase & Co.
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Alex Yao
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Boost TargetOverweight ➝ Overweight$125.00 ➝ $170.00+18.23%
2/21/2025Barclays
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Jiong Shao
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Boost TargetOverweight ➝ Overweight$130.00 ➝ $180.00+32.10%
2/21/2025Bank of America
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Eddie Leung
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Boost TargetBuy ➝ Buy$117.00 ➝ $150.00+10.08%
10/7/2024Macquarie
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M. Huang
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UpgradeNeutral ➝ Outperform$145.00+26.60%
8/19/2024Susquehanna
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 Lower TargetPositive ➝ Positive$135.00 ➝ $130.00+53.77%
8/16/2024Truist Financial
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 Lower TargetBuy ➝ Buy$110.00 ➝ $100.00+18.98%
7/26/2024Jefferies Financial Group
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 Reiterated RatingBuy ➝ Buy$116.00 ➝ $116.00+52.11%
2/8/2024The Goldman Sachs Group
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 Lower TargetBuy ➝ Buy$121.00 ➝ $105.00+47.14%
11/1/2023UBS Group
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 Reiterated RatingBuy$120.00 ➝ $127.00+54.99%
10/9/2023HSBC
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 Lower Target$142.00 ➝ $135.00+56.87%
8/11/2023DZ Bank
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 UpgradeHold ➝ Buy$120.00+23.94%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Tuesday at 08:49 PM ET.


Should I Buy Alibaba Group Stock? BABA Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Monday, May 19, 2025. Please send any questions or comments about these Alibaba Group pros and cons to contact@marketbeat.com.

Alibaba Group
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Alibaba:

  • Alibaba has received a consensus rating of "Buy" from analysts, indicating strong confidence in the stock's potential for growth.
  • The current stock price is around $123, which is significantly lower than its twelve-month high, suggesting potential for price appreciation.
  • Recent analyst reports have shown increased target prices, with some firms raising their price targets to as high as $180, reflecting positive market sentiment.
  • The company reported a revenue of $38.38 billion for the last quarter, exceeding analysts' expectations, which demonstrates strong operational performance.
  • Alibaba has a low debt-to-equity ratio, indicating a strong balance sheet and financial stability, which can be attractive to investors looking for lower risk.

Alibaba Group
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Alibaba for these reasons:

  • Alibaba's recent earnings report showed that it missed the consensus EPS estimate, which may raise concerns about its profitability and growth trajectory.
  • The company has recently cut its dividend, which could signal financial strain or a shift in strategy that may not favor shareholders.
  • There is a significant portion of the stock owned by institutional investors, which can lead to volatility if these investors decide to sell.
  • Market conditions and regulatory challenges in China could impact Alibaba's operations and growth potential, making it a riskier investment.
  • The stock has experienced fluctuations, with a recent decline of about 0.6%, indicating potential instability in the short term.

BABA Forecast - Frequently Asked Questions

According to the research reports of 15 Wall Street equities research analysts, the average twelve-month stock price forecast for Alibaba Group is $154.21, with a high forecast of $180.00 and a low forecast of $100.00.

15 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for Alibaba Group in the last year. There are currently 14 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street equities research analysts is that investors should "buy" BABA shares.

According to analysts, Alibaba Group's stock has a predicted upside of 23.22% based on their 12-month stock forecasts.

Over the previous 90 days, Alibaba Group's stock had 4 upgrades by analysts.

Alibaba Group has been rated by research analysts at Arete Research, Bank of America, Barclays, Benchmark, Citigroup, JPMorgan Chase & Co., Loop Capital, Mizuho, Morgan Stanley, Robert W. Baird, and Sanford C. Bernstein in the past 90 days.

Analysts like Alibaba Group more than other "retail/wholesale" companies. The consensus rating for Alibaba Group is Buy while the average consensus rating for "retail/wholesale" companies is Moderate Buy. Learn more on how BABA compares to other companies.


This page (NYSE:BABA) was last updated on 5/20/2025 by MarketBeat.com Staff
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