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Clorox (CLX) Stock Forecast & Price Target

Clorox logo
$119.59 -0.90 (-0.75%)
Closing price 10/8/2025 03:59 PM Eastern
Extended Trading
$119.66 +0.08 (+0.06%)
As of 04:00 AM Eastern
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Clorox - Analysts' Recommendations and Stock Price Forecast (2025)

Consensus Rating

Sell
3
Hold
11
Buy
1

Based on 15 Wall Street analysts who have issued ratings for Clorox in the last 12 months, the stock has a consensus rating of "Reduce." Out of the 15 analysts, 3 have given a sell rating, 11 have given a hold rating, and 1 has given a buy rating for CLX.

Consensus Price Target

$132.92
11.15% Upside
According to the 15 analysts' twelve-month price targets for Clorox, the average price target is $132.92. The highest price target for CLX is $169.00, while the lowest price target for CLX is $110.00. The average price target represents a forecasted upside of 11.15% from the current price of $119.59.
MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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CLX Analyst Ratings Over Time

TypeCurrent Forecast
10/9/24 to 10/9/25
1 Month Ago
9/9/24 to 9/9/25
3 Months Ago
7/11/24 to 7/11/25
1 Year Ago
10/10/23 to 10/9/24
Strong Buy
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
1 Buy rating(s)
1 Buy rating(s)
1 Buy rating(s)
1 Buy rating(s)
Hold
11 Hold rating(s)
8 Hold rating(s)
9 Hold rating(s)
9 Hold rating(s)
Sell
3 Sell rating(s)
2 Sell rating(s)
3 Sell rating(s)
6 Sell rating(s)
Consensus Price Target$132.92$142.18$148.92$146.13
Forecasted Upside11.15% Upside13.06% Upside17.67% Upside-8.40% Downside
Consensus RatingReduceReduceReduceReduce

CLX Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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CLX Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
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Clorox Stock vs. The Competition

TypeCloroxConsumer Staples CompaniesS&P 500
Consensus Rating Score
1.87
2.15
2.51
Consensus RatingReduceHoldModerate Buy
Predicted Upside11.15% Upside106.68% Upside170.76% Upside
News Sentiment Rating
Positive News

See Recent CLX News
Positive News
Positive News
DateBrokerageAnalystActionRatingPrice TargetReport Date
Upside/Downside
Details
10/8/2025UBS Group
4 of 5 stars
Peter Grom
Not Rated
Lower TargetNeutral$134.00 ➝ $128.00+7.98%
10/8/2025Bank of America
4 of 5 stars
Anna Lizzul
Not Rated
Lower TargetNeutral$135.00 ➝ $125.00+4.70%
10/1/2025The Goldman Sachs Group
3 of 5 stars
 Lower TargetSell$115.00 ➝ $110.00-10.39%
10/1/2025TD Cowen
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 Lower TargetHold$120.00 ➝ $117.00-4.69%
9/30/2025Barclays
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Lower TargetUnderweight$118.00 ➝ $112.00-8.56%
9/29/2025Zacks Research
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 UpgradeStrong SellHold
9/27/2025Weiss Ratings
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 Reiterated RatingHold (C)
9/25/2025Wells Fargo & Company
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Lower TargetEqual Weight$130.00 ➝ $125.00+1.11%
9/8/2025JPMorgan Chase & Co.
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Boost TargetNeutral$133.00 ➝ $135.00+7.45%
8/1/2025Morgan Stanley
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Lower TargetEqual Weight$150.00 ➝ $137.00+10.78%
7/15/2025Citigroup
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Reiterated RatingNeutral$140.00 ➝ $135.00+8.74%
6/26/2025Jefferies Financial Group
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Lower TargetBuy$167.00 ➝ $145.00+21.38%
5/6/2025Evercore ISI
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Set TargetUnderperform$140.00+2.56%
2/5/2025DA Davidson
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Lower TargetNeutral$171.00 ➝ $169.00+13.97%
1/30/2025Royal Bank Of Canada
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Reiterated RatingSector Perform$150.00 ➝ $150.00-6.12%
9/6/2024BNP Paribas
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UpgradeStrong Sell
8/2/2024Deutsche Bank Aktiengesellschaft
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 Boost TargetHold$144.00 ➝ $151.00+4.93%
6/4/2024Argus
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UpgradeHold
10/12/2023Sanford C. Bernstein
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 UpgradeUnderperformMarket Perform$120.00-1.93%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Thursday at 04:59 AM ET.


CLX Forecast - Frequently Asked Questions

According to the research reports of 15 Wall Street equities research analysts, the average twelve-month stock price forecast for Clorox is $132.92, with a high forecast of $169.00 and a low forecast of $110.00.

15 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Clorox in the last year. There are currently 3 sell ratings, 11 hold ratings and 1 buy rating for the stock. The consensus among Wall Street analysts is that investors should "reduce" CLX shares.

According to analysts, Clorox's stock has a predicted upside of 11.15% based on their 12-month stock forecasts.

Over the previous 90 days, Clorox's stock had 1 upgrade by analysts.

Analysts like Clorox less than other "consumer staples" companies. The consensus rating for Clorox is Reduce while the average consensus rating for "consumer staples" companies is Hold. Learn more on how CLX compares to other companies.


This page (NYSE:CLX) was last updated on 10/9/2025 by MarketBeat.com Staff
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