Kroger (KR) Stock Price, News & Analysis

Company Overview

The Kroger Co. (NYSE: KR) is one of the largest retail supermarket chains in the United States, offering a comprehensive range of food and grocery products. Through its network of supermarkets, multi-department stores and price-impact warehouse stores, Kroger provides fresh produce, meat and seafood, deli and bakery items, dairy products and packaged groceries. In addition to core grocery offerings, the company operates pharmacies, fuel centers and convenience stores, enhancing its one-stop shopping experience for consumers.

Kroger’s retail operations are conducted under multiple banners, including Kroger, Ralphs, Fred Meyer, Smith’s, King Soopers and Harris Teeter, among others. These banners serve diverse regional markets across more than 35 states. The company’s private-label brands, such as Simple Truth, Private Selection and Kroger Value, have become notable for quality and value, contributing significantly to Kroger’s product portfolio and customer loyalty initiatives.

In recent years, Kroger has invested heavily in digital and omnichannel capabilities, expanding e-commerce, curbside pickup and home delivery services. Through partnerships and strategic investments in technology—such as its collaboration with Ocado for automated warehouse fulfillment and development of in-store robotics—Kroger aims to streamline operations, reduce costs and enhance the customer shopping experience. Loyalty programs, personalized promotions and data analytics further support Kroger’s efforts to meet evolving consumer preferences.

Founded in 1883 by Bernard Kroger in Cincinnati, Ohio, the company has grown steadily through organic expansion and acquisitions. Headquartered in Cincinnati, Kroger is led by Chairman and Chief Executive Officer Rodney McMullen, who has guided the company’s strategic direction since 2014. With a focus on customer-centric innovation, operational efficiency and community engagement, Kroger continues to pursue growth opportunities in the highly competitive grocery retail sector.

Key Stats

• Today's Range: $64.89 to $65.98
• 50-Day Range: $65.63 to $74.37
• 52-Week Range: $54.83 to $74.90
• Volume: 16.28 million shs
• Average Volume: 7.58 million shs
• Market Capitalization: $43.37 billion
• P/E Ratio: 16.66
• Dividend Yield: 2.13%
• Price Target: $72.70
• Consensus Rating: Hold

Kroger Stock Analysis - MarketRank™

Kroger scored higher than 87% of companies evaluated by MarketBeat, and ranked 40th out of 213 stocks in the retail/wholesale sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 3.1 / 5
• Analyst Rating: Hold

Consensus Rating

Kroger has received a consensus rating of Hold. The company's average rating score is 2.47, and is based on 9 buy ratings, 10 hold ratings, and no sell ratings.

Upside Potential

Kroger has a consensus price target of $72.70, representing about 10.8% upside from its current price of $65.63.

Amount of Analyst Coverage

Kroger has been the subject of 11 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

Earnings and Valuation

• Score: 1.9 / 5
• Proj. Earnings Growth: 6.31%

Earnings Growth

Earnings for Kroger are expected to grow by 6.31% in the coming year, from $4.44 to $4.72 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Kroger is 16.66, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 279.98.

Price to Earnings Ratio vs. Sector

The P/E ratio of Kroger is 16.66, which means that it is trading at a less expensive P/E ratio than the Retail/Wholesale sector average P/E ratio of about 20.74.

Price to Earnings Growth Ratio

Kroger has a PEG Ratio of 1.92. PEG Ratios above 1 indicate that a company could be overvalued.

Price to Book Value per Share Ratio

Kroger has a P/B Ratio of 4.67. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

Short Interest

• Score: 1.0 / 5
• Short Interest Level: Bearish

Percentage of Shares Shorted

5.79% of the float of Kroger has been sold short.

Short Interest Ratio / Days to Cover

Kroger has a short interest ratio ("days to cover") of 5.3.

Change versus previous month

Short interest in Kroger has recently increased by 9.48%, indicating that investor sentiment is decreasing significantly.

Dividend

• Score: 4.2 / 5
• Dividend Strength: Strong

Dividend Yield

Kroger pays a meaningful dividend of 2.12%, higher than the bottom 25% of all stocks that pay dividends.

Dividend Growth

Kroger has been increasing its dividend for 19 years.

Dividend Coverage

The dividend payout ratio of Kroger is 35.53%. This payout ratio is at a healthy, sustainable level, below 75%.

Dividend Sustainability

Based on earnings estimates, Kroger will have a dividend payout ratio of 29.66% next year. This indicates that Kroger will be able to sustain or increase its dividend.

Sustainability and ESG

• Score: 1.7 / 5
• Environmental Score: -2.13

Percentage of Shares Shorted

5.79% of the float of Kroger has been sold short.

Short Interest Ratio / Days to Cover

Kroger has a short interest ratio ("days to cover") of 5.3.

Change versus previous month

Short interest in Kroger has recently increased by 9.48%, indicating that investor sentiment is decreasing significantly.

News and Social Media

• Score: 3.1 / 5
• News Sentiment: 0.62

News Sentiment

Kroger has a news sentiment score of 0.62. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.85 average news sentiment score of Retail/Wholesale companies.

News Coverage This Week

MarketBeat has tracked 99 news articles for Kroger this week, compared to 32 articles on an average week.

Search Interest

24 people have searched for KR on MarketBeat in the last 30 days. This is an increase of 50% compared to the previous 30 days.

MarketBeat Follows

18 people have added Kroger to their MarketBeat watchlist in the last 30 days. This is an increase of 64% compared to the previous 30 days.

Company Ownership

• Score: 2.5 / 5
• Insider Trading: Selling Shares

Insider Buying vs. Insider Selling

In the past three months, Kroger insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $14,422,926.00 in company stock.

Percentage Held by Insiders

Only 0.44% of the stock of Kroger is held by insiders.

Percentage Held by Institutions

80.93% of the stock of Kroger is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

KR Stock Analysis - Frequently Asked Questions

How have KR shares performed this year?

Kroger's stock was trading at $61.15 on January 1st, 2025. Since then, KR shares have increased by 7.3% and is now trading at $65.63.

How were Kroger's earnings last quarter?

The Kroger Co. (NYSE:KR) released its quarterly earnings data on Thursday, September, 11th. The company reported $1.04 earnings per share for the quarter, beating analysts' consensus estimates of $1.00 by $0.04. The business's revenue was up .1% on a year-over-year basis.
Read the conference call transcript.

When did Kroger's stock split?

Kroger shares split before market open on Tuesday, July 14th 2015.The 2-1 split was announced on Thursday, June 25th 2015. The newly minted shares were distributed to shareholders after the closing bell on Monday, July 13th 2015. An investor that had 100 shares of stock prior to the split would have 200 shares after the split.

Is Kroger buying back stock?

Kroger's board approved a stock buyback program on Wednesday, December 11th 2024, which authorizes the company to repurchase $7,500,000,000 in shares, according to EventVestor. This means that the company could reacquire up to 16.9% of its stock through open market purchases. Stock buyback programs are usually an indication that the company's board of directors believes its shares are undervalued.

Does Kroger have any subsidiaries?

Kroger subsidiaries include these companies: Home Chef, Murray’s Cheese LLC, ModernHealth LTC, Roundy's, Vitacost, YOU Technology, Harris Teeter, and others.

Who are Kroger's major shareholders?

Top institutional investors of Kroger include Vanguard Group Inc. (11.60%), State Street Corp (4.78%), Geode Capital Management LLC (2.47%) and Norges Bank (1.09%). Insiders that own company stock include Stuart Aitken, Gary Millerchip, Mary Ellen Adcock, Yael Cosset, Kenneth C Kimball, Timothy A Massa, Christine S Wheatley, Clyde R Moore, Valerie L Jabbar, Gabriel Arreaga, Todd A Foley, Carin L Fike and Brian W Nichols.
View institutional ownership trends.

How do I buy shares of Kroger?

Shares of KR stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

What other stocks do shareholders of Kroger own?

Based on aggregate information from My MarketBeat watchlists, some other companies that Kroger investors own include Verizon Communications (VZ), Meta Platforms (META), NVIDIA (NVDA), Salesforce (CRM), Advanced Micro Devices (AMD), Home Depot (HD) and Walmart (WMT).

Company Calendar

• Record date for 9/1 Dividend: 8/15/2025
• Ex-Dividend for 9/1 Dividend: 8/15/2025
• Dividend Payable: 9/01/2025
• Last Earnings: 9/11/2025
• Today: 9/20/2025
• Next Earnings (Estimated): 12/04/2025
• Fiscal Year End: 1/31/2026

Industry, Sector and Symbol

• Stock Exchange: NYSE
• Sector: Retail/Wholesale
• Industry: RETAIL - SUPERMKT
• Sub-Industry: Food Retail
• Current Symbol: NYSE:KR
• CIK: 56873
• Web: www.thekrogerco.com
• Phone: (513) 762-4000
• Fax: 513-762-1575
• Employees: 409,000
• Year Founded: 1883

Price Target and Rating

• Average Price Target for Kroger: $72.70
• High Price Target: $85.00
• Low Price Target: $55.00
• Potential Upside/Downside: +10.8%
• Consensus Rating: Hold
• Rating Score (0-4): 2.47
• Research Coverage: 19 Analysts

Profitability

• EPS (Trailing Twelve Months): $3.94
• Trailing P/E Ratio: 16.66
• Forward P/E Ratio: 14.78
• P/E Growth: 1.92
• Net Income: $2.67 billion
• Net Margins: 1.86%
• Pretax Margin: 2.32%
• Return on Equity: 32.62%
• Return on Assets: 5.79%

Debt

• Debt-to-Equity Ratio: 1.85
• Current Ratio: 0.95
• Quick Ratio: 0.54

Sales & Book Value

• Annual Sales: $147.12 billion
• Price / Sales: 0.29
• Cash Flow: $10.69 per share
• Price / Cash Flow: 6.14
• Book Value: $14.04 per share
• Price / Book: 4.67

Miscellaneous

• Outstanding Shares: 660,890,000
• Free Float: 657,985,000
• Market Cap: $43.37 billion
• Optionable: Optionable
• Beta: 0.59