Southwest Airlines (LUV) Competitors $32.92 -0.28 (-0.83%) As of 01:02 PM Eastern This is a fair market value price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock LUV vs. AAL, ALGT, CHRW, JBLU, LSTR, SKYW, UAL, ALK, CPA, and DALShould you be buying Southwest Airlines stock or one of its competitors? The main competitors of Southwest Airlines include American Airlines Group (AAL), Allegiant Travel (ALGT), C.H. Robinson Worldwide (CHRW), JetBlue Airways (JBLU), Landstar System (LSTR), SkyWest (SKYW), United Airlines (UAL), Alaska Air Group (ALK), Copa (CPA), and Delta Air Lines (DAL). These companies are all part of the "transportation" sector. Southwest Airlines vs. Its Competitors American Airlines Group Allegiant Travel C.H. Robinson Worldwide JetBlue Airways Landstar System SkyWest United Airlines Alaska Air Group Copa Delta Air Lines Southwest Airlines (NYSE:LUV) and American Airlines Group (NASDAQ:AAL) are both transportation companies, but which is the better business? We will contrast the two companies based on the strength of their institutional ownership, analyst recommendations, media sentiment, profitability, valuation, earnings, risk and dividends. Do analysts rate LUV or AAL? Southwest Airlines currently has a consensus price target of $33.06, suggesting a potential upside of 0.45%. American Airlines Group has a consensus price target of $16.94, suggesting a potential upside of 27.62%. Given American Airlines Group's stronger consensus rating and higher possible upside, analysts clearly believe American Airlines Group is more favorable than Southwest Airlines.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Southwest Airlines 6 Sell rating(s) 9 Hold rating(s) 4 Buy rating(s) 0 Strong Buy rating(s) 1.89American Airlines Group 1 Sell rating(s) 8 Hold rating(s) 8 Buy rating(s) 2 Strong Buy rating(s) 2.58 Which has more risk and volatility, LUV or AAL? Southwest Airlines has a beta of 1.26, meaning that its share price is 26% more volatile than the S&P 500. Comparatively, American Airlines Group has a beta of 1.43, meaning that its share price is 43% more volatile than the S&P 500. Which has preferable earnings & valuation, LUV or AAL? American Airlines Group has higher revenue and earnings than Southwest Airlines. American Airlines Group is trading at a lower price-to-earnings ratio than Southwest Airlines, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioSouthwest Airlines$27.48B0.63$465M$0.6649.87American Airlines Group$54.21B0.16$846M$0.8016.59 Is LUV or AAL more profitable? Southwest Airlines has a net margin of 1.43% compared to American Airlines Group's net margin of 1.05%. Southwest Airlines' return on equity of 6.27% beat American Airlines Group's return on equity.Company Net Margins Return on Equity Return on Assets Southwest Airlines1.43% 6.27% 1.83% American Airlines Group 1.05%-24.55%1.68% Do insiders & institutionals hold more shares of LUV or AAL? 80.8% of Southwest Airlines shares are held by institutional investors. Comparatively, 52.4% of American Airlines Group shares are held by institutional investors. 0.8% of Southwest Airlines shares are held by insiders. Comparatively, 0.6% of American Airlines Group shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term. Does the media prefer LUV or AAL? In the previous week, American Airlines Group had 3 more articles in the media than Southwest Airlines. MarketBeat recorded 27 mentions for American Airlines Group and 24 mentions for Southwest Airlines. American Airlines Group's average media sentiment score of 1.02 beat Southwest Airlines' score of 1.00 indicating that American Airlines Group is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Southwest Airlines 15 Very Positive mention(s) 1 Positive mention(s) 7 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Positive American Airlines Group 13 Very Positive mention(s) 5 Positive mention(s) 6 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive SummaryAmerican Airlines Group beats Southwest Airlines on 10 of the 17 factors compared between the two stocks. Get Southwest Airlines News Delivered to You Automatically Sign up to receive the latest news and ratings for LUV and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding LUV and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart LUV vs. The Competition Export to ExcelMetricSouthwest AirlinesTRANS IndustryTransportation SectorNYSE ExchangeMarket Cap$17.33B$8.28B$7.34B$21.28BDividend Yield2.16%8,199.86%949.35%3.53%P/E Ratio50.0111.0214.5429.27Price / Sales0.632,601.32477.8853.48Price / Cash8.895.437.9723.64Price / Book2.162.892.195.37Net Income$465M$587.12M$571.12M$996.59M7 Day Performance5.96%5.91%2.26%2.93%1 Month Performance1.25%10.06%0.64%2.80%1 Year Performance14.79%83.27%8.30%12.67% Southwest Airlines Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)LUVSouthwest Airlines3.9979 of 5 stars$32.92-0.8%$33.06+0.4%+14.1%$17.33B$27.48B50.0172,450AALAmerican Airlines Group4.5366 of 5 stars$13.15-0.2%$16.76+27.5%+29.1%$8.67B$54.21B16.43133,300News CoveragePositive NewsAnalyst ForecastALGTAllegiant Travel3.5518 of 5 stars$57.48-3.8%$64.33+11.9%+45.1%$1.05B$2.51B-3.615,991CHRWC.H. Robinson Worldwide4.1651 of 5 stars$123.03+1.5%$116.33-5.4%+23.6%$14.53B$17.72B28.0313,781Analyst RevisionJBLUJetBlue Airways1.9344 of 5 stars$5.17-1.1%$5.16-0.1%+8.8%$1.88B$9.14B-4.7022,793Positive NewsLSTRLandstar System4.4728 of 5 stars$128.47-0.5%$145.17+13.0%-26.4%$4.45B$4.79B26.931,441Positive NewsSKYWSkyWest3.4952 of 5 stars$117.10+0.5%$126.75+8.2%+62.5%$4.73B$3.53B11.9114,610UALUnited Airlines4.0486 of 5 stars$102.08+1.1%$111.43+9.2%+147.3%$33.05B$57.06B10.23107,300Positive NewsALKAlaska Air Group3.8192 of 5 stars$57.21-0.3%$67.83+18.6%+72.5%$6.60B$11.74B23.2833,941Positive NewsAnalyst UpgradeCPACopa4.9391 of 5 stars$116.37-0.8%$159.40+37.0%+28.3%$4.79B$3.44B7.577,909DALDelta Air Lines4.5209 of 5 stars$61.02+1.3%$66.21+8.5%+50.0%$39.87B$61.64B8.85100,000Positive News Related Companies and Tools Related Companies American Airlines Group Alternatives Allegiant Travel Alternatives C.H. Robinson Worldwide Alternatives JetBlue Airways Alternatives Landstar System Alternatives SkyWest Alternatives United Airlines Alternatives Alaska Air Group Alternatives Copa Alternatives Delta Air Lines Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:LUV) was last updated on 8/28/2025 by MarketBeat.com Staff From Our PartnersBuffett, Gates and Bezos Quietly Dumping Stocks—Here's WhyImagine a bull market so powerful, every single investor became a millionaire. 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