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Altria Group (MO) Stock Forecast & Price Target

Altria Group logo
$67.21 +0.79 (+1.19%)
Closing price 08/29/2025 03:59 PM Eastern
Extended Trading
$67.20 -0.01 (-0.01%)
As of 08/29/2025 08:00 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more.
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Altria Group - Analysts' Recommendations and Stock Price Forecast (2025)

Consensus Rating

Hold
Based on 9 Analyst Ratings
Sell
2
Hold
5
Buy
2

Based on 9 Wall Street analysts who have issued ratings for Altria Group in the last 12 months, the stock has a consensus rating of "Hold." Out of the 9 analysts, 2 have given a sell rating, 5 have given a hold rating, and 2 have given a buy rating for MO.

Consensus Price Target

$60.88
-9.43% Downside
According to the 9 analysts' twelve-month price targets for Altria Group, the average price target is $60.88. The highest price target for MO is $72.00, while the lowest price target for MO is $50.00. The average price target represents a forecasted downside of -9.43% from the current price of $67.21.
MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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MO Analyst Ratings Over Time

TypeCurrent Forecast
8/30/24 to 8/30/25		1 Month Ago
7/31/24 to 7/31/25		3 Months Ago
6/1/24 to 6/1/25		1 Year Ago
8/31/23 to 8/30/24
Strong Buy
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
2 Buy rating(s)
2 Buy rating(s)
2 Buy rating(s)
2 Buy rating(s)
Hold
5 Hold rating(s)
5 Hold rating(s)
4 Hold rating(s)
3 Hold rating(s)
Sell
2 Sell rating(s)
2 Sell rating(s)
2 Sell rating(s)
2 Sell rating(s)
Consensus Price Target$60.88$58.13$56.00$47.08
Forecasted Upside-9.43% Downside-6.05% Downside-7.27% Downside-12.44% Downside
Consensus Rating
Hold
Hold
Hold
Hold

MO Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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MO Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
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Altria Group Stock vs. The Competition

TypeAltria GroupConsumer Staples CompaniesS&P 500
Consensus Rating Score
2.00
2.53
2.53
Consensus RatingHoldModerate BuyModerate Buy
Predicted Upside-9.43% Downside114.21% Upside10.22% Upside
News Sentiment Rating
Positive News

See Recent MO News
Positive News
Positive News
Export to Excel
DateBrokerageAnalyst NameActionRatingPrice TargetUpside/Downside on Report DateDetails
8/22/2025Bank of America
4 of 5 stars		Lisa Lewandowski
Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost TargetBuy ➝ Buy$64.00 ➝ $72.00+6.40%
8/21/2025Stifel Nicolaus
4 of 5 stars		Matthew Smith
Subscribe to MarketBeat All Access for the recommendation accuracy rating		Set Target$72.00+8.20%
8/6/2025Barclays
3 of 5 stars		Gaurav Jain
Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost TargetUnderweight ➝ Underweight$49.00 ➝ $57.00-9.87%
7/31/2025Morgan Stanley
Subscribe to MarketBeat All Access for the recommendation accuracy rating		Eric Serotta
Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost TargetEqual Weight ➝ Equal Weight$57.00 ➝ $62.00+0.77%
7/9/2025Jefferies Financial Group
Subscribe to MarketBeat All Access for the recommendation accuracy rating		Edward Mundy
Subscribe to MarketBeat All Access for the recommendation accuracy rating		Initiated CoverageUnderperform$50.00-15.98%
7/2/2025UBS Group
Subscribe to MarketBeat All Access for the recommendation accuracy rating		Faham Baig
Subscribe to MarketBeat All Access for the recommendation accuracy rating		UpgradeSell ➝ Neutral$47.00 ➝ $59.00+1.48%
5/22/2025Needham & Company LLC
Subscribe to MarketBeat All Access for the recommendation accuracy rating		Gerald Pascarelli
Subscribe to MarketBeat All Access for the recommendation accuracy rating		UpgradeHold
4/25/2025Citigroup
Subscribe to MarketBeat All Access for the recommendation accuracy rating		Adam Spielman
Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost TargetNeutral ➝ Neutral$52.00 ➝ $55.00-5.35%
4/1/2025Deutsche Bank Aktiengesellschaft
Subscribe to MarketBeat All Access for the recommendation accuracy rating		Damian McNeela
Subscribe to MarketBeat All Access for the recommendation accuracy rating		Set Target$60.00+7.04%
5/31/2024Argus
Subscribe to MarketBeat All Access for the recommendation accuracy rating		T. Conrad
Subscribe to MarketBeat All Access for the recommendation accuracy rating		UpgradeHold

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Saturday at 12:18 PM ET.


Should I Buy Altria Group Stock? MO Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Thursday, August 28, 2025. Please send any questions or comments about these Altria Group pros and cons to contact@marketbeat.com.

Altria Group
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Altria Group, Inc.:

  • The company recently reported earnings per share of $1.44, exceeding analysts' expectations, which indicates strong financial performance and potential for growth.
  • Altria Group, Inc. has a solid net margin of 37.24%, suggesting effective cost management and profitability, which can be attractive to investors looking for stable returns.
  • The current stock price is around $66.40, reflecting a strong market position and potential for appreciation as the company continues to perform well.
  • Altria Group, Inc. has increased its quarterly dividend to $1.06 per share, providing a reliable income stream for investors, with an annualized yield of 6.4%.
  • Analysts predict earnings per share of 5.32 for the current fiscal year, indicating confidence in the company's ongoing profitability and growth prospects.

Altria Group
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Altria Group, Inc. for these reasons:

  • The company has a negative return on equity of 295.26%, which may raise concerns about its ability to generate profit from shareholders' equity.
  • Despite a slight year-over-year revenue increase of 0.2%, the growth is minimal, suggesting potential challenges in expanding market share.
  • There are mixed ratings from analysts, with some downgrading the stock to "hold" or "underperform," indicating uncertainty about future performance.
  • Institutional investors own a significant portion of the stock, which can lead to volatility if large shareholders decide to sell their positions.
  • The company operates in a highly regulated industry, which can pose risks and uncertainties that may affect its long-term growth and profitability.

MO Forecast - Frequently Asked Questions

According to the research reports of 9 Wall Street equities research analysts, the average twelve-month stock price forecast for Altria Group is $60.88, with a high forecast of $72.00 and a low forecast of $50.00.

9 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for Altria Group in the last year. There are currently 2 sell ratings, 5 hold ratings and 2 buy ratings for the stock. The consensus among Wall Street equities research analysts is that investors should "hold" MO shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in MO, but not buy additional shares or sell existing shares.

According to analysts, Altria Group's stock has a predicted downside of -9.43% based on their 12-month stock forecasts.

Over the previous 90 days, Altria Group's stock had 1 upgrade by analysts.

Altria Group has been rated by research analysts at Bank of America, Barclays, Jefferies Financial Group, Morgan Stanley, Stifel Nicolaus, and UBS Group in the past 90 days.

Analysts like Altria Group less than other "consumer staples" companies. The consensus rating for Altria Group is Hold while the average consensus rating for "consumer staples" companies is Moderate Buy. Learn more on how MO compares to other companies.

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This page (NYSE:MO) was last updated on 8/30/2025 by MarketBeat.com Staff
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