Primo Brands (PRMB) Competitors $27.05 -0.56 (-2.03%) Closing price 03:59 PM EasternExtended Trading$27.08 +0.02 (+0.09%) As of 04:20 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsHeadlinesInsider TradesOwnershipSEC FilingsTrendsBuy This Stock PRMB vs. FMX, CELH, ZVIA, KOF, CCEP, COKE, FIZZ, CHA, COCO, and WESTShould you be buying Primo Brands stock or one of its competitors? The main competitors of Primo Brands include Fomento Economico Mexicano (FMX), Celsius (CELH), Zevia PBC (ZVIA), Coca Cola Femsa (KOF), Coca-Cola Europacific Partners (CCEP), Coca-Cola Consolidated (COKE), National Beverage (FIZZ), Chagee (CHA), Vita Coco (COCO), and Westrock Coffee (WEST). These companies are all part of the "consumer staples" sector. Primo Brands vs. Its Competitors Fomento Economico Mexicano Celsius Zevia PBC Coca Cola Femsa Coca-Cola Europacific Partners Coca-Cola Consolidated National Beverage Chagee Vita Coco Westrock Coffee Primo Brands (NYSE:PRMB) and Fomento Economico Mexicano (NYSE:FMX) are both large-cap consumer staples companies, but which is the better investment? We will contrast the two businesses based on the strength of their profitability, analyst recommendations, earnings, institutional ownership, dividends, valuation, risk and media sentiment. Do insiders & institutionals have more ownership in PRMB or FMX? 87.7% of Primo Brands shares are owned by institutional investors. Comparatively, 61.0% of Fomento Economico Mexicano shares are owned by institutional investors. 58.4% of Primo Brands shares are owned by insiders. Comparatively, 5.7% of Fomento Economico Mexicano shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term. Does the media prefer PRMB or FMX? In the previous week, Fomento Economico Mexicano had 2 more articles in the media than Primo Brands. MarketBeat recorded 13 mentions for Fomento Economico Mexicano and 11 mentions for Primo Brands. Primo Brands' average media sentiment score of 1.38 beat Fomento Economico Mexicano's score of 0.09 indicating that Primo Brands is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Primo Brands 9 Very Positive mention(s) 0 Positive mention(s) 2 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Fomento Economico Mexicano 3 Very Positive mention(s) 2 Positive mention(s) 5 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Neutral Is PRMB or FMX a better dividend stock? Primo Brands pays an annual dividend of $0.40 per share and has a dividend yield of 1.5%. Fomento Economico Mexicano pays an annual dividend of $7.07 per share and has a dividend yield of 8.0%. Primo Brands pays out -500.0% of its earnings in the form of a dividend. Fomento Economico Mexicano pays out 240.5% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Which has more risk and volatility, PRMB or FMX? Primo Brands has a beta of 0.73, meaning that its share price is 27% less volatile than the S&P 500. Comparatively, Fomento Economico Mexicano has a beta of 0.65, meaning that its share price is 35% less volatile than the S&P 500. Do analysts recommend PRMB or FMX? Primo Brands presently has a consensus target price of $40.70, suggesting a potential upside of 50.46%. Fomento Economico Mexicano has a consensus target price of $107.20, suggesting a potential upside of 20.58%. Given Primo Brands' stronger consensus rating and higher possible upside, equities research analysts plainly believe Primo Brands is more favorable than Fomento Economico Mexicano.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Primo Brands 0 Sell rating(s) 0 Hold rating(s) 10 Buy rating(s) 0 Strong Buy rating(s) 3.00Fomento Economico Mexicano 0 Sell rating(s) 3 Hold rating(s) 2 Buy rating(s) 0 Strong Buy rating(s) 2.40 Is PRMB or FMX more profitable? Fomento Economico Mexicano has a net margin of 2.60% compared to Primo Brands' net margin of -1.86%. Primo Brands' return on equity of 8.35% beat Fomento Economico Mexicano's return on equity.Company Net Margins Return on Equity Return on Assets Primo Brands-1.86% 8.35% 2.68% Fomento Economico Mexicano 2.60%5.32%2.31% Which has better valuation & earnings, PRMB or FMX? Fomento Economico Mexicano has higher revenue and earnings than Primo Brands. Primo Brands is trading at a lower price-to-earnings ratio than Fomento Economico Mexicano, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioPrimo Brands$5.63B1.81-$16.40M-$0.08-338.13Fomento Economico Mexicano$42.88B0.74$1.28B$2.9430.24 SummaryPrimo Brands beats Fomento Economico Mexicano on 11 of the 18 factors compared between the two stocks. Get Primo Brands News Delivered to You Automatically Sign up to receive the latest news and ratings for PRMB and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding PRMB and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart PRMB vs. The Competition Export to ExcelMetricPrimo BrandsBEVERAGES IndustryStaples SectorNYSE ExchangeMarket Cap$10.18B$41.37B$15.61B$20.38BDividend Yield1.42%3.42%3.21%3.64%P/E Ratio-338.0816.6719.2428.50Price / Sales1.817.0845.3867.87Price / Cash17.8023.5414.7022.95Price / Book2.9810.195.934.41Net Income-$16.40M$1.40B$690.35M$993.26M7 Day Performance-6.72%-5.66%-5.14%-3.97%1 Month Performance-8.50%-4.39%-3.16%-1.14%1 Year PerformanceN/A16.13%-2.48%7.33% Primo Brands Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)PRMBPrimo Brands3.9713 of 5 stars$27.05-2.0%$40.70+50.5%N/A$10.18B$5.63B-338.0813,700News CoveragePositive NewsUpcoming EarningsFMXFomento Economico Mexicano1.487 of 5 stars$91.09-7.6%$107.45+18.0%-18.1%$32.61B$42.88B20.39388,999Earnings ReportAnalyst ForecastCELHCelsius2.801 of 5 stars$46.50-0.3%$46.94+1.0%-3.2%$11.98B$1.33B145.241,073Trending NewsUpcoming EarningsAnalyst ForecastInsider TradeAnalyst RevisionZVIAZevia PBC0.9411 of 5 stars$3.23-2.0%$3.38+4.7%+241.3%$239.36M$155.05M-10.40130News CoverageUpcoming EarningsShort Interest ↑KOFCoca Cola Femsa4.6467 of 5 stars$83.42-2.5%$106.75+28.0%-8.2%$139.95B$15.35B14.58116,719Positive NewsAnalyst ForecastCCEPCoca-Cola Europacific Partners1.9588 of 5 stars$97.64-2.4%$90.57-7.2%+31.4%$45.13B$22.12B20.1441,800Positive NewsUpcoming EarningsCOKECoca-Cola Consolidated0.9926 of 5 stars$116.99-1.5%N/A-2.5%$10.24B$6.95B17.5317,000FIZZNational Beverage0.8731 of 5 stars$46.00-1.8%$45.00-2.2%-6.1%$4.33B$1.20B23.111,681CHAChageeN/A$23.54+0.0%$40.80+73.3%N/A$4.32B$1.70B0.004,800COCOVita Coco2.65 of 5 stars$37.83-0.2%$38.00+0.4%+36.5%$2.15B$516.01M37.46280News CoverageEarnings ReportAnalyst ForecastAnalyst RevisionWESTWestrock Coffee2.5048 of 5 stars$7.26+2.3%$10.40+43.3%-32.8%$680.85M$872.02M-7.911,408Upcoming Earnings Related Companies and Tools Related Companies Fomento Economico Mexicano Alternatives Celsius Alternatives Zevia PBC Alternatives Coca Cola Femsa Alternatives Coca-Cola Europacific Partners Alternatives Coca-Cola Consolidated Alternatives National Beverage Alternatives Chagee Alternatives Vita Coco Alternatives Westrock Coffee Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:PRMB) was last updated on 8/1/2025 by MarketBeat.com Staff From Our PartnersWall Street Hates This Gold IRA Strategy—Here’s WhyWhat if I told you there's a legal way to own real physical gold and silver—and keep your gains tax-free? 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