SEMrush (SEMR) Competitors $7.89 +0.01 (+0.13%) As of 08/29/2025 03:58 PM Eastern Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsFinancialsSEC FilingsShort InterestTrendsBuy This Stock SEMR vs. ZETA, WK, KC, VERX, CLBT, FRSH, INTA, MGNI, TENB, and ZIShould you be buying SEMrush stock or one of its competitors? The main competitors of SEMrush include Zeta Global (ZETA), Workiva (WK), Kingsoft Cloud (KC), Vertex (VERX), Cellebrite DI (CLBT), Freshworks (FRSH), Intapp (INTA), Magnite (MGNI), Tenable (TENB), and ZoomInfo Technologies (ZI). These companies are all part of the "computer software" industry. SEMrush vs. Its Competitors Zeta Global Workiva Kingsoft Cloud Vertex Cellebrite DI Freshworks Intapp Magnite Tenable ZoomInfo Technologies SEMrush (NYSE:SEMR) and Zeta Global (NYSE:ZETA) are both computer software companies, but which is the superior business? We will compare the two businesses based on the strength of their institutional ownership, earnings, risk, profitability, analyst recommendations, dividends, media sentiment and valuation. Which has better earnings and valuation, SEMR or ZETA? SEMrush has higher earnings, but lower revenue than Zeta Global. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioSEMrush$376.82M3.11$8.24MN/AN/AZeta Global$1.01B4.64-$69.77M-$0.19-103.17 Does the media prefer SEMR or ZETA? In the previous week, Zeta Global had 6 more articles in the media than SEMrush. MarketBeat recorded 8 mentions for Zeta Global and 2 mentions for SEMrush. Zeta Global's average media sentiment score of 1.47 beat SEMrush's score of 0.59 indicating that Zeta Global is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment SEMrush 1 Very Positive mention(s) 0 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Zeta Global 6 Very Positive mention(s) 0 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Do analysts rate SEMR or ZETA? Zeta Global has a consensus target price of $30.14, indicating a potential upside of 53.77%. Given Zeta Global's stronger consensus rating and higher probable upside, analysts clearly believe Zeta Global is more favorable than SEMrush.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score SEMrush 1 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 1.00Zeta Global 0 Sell rating(s) 5 Hold rating(s) 11 Buy rating(s) 0 Strong Buy rating(s) 2.69 Which has more risk and volatility, SEMR or ZETA? SEMrush has a beta of 1.64, indicating that its stock price is 64% more volatile than the S&P 500. Comparatively, Zeta Global has a beta of 1.3, indicating that its stock price is 30% more volatile than the S&P 500. Is SEMR or ZETA more profitable? SEMrush has a net margin of -0.31% compared to Zeta Global's net margin of -3.16%. SEMrush's return on equity of -0.47% beat Zeta Global's return on equity.Company Net Margins Return on Equity Return on Assets SEMrush-0.31% -0.47% -0.32% Zeta Global -3.16%-4.54%-2.72% Do institutionals & insiders believe in SEMR or ZETA? 32.9% of SEMrush shares are owned by institutional investors. Comparatively, 87.8% of Zeta Global shares are owned by institutional investors. 55.6% of SEMrush shares are owned by company insiders. Comparatively, 13.0% of Zeta Global shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth. SummaryZeta Global beats SEMrush on 8 of the 14 factors compared between the two stocks. Get SEMrush News Delivered to You Automatically Sign up to receive the latest news and ratings for SEMR and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding SEMR and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart SEMR vs. The Competition Export to ExcelMetricSEMrushServices – Computer Programming And Data Processing IndustryServices SectorNYSE ExchangeMarket Cap$1.17B$2.46B$1.54B$21.35BDividend YieldN/A0.08%6.92%3.49%P/E RatioN/A5.924.8529.26Price / Sales3.113.302.6452.68Price / Cash42.2124.4715.0718.27Price / Book4.364.253.154.58Net Income$8.24M-$8.57M-$28.57M$997.71M7 Day Performance1.81%-1.97%-4.74%0.77%1 Month PerformanceN/A-3.86%-12.66%6.95%1 Year PerformanceN/A-2.17%170.04%11.66% SEMrush Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)SEMRSEMrush0.9224 of 5 stars$7.89+0.1%N/AN/A$1.17B$376.82M0.001,561ZETAZeta Global3.8299 of 5 stars$19.60+0.3%$30.14+53.8%-25.8%$4.65B$1.01B-103.172,191Positive NewsWKWorkiva3.5226 of 5 stars$82.31+1.9%$99.22+20.6%+5.3%$4.52B$738.68M-68.592,828Positive NewsKCKingsoft Cloud1.1204 of 5 stars$14.77-2.0%$15.40+4.3%+533.9%$4.21B$1.07B-12.9612,355VERXVertex4.2755 of 5 stars$25.82+1.9%$43.69+69.2%-33.3%$4.04B$666.78M-78.241,900Positive NewsCLBTCellebrite DI3.8121 of 5 stars$16.40-1.9%$22.40+36.6%-3.9%$4.00B$436.73M-21.581,167News CoverageFRSHFreshworks3.5195 of 5 stars$13.47-0.4%$20.29+50.6%+15.3%$3.94B$782.10M-74.834,400Positive NewsINTAIntapp3.7176 of 5 stars$45.99-0.9%$60.63+31.8%-0.5%$3.81B$504.12M-191.631,336MGNIMagnite3.3602 of 5 stars$25.95-2.1%$25.82-0.5%+88.2%$3.78B$668.17M89.49950Insider TradeTENBTenable4.7652 of 5 stars$30.92-0.5%$41.06+32.8%-25.1%$3.76B$900.02M-83.571,872Positive NewsZIZoomInfo Technologies0.4893 of 5 stars$10.90+0.0%$11.18+2.6%+10.2%$3.73B$1.21B363.453,540News CoveragePositive News Related Companies and Tools Related Companies Zeta Global Alternatives Workiva Alternatives Kingsoft Cloud Alternatives Vertex Alternatives Cellebrite DI Alternatives Freshworks Alternatives Intapp Alternatives Magnite Alternatives Tenable Alternatives ZoomInfo Technologies Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:SEMR) was last updated on 9/1/2025 by MarketBeat.com Staff From Our PartnersNew law could create $3.7 trillion tsunami.During a meeting in Washington D.C., Jeff Brown discovered a bold initiative. 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