TRU vs. TROW, BLK, BN, BX, DOV, EFX, MAS, MCO, PNR, and SPGI
Should you be buying TransUnion stock or one of its competitors? The main competitors of TransUnion include T. Rowe Price Group (TROW), BlackRock (BLK), Brookfield (BN), Blackstone (BX), Dover (DOV), Equifax (EFX), Masco (MAS), Moody's (MCO), Pentair (PNR), and S&P Global (SPGI).
TransUnion vs. Its Competitors
TransUnion (NYSE:TRU) and T. Rowe Price Group (NASDAQ:TROW) are related large-cap companies, but which is the superior investment? We will contrast the two companies based on the strength of their dividends, risk, valuation, media sentiment, analyst recommendations, profitability, institutional ownership and earnings.
In the previous week, T. Rowe Price Group had 39 more articles in the media than TransUnion. MarketBeat recorded 49 mentions for T. Rowe Price Group and 10 mentions for TransUnion. T. Rowe Price Group's average media sentiment score of 1.02 beat TransUnion's score of 0.67 indicating that T. Rowe Price Group is being referred to more favorably in the news media.
73.4% of T. Rowe Price Group shares are owned by institutional investors. 0.2% of TransUnion shares are owned by insiders. Comparatively, 2.0% of T. Rowe Price Group shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.
TransUnion pays an annual dividend of $0.46 per share and has a dividend yield of 0.5%. T. Rowe Price Group pays an annual dividend of $5.08 per share and has a dividend yield of 4.9%. TransUnion pays out 23.0% of its earnings in the form of a dividend. T. Rowe Price Group pays out 56.8% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. TransUnion has raised its dividend for 1 consecutive years and T. Rowe Price Group has raised its dividend for 39 consecutive years. T. Rowe Price Group is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.
T. Rowe Price Group has a net margin of 28.72% compared to TransUnion's net margin of 8.99%. T. Rowe Price Group's return on equity of 19.77% beat TransUnion's return on equity.
TransUnion has a beta of 1.65, suggesting that its share price is 65% more volatile than the S&P 500. Comparatively, T. Rowe Price Group has a beta of 1.47, suggesting that its share price is 47% more volatile than the S&P 500.
TransUnion presently has a consensus price target of $112.46, indicating a potential upside of 24.14%. T. Rowe Price Group has a consensus price target of $101.09, indicating a potential downside of 2.85%. Given TransUnion's stronger consensus rating and higher probable upside, analysts plainly believe TransUnion is more favorable than T. Rowe Price Group.
T. Rowe Price Group has higher revenue and earnings than TransUnion. T. Rowe Price Group is trading at a lower price-to-earnings ratio than TransUnion, indicating that it is currently the more affordable of the two stocks.
Summary
T. Rowe Price Group beats TransUnion on 12 of the 19 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding TRU and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartMedia Sentiment Over Time
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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This page (NYSE:TRU) was last updated on 8/8/2025 by MarketBeat.com Staff