TransUnion (TRU) Competitors $89.90 -2.56 (-2.77%) Closing price 09/19/2025 03:59 PM EasternExtended Trading$90.09 +0.19 (+0.21%) As of 09/19/2025 05:04 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock TRU vs. TROW, BLK, BN, BX, DOV, EFX, MAS, MCO, PNR, and SPGIShould you be buying TransUnion stock or one of its competitors? The main competitors of TransUnion include T. Rowe Price Group (TROW), BlackRock (BLK), Brookfield (BN), Blackstone (BX), Dover (DOV), Equifax (EFX), Masco (MAS), Moody's (MCO), Pentair (PNR), and S&P Global (SPGI). TransUnion vs. Its Competitors T. Rowe Price Group BlackRock Brookfield Blackstone Dover Equifax Masco Moody's Pentair S&P Global T. Rowe Price Group (NASDAQ:TROW) and TransUnion (NYSE:TRU) are related large-cap companies, but which is the superior investment? We will contrast the two businesses based on the strength of their institutional ownership, dividends, analyst recommendations, media sentiment, risk, profitability, valuation and earnings. Do analysts prefer TROW or TRU? T. Rowe Price Group presently has a consensus target price of $101.55, suggesting a potential downside of 4.19%. TransUnion has a consensus target price of $112.64, suggesting a potential upside of 25.30%. Given TransUnion's stronger consensus rating and higher possible upside, analysts clearly believe TransUnion is more favorable than T. Rowe Price Group.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score T. Rowe Price Group 4 Sell rating(s) 8 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 1.77TransUnion 1 Sell rating(s) 3 Hold rating(s) 11 Buy rating(s) 0 Strong Buy rating(s) 2.67 Which has higher earnings and valuation, TROW or TRU? T. Rowe Price Group has higher revenue and earnings than TransUnion. T. Rowe Price Group is trading at a lower price-to-earnings ratio than TransUnion, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioT. Rowe Price Group$7.09B3.28$2.10B$8.9511.84TransUnion$4.18B4.19$284.30M$2.0044.95 Is TROW or TRU more profitable? T. Rowe Price Group has a net margin of 28.72% compared to TransUnion's net margin of 8.99%. T. Rowe Price Group's return on equity of 19.77% beat TransUnion's return on equity.Company Net Margins Return on Equity Return on Assets T. Rowe Price Group28.72% 19.77% 15.04% TransUnion 8.99%16.08%6.47% Which has more risk & volatility, TROW or TRU? T. Rowe Price Group has a beta of 1.51, indicating that its stock price is 51% more volatile than the S&P 500. Comparatively, TransUnion has a beta of 1.71, indicating that its stock price is 71% more volatile than the S&P 500. Is TROW or TRU a better dividend stock? T. Rowe Price Group pays an annual dividend of $5.08 per share and has a dividend yield of 4.8%. TransUnion pays an annual dividend of $0.46 per share and has a dividend yield of 0.5%. T. Rowe Price Group pays out 56.8% of its earnings in the form of a dividend. TransUnion pays out 23.0% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. T. Rowe Price Group has raised its dividend for 39 consecutive years and TransUnion has raised its dividend for 1 consecutive years. T. Rowe Price Group is clearly the better dividend stock, given its higher yield and longer track record of dividend growth. Does the media refer more to TROW or TRU? In the previous week, T. Rowe Price Group had 7 more articles in the media than TransUnion. MarketBeat recorded 23 mentions for T. Rowe Price Group and 16 mentions for TransUnion. T. Rowe Price Group's average media sentiment score of 1.34 beat TransUnion's score of 1.31 indicating that T. Rowe Price Group is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment T. Rowe Price Group 18 Very Positive mention(s) 0 Positive mention(s) 5 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive TransUnion 13 Very Positive mention(s) 0 Positive mention(s) 2 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Positive Do insiders and institutionals hold more shares of TROW or TRU? 73.4% of T. Rowe Price Group shares are held by institutional investors. 2.0% of T. Rowe Price Group shares are held by insiders. Comparatively, 0.2% of TransUnion shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term. SummaryT. Rowe Price Group beats TransUnion on 12 of the 19 factors compared between the two stocks. Get TransUnion News Delivered to You Automatically Sign up to receive the latest news and ratings for TRU and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding TRU and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart TRU vs. The Competition Export to ExcelMetricTransUnionBUSINESS INFO SVC IndustryBusiness SectorNYSE ExchangeMarket Cap$17.51B$19.02B$26.71B$21.65BDividend Yield0.51%1.56%2.75%3.51%P/E Ratio44.9565.8727.1829.94Price / Sales4.193.79792.6160.05Price / Cash14.4416.6128.4024.98Price / Book4.0632.117.794.59Net Income$284.30M$508.90M$199.76M$1.00B7 Day Performance-2.28%-3.40%1.74%0.81%1 Month Performance3.84%1.04%22.64%5.30%1 Year Performance-14.49%1.15%66.54%14.58% TransUnion Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)TRUTransUnion4.8663 of 5 stars$89.90-2.8%$112.64+25.3%-14.5%$17.51B$4.18B44.9513,400Positive NewsHigh Trading VolumeTROWT. Rowe Price Group4.4786 of 5 stars$104.17-1.4%$101.55-2.5%-2.1%$23.21B$7.09B11.648,158Positive NewsBLKBlackRock4.7157 of 5 stars$1,114.15-0.8%$1,154.07+3.6%+23.0%$173.96B$20.41B26.9421,100Trending NewsAnalyst RevisionBNBrookfield3.8536 of 5 stars$69.35+2.3%$75.70+9.2%+37.8%$111.82B$86.01B161.28250,000BXBlackstone4.6943 of 5 stars$183.83+1.4%$172.38-6.2%+18.9%$133.67B$11.58B49.424,895Positive NewsDOVDover4.8876 of 5 stars$172.06-0.5%$213.92+24.3%-9.4%$23.72B$7.75B10.3824,000Positive NewsEFXEquifax4.8612 of 5 stars$257.15+0.4%$284.80+10.8%-13.9%$31.72B$5.68B50.3214,700Positive NewsMASMasco4.6673 of 5 stars$73.54-0.1%$74.60+1.4%-12.0%$15.42B$7.83B19.5118,000Positive NewsMCOMoody's4.7981 of 5 stars$508.70-0.7%$540.57+6.3%-2.8%$91.70B$7.09B43.2215,838News CoveragePositive NewsAnalyst ForecastInsider TradePNRPentair4.3553 of 5 stars$110.70-0.2%$114.36+3.3%+16.4%$18.19B$4.08B30.259,750Positive NewsSPGIS&P Global4.9714 of 5 stars$543.51-0.1%$614.38+13.0%-3.2%$166.15B$14.21B41.8142,350News CoveragePositive NewsDividend AnnouncementAnalyst Forecast Related Companies and Tools Related Companies T. 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