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United Rentals (URI) Stock Forecast & Price Target

United Rentals logo
$1,004.32 -1.94 (-0.19%)
Closing price 03:59 PM Eastern
Extended Trading
$1,004.19 -0.13 (-0.01%)
As of 06:43 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

United Rentals - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Sell
1
Hold
1
Buy
16

Based on 18 Wall Street analysts who have issued ratings for United Rentals in the last 12 months, the stock has a consensus rating of "Moderate Buy." Out of the 18 analysts, 1 has given a sell rating, 1 has given a hold rating, 15 have given a buy rating, and 1 has given a strong buy rating for URI.

Consensus Price Target

$1,230.88
22.56% Upside
According to the 18 analysts' twelve-month price targets for United Rentals, the average price target is $1,230.88. The highest price target for URI is $1,466.00, while the lowest price target for URI is $903.00. The average price target represents a forecasted upside of 22.56% from the current price of $1,004.32.
MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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URI Analyst Ratings Over Time

TypeCurrent Forecast
9/17/25 to 9/17/26
1 Month Ago
8/18/25 to 8/18/26
3 Months Ago
6/19/25 to 6/19/26
1 Year Ago
9/17/24 to 9/17/25
Strong Buy
1 Strong Buy rating(s)
1 Strong Buy rating(s)
0 Strong Buy rating(s)
1 Strong Buy rating(s)
Buy
15 Buy rating(s)
16 Buy rating(s)
13 Buy rating(s)
9 Buy rating(s)
Hold
1 Hold rating(s)
0 Hold rating(s)
2 Hold rating(s)
5 Hold rating(s)
Sell
1 Sell rating(s)
1 Sell rating(s)
1 Sell rating(s)
1 Sell rating(s)
Consensus Price Target$1,230.88$1,246.19$1,045.81$846.67
Forecasted Upside22.56% Upside11.54% Upside-2.96% Downside-8.93% Downside
Consensus RatingModerate BuyModerate BuyModerate BuyModerate Buy

URI Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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URI Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
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United Rentals Stock vs. The Competition

TypeUnited RentalsIndustrials CompaniesBroader Market
Consensus Rating Score
2.89
2.30
2.53
Consensus RatingModerate BuyHoldModerate Buy
Predicted Upside21.50% Upside102.13% Upside17.63% Upside
News Sentiment Rating
Positive News

See Recent URI News
Positive News
Positive News
DateBrokerageAnalystActionRatingPrice TargetReport Date
Upside/Downside
Details
9/14/2026
Citigroup Inc. logo
Citigroup
4 of 5 stars
Kyle Menges
5 of 5 stars
Reiterated RatingBuy
9/10/2026
UBS Group AG logo
UBS Group
4 of 5 stars
Steven Fisher
5 of 5 stars
Set Target$1,170.00+13.35%
9/10/2026
Tami Zakaria
Tami Zakaria
4 of 5 stars
Reiterated RatingOverweightNeutral$1,235.00 ➝ $1,170.00+13.35%
8/4/2026Reiterated RatingBuy$1,250.00+10.08%
7/27/2026 UpgradeHoldStrong-Buy
7/24/2026Set TargetOverweight$1,335.00+17.30%
7/24/2026Reiterated RatingOverweight$1,350.00+18.15%
7/24/2026Set Target$1,300.00+14.00%
7/24/2026Boost TargetOverweight$1,245.00 ➝ $1,355.00+18.59%
7/24/2026Boost TargetUnderweight$715.00 ➝ $950.00-16.85%
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7/24/2026Boost TargetBuy$1,421.00 ➝ $1,466.00+28.59%
7/23/2026 UpgradeHold (C+)Buy (B-)
7/23/2026Boost TargetBuy$1,195.00 ➝ $1,300.00+13.59%
6/29/2026UpgradeNeutralOutperform$1,320.00+17.54%
6/10/2026 Reiterated RatingOutperform$1,275.00+16.55%
5/11/2026 Reiterated RatingOutperform$1,101.00+16.81%
4/24/2026Boost TargetOutperform$1,041.00 ➝ $1,119.00+13.27%
4/9/2026Set TargetOutperform$903.00+16.92%
6/13/2025DowngradeBuyNeutral$760.00+6.10%
5/27/2025Boost TargetBuy$770.00 ➝ $850.00+18.12%
4/25/2025UpgradeStrong-Buy

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Thursday at 07:14 PM ET.


Should I Buy United Rentals Stock? URI Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Tuesday, September 15, 2026. Please send any questions or comments about these United Rentals pros and cons to contact@marketbeat.com.

United Rentals
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in United Rentals, Inc.:

  • United Rentals, Inc. recently reported second-quarter earnings that significantly exceeded market expectations, with actual earnings per share of $12.76 beating the consensus estimate of $11.53 by $1.23, demonstrating strong operational performance and profitability that supports the investment case.
  • The company's revenue grew by 11.8% year-over-year to $4.41 billion in the most recent quarter, surpassing the consensus estimate of $4.22 billion, which indicates robust demand for its equipment rental services and effective execution in capturing market share.
  • Analyst sentiment remains largely positive with a consensus rating of Moderate Buy and an average price target of $1,246.19, which is significantly higher than the current stock price of $988.18, suggesting substantial potential for capital appreciation as the stock trades well below its 52-week high of $1,179.18.
  • United Rentals, Inc. maintains a consistent dividend policy, having recently paid a quarterly dividend of $1.97 per share, which annualizes to $7.88 and provides a yield of 0.80%, offering income stability to investors while the company retains a low payout ratio of 18.92% to fund future growth.
  • Institutional interest in the stock remains strong, with 96.26% of shares owned by hedge funds and other institutional investors, and recent filings show firms like Corient Private Wealth LP increasing their positions, indicating confidence in the company's long-term strategic direction and financial health.

United Rentals
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in United Rentals, Inc. for these reasons:

  • The stock has experienced a significant recent decline, dropping approximately 15% in the past month to a current price of $988.18, reflecting market concerns about margin pressure, higher fleet spending, and a premium valuation that may not be fully justified by current earnings growth.
  • Recent analyst actions have turned more cautious, with Wall Street Zen downgrading the stock from a buy to a hold rating and JPMorgan Chase & Co. issuing a neutral rating, citing concerns about the limited remaining upside from merger-and-acquisition opportunities and the stock's risk-reward profile after a strong prior run.
  • Insider selling activity has been notable, with executives including CEO Matthew Flannery and EVP William Grace selling a combined total of over 24,000 shares in recent months, which may signal that company leadership is taking advantage of higher valuations to reduce their personal exposure to the stock.
  • The company carries a high beta of 1.79, indicating that its stock is significantly more volatile than the broader market, which can lead to sharper price swings and higher risk for investors during periods of economic uncertainty or market corrections.
  • United Rentals, Inc. has a debt-to-equity ratio of 1.38, which is relatively high for a rental company, suggesting that the firm relies heavily on debt financing to support its fleet expansion and operations, potentially increasing financial risk if interest rates remain elevated or economic conditions deteriorate.

URI Forecast - Frequently Asked Questions

According to the research reports of 18 Wall Street equities research analysts, the average twelve-month stock price forecast for United Rentals is $1,230.88, with a high forecast of $1,466.00 and a low forecast of $903.00.

18 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for United Rentals in the last year. There is currently 1 sell rating, 1 hold rating, 15 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street equities research analysts is that investors should "moderate buy" URI shares.

According to analysts, United Rentals's stock has a predicted upside of 22.56% based on their 12-month stock forecasts.

Over the previous 90 days, United Rentals's stock had 4 upgrades and 1 downgrade by analysts.

Analysts like United Rentals more than other "industrials" companies. The consensus rating for United Rentals is Moderate Buy while the average consensus rating for "industrials" companies is Hold. Learn more on how URI compares to other companies.


MarketBeat monitors more than a dozen sources for United Rentals analyst ratings, with the most recent rating issued on 9/14/2026.
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