United Rentals (URI) Stock Forecast & Price Target

$1,175.10 +5.05 (+0.43%)

Closing price 11/2/2026 03:59 PM Eastern

Extended Trading

$1,175.96 +0.87 (+0.07%)

As of 11/2/2026 07:30 PM Eastern

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United Rentals - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Moderate Buy

Based on 18 Analyst Ratings

Sell
1

Hold
1

Buy
16

Based on 18 Wall Street analysts who have issued ratings for United Rentals in the last 12 months, the stock has a consensus rating of "Moderate Buy." Out of the 18 analysts, 1 has given a sell rating, 1 has given a hold rating, 15 have given a buy rating, and 1 has given a strong buy rating for URI.

Consensus Price Target

$1,292.88
10.02% Upside

According to the 18 analysts' twelve-month price targets for United Rentals, the average price target is $1,292.88. The highest price target for URI is $1,450.00, while the lowest price target for URI is $950.00. The average price target represents a forecasted upside of 10.02% from the current price of $1,175.10.

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

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URI Analyst Ratings Over Time

Type	Current Forecast 11/3/25 to 11/3/26	1 Month Ago 10/4/25 to 10/4/26	3 Months Ago 8/5/25 to 8/5/26	1 Year Ago 11/3/24 to 11/3/25
Strong Buy	1 Strong Buy rating(s)	0 Strong Buy rating(s)	1 Strong Buy rating(s)	2 Strong Buy rating(s)
Buy	15 Buy rating(s)	15 Buy rating(s)	16 Buy rating(s)	11 Buy rating(s)
Hold	1 Hold rating(s)	2 Hold rating(s)	0 Hold rating(s)	4 Hold rating(s)
Sell	1 Sell rating(s)	1 Sell rating(s)	1 Sell rating(s)	1 Sell rating(s)
Consensus Price Target	$1,292.88	$1,243.63	$1,246.19	$979.13
Forecasted Upside	10.02% Upside	15.22% Upside	7.06% Upside	14.19% Upside
Consensus Rating	Moderate Buy	Moderate Buy	Moderate Buy	Moderate Buy

URI Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.

URI Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.

United Rentals Stock vs. The Competition

Type	United Rentals	Industrials Companies	Broader Market
Consensus Rating Score	2.89	2.30	2.52
Consensus Rating	Moderate Buy	Hold	Moderate Buy
Predicted Upside	10.02% Upside	54.79% Upside	14.49% Upside
News Sentiment Rating	Positive News See Recent URI News	Positive News	Positive News

Recent Analyst Forecasts and Stock Ratings

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Rating

Upside/Downside

Action

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Date	Brokerage	Analyst	Action	Rating	Price Target	Report Date Upside/Downside
11/2/2026	Raymond James Financial 3 of 5 stars	Tim Thein 4 of 5 stars	Reiterated Rating	Outperform	$1,350.00	+15.64%
10/23/2026	Truist Financial 2 of 5 stars	Jamie Cook 5 of 5 stars	Boost Target	Buy	$1,395.00 ➝ $1,450.00	+32.99%
10/23/2026	KeyCorp 2 of 5 stars	Ken Newman 5 of 5 stars	Reiterated Rating	Overweight
10/23/2026	Sanford C. Bernstein Subscribe to MarketBeat All Access to unlock brokerage rankings	Chad Dillard Subscribe to MarketBeat All Access to unlock analyst rankings	Set Target		$1,258.00	+15.38%
10/23/2026	Morgan Stanley Subscribe to MarketBeat All Access to unlock brokerage rankings	Angel Castillo Subscribe to MarketBeat All Access to unlock analyst rankings	Boost Target	Overweight	$1,335.00 ➝ $1,350.00	+28.97%
10/23/2026	Royal Bank Of Canada Subscribe to MarketBeat All Access to unlock brokerage rankings	Sabahat Khan Subscribe to MarketBeat All Access to unlock analyst rankings	Boost Target	Outperform	$1,323.00 ➝ $1,392.00	+25.23%
10/23/2026	Robert W. Baird Subscribe to MarketBeat All Access to unlock brokerage rankings	Mircea Dobre Subscribe to MarketBeat All Access to unlock analyst rankings	Set Target		$1,310.00	+25.15%
10/22/2026	UBS Group Subscribe to MarketBeat All Access to unlock brokerage rankings	Steven Fisher Subscribe to MarketBeat All Access to unlock analyst rankings	Boost Target	Buy	$1,350.00 ➝ $1,450.00	+33.64%
10/22/2026	Bank of America Subscribe to MarketBeat All Access to unlock brokerage rankings	Ross Gilardi Subscribe to MarketBeat All Access to unlock analyst rankings	Reiterated Rating	Buy
10/22/2026	Zacks Research Subscribe to MarketBeat All Access to unlock brokerage rankings		Upgrade	Hold ➝ Strong-Buy
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10/21/2026	Weiss Ratings Subscribe to MarketBeat All Access to unlock brokerage rankings		Reiterated Rating	Buy (B-)
9/14/2026	Citigroup Subscribe to MarketBeat All Access to unlock brokerage rankings	Kyle Menges Subscribe to MarketBeat All Access to unlock analyst rankings	Reiterated Rating	Buy
9/10/2026	JPMorgan Chase & Co. Subscribe to MarketBeat All Access to unlock brokerage rankings	Tami Zakaria Subscribe to MarketBeat All Access to unlock analyst rankings	Downgrade	Overweight ➝ Neutral	$1,235.00 ➝ $1,170.00	+13.35%
8/4/2026	Argus Subscribe to MarketBeat All Access to unlock brokerage rankings	John Eade Subscribe to MarketBeat All Access to unlock analyst rankings	Reiterated Rating	Buy	$1,250.00	+10.08%
7/24/2026	Wells Fargo & Company Subscribe to MarketBeat All Access to unlock brokerage rankings	Jerry Revich Subscribe to MarketBeat All Access to unlock analyst rankings	Boost Target	Overweight	$1,245.00 ➝ $1,355.00	+18.59%
7/24/2026	Barclays Subscribe to MarketBeat All Access to unlock brokerage rankings	Adam Seiden Subscribe to MarketBeat All Access to unlock analyst rankings	Boost Target	Underweight	$715.00 ➝ $950.00	-16.85%
6/29/2026	BNP Paribas Exane Subscribe to MarketBeat All Access to unlock brokerage rankings	Seth Weber Subscribe to MarketBeat All Access to unlock analyst rankings	Upgrade	Neutral ➝ Outperform	$1,320.00	+17.54%
5/11/2026	Evercore Subscribe to MarketBeat All Access to unlock brokerage rankings		Reiterated Rating	Outperform	$1,101.00	+16.81%
6/13/2025	Rothschild & Co Redburn Subscribe to MarketBeat All Access to unlock brokerage rankings	N. Tyler Subscribe to MarketBeat All Access to unlock analyst rankings	Downgrade	Buy ➝ Neutral	$760.00	+6.10%
5/27/2025	The Goldman Sachs Group Subscribe to MarketBeat All Access to unlock brokerage rankings	Jerry Revich Subscribe to MarketBeat All Access to unlock analyst rankings	Boost Target	Buy	$770.00 ➝ $850.00	+18.12%
4/25/2025	Cfra Subscribe to MarketBeat All Access to unlock brokerage rankings	S. Glickman Subscribe to MarketBeat All Access to unlock analyst rankings	Upgrade	Strong-Buy

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Tuesday at 03:57 AM ET.

Should I Buy United Rentals Stock? URI Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Saturday, October 31, 2026. Please send any questions or comments about these United Rentals pros and cons to contact@marketbeat.com.

United Rentals
Bull Case

Here are some ways that investors could benefit from investing in United Rentals, Inc.:

United Rentals, Inc. recently reported a record third quarter, beating consensus estimates with earnings per share of $15.55 against an expected $13.97, and revenue of $4.89 billion which exceeded the $4.71 billion forecast, demonstrating strong operational performance and upward momentum in the construction sector.
The company has received significant positive analyst attention, with Zacks Research upgrading its rating from hold to strong-buy and Sanford C. Bernstein setting a high target price of $1,258.00, reflecting a consensus Moderate Buy rating and a target price of $1,288.19 that suggests substantial upside potential from the current stock price of $1,167.43.
United Rentals, Inc. is generating high returns for shareholders, evidenced by a return on equity of 33.47% and a net margin of 16.33% in the most recent quarter, indicating efficient capital management and strong profitability relative to its peers in the equipment rental industry.
Institutional investor confidence is rising, as seen in recent 13F filings where Soltis Investment Advisors LLC increased its stake by 488.4% and D.A. Davidson & CO. raised its holdings by 17.2% in the third quarter, signaling that professional money managers are accumulating positions in the stock.
The stock has demonstrated strong price momentum, hitting a 52-week high of $1,202.12 and trading near these levels recently, with a 50-day simple moving average of $1,049.13 that is well below the current price, suggesting a sustained bullish trend among market participants.

United Rentals
Bear Case

Investors should be bearish about investing in United Rentals, Inc. for these reasons:

United Rentals, Inc. carries a high beta of 1.83, meaning the stock is significantly more volatile than the overall market and may experience larger price swings during periods of economic uncertainty or market corrections, increasing risk for conservative investors.
The company has a debt-to-equity ratio of 1.35, indicating a substantial level of leverage relative to its equity base, which can amplify financial risk and interest expense obligations, particularly if interest rates remain elevated or economic conditions deteriorate.
Recent insider activity shows a pattern of selling, with CEO Matthew J. Flannery selling 22,768 shares in April 2026 and other executives like William E. Grace and Craig A. Pintoff also reducing their holdings, which some investors may interpret as a lack of confidence in the stock's near-term valuation.
Despite the recent rally, the stock's current price of $1,167.43 is below the consensus target price of $1,288.19 but the P/E ratio of 25.66 is relatively high, suggesting that the stock may be priced for perfection and leaves little room for error if future earnings growth slows down.
United Rentals, Inc. has a current ratio of 0.80 and a quick ratio of 0.73, both below 1.0, indicating that the company's current liabilities exceed its current assets, which could pose liquidity challenges if it needs to meet short-term obligations without accessing additional financing.

URI Forecast - Frequently Asked Questions

According to the research reports of 18 Wall Street equities research analysts, the average twelve-month stock price forecast for United Rentals is $1,292.88, with a high forecast of $1,450.00 and a low forecast of $950.00.

18 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for United Rentals in the last twelve months. There is currently 1 sell rating, 1 hold rating, 15 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street equities research analysts is that investors should "moderate buy" URI shares.

According to analysts, United Rentals's stock has a predicted upside of 10.02% based on their 12-month stock forecasts.

Over the previous 90 days, United Rentals's stock had 2 downgrades and 1 upgrade by analysts.

United Rentals has been rated by research analysts at Bank of America, Citigroup, JPMorgan Chase & Co., KeyCorp, Morgan Stanley, Raymond James Financial, Robert W. Baird, Royal Bank Of Canada, Sanford C. Bernstein, Truist Financial, UBS Group, Weiss Ratings, and Zacks Research in the past 90 days.

Analysts like United Rentals more than other "industrials" companies. The consensus rating for United Rentals is Moderate Buy while the average consensus rating for "industrials" companies is Hold. Learn more on how URI compares to other companies.

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MarketBeat monitors more than a dozen sources for United Rentals analyst ratings, with the most recent rating issued on 11/2/2026.

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United Rentals (URI) Stock Forecast & Price Target