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United Rentals (URI) Stock Forecast & Price Target

United Rentals logo
$1,094.54 -22.50 (-2.01%)
Closing price 03:58 PM Eastern
Extended Trading
$1,115.00 +20.46 (+1.87%)
As of 05:25 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

United Rentals - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Sell
1
Hold
0
Buy
17

Based on 18 Wall Street analysts who have issued ratings for United Rentals in the last 12 months, the stock has a consensus rating of "Moderate Buy." Out of the 18 analysts, 1 has given a sell rating, 16 have given a buy rating, and 1 has given a strong buy rating for URI.

Consensus Price Target

$1,246.19
13.85% Upside
According to the 18 analysts' twelve-month price targets for United Rentals, the average price target is $1,246.19. The highest price target for URI is $1,466.00, while the lowest price target for URI is $903.00. The average price target represents a forecasted upside of 13.85% from the current price of $1,094.54.
MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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URI Analyst Ratings Over Time

TypeCurrent Forecast
8/20/25 to 8/20/26
1 Month Ago
7/21/25 to 7/21/26
3 Months Ago
5/22/25 to 5/22/26
1 Year Ago
8/20/24 to 8/20/25
Strong Buy
1 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
1 Strong Buy rating(s)
Buy
16 Buy rating(s)
14 Buy rating(s)
13 Buy rating(s)
9 Buy rating(s)
Hold
0 Hold rating(s)
1 Hold rating(s)
3 Hold rating(s)
4 Hold rating(s)
Sell
1 Sell rating(s)
1 Sell rating(s)
1 Sell rating(s)
1 Sell rating(s)
Consensus Price Target$1,246.19$1,140.00$996.94$834.64
Forecasted Upside13.85% Upside12.87% Upside6.15% Upside-7.40% Downside
Consensus RatingModerate BuyModerate BuyModerate BuyModerate Buy

URI Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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URI Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
Skip Chart and View Analyst Price Target HistorySkip Chart & View Price History Table

United Rentals Stock vs. The Competition

TypeUnited RentalsIndustrials CompaniesBroader Market
Consensus Rating Score
2.94
2.30
2.53
Consensus RatingModerate BuyHoldModerate Buy
Predicted Upside12.85% Upside155.50% Upside12.46% Upside
News Sentiment Rating
Very Positive News

See Recent URI News
Positive News
Positive News
DateBrokerageAnalystActionRatingPrice TargetReport Date
Upside/Downside
Details
8/4/2026
Argus logo
Argus
3 of 5 stars
John Eade
John Eade
1 of 5 stars
Reiterated RatingBuy$1,250.00+10.08%
7/27/2026
Zacks Research logo
Zacks Research
5 of 5 stars
 UpgradeHoldStrong-Buy
7/24/2026
Morgan Stanley logo
Morgan Stanley
4 of 5 stars
Angel Castillo
Angel Castillo
4 of 5 stars
Set TargetOverweight$1,335.00+17.30%
7/24/2026Reiterated RatingOverweight$1,350.00+18.15%
7/24/2026Set Target$1,300.00+14.00%
7/24/2026Boost TargetOverweight$1,245.00 ➝ $1,355.00+18.59%
7/24/2026Boost TargetUnderweight$715.00 ➝ $950.00-16.85%
7/24/2026Boost TargetOverweight$1,100.00 ➝ $1,235.00+8.33%
7/24/2026Boost TargetBuy$1,421.00 ➝ $1,466.00+28.59%
7/24/2026Boost TargetBuy$1,270.00 ➝ $1,330.00+16.40%
7/23/2026 UpgradeHold (C+)Buy (B-)
7/23/2026Boost TargetBuy$1,300.00 ➝ $1,350.00+16.69%
7/23/2026Boost TargetBuy$1,195.00 ➝ $1,300.00+13.59%
6/29/2026UpgradeNeutralOutperform$1,320.00+17.54%
6/10/2026 Reiterated RatingOutperform$1,275.00+16.55%
5/11/2026 Reiterated RatingOutperform$1,101.00+16.81%
4/24/2026Boost TargetOutperform$1,041.00 ➝ $1,119.00+13.27%
4/9/2026Set TargetOutperform$903.00+16.92%
6/13/2025DowngradeBuyNeutral$760.00+6.10%
5/27/2025Boost TargetBuy$770.00 ➝ $850.00+18.12%
4/25/2025UpgradeStrong-Buy

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Thursday at 05:42 PM ET.


Should I Buy United Rentals Stock? URI Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Thursday, August 13, 2026. Please send any questions or comments about these United Rentals pros and cons to contact@marketbeat.com.

United Rentals
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in United Rentals, Inc.:

  • The current stock price is around $1,133, reflecting strong market interest and confidence in the company's growth potential.
  • United Rentals, Inc. reported a significant increase in quarterly revenue, up 11.8% year-over-year, indicating robust demand for its rental services.
  • The company has a high return on equity of 31.72%, suggesting effective management and strong profitability relative to shareholder equity.
  • With a low dividend payout ratio of 18.92%, United Rentals, Inc. retains a substantial portion of its earnings for reinvestment, which could fuel future growth.
  • Analysts have recently upgraded their ratings on the stock, with price targets suggesting potential upside, indicating positive sentiment in the market.

United Rentals
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in United Rentals, Inc. for these reasons:

  • The company has a relatively high debt-to-equity ratio of 1.38, which may indicate increased financial risk, especially in a rising interest rate environment.
  • Despite strong earnings, the price-to-earnings ratio of 27.95 suggests that the stock may be overvalued compared to its earnings, which could deter value-focused investors.
  • Market volatility is reflected in the company's beta of 1.80, indicating that its stock price is more volatile than the market, which could lead to greater risk for investors.
  • Insider ownership is low at 0.47%, which may raise concerns about alignment between management and shareholder interests.
  • While the company has announced a dividend, the yield of 0.7% is relatively low, which may not attract income-focused investors looking for higher returns.

URI Forecast - Frequently Asked Questions

According to the research reports of 18 Wall Street equities research analysts, the average twelve-month stock price forecast for United Rentals is $1,246.19, with a high forecast of $1,466.00 and a low forecast of $903.00.

18 Wall Street analysts have issued "buy," "hold," and "sell" ratings for United Rentals in the last twelve months. There is currently 1 sell rating, 16 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street analysts is that investors should "moderate buy" URI shares.

According to analysts, United Rentals's stock has a predicted upside of 13.85% based on their 12-month stock forecasts.

Over the previous 90 days, United Rentals's stock had 4 upgrades and 1 downgrade by analysts.

Analysts like United Rentals more than other "industrials" companies. The consensus rating for United Rentals is Moderate Buy while the average consensus rating for "industrials" companies is Hold. Learn more on how URI compares to other companies.


This page (NYSE:URI) was last updated on 8/20/2026 by MarketBeat.com Staff.
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