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Yum China (YUMC) Stock Forecast & Price Target

Yum China logo
$39.93 -1.03 (-2.51%)
Closing price 10/2/2026 03:59 PM Eastern
Extended Trading
$40.55 +0.62 (+1.56%)
As of 10/2/2026 07:30 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

Yum China - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Sell
0
Hold
1
Buy
3

Based on 4 Wall Street analysts who have issued ratings for Yum China in the last 12 months, the stock has a consensus rating of "Moderate Buy." Out of the 4 analysts, 1 has given a hold rating, and 3 have given a buy rating for YUMC.

Consensus Price Target

$59.21
48.29% Upside
According to the 4 analysts' twelve-month price targets for Yum China, the average price target is $59.21. The highest price target for YUMC is $63.64, while the lowest price target for YUMC is $55.00. The average price target represents a forecasted upside of 48.29% from the current price of $39.93.
MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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YUMC Analyst Ratings Over Time

TypeCurrent Forecast
10/4/25 to 10/4/26
1 Month Ago
9/4/25 to 9/4/26
3 Months Ago
7/6/25 to 7/6/26
1 Year Ago
10/4/24 to 10/4/25
Strong Buy
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
3 Buy rating(s)
3 Buy rating(s)
3 Buy rating(s)
1 Buy rating(s)
Hold
1 Hold rating(s)
1 Hold rating(s)
1 Hold rating(s)
1 Hold rating(s)
Sell
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
Consensus Price Target$59.21$59.21$59.05$60.00
Forecasted Upside48.29% Upside35.84% Upside38.90% Upside41.79% Upside
Consensus RatingModerate BuyModerate BuyModerate BuyModerate Buy

YUMC Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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YUMC Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
Skip Chart and View Analyst Price Target HistorySkip Chart & View Price History Table

Yum China Stock vs. The Competition

TypeYum ChinaConsumer Discretionary CompaniesBroader Market
Consensus Rating Score
2.75
2.19
2.53
Consensus RatingModerate BuyHoldModerate Buy
Predicted Upside48.29% Upside231.36% Upside21.53% Upside
News Sentiment Rating
Neutral News

See Recent YUMC News
Neutral News
Neutral News
DateBrokerageAnalystActionRatingPrice TargetReport Date
Upside/Downside
Details
8/21/2026
Weiss Ratings logo
Weiss Ratings
3 of 5 stars
 Reiterated RatingHold (C)
7/30/2026 Reiterated RatingBuy$59.00+27.00%
2/5/2026
Anne Ling
Anne Ling
Not Rated
Reiterated RatingBuy$63.64+19.69%
11/25/2025Reiterated RatingOutperform$55.00+15.59%
11/5/2024 UpgradeNeutral ➝ Overweight$35.50 ➝ $60.00+24.07%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Sunday at 08:30 AM ET.


Should I Buy Yum China Stock? YUMC Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Wednesday, September 30, 2026. Please send any questions or comments about these Yum China pros and cons to contact@marketbeat.com.

Yum China
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Yum China Holdings, Inc.:

  • Yum China Holdings, Inc. recently reported strong financial performance for the quarter ended July 30, 2026, beating analyst expectations with earnings per share of $0.70 compared to a consensus estimate of $0.67, while revenue of $3.14 billion exceeded the $3.05 billion forecast, demonstrating robust operational execution and top-line growth of 12.6% year-over-year.
  • The stock currently trades at $41.14, which is near its 52-week low of $40.15, presenting a potential value entry point for investors given that the company maintains a low debt-to-equity ratio of 0.01 and a current ratio of 0.96, indicating a stable balance sheet with minimal leverage risk.
  • Wall Street analysts maintain a consensus rating of "Moderate Buy" with an average price target of $59.21, suggesting significant upside potential from the current price, supported by recent upgrades such as Wall Street Zen raising its rating to "buy" in August 2026 and Goldman Sachs reaffirming a "buy" rating with a $59.00 target.
  • Yum China Holdings, Inc. offers a dividend yield of 2.84% with a payout ratio of 42.49%, providing a steady income stream for investors while retaining sufficient earnings for reinvestment, as evidenced by the recent quarterly dividend of $0.29 per share paid in September 2026.
  • The company operates a diversified portfolio of well-known brands including KFC, Pizza Hut, and Taco Bell in mainland China, allowing it to capture market share across various dining segments and consumer preferences, which helps mitigate risk associated with reliance on a single brand or product category.

Yum China
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Yum China Holdings, Inc. for these reasons:

  • Recent insider activity indicates potential lack of confidence or profit-taking, as CEO Joey Wat sold 104,000 shares in February 2026 and other insiders like Jeff Kuai and Duoduo (Howard) Huang sold significant positions in August 2026, with Huang reducing his ownership by 76.05% in a single transaction.
  • The stock has experienced a significant decline, trading at $41.14 which is well below its 52-week high of $58.39 and below its 50-day simple moving average of $44.98, suggesting persistent downward pressure and potential macroeconomic headwinds affecting consumer spending in China.
  • Short interest has increased recently, with shares shorted rising to 6,019,261 as of September 15, 2026, representing a 16.95% month-over-month increase, indicating that a growing number of traders are betting against the stock's future performance.
  • Some institutional investors have significantly reduced their positions, such as NewEdge Advisors LLC selling 58,778 shares (an 87.4% decrease) and Squarepoint Ops LLC selling 184,229 shares (a 72.1% decrease) in the second quarter, which may signal a lack of institutional conviction in the company's near-term outlook.
  • The company faces challenges from ticket deflation and macro drag, as noted in recent analyst reports, which could pressure margins and limit the ability to drive growth through price increases, making it difficult to sustain the recent revenue growth rates in a competitive and price-sensitive market.

YUMC Forecast - Frequently Asked Questions

According to the research reports of 4 Wall Street equities research analysts, the average twelve-month stock price forecast for Yum China is $59.21, with a high forecast of $63.64 and a low forecast of $55.00.

4 Wall Street research analysts have issued "buy," "hold," and "sell" ratings for Yum China in the last twelve months. There is currently 1 hold rating and 3 buy ratings for the stock. The consensus among Wall Street research analysts is that investors should "moderate buy" YUMC shares.

According to analysts, Yum China's stock has a predicted upside of 48.29% based on their 12-month stock forecasts.

Yum China has been rated by research analysts at The Goldman Sachs Group, and Weiss Ratings in the past 90 days.

Analysts like Yum China more than other "consumer discretionary" companies. The consensus rating for Yum China is Moderate Buy while the average consensus rating for "consumer discretionary" companies is Hold. Learn more on how YUMC compares to other companies.


MarketBeat monitors more than a dozen sources for Yum China analyst ratings, with the most recent rating issued on 8/21/2026.
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